(1)
ϝೇಷ ªಾಜÍ ಪĦÎೆ
Government of Karnataka
No.UDD 636 MNU 2025 (P)
Karnataka Government Secretariat,
Vikasasoudha,
Dr. B.R. Ambedkar Veedhi,
Bengaluru, Date: 13-01-2026
NOTIFICATION
Whereas the draft of the Greater Bengaluru Area (Advertisement) Rules, 2025
was published as required by sub-section (1) of section 314 of the Greater
Bengaluru Governance Act, 2024 (Karnataka Act 36 of 2025) vide Notification No.
UDD 517 MNU 2025, dated: 13.11.2025, published in part IV-A of the Karnataka
Extra-ordinary Gazette dated:13.11.2025, inviting objections and suggestions from
all persons likely to be affected thereby within thirty days from the date of its
publication in the official Gazette.
And whereas the said Gazette was made available to the public on
13.11.2025.
And whereas, the objections and suggestions received in this regard have
been considered by the State Government.
Now, therefore, in exercise of the powers conferred by section 314 read with
sections 160 and 161 of the Greater Bengaluru Governance Act, 2024 (Karnataka
Act 36 of 2025), the State Government hereby makes the following rules,namely:-
RULES
1. Title, commencement and application.-These Rules may be called
theGreater Bengaluru Area (Advertisement)Rules, 2025.
(2)
They shall come into force from the date of their publication in the
official Gazette.
(3)
These rules shallbe applicable to the Greater Bengaluru Area as declared
¨sÁUÀ – 4ಎ
Part – IVA
, 13
, 2026(
, 23,
, ೧೯೪7)
BENGALURU, TUESDAY, 13, JANUARY, 2026(PUSHYA , 23, SHAKAVARSHA, 1947)
. 60
No. 60
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under section 3 of the Greater Bengaluru Governance Act 2024.
2. Definitions.-(1) In these Rules, unless the context otherwise requires,-
(a) “Act” means the Geater Bengaluru Governance Act 2024;
(b) "Advertisement" means and includes any display, device or
representation by word, direction, abbreviation, letter, logo, symbol,
model, image or a combination thereof, sign by means of billboards,
hoarding, banners, temporary arches, electronic display,name
boards, direction boards, pamphlets, flags or any other visible
or audible media, displayed in or in view of any place or spot visible
to public, to promote a product or service in a commercial sense
under categories covered in these
definitions,but does not include signage installed for the
identification and naming of places, buildings and tenant business
names;
(c) “Agency” means an originator or facilitator of advertisement who may
be an individual, Government organizations, semi-Government
organizations, registered charitable organization firm, proprietary
firm, partnership firm or a company incorporated underthe
Companies Act,2013 (Central Act 18 of 2013);
(d) “BBMP” means the Bruhat Bengaluru MahanagaraPalike;
(e) “Banner” means cloth or any other bio-degradable flexible material
(but not made fully or partially from poly-vinyl chloride or any other
form
of plastic,
virgin or
recycled),
which
contains some
advertisement or announcement or written matter for display in
public place;
(f) “Billboard/Hoarding” means an outdoor media device with space for
display in the form of an advertisement panel and where such panel
is mounted with its foundation on any structure either on ground or
building and made of any bio-degradable flexible material (but not
made fully or partially from poly-vinyl chloride or any other form of
plastic, virgin or recycled) or Electronic display or LCD;
(g) “Building wrap advertisement” means an advertisement displayed
on any building frontage usually stretched across the building
frontage or on scaffolding of a building under construction or repair
or by sticking or fixing it to a glass frontage or window;
(h) “Building wrap electronic advertisements without any use of
poles etc. which are used to erect hoardings”means an
advertisement displayed on any building frontage, which is not a
heritage structure, using digital displays, which can be switched on
at night time and may flash or appear in a synchronized manner in
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one or more different colours;
(i) “Chief Commissioner” means the Chief Commissioner of the Greater
Bengaluru Authority;
(j) “City Corporation” means the City Corporation in the Greater
Bengaluru Area;
(k) “Commissioner” means the Commissioner of the City Corporation in
the Greater Bengaluru Area;
(l) “Display” means an advertisement or information visible to public,
irrespective of the property or space on which the same is installed;
(m) “Electronic Display” means a media device, with display made from
Light Emitting Diode(LED) or Liquid Crystal Display(LCD)or any other
electronic source, to displayrunning text, images, displays and
informational messages from computer programs and software or
any other means;
(n) “Form” means a form appended to these Rules;
(o) “Ground Rent” means a payment made for using a land or property
for advertisement or any other purpose to the landlord or freeholderor
holder of the property and does not include Advertisement Fee.
(p) “Legacy
advertisement”
means
permitted
commercial
advertisements including Billboards erected and displayed on private
or publicproperties by approved or enrolled or registered agencies,
after having obtained permissions under the BBMP Advertisement
Bye Laws 2006 and which
(i)
havea subsisting agreement signed with the BBMP,or
(ii)
which were having a permission to display from the BBMP
valid as on 1.1.2016, or
(iii)
had applied for renewal in response to BBMP newspaper
advertisements dated 06.08.2015 or 09.10.2015 and have a
proper acknowledgment of the same;
(q) “License” means the license granted under these Rules;
(r) "Mobile Advertisement Display" means a double or single sided
hoarding or panel mounted on or behind a vehicle in a manner that
it can be driven around or parked at strategic locations for a better
display of the advertisement;
(s) “Permission” means the permission granted under these Rules;
(t) “Poster” means sheet of paper or any other bio-degradable material
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(but not made fully or partially from poly-vinyl chloride or any other
form of plastic or any material banned by Pollution Control Board for
such a use) used to advertise something for display in a public place,
usually by sticking the same on a flat surface such as a wall,
compound, parapet, hoardings, etc.;
(u) “Right of Way (RoW)” means total land width required for the road,
to accommodate the roadway (carriageway and shoulders), side
drains, service roads, tree plantation, utilities, etc, owned by the
respective authority;
(v) “Schedule” means a schedule appended to these Rules; and
(w) “Self-Advertisement or Self-Signage” means an advertisement or a
display visible to public which is for identification or naming or
information with regard to the activities carried out in the same
building or a place or land where it is displayed, but it shall not
include information or display of anything which is not carried out or
available on the said land or place or building.
