PART I EXTRAORDINARY
MUNICIPAL ADMINISTRATION & URBAN DEVELOPMENT DEPARTMENT (C)
Municipal Administration and Urban Development Department – The Andhra Pradesh
Regulation and Control of Display Devices (Promotion of Products and Services) in Urban
Local Bodies Rules, 2025 – Notification – Orders – Issued.
[G.O.Ms.No.253, Municipal Administration & Urban Development (C) Department, 2nd
December, 2025]
NOTIFICATION
In exercise of the powers conferred by section 326 read with section115to 119 of the
Andhra Pradesh Municipalities Act, 1965(Act No.6 of 1965), also in exercise of the powers
conferred by Section 585 read with section 420 and 421 of the Municipal Corporation Act,
1955 (Amendment Act II of 1956) and also in pursuance of the Act No. 9 of 2020, the
Governor of Andhra Pradesh here by makes the following Rules for Regulation and Control
of Display Devices in Urban Local Bodies for promotion of products and services in
supersession of the Rules issued in G.O.Ms. No.472 MA dated 24-7-1967, G.O.Ms No. 320
dated 17-5-1993 and G.O.Ms No. 487 dated 20-9-2000.
1.
Short title: These Rules may be called “The Andhra Pradesh Regulation and
Control of Display Devices (Promotion of Products and Services) in Urban Local
Bodies Rules,2025”.
These rules are applicable to all the Urban Local Bodies (Nagar Panchayats,
Municipalities and Municipal Corporations) of Andhra Pradesh covered by the
Andhra Pradesh Municipalities Act, 1965 (Act No.6 of 1965), Andhra Pradesh
Municipal Corporation Act, 1994 (Act No.25 of 1994) based on Municipal
Registered No. HSE-49/2016
No.811
AMARAVATI, TUESDAY, DECEMBER 2, 2025
G.830
NOTIFICATIONS BY GOVERNMENT
--x--
Corporations Act, 1955, Greater Visakhapatnam Municipal Corporation Act, 1979
(Act No.19 of 1979), Vijayawada Municipal Corporation Act, 1981 (Act No.23
of1981).
2.
Definitions: - I n these rules, unless the context otherwise requires,-
a.
‘Act’ means the Andhra Pradesh Municipalities Act, 1965 (Act No.6 of 1965),
Municipal Corporation Act, 1955 (Amendment Act II of 1956), Andhra
Pradesh Municipal Corporation Act, 1994 (Act No.25 of 1994), Greater
Visakhapatnam Municipal Corporation Act, 1979 (Act No.19of 1979),
Vijayawada Municipal Corporation Act, 1981 (Act No.23 of 1981);
b.
‘Board’ includes a case, frame or surface or any material what soever.
c.
‘Commissioner‘ means the Commissioner of the Nagar Panchayat or
Municipality or Municipal Corporation
d.
‘Competent authority‘ means the Commissioner of the Nagar Panchayat or
Municipality or Municipal Corporation
e.
‘Displayer’ means the Owner or the Agent or the Licensee of the “Display
Device” on whose behalf the display device is displayed (or) the Owner of
the Structure or Building on which the Display Deviceis made todisplay.
1.
‘Individual Displayer’: means who can erect maximum 10 display
devices at any one ULB in the State
2.
‘Professional Displayer’: Other than Individual displayer, remaining
all comes under Professional Displayer.
f.
‘Display‘ means the display of any matter – commercial or non-commercial
either by visual, audio, print or electronic mode, which targets public view at
any given point of time, includes any word, picture, model, device or other
presentation, in the nature of the display, announcement or direction, written,
printed, prescribed, embossed or painted;
g.
‘Display Device’ means any advertisement medium (including physical/digital
Board) usedto display at outdoor advertisement for promotion of products and
services
1.
‘Temporary Display Device’ Temporary in Nature like printed or
painted on cloths, Flex/Vinyl Banner- printed, painted on a flexible
substrate like Vinyl or similar material including Pillar Boards, Painting,
Stickers, Flags, Balloons, Moving Advertisement Vehicles, Exhibitions,
Circus etc.,
2.
‘Permanent Display Device’ Devices other than the above mentioned
display devices or “Permanent Display Devices
h.
‘Government’ means the StateGovernment;
i.
‘Month’ means a calendarmonth;
j.
‘Person’ Includes an individual or a company or anassociation
k.
‘Schedule’ means the Schedule annexed to theserules;
l.
‘Year’ means the financialyear.
m. ‘Fee’ includes Empanelment Fee, Registration Fee, Permission Fee, Mutation
Fee, Renewal Fee, Late Fee and other similar fee as prescribed.
n.
‘ULB‘ means the Urban Local Body i.e., Municipal Corporation, Municipality
(or) Nagar Panchayat as the case may be.
o.
‘Unipole / Uni-structures’A unipole, also known as a monopole, is a type of
outdoor advertising structure. It consists of a large billboard / hoarding mounted
on a single, tall pole.
p.
‘Hoarding / Billboard‘means an outdoor media device with space for display in
the form of an advertisement panel and where such panel is mounted with its
foundation on any structure either on ground or building and made of any bio-
degradable flexible material (but not made fully or partially from poly-vinyl
chloride or any other form of plastic, virgin or recycled) or Electronic display or
LCD.
q.
‘Banner’means cloth or any other bio-degradable flexible material (but not
made fully or partially from poly-vinyl chloride or any other form of plastic,
virgin or recycled), which contains some advertisement or announcement or
written matter for display in public place;
r.
‘Building wrap advertisementmeans an advertisement displayed on any
building frontage usually stretched across the building frontage or on scaffolding
of a building under construction or repair or by sticking or fixing it to a glass
frontage or window;
s.
’Building wrap electronic advertisements‘without any use of poles etc. which
are used to erect hoardings” means an advertisement displayed on any building
frontage, which is not a heritage structure, using digital displays, which can be
switched on at night time and may flash or appear in a synchronized manner in
one or more different colours;
t.
’Mobile Advertisement Display‘means a double or single sided hoarding or
panel mounted on or behind a vehicle in a manner that it can be driven around or
parked at strategic locations for a better display of the advertisement;
u.
‘LOLLY POP’ means round / square piece of advertisement board at the end of
the pole which is erected from the ground within the compound wall. It does not
extend onto roads and footpaths
v.
‘KIOSK’ means a small structure in a public area used for providing
information, often incorporating an interactive display screen or screens
3.
PERMISSION FOR DISPLAY DEVICES:
No Person shall erect, exhibit, fix or retain upon or over any Land, Building,
Wall, Hoarding, frame, Post, Kiosk or Structure any Display to public view in
any manner whatsoever, visible from a public street or public place or in any
place within the city/town, either Permanent or Temporary, without the prior
written permission of the competent authority.
4.