(2) Words and expressions used but not defined in these Rulesshall have the
same meaning as assigned to them in the Act and rules made thereunder and in
case of any doubt, the interpretation and decision of the Chief Commissioner,
Greater Bengaluru Authority shall be final.
3. General provisions.-The following general provisions shall govern and
guide these Rules and their interpretation,-
(i) No advertisement, other than self-advertisement, shall be permitted on any
road less than EighteenMeters in widthsubject to these Rules:
Provided that, in case of areas declared for Commercial or Industrial use
under the approved master plan, the said prohibition on advertisements on less
than sixty feet road width shall not apply but shall be subject to restrictions &
regulations as per these Rules.
(ii)
The maximum size and dimensions permitted for an individual
advertisement or display shall be as specified in Schedule-III.
(iii) Subject
to
maximum
size
and
dimensions
of
an
individual
advertisement and other conditions and restrictions specified under these Rules,
the maximum permissible paid advertisement on every running length of a road
(as specified below) or at a circle or an area shall be as follows, –
Road/Circle/Area Type
Maximum permissible paid advertisement
area per running 200 meter of road (both
sides included) or Circle or Area
Road width or RoW not
less than 18 meters but
less than 24 meters
1000 square feet (both road-sides included) per
200 meter of road length:
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Road width or Row not
less than 24 meters but
less than 30 meters
1200 square feet (both road-sides included) per
200 meter of road length:
Road width or Row not
less than 30 meters but
less than 60 meters
1500 square feet (both road-sides included) per
200 meter of road length:
Road width or Row not
less than 60 meters
1600 square feet (both road-sides included) per
200 meter of road length:
Circle
3000 squarefeet perfifty thousand square feet
Circle area:
Any other Area/Locality
declared as Commercial
or Industrial area in the
Master Planor by the
Commissioner
(i)
For roads more or equal to 18 meters
width – same as above.
(ii) For roads less than 18 meters but not less
than 12 meters in width = 600 Square feet
(both side included) per 200 meters
(iii) For roads less than 12 meters but not less
than 6 meters = 500 Square feet (both side
included) per 200 meters
Provided that the Commissioner may, by order, declare specified areas or
roads as the “Special Business or CommercialArea/Roads” then in such
areas or roads the commercial advertisement limits given in above table shall
be for every 100 meter instead of per 200 meters.
Provided that inter-se distance between two commercial hoardings or bill-
boards, subject to these Rules, shall not be less than 50 (fifty) meters as
measured from edge of one hoarding to another. This shall not apply to V-
Shaped hoarding carrying two hoardings back-to-back facing in opposite
directions.
(iv) The Commissioner, within the upper limits of advertisement area allowed
on atwo hundredmeters length of road or the area of a Circle or an open plot or
locality, may vary other restrictions, including increasing the minimum inter-
sedistances between the advertisement displays, reducing the advertisement
display area allowed for advertisements per 200 meters;in larger public interest
and to preserve the aesthetics and look of the city.
(v) The CITY CORPORATION shall divide the whole city into suitable
stretches of roads, circles and areas through a notification with approval of the
Commissioner which may be issued and modified from time to time and the paid
advertisements shall be permissible only on these roads, circles and areas as
specified in these Rules.
(vi)
The right to do paid advertisements on these road stretches, circles
and areas shall be given only to the licensed advertising agencies through an open
auction/tender in accordance with the Karnataka Transparency in Public
Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder,
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conducted through e-procurement portal of the Government. The minimum
Advertisement Fee for the same shall be as per minimum rates specified in
Schedule-II.Provided that the Government may from time to time by Notification
increase the minimum prescribed advertisement fee ratesin Schedule-II and same
shall be payable by everyone who is required to pay as per the minimum
Advertisement Rates in Schedule-II. Provided further that if the Contract
Agreement or the order assigning the advertisement rights specifically prescribes
non-escalation or the prescribed advertisement fee rate is already more than the
revised rate then the said revision shall not be applicable in such cases.
(vii)
The bid winner with respect to any stretch of road or circle or area
shall have the right to utilize the same for advertising on behalf of other or for
others in accordance with these Rules. The advertisement spots, premises or
spaces can be either privately owned or owned by Government or Government
owned Public sector Units or the CITY CORPORATION or any Government Agency.
Before displaying any advertisement, apart from complying with the requirement
specified under these Rules, the requisite agreements and permissions from the
owners of the spots or buildings or vacant lands, both the Government and private
owners, falling on the assigned road or Circle or the area, shall be done by the bid
winner himself at his own costs and in accordance with applicable laws and rules
in this regard:
Provided that, in case ofprivate property or land on which the infrastructure
for the paid advertisement is erected shall be charged and paid as additional
property tax for each such advertisement tothe CITY CORPORATIONan amount as
prescribed for advertisement hoardings, for the time period the advertisement
infrastructure remains erected thereon.
Provided that in case of an erection of such an advertisement in common
area in a Property which otherwise has multiple properties/owners then the
management or the authority competent to grant the right to erect the
advertisement in such a common area shall be liable to pay the additional property
tax applicable for the advertisement hoardings. The erections and display by the
Licensed Advertiser who has won the right to do commercial advertisements in an
area or a road or a Circle, shall also be allowed on the residential properties as per
these Rules and such properties shall also be liable to pay the prescribed additional
property tax for each erection to the CITY CORPORATION.