POWERS
OF
THE
MUNICIPAL
CORPORATIONS
/MUNICIPALITIES/NAGAR PANCHAYATS:
Notwithstanding anything contained in the Andhra Pradesh Municipalities Act,
1965, Municipal Corporation Act, 1955, Andhra Pradesh Municipal
Corporation Act, 1994, Greater Visakhapatnam Municipal Corporation Act,
1979, Vijayawada Municipal Corporation Act, 1981; the Urban Local Bodies
are entitled to give permissions for Display Devices:
a. To the private individuals, groups, trusts, societies, political parties,
Government Departments or Organizations, and any other who
applies as per the procedure prescribed below and who are having
valid license issued by the concerned ULB
b. To erect such display device or structure for display of commercials,
non-commercials, awareness campaigns and publicity notifications in
any premises either in private property or in Government premises
within the ULB limitsfor certain duration or period as specified
hereunder.
5.
COMPETENT AUTHORITY: The Commissioner of the Nagar Panchayat
(or) Municipality (or) Municipal Corporation is the competent authority forissue
of License/Renewal of License and Permission/Renewal of Permission for
Display Device to such License Holders, to lay, erect, alter or display on any
Display Device (or) Structure.
6.
ISSUE OF LICENSES AS “DISPLAYERS”
Every person i.e., any individual, trader, shopkeeper, franchisee, businessman,
partnership firm, business house company, registered charitable organization,
society, Government Department, etc., who is intending to lay, erect, alter or display
on any Display Device (or) Structure shall apply for a License as Displayer (or)
renew the existing License, duly paying the prescribed fee, in Annexure-I, to the
Competent Authority of the respective ULB. On application, the Competent
Authority, shall issue “License” as Displayer in Annexure-II, initially for a period
of 3 years, which will be renewed, once in 3 years, as per the rules prescribed from
time to time.
(I)
Types of Displayers:
A. Individual Displayer:
Individual Displayer is permitted to establish maximum 10 display
devices at any one ULB in the State. If he/she desires to establish
display devices in more than one ULB, he comes under Professional
Displayer category. Accordingly, Professional Displayer license shall
be obtained.
B. Professional Displayer:
Professional Displayer is permitted to establish any number of display
devices in ULBs in the State.
(II)
Documents required for License as Displayer:
(A)
Proprietorship:
1) GST registration copy(if applicable as per GST Act)
2) PAN Card copy
3) Aadhar copy
4) Address proof (Electricity bill / rent agreement)
5) latest IT returns
6) Labour license
(B)
Partnership Firm:
1) GST registration copy(if applicable as per GST Act)
2) PAN Card copy
3) Address proof (Electricity bill / rent agreement)
4) Partners’ ID and address proof
5) Firm Registration copy
6) latest IT returns
7) Labour license
(C)
Private Limited Company:
1) GST registration copy(if applicable as per GST Act)
2) PAN Card copy
3) Address proof (Electricity bill / rent agreement)
4) Firm Registration copy
5) TAN copy
6) latest IT returns
7) Labour license
7.
ISSUE OF LICENSE / PERMISSIONSFOR DISPLAY DEVICE TO THE
LICENSED DISPLAYERS:
(a)Permanent Display Device: Every Licensed Displayer, shall apply for
permission for Display Device (or) for Renewal of the existing Display Device, duly
paying the prescribed fee, in Annexure-III, to the Competent Authority of the
respective ULB. On application, the Competent Authority, shall issue Permission
for Display Device (or) for Renewal of the existing Display Device, in Annexure-
IV, initially for a period of 3 years, which will be renewed, once in 3 years, in case
of Permanent Display Devicesas per the rules prescribed from time to time.
(b) Temporary Display Device: For Temporary Display Devices, there is no bar on
applying by Licensed Displayers only. Any individual (or) any other Agency as
mentioned in Rule-5 above, can apply for the same, on payment of the prescribed fee
in Annexure-V. On application, the Competent Authority, shall issue permission for
all such temporary Display Devices (or) Renewal of the existing Display Devices in
Annexure-VI, initially for a period of (30) days, which will be renewed, once in
(30) days as per the rules prescribed from time to time.
(c)Every advertisement displayed shall have name of the printing press and contact
mobile number of the printing press, permission numberetc., at any one corner of the
display device and the same shall be visible to all.Also, shall mention their GSTIN
on every advertisement displayed wherever applicable.
8.
PERMISSION FOR DISPLAY DEVICES: The Competent Authority
shall permit the following type, size and category of DisplayDevices:
(a)
Types of Display Devices:-
i. Unipoles / Uni-structures
ii. Hoardings – ground level and rooftop
iii. Displays on buses, taxis andAutos
iv. Glow sign boards/Lollipops
v. Displays on floatingballoons/Umbrella
vi. Shops
and
establishment
displaying
devices
of
any
kindexcluding name of shop/ establishment/ products in
general including Wall Painting and ShopShutters
vii. Display Devices in the form of slide show and trailer (or) short
filmson screens in Cinema Halls, Vehicles and other public places
including CableTVs
viii. Displays along with street furniture such as Bus shelters, Public
Toilets, Benches and Informative Kiosks, Hawking / Vending
stalls,Tree guards, Foot Over Bridges, Arches, Gantries and Electric
Poles, Stand Posts etc.,
ix. Temporary displays like Cloth Banner- printed or painted on
cloths, Flex/Vinyl Banner- printed, painted on a flexible substrate
likeVinyl or similar material including Pillar Boards, Painting,
Stickers, Flags etc.,
x. Any other form of advertising
(b)
Size of DisplayDevice:
Sl. No.
Size
A
r
e
a
1
Large
Area from 601to1200 sq. ft
2
Medium
Area from 301to600 sq. ft
3
Small
Area upto 300 sq. ft
i.
Hoardings of all sizes shall be permitted subject to minimum size of 10 feet x 10
feet and maximum size of 30 feet x 40 feet (Vertical or Horizontal) subject to
availability of space.
ii.
The hoarding on ground may be permitted in single sided, back-to-back or in "V"
shape or tri-vision. All standard sizes as mentioned above are permitted.
iii.
The size of hoarding on V Shape, back-to-back or Tri-vision shall not vary.
(c)
Category of DisplayDevices:
Category type
Display Devices displayed at
Permitted Size
Category – A
Display
Devices situated at places adjacent to Right of
way of National Highways, State Highways, Outer and
Inner Ring Roads passing through the town / city and
major commercial roads i.e., 100 Feet Road width and
above
Large/Medium/
Small
Category – B
Display
Devices situated at places adjacent to Right of
way of Inner Ring Roads between 60 feet road width to
100 feet width passingthroughthe town/city and other
commercial roads not included in Category –A
Medium/Small
Category – C
Display
devices situated at places adjacent tothe other
roads/streetswithin Municipal limits not covered under
Category A and Category B of the above
Small
(d)
In case of floating balloons, the applicant shall obtain prior clearance
from the Airport Authorities, wherever applicable prior to displaying,
failing which the license will be revoked without any prior notice in
the public interest and the licensee will be liable for punishment as
per the aviation rules.
(e)
The Temporary arches and display devices in central medians are
prohibited and shall not be allowed.
9.
STRUCTURAL
STABILITY
OF
DISPLAY
DEVICES
AND BUILDINGS:
a.
It is applicable for display devices of size 50 sft. and more.
b.
Without the certification by an empaneled Structural Engineer, the
Display Devices shall not be allowed on Land, Wall or roof-top of
thebuilding
c.
The Display Device shall be checked for structural stability onextreme
wind conditions, earthquake resistance, soil bearing capacity,
foundations etc., by the empaneled Structural Engineer of the Urban
LocalBody, the same also to be vetted by the reputed university and
special care with regard to structural stability should be taken in case
of unipoles.
d.
This certification confers compliance of the design with relevant Indian
Structural Design Standards, Codes of practice and conditions ofthese
Rules.
e.
The Empaneled Structural Engineer has to certify the stability of the
structure from safety point of view, with special reference to
velocityof wind, present stage of the material, anchoringetc.,
f.
The Structural Engineer shall be accountable for structure alsoundness
of the DisplayDevices
g.
Certified structural engineer should do the annual audit of the
structure and submit it to competent authority;
h.
The Empanelment of structural engineers shall be done for every year
with specified qualifications, experience etc., as per the existing Building
Rules.
10.
Insurance:
The Licensed Displayer shall provide evidence of public liability insurance for
display devices and liable to buy public liability insurance policy for the rights,
interests and liabilities to 3rdparty in case of accidental death or accidental
injury to persons, or accidental damages to the property. The public liability
policy of insurance shall be for an amount as specified by the Urban Local
Body.
1. The licensee shall provide evidence of public liability insurance for
advertising devices and activities located within the boundaries of
Municipality
2. During the term and at its sole cost, and expense, the licensee shall
obtained and keep (in full force and effect in the joint names of the
licensee and the Municipality) a public liability insurance policy for
their respective rights, interests and liability to 3rd parties in respect of
accidental death of, or accidental body injury to, persons; or accident
damage to property.
3. The public liability policy of insurance shall be for an amount as
specified by the Municipality for any single event (or such higher as
may be notified in writing by the Municipality from time to time) and
shall be effected with and insurer approved in writing by the
Municipality and on the terms approved in writing by the Municipality
4. The public liability policy of insurance shall include a clause in which
the insurer agrees to waive all rights of subrogation or action that it
may have or acquire against all or any of the persons comprising the
insured
5. The licensee shall produce evidence to the satisfaction of the
Municipality of the insurance affected and maintained by the licensee
for the purposes of the second paragraph above within 7 days of
receiving a written request to do-so from the Municipality. Insurance
coverage is applicable for Uni-pole, Ground level hoarding, roof top
hoarding and any other form of advertisements specified in these rules.
11. These Rules / guidelines do not apply to the following:
a. News paper advertisements
b. Radio and television broadcasts
c. Advertisements relating to public meeting or to an election to the
Parliament or the State Legislature or the Municipality or to candidature
in respect of such election
d. Exhibits within the doors/ windows of any building, if the advertisement
relates to the trade, profession or business carried on in that building
e. Relating to the name of the land or building upon or which the
advertisement is exhibited or to the name of the owner or occupier of
such land or building.
12. PLACESWHERE DISPLAY DEVICES ARE PROHIBITED:
Display Device shall not be permitted –
a. Places where traffic or public safety is being obstructed
b. Places where transmission/electric lines are being passed on nearby such
erections.
c. Nearby of railway overhead lines
d. Where there is obstruction of views of road signs
e. Wherever possibility of obstruction of public free accessibility
f. Buildings of archaeological, architectural, aesthetical, historical or
heritage importance and places of worship or of religious significance
g. Whoever violates the building Rules of the Urban Local Body;
h. Any other place such authority feel that it causes inconvenience, safety
to the public erection of such display device
i. And other places wherever specific restrictions laid by respective
Authorities like Railways, Airport Authority etc., for safety purposes.
j. Places of worship or of religions significance, Statues, minarets or pillars
of heritage importance, Painted advertisements on tree barks/other fauna,
Hospitals and nursing homes and Educational institutions, Cremation
grounds, graveyards Police stations, post offices, any government or
municipal office building / office etc., Parks and Gardens, Water Bodies,
Nalas, Rocks
k. No sign hoards / advertisement hoardings shall obstruct natural light or
ventilation in the buildings
l. At major intersections or merging and diverging lanes
m. No advertisement elements shall be allowed at places or areas which
may pose a danger or hindrance to the operation of Metro Rail services
n. In central medians of roads
o. Any other places which are notified by the Government/Commissioner
from time to time
p. On National and State Highways, advertisements shall not be permitted
a)
At or within 100m of any road junction, bridge or railway
crossing or another crossing.
b)
In case of national highways, from 100m to 200m of any road
junction, bridge or railway crossing or another crossing, without
prior NOC of NHAI Authorities shall not be allowed/permitted.
c)
Within 10m of the edge of a carriage way.
13. PROCEDURE FOR PERMISSION FORDISPLAY DEVICE:
a. The “Permission for Display Device” is mandatory for alldisplay
devices - whether temporary orpermanent.
b. On receipt of the Application either for Temporary or Permanent, from
the Licensed Displayers, for the first time or for renewal, verification
process will be carried out by the Town Planning Functionary and shall
issue digitally signed Permission to theLicensed Displayer:
i. For Permanent: The Permission for Permanent Display Devices
shall be valid for three financial years ending with 31st
March, which can be renewed as per the fee prescribed in
Annexure - VIII.
The applicant shall furnish structural stability certificate vetted /
issued by the University along with the application (fresh /
renewal) through empanelled Structural Engineer.
ii. For Temporary: The Permission for temporary Displays shall be
valid for a maximum period of 30 days for any forthcoming event
including entertainment events, festivals, melas, trade fairs,
conferences, road shows, election campaign etc. which can be
renewed every quarter on certain conditions.
c. The Licensed Displayers are only eligible to apply for permission for
permanent Display Devices. For Temporary Display Devices, there is no such
bar.
d. In respect of Displays by Slides/ Shorts (including trailer films) where the
Display is notintended for a full month, the fee shall be collected on weekly
basis at 1/4th amount fixed for Temporary Display Devices, provided that
where the said display is intended for less than a week, full weekly fee shall
be charged and collected even for a fraction or part of aweek.