Provided also that, in case the said property or land is a B-Register property
or does not have any Khata from the City Corporation then commercial
advertisement thereon shall not be permitted and such a property always has an
option to obtain A-Khata after duly complying with the prescribed requirements
and then be used for erection of commercial advertisements as per these Rules.
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The CITY CORPORATION reserves right to remove the advertisements on any
such properties or lands which are without Khata or outside property tax list
immediately upon their coming to the notice of the CITY CORPORATION.
Provided further that the advertisements or displays on Bengaluru Metro
Pillars and Bengaluru Metro Stations and Infrastructures belonging to the
Bengaluru Metro Rail Corporation Limited (BMRCL) are excluded from the assigned
rights to any bid winner even when the same falls within the assigned area or road
or Circle. The same shall be put to separate suitable tender by the by the BMRCL
in conformity with these Rules and subject to payment of the Advertisement Fee
and other levies as prescribed in these Rules.
NOTE: The advertisement fee payable to the CITY CORPORATION is only for
the rights to do advertisements for or on behalf of others. No right whatsoever
accrues to such an advertiser merely by virtue of payment of advertisement fee to
CITY CORPORATION to erect or display any advertisement or display on any
property or land or plot falling on the assigned road or area or Circle without
independently taking permission of the owner thereof and entering into a proper
agreement for the same. The money payable to the owner of the property or land
for such a usage by the licensed advertiser shall be over and above the
advertisement fees payable to the CITY CORPORATION and are left to be decided
between the licensed advertiser and the property owner.
(viii) The City Corporation, through its Special/Additional Commissioner
(Advertisements) or the Zonal Joint Commissioner or the authorized officers, shall
enforce these Rules to ensure that no unauthorized advertisement comes up on
any road or Circle or area, including the roads, circles and areas allotted to the
licensed advertisers. Any unauthorized advertisement shall be forthwith removed
and any advertisement fees or penalty or other dues with respect to such
unauthorized advertisement shall be collected and retained by theCITY
CORPORATION in accordance with these Rules. The licensed advertiser assigned
to the road or Circle or area where the enforcement is done by CITY CORPORATION,
shallbe bound to assist the CITY CORPORATION in the enforcement and removal
of the unauthorized advertisements.
(ix) The open auction/tender of the stretches of roads, circles and the areas
may be done individually or after clubbing them together in suitable lots. The
decision in this regard shall be taken by the Commissioner in the best interest of
the Corporation.
(x) The assignment and all auctions/tenders with respect to advertisements
inside the properties of railway or Bengaluru MetroRailCorporation Limited
(BMRCL) or bus-stands or Karnataka State Road Transport Corporation (KSRTC)
or Bangalore Metro Transport Corporation (BMTC) or other Government owned
Public Sector Units, which are visible to public visiting inside these properties, shall
be decided by the concerned agencies themselves as per their own rules and
procedures and the proceeds thereof shall be fully retained by these agencies.
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(xi) The tender to award the rights to advertisement on the BMRCL pillars,
piers etc which are visible to open public spaces may be done by the BMRCL. This
award by the BMRCL shall be in conformity of these Rules and subject to regulation
by the City Corporations. The advertisement revenues shall be liable to be paid by
the vendor for assigned advertisement rights for the space allowed irrespective of
the fact whether the space is actually put to use for advertisement or not. The
advertisement revenues collected from assignment of the advertisement rights
(except advertisement revenues for inside advertisements within the properties of
the BMRCL which are exempted from the advertisement fees) shall be put in a joint
bank account of the CITY CORPORATION and the BMRCL exclusively opened for
this purpose and the same shall be shared equally between CITY CORPORATION
and BMRCL. Provided that the BMRCL shall not assign advertisement rights to
anyone under this provision at a rate less than the rate prescribed in Schedule II.
(xii) The right to display any advertisement visible from the public streets or
roads, including on properties of any Government Department, Public Sector Unit
or Government owned agency, shall be assigned only by the concernedCITY
CORPORATION and through public auction/tenderspecified in these Rules and the
advertisement fee thereof shall be fully payable to the CITY CORPORATION.
(xiii) It is clarified that in addition to payment of the Advertisement Fees
which an advertiser is bound to pay as per these Rules, the Government Agency or
the Public Sector Unit or the Government Department, is at liberty to collect
Ground Rent for allowing use of their properties for advertisement after approval
and assignment by the CITY CORPORATION.
(xiv) In case any category of free or self-advertisement exceeds the maximum
specified size as per provisions of these Rules, the same shall be liable to pay for
full area of the advertisement to CITY CORPORATION at applicable minimum
Advertisement Fee rate as per Schedule-II.
Illustration:If a shop is permitted for a free self-advertisement under these
Rulesupto 150 sq. ft., but has erected self-advertisement of 175 sq. ft., then it shall
be liable to pay minimum advertisement fee applicable as per Schedule 2 for the
full 175 sq.ft. of the self-advertisement. The same are liable to be removed by the
CITY CORPORATION in case the same violates any of the conditions in these Rules.