14. PROCEDURE FOR PERMISSION FOR EXISTING DISPLAY DEVICE
(BEFORE ISSUANCE OF THESE RULES):
a. On receipt of the Application, verification process will be carried out by the
Town Planning Functionary and shall issue digitally signed Permission to
the Licensed Displayer as per the Rule 13 above.
b. The Professional Licensed Displayers are only eligible to apply for
permission in this case.
c. The Professional Licensed Displayers shall furnish structural stability
certificate vetted / issued by the University along with application through
empanelled Structural Engineers.
15. PRECAUTIONS (OR) CONDITIONS TO BE FOLLOWED BY THE
LICENSED DISPLAYER
While erecting the Display Device the Licensed Displayer or his Agent shall:
a.
Ensure that proper safety arrangements are made, duringerection,
maintenance, alteration and operation of a DisplayDevice.
b.
Ensure that a minimum distance of 50 meters between two hoardings
on the same side of the road/alignment shall be maintained
c.
Ensure that the proposed hoarding shall not obstruct the view of
existing permitted hoarding.
d.
Ensure that whenever the Competent Authority asks the Licensed
Displayer to either replace or altogether remove any Display Device to
facilitate the work undertaken by utility services such as power,
telecommunications, gas, storm water, water supply and sewerage, or
for road widening, he shall comply thesame.
e.
In order to encourage private entities / NGOs / Individuals / Societies
etc., to develop and maintain public spaces such as traffic junctions,
foot over bridges, parks etc., in PPP model the fees for the display
devises should restricted to 50% of the tariff for both License and
Permission to display as fixed in Annexure - VII & Annexure – VIII
respectively.
16. PROCEDURE FOR RENEWALS OF LICENSES AND PERMISSIONS:
a) Procedure for Renewal of License as “Displayer”
i.
The Licensed Displayer, shall apply for renewal of license, within
30 days before the expiry of the time period unless specifically
cancelled by the Urban Local Body, duly paying the prescribed
renewalfee.
ii.
The applicant shall furnish NIL GST arrears and upto date GST
filed details.
b) Procedure for Renewal of Permission for Display Device:
i.
The Licensed Displayer shall apply for renewal of the permanent
or temporary permission within 30 days before expiry period of
permission duly paying the prescribed fee for renewal of
Permission for Display Device.
ii.
The renewal shall be approved subject to the condition that, the
Displayer has strictly followed the rules and regulations as laid
bythe Urban Local Body during the previous permission period.
iii.
The applicant shall furnish NIL GST arrears and upto date GST
filed details.
17. MAINTENANCE AND INSPECTION
i.
Maintenance: All the Display Devices for which permission is
required, together with all their supports, braces, guys and anchors
shall be kept in good condition, both structurally and aesthetically,
and shall be painted when necessary to prevent corrosion.
ii.
Housekeeping: It shall be the duty and responsibility of the
“Displayer” of every display device to maintain the immediate
premises occupied by the Display Device, in a clean, sanitary and
healthy condition.
iii. Inspection: Every Display Device for which permission has been
issued and every existing Display Device for which permission is
required shall be inspected by the Town Planning functionary or any
designated official of the concerned Urban Local Body as below.
The inspection report shall be recorded in the presence of the
owner/agency.
a.
For below 50 Sft display devices once in a year
b.
For display devices of 50 Sft and above, site inspection
shall be carried out twice in a year
c.
For unipoles structural inspection shall be carried out
twice in a year, irrespective of device size
18. Provisions to regulate content of display: No Displayer shall erect, maintain
or display any Display Device or Promotion of goods and services related to the
following: -
i.
Display of Nudity (irrespective of any gender);
ii.
Racial displays or displays propagating caste community or ethnic
differences;
iii.
Displays promoting drugs, alcohol, cigarette, or tobacco items
(including any surrogate displays of such items);
iv.
Displays propagating exploitation of women or child;
v.
Displays having sexual overtones;
vi.
Displays depicting cruelty to animals;
vii.
Displays depicting any nation or institution in poor light;
viii.
Displays casting aspersion on any brand or person;
ix.
Displays banned by any law
x.
Displays glorifying violence;
xi.
Destructive Devices and explosives depicting items;
xii.
Any psychedelic, laser or moving displays;
xiii.
Displays of weapons and related items (such as firearms, firearm parts
and magazines, ammunition etc.);
xiv.
Displays, which may be defamatory, trade libelous, unlawfully
threatening or unlawfully harassing;
xv.
Displays which may be obscene or contain pornography or contain an
"indecent representation of women" within the meaning of the
Indecent Representation of Women (Prohibition) Act, 1986;
xvi.
Displays linked directly or indirectly to or include description of
items, goods or services that are prohibited under any applicable law
for the time being in force, including but not limited to the Drugs and
Cosmetics Act, 1940, the Drugs and Magic Remedies (Objectionable
Advertisements)Act, 1954, the Indian Penal Code,1860; and
xvii.
Any other items considered inappropriate by the Urban Local Body;
19. Serving ofNotices
Any notice that is required to, or may, be served, delivered or given in terms
of, or for the purposes of, implementation framework, must be served in any of
the following ways:
(a)
by sending a copy of the notice by registered or under certificate of
posting to the last-known address of the person (or)
(b)
by sending a copy of the notice to the person, through Fax(or)
(c)
by forwarding the notice electronically in the form of e- mail on the
registered e mail id; (or) WhatsApp to the Registered Number (or)
any other electronic form(or)
(d)
by handing over a copy of the notice to any of the authorized
representative of the Owner or Agency of the Display Device
20. PROCEDURE
FOR
ALLOTMENT
OF
LAND/SPACE/SITE
UNDER
CONTROL OF URBAN LOCAL BODY FOR DISPLAYDEVICES
In the case of allotment for Municipal land/space/site or buildingorupon roadsidesand
streetmargins vested inthe municipal councils / corporation, for erection, construction,
and placement of Display Devices, under the control of the Urban Local Body, then the
Urban Local Body shall lease-out such land/space/site or building for a period of 3
years, to the highest bidder by conducting an open public auction among the Licensed
Displayers. While conducting the Public Auction, the ULB shall fix the upset price for
lease of the Municipal Land for the first time or for renewal of lease in the following
manner:
A. For the first time:
Take (a) the Rent at 10% of the current market value of the Land per annum as
fixed by Registration Department and also take (b) the Prevailing rent of such private
lands situated in the vicinity and adopt the rate whichever is higher, as Upset Price.
The ULB may later on, renew the lease of the Municipal Land, for a period of
three years at a time, from time to time, if the present lessee agrees to renew the lease in
his favour at the rent as fixed hereunder and for revision of the same once in three
years:
B. For Renewal:
Take (a) the Rent at 10% of the current market value of the Land per annum as
fixed by Registration Department, take (b) the Prevailing rent of such private lands
situated in the vicinity and also take (c) the rent at 33 1/3 rent above the earlier rent and
adopt the rate whichever is higher.