Provided that in case of “Malls” – where the word “Mall” shall mean a large indoor
or enclosed shopping centre which falls under and is paying Property Tax under
Category-VI
as
per
the
Bruhat
Bengaluru
MahanagaraPalikeNotification
No.Commr/BBMP-DC(Rev)/5675/15-16 dated 9th March 2016 and which has paid
up-to-date property tax, are allowed to do commercial advertisements, other than
self-advertisements for on-premises entities which are free-of-cost upto the size
restrictions prescribed under these Rules,on their premises and buildings facing
the public roads subject to the size and other restrictions as applicable for
commercial advertisements. The said commercial advertisements, other than self-
advertisements, shall be liable to pay to the CITY CORPORATION the advertisement
fees at the applicable minimum Advertisement Fee rate as per Schedule-II.These
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commercial advertisement shall not be counted towards the quantum of
commercial advertisement permitted to a bid winner of the area/road/circle on
which the “Mall” falls. In case of any dispute arises with regard to size and
restrictions as to commercial advertisements on a “Mall” facing the public roads,
the decision of the Commissioner shall be final.
(xv) Any unauthorized or illegal advertisement shall be removed immediately
when it comes to notice, but both the owner of the premises or land where the
unauthorized advertisement was displayed and the advertiser are liable to pay
penalty at a rate of twice the Advertisement Fee fixed in auction/tender for the said
road or Circle for the period of erection – that is until removal. Therefore, penalties
for unauthorized or illegal advertisement shall be liable to be paid from the date of
erection of the infrastructure for advertisement whether actual display of
advertisement is done or not and until the removal of the same.
Provided that where no such rate has been fixed, then at the rate fixed in
auction/tender for the nearest road or Circle or area or at the Minimum
Advertisement Fee fixed for the said road or Circle or area in Schedule-II, whichever
is higher.
(xvi) The advertisement fee for authorized advertisements or displays shall
become due to be paid upon completion of six months preparatory period from the
date of assignment of advertising rights under these Rules in case the
advertisement rights being assigned in a given bid exceeds 2000 Square Feet but
shall be three months when assigned advertisement space in a given bid does not
exceed 2000 Square Feet. The said preparatory period shall not be extended under
any circumstances beyond an additional period of three months that Commissioner
City Corporation shall order clearly giving extraordinary circumstances occasioning
such permission of the extension. Provided that any advertisement infrastructure
actually erected and put to commercial advertisement before the completion of
preparatory period shall be liable to pay the applicable Advertisement Fee and after
the expiry of the preparatory period the full advertisement fee shall be payable
whether or not the erection or actual display of advertisement is started.The said
date shall be called the Effective Date for the purposes of payment of advertisement
fees. The advertisement fees or the penalties, as the case may be, shall be paid for
each completed month from the date they become due. Any delay in payment of
the authorized advertisement dues shall be levied with interest charges at a rate of
eighteen percent (18%) for the delayed payments.
Illustration: If an advertisement rightfor an authorized advertisementis
assigned on 17.5.2023 by way of signing of the Agreement, then the Effective Date
for advertisement feepayment shall be 17.11.2023 and its first month’s payment
shall be made for the first month completed on 17.12.2023 and secondmonth
completed on 17.01.2024 and so on. In case no payment is made by24.12.2023
(completion of 7 days beyond the deadline for payment), then interest at the rate of
18% shall be charged for delay for first monthly payment and so on.
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(xvii) Any arrears or unpaid demand for the advertisement from either a
licensed advertiser or anyone who is liable to pay the advertisement fee or penalty
or interest, if it remains unpaid despite becoming due, shall be recovered mutatis
mutandis in the manner prescribed for recovery of demand or arrears of property
tax, including by seizure or distraint and distress sale of the moveable properties,
attachment of bank accounts or immovable properties and distress sale of
immovable properties of the person liable to pay the same. Such a defaulter shall
be liable for criminal action under relevant sections of the Act.
(xviii) The CITY CORPORATION shall endeavor to bring the implementation
and management of all advertising activities, issuance of licenses and approval or
decision ONLINE, through appropriate software as expeditiously as possible. Once
the same is done then all the relevant activities and actions specified under these
Rules shall be done on and through the said software.
Note:
(i)
Tenders for all advertisementdisplays in theCITY CORPORATION
jurisdiction shall be invited and processed by the CITY
CORPORATION.
(ii)
the tenders shall be called by CITY CORPORATION as per
suitable lots and sizes as decided by the Commissioner, in
accordance with these Rules.
(xix) The ten percent of the advertisement time on each electronic display on a
daily basis and for non-electronic display for such twenty days in a year for
each hoarding as may be directed by the CITY CORPORATION or the
Government in this regard,the advertisement license winner of any area or
road or the circle shall put for advertisement serving public good, free of
cost. Provided that no advertisement fee shall be liable to be paid for the
period of advertisement and the quantum of the advertisement space
actually used by the City Corporation or the Government under this Rule.
(xx)
There shall be reservation for the Scheduled Castes and the Scheduled
Tribes
in
assignment
of
the
advertisement
rights
to
do
advertisements/displays on behalf of others as per percentage of population
of the Scheduled Caste and Scheduled Tribe in the Greater Bengaluru
Areaas per the latest National Population Census duly published by the
Registrar General and Census Commissioner of India.
4. Licensed or registered advertisers.-(1)No person except the licensed or
registered advertiser shall be allowed to undertake display of advertisements on
behalf of other persons or agencies or participate in the public auction/tender for
advertising rights on the roads or Circles that CITY CORPORATIONmay notify.
These persons or agencies shall mandatorily enroll themselves as licensed or
registered advertisers with the CITY CORPORATIONby furnishing the required
information, documents, security, as may be determined by Commissioner and
shall pay the license fee or registration fee and security deposit as may be
determined by the Commissioner from time to time.
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(2) Persons intending to entrust the work of displaying advertisement on
their behalf shall not entrust it to anyone other than a licensed or registered
advertiser under these Rules.
(3)
A licensed or registered advertiser shall be awarded a road or a Circle or
an
area,
duly
notified
by
the
Commissioner,
through
an
open
auction/tenderthrough
e-procurement,
conducted
as
per
the
Karnataka
Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000), where
the licensed or registered advertiser may display or cause to display the
advertisements and he shall ensure that up-to-date and regular advertisement fee
due thereon is paid to the CITY CORPORATION as per these Rules.
(4)
The licensed or registered advertiser shall maintain proper record of
advertisements displayed by him and produce the same whenever required for
inspection
by
the
Commissioner
or
Special/Additional
Commissioner
(Advertisements) or the Zonal Joint Commissioner or any other officer authorized
by either of them, in this behalf.
(5)
Any display of paid advertisement on behalf of or for others by anyone
other than a licensed or registered advertiser shall be treated as unauthorized and
shall be immediately removed and shall be liable for further action under these
Rules, including filing of criminal case under section 319 and other relevant
provisions of the Act.
5. Grant of license.-(1)Every application for a license to an agency for
registration shall be made to the Commissioner in Form-I with required enclosures,
along with the challan for payment of registration or license fee of rupees five lakhs
for a term of five years. The registration or the license fee may be revised from time
to time by the Commissioner and he may create different categories of licensed
advertisers and specify different license fees applicable to be paid by them.
(2) The License shall be issued in Form-II.
(3) The period of license shall be for five years:
Provided that it may be extended from time to time for a further period of five
years at a time upon payment of Rupees Five Lakhs.
(4) The License or Registration in any one City Corporation in the Greater
Bengaluru Area shall be valid across the whole Greater Bengaluru Area and a
licensee need not take separate Licensefrom or Register witheach City Corporation.
(5) The Applicant may appeal against decisions of the Commissionerwith
respect to licensing or registration, to the Advertisement Regulatory Committee
constituted under these Rules.
(6) The Commissioner shall cause to maintain a comprehensive register
showing the licenses or permissions issued under the Act and these Rules. The
issue of licenses and permissions for advertisements shall be through a
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zerophysical contact, online single window system with live updation, which shall
be established within ninety days from the date of these Rules coming into effect.
The online single window system shall also contain the aforementioned register
showing the licenses or permissions issued and the same shall be continually
updated and shall be made available for unrestricted public viewing.
(7) The licensed or registered advertiser already registered under any of the
previous Rulesshall be deemed to be registered or licensed under these Rules.
Provided that in case any license or registration is more than three years old,
the same shall be renewed within three months from the date of these Rules coming
into force, failing which the said license or registration shall be deemed to have
expired.
Provided that, the Commissioner may specify that application and grant of licenses
shall be ONLINE through software, whereafter the same shall be the mode to apply
and obtain the advertisement licenses.
(8) The Commissioner, in consultation with the Chief Commissioner Greater
Bengaluru Authority, may increase the License or Registration fee not exceeding
five percent in a year. Provided that the rate shall be the same across all the City
Corporations in the Greater Bengaluru Area.
(9) Notwithstanding anything contained in these rules or any other rule, the
Commissioner may, in the public interest, authorize Department of Information
and Public Relations (DIPR) to float tenders for Public-Private Partnership (PPP)
projects involving advertisement rights on the City Corporation infrastructure,
subject to the conditions as may be mutually agreed upon between the corporation
and DIPR. In such cases, the advertisement rates and upset prices shall be fixed
in accordance with the rates specified in these rules, and any subsequent revisions
thereto.
6. Refusal to grant license.-(1) The Commissioner shall refuse to grant
license to an agency where,-
(i) the individual or agency, any of its directors, owners or promoters has
been debarred from the display of advertisement by the Government or any
Corporation or by any agency owned and/or controlled by the Government;
(ii) the individual or agency, its directors, owners or promoters are in arrears
of payment of any dues to the CITY CORPORATION;
(iii) the authorized signatory of the agency has earlier been the authorized
signatory of any company which is in arrears of payment of any dues to CITY
CORPORATION; or
(iv) it is in unauthorized occupation of the immovable property of the CITY
CORPORATION or the Government.
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7. Public auction or calling for tender for grant of advertising rights for
notified road stretches, circles and areas.-(1)The Special Commissioner in-
charge of advertisements shall cause to put to public auction or call for tender, the
road stretches, circles and other areas or locations within the limits of CITY
CORPORATIONas notified by the Commissioner, for grant of advertising rightsin
accordance with the provisions of the Karnataka Transparency in Public
Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder.
(2) Only a licensed or registered advertiser who has a valid License or
Registration from the City Corporation is eligible to participate in the
auction/tenderas per procedure available for tender in e-Procurement Portal of
Government of Karnataka. Provided that the Corporation shall prescribe such
turnover and other requirements as per standard tender guidelines issued in this
regard by the Finance Department from time to time.
(3) A licensed or registered advertiser shall not be eligible to participate in
auction /tender in case he has unpaid over dues for advertisement or ground rent
or any other advertisement related dues of the CITY CORPORATION. In this Regard
the bidder or the license holder shall upload “No due certificate” from the
advertisement
section
of
the
CITY
CORPORATION
stating
that
the
agency/person/firm/proprietor /has no over dues from Advertisements or related
dues.
(4) There shall be a fixed minimum amount of the advertisement fee for each
such road stretch or Circle or the area put to auction/tender called the Minimum
Upset Advertisement Fee. No auction/tender bid below the said advertisement fee
for the said road or circle or the area, as the case may be, shall be accepted.
(5) The minimum upset Advertisement Fee for a road or a circle or an area
shall be calculated by multiplying the rate per square meter or per square foot for
the advertisement on the said road or circle or the area, with the total potential
area available for advertisement therein. The road or circle or area wise per square
meter or foot rate shall be as given underSchedule-II. The Table in Rule 3 gives the
potential for a given length of a road or a circle or an area.
Illustration:A Road of 83 feet width which is more than 24 meters and 3 km
length and has a rate of Rs.50/- per square foot per month as per Schedule-II.