Under any circumstances, the renewal of lease period shall not be exceeded
twenty-five years. Thereafter, Public Auction shall be conducted afresh.
C. Also, separate Encroachment fee shall be collected by the ULB for roadsides
andstreet margins vested inthe municipal councils / corporation as the case may be
apart from the Permission Fee.
D. The upset price/ rent mentioned above is excluding the applicable taxes. Hence,
the applicable taxes including GST as per the statutory rules shall be levied over
and above the upset price / rent.
21. TARIFFSTRUCTURE:
The tariff structure will be as follows: -
a)
For License fee and subsequent renewal fees for License as
Displayer (once in 3 years): The Fee payable for obtaining the license
as Displayer and renewal of the same,is mentioned in Annexure-VII
b)
Permission fee for Display Device and Renewal fee (once in every 3
years for permanent Display Device): The Fee payable for obtaining
the Permission for Display Device and Renewal of the same, is
mentioned in Annexure-VIII.
c)
Late Fees/Penalty: If the application for renewal of License, renewal of
permission for Display Device, is not made prior to 30 days of renewal,
as mentioned above, with the prescribed fee, a late fee/penalty shall be
levied by the Urban Local Body as follows:
i.
Prior to 30 days ofrenewaldate ….. No latefee
ii.
Prior to renewal date, but within 30 days before the expiry of
licensedate…..25% ofLicenseFee
iii.
Within 30days after expiry of license date ...... 50% ofLicenseFee.
Note:
(a)
If the displayer license is not renewed within stipulated time,
her/his license will be terminated. In future, if she/he applies
for license, 100% late fee / penalty shall be levied in addition to
license fee.
(b) If the displayer is not willing to extend the license of the
display device, he/she shall inform the same in writing to the
ULB before 30 days of expiry of the license of the display
device. If, he/she has not informed to the ULB, a penalty of
1/4th of the display device permission fee as on next renewal
date shall be imposed to the Displayer.
d)
Mandatory Periodical Revision: The ULBs shall increase the tariffs as
per the Annexure – VII and Annexure – VIII or as per the instructions
received from the Government from time to time
e)
Security Deposit: A security deposit of Rs.1,00,000/- in Municipal
Corporations and Rs.50,000/- in all remaining Urban Local Bodies shall
be collected from the Professional displayer while issuing license and in
case of individual displayer a security deposit of Rs.50,000/- in
Municipal Corporations and Rs.25,000/- in all remaining Urban Local
Bodies shall be collected.
i.
It is applicable only to the Permanent Display Device.
ii.
It shall be collected along with the application for registration
of License
iii.
It shall be forfeited in case of violation of rules /
Misrepresentation while obtaining the license in fraudulent
manner. If, forfeited necessary taxes also shall be collected
including GST as per the statutory rules.
iv.
It will be released after 6 months of expiry of the license /
Cancellation of license
f)
The fees mentioned in theserulesare excluding the applicable taxes.
Hence, the applicable taxes including GST as per the statutory rules shall
be levied over and above the fees.
22. LabourCess:
Wherever the construction cost of advertising structure is exceeds Rs.10 Lakhs, the
Licensee shall pay the applicable labourcess to the Government as per Building and
Other Construction Workers’ Welfare Cess Act, 1996.
23. RECOVERY OF DUES AS ARREARS OF PROPERTYTAX:
If any fee/tax, which was due from any person/agency, remains unpaid during the
earlier regime, the same shall be recoverable as per the provisions of the Municipal
Laws, similar to arrears of PropertyTax.
24. Enforcement and Penalty:
(a) Unsafe and Unlawful signs / Hoardings:
i.
Notice of Unsafe & Unlawful Signs / Hoardings :- When any
sign become insecure, or in danger of falling, or otherwise unsafe,
or if any sign is unlawfully installed, erected or maintained in
violation of any of the provisions of the Code, the owner thereof,
or the person or firm maintaining the same, shall upon written
noticeoftheCommissioner,
forthwithinthecaseofimmediatedangerandinany case within not
more than3 days, makesuchsign confirm to the provisions of this
part or shall remove it. If within 3 days the order is not complied
with, the Commissioner may remove such sign at the expense of
the owner / displayer.
ii.
Notwithstanding the above, it shall be the responsibility of the
owner to ensure the safetyoftheadvertisingsigns, evenwithout
referencefromtheCommissioner
iii.
The fixing of flex banners near Hazardous places i.e near
electrical poles, near Transmission lines, etc., is prohibited and
the Municipal Authorities / Electrical Authorities / any other
designated authority will remove those flex banners without any
notice and the responsible land owners are also liable for penalty
at Rs.5000/- per day.
(b) Whoever affixes to, or inscribes, or exhibits on any place open to public view
any advertisement without the written consent of the owner or occupier or
person in management of the property in which such place is situated shall
be punished with the fine which shall not be less than Rs.5,000 and which
may extend to Rs.10,000.
(c) Penalties for first violation: A penalty of Rs. 10,000/- is to be imposed. For
second violation a penalty of Rs. 20000/- and for third violation a penalty
of Rs. 50000/- is to be imposed or cancellation of license or both. The
Landlords / tenants to be penalized for allowing unauthorized erection /
display of advertisements in their premises.
(d) If the Display Device is permissible as per the rules, the same can be
regularized by the competent authority by levying a penalty @ 200% over
and above the normal fees payable under these rules towards permission
fee to display after satisfying the norms and conditions. Also, the
applicable taxes including GST as per the statutory rules shall be levied
over and above the fees.
(e) Penalty for violations/un-authorized advertisement elements:
The following penalties shall be levied for violations / unauthorized advertisement
elements:
SI.No
Violation
Penalty amount in Rs.
1
Erection of Unauthorized Advertisement element
above 15 feet in height from ground level
30,000/- per day
2
Erection of Unauthorized Advertisement element
below 15 feet in height from ground level
20,000/- per day
3
Use of flashing lights / Non static illumination in
Advertisement without permission
20,000/- per day
4
Size of the Advertisement / Name board exceeding
15% of Frontage of the building
100/- per sq.ft. per day
5
Use of moving, rotating or variable message
advertising devices
10,000/- per day
6
Operating an Advertisement element without valid
structural stability certificate
50,000/- per day
7
Advertisement on moving vehicle where the
advertisement is placed in a manner of any
additional board, structure or projection on the body
of the vehicle
5,000/- per day
8
Use of illuminated advertisements with brightness
more than allowed limit
5,000/- per day
Or
200/- per sq.ft. per day
Which ever is maximum
9
Erection / fixing of Flexes
Upto 2 Sq.Mtr area –
Rs.200/- per each
Morethan 2 Sq.Mtr area –
300/- per each
25. Master Plan Implementation / Public infrastructure Development:
During the road widening / development of infrastructure for public purpose,
if the space is required, the agency / individual shall remove the display
devise within 7 days from the date of intimation at his own cost and no
compensation will be entertained in this regard.