Then as per Table in clause (iii) of Rule 3, for this 83 feet road, the maximum
allowed paid advertisements are 1000 sq ft per 200 meter length. Therefore, for
3km road length it would be 3000/200x 1000 = 15000 sq.ft. permissible paid
advertisement. The minimum auction advertisement fee shall be Rs.50 x 15000 =
Rs. 7.5 lakh per month for the said road.
(6) A single bidder may bid for as many road stretches or circles or areas as
he wishes. Sub-letting shall not be permitted.
(7) The auction/tender shall be done for each individual road stretch or circle
or area or in such suitable lots as may be notified by the Commissioner and the
14
bidder who bids the highest per month advertisement fee rate shall be the auction
winner.
(8)
The auction/tender winner shall givePerformance Bank Guarantee
(PBG) from a Schedule Commercial Bank or Surety Bond by a General Insurance
Company duly licensed from the Insurance Regulatory & Development Authority
(IRDA),equal to six months’winning monthly payable advertisement fee amount as
Performance Security to the concerned CITY CORPORATION.
(9)
The above prescribed PBG or Surety shall be given within 30 days ofdate
issuance of the Letter of Intent, failing which the bid shall stand rejected for default
and the bidder shall be treated as a defaulter and the EMD shall automatically
stand forfeited, without any encumbrance on the road or circle or the area to the
concernedCITY CORPORATION for the default. Such a defaulter bidder shall be
barred from bidding for a period of three years from the date of forfeiture of the
deposit amount/EMD.
Provided that the license of any licensed or registered Advertiser who defaults
in giving the PBG OR SURETY after winning the bid within the prescribed time
limit, shall be suspended and in case he fails to show cause within 30 days of
suspension, the license shall be cancelledand the licensed advertiser shall be
barred from obtaining license for a period of three years.
(10) The advertisement for auction/tender shall contain details such as type
of auction/tender (online or physical), venue (if applicable), application fee, details
of the road or circle or the area being put to auction/tender for advertisement
rights, the quantum of area that would be available for commercial advertisement
and the Minimum Auction Upset Advertisement Fee, contact details of the
Auction/tender Nodal Officer and the advertisement for auction/tender shall be
issued at least fifteen days in advance from the date of auction/tender, in at least
one English and one Kannada newspaper with wide circulation in Bengaluru and
Karnataka. The copies thereof shall be pasted in the concerned CITY
CORPORATION head office, all the Zonal Office and all the offices of the Regional
and Assistant Regional Officers for display in their respective office Notice Boards.
The advertisement shall also be put on the concerned CITY CORPORATION website.
The auction/tender shallbe on e-Procurement portal of the Government.
(11) The final auction/tender winner shall be notified in terms of the
application number and name and other details of the applicant through a Letter
of Intent and also as per the e-Procurement Portal system in this regard.
(12) The Special Commissioner in charge of advertisements shall make
detailed proceedings of the auction/tender with the name and all relevant details
of the auction/tender winners for each road stretch or the circle or the area, as the
case may be, and submit to the Commissioner/Tender Accepting Authority as per
KTPP Act for approval and the agreement shall be entered into with the
auction/tender winner by the Special Commissioner in charge of advertisements,
15
after the said approval and payment of Security Deposit and fulfillment of other
terms & conditions of the Letter of Intent.
(13) The advertisement fee as per the winning bid amount shall be paid every
month and any default therein shall be dealt with as per the provisions of these
Rules.
8. Advertisement on public infrastructure, Legacy Advertisements and
existing public-private-partnership and other agreements or permissions.-
(1)Notwithstanding the assignment of advertisement rights as per rule 7 or other
rules for a road or an area or a Circle, the right to display advertisement on public
infrastructure may be assigned independently, by way of a separate public
auction/tender or through a Public Private Partnership, including BOOT/BOT or
other modes therein, in due compliance of the Karnataka Transparency in Public
Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder.
(2) The
advertisement space allowed
under
this
Rule for
public
infrastructure shall not be counted for the purpose of calculating the upper limit
on the area permitted for display of advertisements to a bid winner under Rule 7 of
a road stretch or a circle or an area where such public infrastructure exists or may
come up.
(3) Hereinafter, an auction/tender for creation of anew public infrastructure
in lieu of the advertisement rights, the advertisement fee shall be payable at a rate
not less than the minimum Advertisement Fee or rate for the said road or circle
prescribed under Schedule-II.
Provided that in case the bidding parameter in case of a new PPP project
for creation of a public infrastructure is the advertisement fee itself then the bid-
winning advertisement fee amount shall be discovered through a Karnataka
Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000)
compliant procedure whichshall not be less than the minimum Advertisement Fee
for the said road or circle prescribed under Schedule-II.
(4) The
subsisting
right
to
advertise
on
public
spaces/places
orinfrastructure already assigned to persons or agencies, including in Public
Private Partnership (PPP) Projects, with due approval of the City Corporationor the
BBMP, before promulgation these Rules, are hereby saved.
The said person or agencyshall hereinafter, unless specifically exempted from
payment of the advertisement fees in the Agreement itself or a specificallydifferent
advertisement rate is prescribed in the Agreement itself; be liable to pay to the
concerned City Corporation the advertisement fee at the rate equal to minimum
advertisement fee in Schedule II.It is clarified that in this context the advertisement
rates payable for any period before the promulgation of these Rules shall be as were
prescribed in the relevant Bye Laws or the Rules applicable at the relevant time.
16
(5) In determining the concession period or any other transparent criteria,
as may be adopted for the assignment of the bid to a PPP or public infrastructure
tender along with the advertisement rights, the expected revenue returns, cost of
infrastructure, maintenance and the period of concession and amount that the
bidder bids for the concession, if any, shall be taken into consideration. The
expected Internal Rate of Return and Net Present Value that accrues to the bidder
shall be evaluated as part of technical evaluation of a Public Private Partnership
project or for assignment of the advertisement right on any public infrastructure
in a KTPP Act complaint evaluation.
(6) The following categories of public infrastructure may be used for display
of paid advertisement on commercial considerations, namely:-
(i) Metro infrastructure such as piers, viaduct and outside of stations and
depots;
(ii) Travel and Transit Management Centers;
(iii) Bus shelter;
(iv) Foot over bridges or skywalks;
(v) Public Toilets including e-Toilets;
(vi) Public Dustbins at suitable spots/areas.
(vii) Electric Vehicle Charging Stations and Traffic Police Chowki; and
(viii) any
other
Public
Private
Partnership
project
creating
public
infrastructure.
(ix) Any tender for creation of a public or civic infrastructure along with which
the advertisement rights are assigned.
(7) In case of the existing authorized Advertisements which are in valid contract
period or legacy advertisements which had permission issued by the BBMP and paid
advertisement taxes:-
(i) A Legacy Advertisement or a hoarding on an individual spot which
(a) was allowed on a private property in writing by the BBMP under
the BBMP Advertisement Bye Laws 2006 (b) have paid
advertisement tax at least until 31.12.2015 (whereafter the BBMP
stopped renewals) or until it continued to display – whichever is
later and (c) either had a permission to display valid beyond
31.12.2015 or had applied for online renewal in response to BBMP
newspaper advertisements dated 06.08.2015 or 09.10.2015and
have a proper acknowledgment of the same;shall be given One Time
Opportunity (OTO) to apply for permission within 3-months of the
date of notification of these rules for such a hoarding or Legacy
Advertisement. There shall be no unpaid advertisement tax or fee
arrears on the said advertisementwhich is sought to be restarted
and No-Dues-Certificate shall be obtained from the Advertisement
Section of the City Corporation.Such an application shall be
17
examined and approved as per eligibility by the Commissioner of
the concerned City Corporation and upon shall be allowed to
display commercial advertisements for a period of5-years from the
date of issuance of the approvalorder.
Provided that, after 5-years the same shall be discontinued.
Provided further, that upon approval, the advertisement shall be
displayed as per the size, height and ground clearance and other
requirements as prescribed under these rules.
(ii) This OTO window shall be for a period of three months from the date of
final notification of these rules.
(iii)the advertiser shall apply in Form-IV within three months of these Rules
and obtain the approval for display of the advertisement in Form-IVA
and any application in this regardafter three monthsshall not be
entertained and action shall be taken thereon as specified under these
Rules
for
unauthorized
advertisements
if
any
structure
or
advertisement is erected or exists;
(iv) All these advertisements shall be liable to pay advertisement fee at the
rate prescribed under Schedule II for the said road or circle or area or
the rate obtained for such a road or circle or area in a tender under Rule
7 – whichever is higher of the two. Provided that the advertisement rates
payable for any period before the promulgation of these Rules shall be
as were prescribed in the relevant Bye Laws or the Rules applicable at
the relevant time. Provided that any revision of the minimum
Advertisement Fee or the Bid Rate for the location shall be liable to be
paid from the date of such a revision. The monthly advertisement fee
shall be chargeable from the date of issuance of the approval of under
the OTO by the City Corporation Commissioner. Therefore, the first
payment of monthly advertisement fee shall be done for the first month
immediately upon completion of one month from the date of order
allowing the advertisement under this OTO. Non-payment of the
monthly advertisement fee shall result in automatic cancellation of the
permission upon completion of 30-days after the date on which the
monthly advertisement fee becomes liable to be paid. The display and
related infrastructure, for such cancelled advertisement, if not
immediately removed by the owner thereof, shall be removed or
demolished by the City Corporation and the cost thereof recovered from
the person in whose name the approval was issued.
(v) The Legacy Advertisement permitted to be displayed under this Sub-
Rule shall give Performance Bank Guarantee (PBG) from a Schedule
Commercial Bank or Surety Bond by a General Insurance Company
18
duly licensed from the Insurance Regulatory & Development Authority
(IRDA), equal to six months’ monthly payable advertisement fee amount
as Performance Security to the concerned CITY CORPORATION.
(vi) These advertisements allowed under OTO shall not be counted for
purpose of calculating the upper limit of advertisement area permitted
for display of advertisements under Rule 7.
(vii) The Self Advertisement based permissions obtained for the LED
display under any of the previous Advertisement Bye Laws and which
are presently valid and within their permission period, shall be given
One Time Opportunity (OTO) to convert the same to Commercial
Advertisement hoarding. This OTO window shall be for a period of three
months from the date of final notification of these Rules. Provided that
there shall be no unpaid advertisement tax or fee arrears as on date of
notification of these Rules on the said LED which is sought to be
converted into a commercial hoarding and No-Dues-Certificate shall be
obtained from the Advertisement Section of the City Corporation. Such
an application once approved as per eligibility by the Commissioner of
the concerned City Corporation, shall be allowed to display commercial
advertisements for a period of5-years from the date of order of approval.
Provided that after 5-years the same shall be renewed with the
permission of the Commissioner for a maximum of another period of
5- years (taking total period under this provision to a maximum of ten
years) at the rates prescribed in Schedule II as may be revised from
time to time.