26. Indemnity:
The Licensed Displayer shall be required to indemnify the ULB for the
designated Display Device. The Displayer shall indemnify the ULB against all
actions, proceedings, claims, demands, costs, losses, damages and expenses
which may be brought against, or made upon the Competent Authority which
arise as a result of the installation or existence of a Display Devise.
The Displayer shall always be responsible for any injury or damage caused or
suffered by any person or property arising out of or relating to the Display
Device and the consequential claim shall be borne by the Displayer who will
also indemnify and safeguard the Competent Authority in respect of any such
claim or claims.
27. Withdrawal and Amendment ofApprovals
Urban Local Body may withdraw an approval granted or amend any condition
or impose a further condition in respect of such approval if, in the opinion of
the Urban Local Body, the Display Deviceconcerned:
i.
Is or has, as a result of a change to the nature of the environment or the
amenity of the neighborhood, streetscape or Urban Design existing at the
time of such approval, become detrimental to the area in which it is
located by reason of its size, intensity of illumination, quality of design,
workmanship, material or its existence;
ii.
Constitutes, or has become, a danger to any person or property;
iii.
Is
obscuring
a
critical
and
aesthetically
important
naturalfeature,architectural feature or visual line of civic, architectural,
historical or heritage significance;
iv.
Is or has become prohibited in terms of these rules or any otherlaw;
v.
If any Display Device or the part thereof falls either through an
accident or any othercause;
vi.
If any addition is made except for the purpose of making it secure
under the direction of the Urban Local Body;
vii.
If any change is made in the Display Device or part thereof;
viii.
If the building or structure or property upon or over which the
Display Device is erected demolished or destroyed and
ix.
Any other site/location specific reason as may be decided by the
Urban Local Body in public interest, safety, aestheticsetc.
28. Appeals:
(a)
Any grievance, in relation to these rules, needs to be addressed to the
Competent Authority, within 30 days from the receipt of orders or cause of
action as the case may be. The Competent Authority for sufficient cause, at
his discretion may condone any delay of filing for up to 30 days. If the
Displayer aggrieved with the order of the Competent Authority, he/she can
make an appeal to the Appellate Committee within 30 days. The Appellate
Committee with the following members is constituted for disposal
ofappeals:
(1)
Commissioner and Director of Municipal Administration,AP
Chairman
(2)
Director of Town & Country Planning,AP.
Convener
(3)
Engineer-in-Chief
Member
(b)
If the applicant simultaneously seeks redressal in a court of law for the
same cause of action, the appeal to Competent Authority shall stand
automatically dismissed.
29. ONLINE PORTAL:
(a)
The Director of Town and Country Planning shall develop an online
portal within 45days of issuance of these rules.
(b)
The DTCP is permitted to collect 1% of total fees collected towards
maintenance of the web portal.
(c)
The DTCP, the Chief Commissioner of State Tax, the Commissioner of
Labour shall integrate their portals and transfer the taxes collected from
the display devices on real time basis.
(d)
The GST collected under these rules shall be classified under SAC
998361 / 998365 of the GST rules.
S.SURESH KUMAR
PRINCIPAL SECRETARY TO GOVERNMENT
ANNEXURE-I
Application for License/Renewal of License as Displayer
(Rule 5 of the AP Regulation and Control of Display Devices(Promotion of Products
and Services) in ULBs Rules, 2025)
To
The Commissioner,
..............Nagar Panchayat/Municipality/Municipal Corporation.
Sir/Madam,
I, the undersigned hereby apply for issue of License/ Renewal of License as Displayer in
your Nagar Panchayat/ Municipality/ Municipal Corporation for displaying Display
Device/sin the Municipal Limits, as per the following details:
1. Name of the Applicant/Firm/Company/Govt. Dept.:
2. Applying for Fresh License/Renewal of existing License:
3. Due date for Renewal of existing License:
(If already issued)
3. Residential Address with PT Assessment No:
4. Office Address with PT Assessment No :
(In case of Firm/Company etc.,)
5. Telephone Contacts:
Mobile No.:
Office No.:
E-Mail Address:
6. Type of Entity: Individual
Firm
Company
Others
7. Details of Directors/Proprietors/Partners:
S.No Name Mobile Number E-Mail Address
i
ii
iii
8. PAN Number:
9. Aadhaar Number
10. GSTR Number:
11. License Number (If Existing Displayer):
12. Due date for renewal of the License:
13. Has the Firm/Company has ever been block listed by any of the Government entity
in the last 3 years: (Yes/No)
14. Whether the Firm/Company is having pending dues to the ULB:
(Yes/No)
15. If yes please specify the total pending dues:
16. Amount of fee paid for License/Renewal of License:
17. Date of Payment:
I hereby agree to abide by the provisions of the Andhra Pradesh Municipalities
Act, 1965/ Municipal Corporations Act, 1955 amended from time to time and the
rules and bye-laws made thereunder and will not erect any Display Devise or exhibit
or cause to be displayed on any Display Device on behalf of others, till I have been
issued a License and Permission to this effect by the ULB. The particulars mentioned
above are correct to the best of my knowledge.
I therefore request that I may kindly be issued a License registering my
name/Firm/Company to erect the Display Device/s in the Municipal Limits. I promise
that I will take a separate Permission for Display Device as per the rules prescribed by
the Government.
Dated: Signature of the applicant
(Stamp in case of Firm/Company)
Enclosures:
1. Photo copy of Aadhar
2. Copy of Certificate of Registration of Firm/Company etc.,
3. Copy of Permanent Account Number.
4. Copy of GST Registration Certificate.
5. Copy of up-to-date Property Tax Paid Receipt
6. Copy of previously issued proceedings as Displayer (in case of renewal)
ANNEXURE-II
Proceedings of the Commissioner of …………….Nagar
Panchayat/Municipality/Municipal Corporation
Present::…………….
Municipal Commissioner/Commissioner
Roc. No. ………… Dt.
Sub:-………………………………Nagar
Panchayat/Municipality/Municipal
Corporation – License/Renewal of License as Displayer –
Orders – Issued.
Ref: Your Application for issue of License/Renewal of License as
Displayer Dt. ……….
-0O0-
With reference to your application cited, you are hereby issued a License/ renewed your
existing License bearing No. _______________as Displayer in …………………….…Nagar
Panchayat/Municipality/Municipal Corporation under Rule 5 of the Andhra Pradesh
Regulation and Control of Display Devices (Promotion of Products and Services) in Urban
Local Bodies Rules, 2025” and allotted the following License Number.
LICENSE NUMBER:
(In case of fresh application)
Please use the License Number in all the future correspondence with this ULB and
also while applying for permissions for Display Device.
Also, this License is issued subject to the following conditions:
1. This License is valid for 3 years from the date of issue of these orders.
2. The Displayer shall apply renewal of license within 30 days before the expiry of the
time period duly paying the prescribed fee.
3. This License does not permit the Displayer to erect/display the Display Devices, for
which he/she shall apply for separate permission from this Municipality duly paying
the prescribed fee.
4. These orders will be cancelled by the Competent Authority at any time without giving
any notice to the Displayer if the license is obtained by means of fraud, wilful
misstatement, suppression of the facts or violated the rules prescribed by the
Government from time to time.
Commissioner
……………………….NP/Municipality/Municipal
Corporation
To
Sri___________________(Individual/Firm/Company)
ANNXURE-III
Application for permission for Permanent Display Device (or) Renewal of the Existing
Display Device with in the Municipal/Municipal Corporation limits of .............................
(Rule 6 of the AP Regulation and Control of Display Devices (Promotion of Products
and Services) in ULBs Rules, 2025)
(Use one application for Permission/Renewal of each Display Device)
To
The Commissioner,
....................Nagar Panchayat/Municipality/Municipal Corporation.
Sir/Madam,
I the undersigned hereby apply for according permission for erection, exhibition, fixation,
retention or displaying of the Display Device the particulars of which are furnished
hereunder:
1. Name of the Displayer:
(In full block letters)
2. Displayer License No. :
3. Type of Display Device (as per Rule-8):
4. Due date for renewal of Permission of Display Device:
(If already issued)
5. Unique Id No. :
(In case of already issued)
6. Location of the Display Device:
7. Whether Private Site/Municipal Site/Government Site/Road Margin):
8. Name of the Owner:
9. NOC from the Owner is Submitted or Not? : Yes/No
10. The description of the structure accompanied by diagrammatic sketch plan:
11. The detailed dimensions of the Display Device.
Dimensions In Sq. Meter
Length :
Width :
Total Area :
Height :
12. Size of display Device (as per Rule 8(b)):
13. Category of Display Device (as per Rule 8(c)):
14. Width of the Road:
15. Latitude & Longitude of the Display Device:
16. Illuminated or Non-Illuminated:
17. The material proposed to be used for the display device:
18. Rate arrived as per Annexure-VIII:
19. Amount of fee paid:
20. Date of payment:
21. Structural Stability Certificate in case of renewal/Building on which the proposed
erection
is taken place:
22. Whether the public liability policy of Insurance for accidental death (or) accidental
injury (or) accidental damages to the property as specified by the Urban Local Body is
taken or not?
I hereby agree to abide by the provisions of the Act, the rules and bye–laws made
there under and will not erect any display device or exhibit or cause to be displayed on any
display device till the permission applies for is granted. The particulars mentioned above are
correct and true to the best of my knowledge.
I therefore request that I may kindly be accorded permission for the erection, etc., of
the Display Device as per the details furnished above.
Dated: Signature of the applicant
(Stamp in case of Firm/Company)
Enclosures:
1. Sketch Plan showing the Proposed area of Display Device
2. Copy of License as Displayer
3. Copy of Structural Stability Certificate
4. Copy of public liability policy of Insurance.
5. Copy of previously issued permission/renewal Proceedings (in case of renewal)
ANNEXURE-IV
Proceedings of the Commissioner of …………….Nagar
Panchayat/Municipality/Municipal Corporation
Present::…………….
Municipal Commissioner/Commissioner
Roc. No. ………… Dt.
Sub:-………………………………Nagar
Panchayat/Municipality/Municipal
Corporation – Permission/Renewal for Display Device–Orders
– Issued.
Ref: Your Application for issue of Permission/Renewal for Display
Device Dt. ……….
-00-
With reference to your application cited, you are hereby permitted to erect Display
Device/renewed your Display Device bearing Unique Id No. …………….. in …………….
Nagar Panchayat/Municipality/Municipal Corporation under Rule 5 of the AP Regulation and
Control of Display Devices (Promotion of Products and Services) in ULBs Rules, 2025 and
allotted the following Unique Id No.
Unique ID No.: …………………..
(In case of fresh application)
Please use this Unique Id Number in all the future correspondence with this ULB and
also while applying for renewal for permissions for Display Device.
Also, this permission for Display Device is issued subject to the following
conditions:
5. This Permission for Display Device is issued in terms of the conditions stipulated in
the AP Regulation and Control of Display Devices (Promotion of Products and
Services) in ULBs Rules, 2025.
6. This Permission for Display Device is valid for 3 years from the date of issue of these
orders.
7. The Displayer shall apply renewal for permission for Display Device within 30 days
before the expiry of the time period duly paying the prescribed fee.
8. The Displayer shall submit Structural Stability Certificate within (30) days after
erection of the same otherwise this permission is deemed to be cancelled.
9. The Displayer is liable for payment of any compensation to 3rd party if any accidental
death or accidental injury or accidental damages to the property during the erection
and after erection of Display Device.
10. These orders will be cancelled by the Competent Authority at any time without giving
any notice to the Displayer if the permission is obtained by means of fraud, wilful
misstatement, suppression of the facts or violated the rules prescribed by the
Government from time to time.
Commissioner
……………………….NP/Municipality/Municipal
Corporation
To
Sri___________________(Individual/Firm/Company)
ANNXURE-V
Application
for
permission
for
Temporary
Display
Device
with
in
the
Municipal/Municipal Corporation limits of .............................
(Rule 6 of the AP Regulation and Control of Display Devices (Promotion of Products
and Services) in ULBs Rules, 2025)
(Use one application for Permission of each Display Device)
To
The Commissioner,
....................Nagar Panchayat/Municipality/Municipal Corporation.
Sir/Madam,
I the undersigned hereby apply for according permission for erection, exhibition, fixation,
retention or displaying of the Display Device the particulars of which are furnished
hereunder:
1. Name of the Applicant/Firm/Company/Govt. Dept.:
(In full block letters)
2. Residential Address with PT Assessment No:
3. Office Address with PT Assessment No
(In case of Firm/Company etc.,)
4. Telephone Contacts:
Mobile No.:
Office No.:
E-Mail Address:
5. Type of Entity: Individual
Firm
Company
Others
6. Details of Directors/Proprietors/Partners:
S.No Name Mobile Number E-Mail Address
i
ii
iii
7. PAN Number:
8. Aadhaar Number
9. GSTR Number:
10. Has the Firm/Company has ever been block listed by any of the Government
entity in the last 3 years: (Yes/No)
11. Type of Display Device (as per Rule-8):
12. Location of the Display Device:
13. Whether Private Site/Municipal Site/Government Site/Road Margin):
14. Name of the Owner:
15. NOC from the Owner is Submitted or Not? : Yes/No
16. The description of the structure accompanied by diagrammatic sketch plan:
17. The detailed dimensions of the Display Device.
Dimensions In Sq. Meter
Length :
Width :
Total Area :
Height :
18. Size of display Device (as per Rule 8(b)):
19. Category of Display Device (as per Rule 8(c)):
20. Width of the Road:
15. Latitude & Longitude of the Display Device:
16. Illuminated or Non-Illuminated:
17. The material proposed to be used for the display device:
21. Rate arrived as per Annexure-VIII:
22. Amount of fee paid:
23. Date of payment:
24. Structural Stability Certificate in case of renewal/Building on which the proposed
erection is taken place:
25. Whether the public liability policy of Insurance for accidental death (or) accidental
injury (or) accidental damages to the property as specified by the Urban Local Body is taken
or not?
I hereby agree to abide by the provisions of the Act, the rules and bye–laws made
there under and will not erect any display device or exhibit or cause to be displayed on any
display device till the permission applies for is granted. The particulars mentioned above are
correct and true to the best of my knowledge.
I therefore request that I may kindly be accorded temporary permission for the
erection, etc., of the Display Device as per the details furnished above.
Dated: Signature of the applicant
(Stamp in case of Firm/Company)
Enclosures:
1. Sketch Plan showing the Proposed area of Display Device
2. Copy of License as Displayer
3. Copy of Structural Stability Certificate
4. Copy of public liability policy of Insurance.
5. Copy of previously issued permission/renewal Proceedings (in case of renewal)
ANNEXURE-VI
Proceedings of the Commissioner of …………….Nagar
Panchayat/Municipality/Municipal Corporation
Present::…………….
Municipal Commissioner/Commissioner
Roc. No. ………… Dt.
Sub:-………………………………Nagar
Panchayat/Municipality/Municipal
Corporation – Permission for Temporary Display Device–
Orders – Issued.
Ref: Your Application for issue of Permission for Temporary
Display Device Dt. ……….
-00-
With reference to your application cited, you are hereby permitted to erect Temporary
Display Device in ……………. Nagar Panchayat/Municipality/Municipal Corporation under
Rule 5 of the AP Regulation and Control of Display Devices (Promotion of Products and
Services) in ULBs Rules, 2025 and allotted the following Unique Id No.
Unique ID No.: …………………..
Please use thisUnique Id Number in all the future correspondence with thisULB.
Also, this permission for Display Device is issued subject to the following
conditions:
1. This Permission for Display Device is issued in terms of the conditions stipulated in
the AP Regulation and Control of Display Devices (Promotion of Products and
Services) in ULBs Rules, 2025.
2. This Permission for Display Device is valid for 30 days from the date of issue of these
orders.
3. The Displayer shall submit Structural Stability Certificate within (7) days after
erection of the same otherwise this permission is deemed to be cancelled.
4. The Displayer is liable for payment of any compensation to 3rd party if any accidental
death or accidental injury or accidental damages to the property during the erection
and after erection of Display Device.
5. These orders will be cancelled by the Competent Authority at any time without giving
any notice to the Displayer if the permission is obtained by means of fraud, wilful
misstatement, suppression of the facts or violated the rules prescribed by the
Government from time to time.
Commissioner
……………………….NP/Municipality/Municipal
Corporation
To
Sri___________________(Individual/Firm/Company)
ANNEXURE-VII
Rates for License/Renewal of License as Displayer for three years
S.No License/Renewal
of License
License fee for
Greater
Visakhapatnam
Municipal
Corporation,
Vijayawada
Municipal
Corporation and
Guntur
Municipal
Corporation (Rs.)
License fee for
Other Corporations and
Selection / Special Grade
Municipalities (Rs)
License fee for
all other
Municipalities
and Nagar
Panchayats
(Rs)
1
Individual
Displayer
30,000
20,000
10,000
2
Professional
Displayer
1,00,000
60,000
40,000
Note:
1. The above License fees are applicable for the Financial Year 2025-2026 only
2. The above License fees shall be enhanced at 10% per each financial year, after Financial
Year 2025-26
ANNEXURE-VIII
S.
N
o.
Type of Display
Device
Rates for Permission of Permanant Display Devices (or) Renewal of Display D
evices fee per Sq.meter (or) part thereof for three years and Temporary Displa
y Devices for 30 days
Greater Visakhapatnam
Municipal Corporation, V
ijayawada Municipal Cor
poration and Guntur Mun
icipal Corporation (Rs)
Other Corporations and Sel
ection / Special Grade Mu
nicipalities
(Rs)
All other Municipalities
and Nagar Panchayats
(Rs)
Permanent Temporary
Permanent
Temporary Permanent Temporary
1 Unipoles/Uni- st
ructures
10,000.00
-
8,000.00
-
6,000.00
-
2
Hoardings – Gr
ound level and r
oof top
5,000.00
-
4,000.00
-
3,000.00
-
3 On Buses, Taxis
and Autos
2,000.00
400.00
1,500.00
300.00
1,000.00 250.00
4
Glow Sign Boar
ds/Lollipops Ce
ntral Median an
d Central Divide
rs
2,500.00
-
2,000.00
-
1,500.00
-
5
On Floating Bal
loons/Umbrella
(Per Balloon (or
) Umbrella)
35,000.00
5,000.00
25,000.00
4,000.00 20,000.00 3,000.00
6
Shops and estab
lishment display
ing devices of a
ny kind excludi
ng name of shop
/ establishment/
products in gene
ral including W
all Painting and
Shop Shutters
1,000.00
200.00
800.00
150.00
600.00
200.00
7
Displays in the f
orm of slide sh
ow and trailer (o
r) short films on
screens in Cine
ma Halls, Vehic
les and other pu
blic places inclu
ding Cable TVs
(Per Slide / Per
Short film)
7,500.00
1,250.00
5,000.00
1,000.00
4,000.00
750.00
8
Displays along
with street furnit
ure such as Bus
shelters, Public
Toilets, Benches
and Informative
Kiosks, Hawki
ng / Vending sta
lls, Tree guards,
Foot Over Brid
ges, Arches, Ga
ntries and Electr
ic Poles, Stand
Posts etc.,
6,000.00
1,000.00
5,000.00
750.00
4,000.00
500.00
9
Temporary displ
ays like Cloth B
anner- printed o
r painted on clot
hs, Flex/Vinyl B
anner- printed, p
ainted on a flexi
ble substrate lik
e Vinyl or simil
ar material inclu
ding Pillar Boar
ds, Painting, Sti
ckers, Flags Etc.
,
5000.00
1000.00
4000.00
750.00
3000.00
500.00
Note:
1.The above fees are applicable for the Financial Year 2025-2026 only.
2.The above shall be enhanced at 10% per each financial year, after Financial Year
2025-26
3. For all illuminated displays 100% extra over and above applicable charges/fee
S.SURESH KUMAR
PRINCIPAL SECRETARY TO GOVERNMENT