Provided further that upon approval, the advertisement shall be
displayed as per the size, height, and ground clearance and other
requirements as prescribed under these Rules.The person obtaining
the Commercial Advertisement rights under the OTO for such an LED
display shall pay to the concerned City Corporation the Advertisement
Fee atthe rate as prescribed in Schedule II and as may be revised from
time to time. Provided that any revision of the minimum
Advertisement Fee or the Bid Rate for the location shall be liable to be
paid. The monthly advertisement fee shall be chargeable from the date
of issuance of the approval of commercial advertisement under the
OTO. Therefore, the first payment of monthly advertisement fee shall
be done for the first month immediately upon completion of one month
from the date of order allowing the commercial advertisement under
the OTO. Non-payment of the monthly advertisement fee shall result
in automatic cancellation of the permission upon completion of 30-
days after date on which the monthly advertisement fee becomes liable
to be paid. The LED display and related infrastructure, for such
cancelled commercial advertisement,if not immediately removed by
19
the owner thereof, shall be removed or demolished by the City
Corporation and the cost thereof recovered from the person in whose
name the approval was issued.These advertisements allowed under
OTO shall not be counted for purpose of calculating the upper limit of
the advertisement area permitted for display of advertisements under
Rule 7. The advertiser shall apply in Form-IV within three months of
these Rules and obtain the approval for display of the advertisement
in Form-IVA and after three months any application in this regard
shall not be entertained. The commercial LED advertisement
permitted to be displayed under this Sub-Rule shall give Performance
Bank Guarantee (PBG) from a Schedule Commercial Bank or Surety
Bond by a General Insurance Company duly licensed from the
Insurance Regulatory & Development Authority (IRDA), equal to six
months’ monthly payable advertisement fee amount as Performance
Security to the concerned CITY CORPORATION.
9. Information as to erection or display of any paid advertisement by the
licensed or registered advertiser and approval thereof.-(1) Every licensed or
registered advertiser who has been assigned paid advertisement rights over any
road or circle or an area shall inform and apply in writing or throughonlinesystem,-
(a) prior to every erection of any new or fresh infrastructure for
advertisement or display by him in Form-III; and
(b) for renewal of an existing advertisement which was previously
approved as a new advertisement under clause (a),in Form-VI;
to the Special Commissioner In-charge of the Advertisements:
(2) The Special Commissioner In-charge of Advertisements shall approve or
reject the same within fifteen days from the date of receipt of application:
Provided that in case no order to either approve or reject is issued within
fifteen days of the receipt of application from the advertiser, the same shall be
deemed to be approved. The approval in such a case shall be automatically and
digitally signed and issued by the software once the same is rolled out and until
then the advertiser may act on the “deemed approved” clause without waiting for
the manually signed approval.
Note: This clause applies only to a licensed advertiser who has been duly
allotted a stretch of road or circle or an area under these Rulesand with respect to
advertisements on the said road stretch or circle or area.
(3) The approval of the application for fresh or new advertisement shall be
concerned Form and rejection thereof shall be in concerned Form. The approval of
the application for renewal of an existing advertisement shall be in Form VI-A and
rejection thereof shall be in Form VI-B.
20
(4) Every application under clause (1) shall,inter-alia, contain the following,
namely:-
(i) a plan of the advertisement to be erected or displayed indicating the
height and other dimensions and the material proposed to be used as approved by
a qualified Engineer;
(ii) a No Objection Certificate and Agreement copy from the owner of the land
or building where the advertisement is to be erected in a private land or building
or a no objection certificate and/or agreement from the concerned State or Central
Government Department, if the advertisement is to be erected on the land of the
State or Central Government or a no objection certificate from the Commissioner
of the concerned CITY CORPORATIONor his authorized officer if the advertisement
is to be erected on concerned CITY CORPORATION land or building:
Provided that, in respect of the State and Central Government land or
building, the no objection certificate shall be issued by an officer not below the rank
of an Assistant Executive Engineer.
NOTE: The advertisement fee payable to the concerned CITY CORPORATION
is only for the rights to do advertisements for or on behalf of others. No right
whatsoever accrues to such an advertiser merely by virtue of payment of
advertisement fee to concerned CITY CORPORATION to erect or display any
advertisement on any property or land or plot falling on the assigned road or area
or circle without independently taking permission of the owner thereof and entering
into a proper agreement for the same. The moneys payable to the owner of the
property or land for such a usage by the licensed advertiser shall be over and above
the advertisement fee payable to concerned CITY CORPORATION and are shall be
decided between the licensed advertiser and the property owner.
(iii) a Google Map and Dishaank Map indicating the proposed location of the
advertisement, along with the latitude and longitude of the location;
(iv) structural stability certificate and the Occupancy certificate of the
building (wherever obtaining an occupancy certificate for such building is
mandatory), in case of the advertisement proposed for erection on any existing
building; and
(v) Commercial advertisements on any B-Register property is not allowed.
(5) Any advertisement erected or displayed without prior information in
accordance with this Rules shall be treated as unauthorized and liable for penalty
at twice the per square foot rate over and above the monthly advertisement fee
payable andthe advertisement shall be immediately removed, as specifiedin these
Rules.
21
(6) The advertising agency shall put its particulars and permission or
approval number with a QR-Code, in a manner as may be specified by the
concerned CITY CORPORATION on the advertisement, failing which the
advertisement shall be treated as unauthorized and shall be removed immediately
and shall be liable to pay penalty at twice the per square foot rate.
(7) Any change of location of display including Legacy Advertisement Bill
boards by an advertiser, within his assigned area if applicable, may be done
following the same process as is given in clauses (1), (2) and (3).
10. Appeal and Revision.–(1)Any appeal against any decision or order by
the Joint Commissioner under these Rules shall lie to the Special/Additional
Commissioner in-charge of advertisements in a City Corporation and from his
orders to the Commissioner. The revision on any decision of the Commissioner
shall lie with the Advertisement Regulatory Committee.
(2) The procedureto be followed in appeal shall be as follows, namely:-
(i) appeal shall be filed with the copy of the order appealed against within
thirty days from the receipt of the order of an authority or when the course of action
arose, whichever is later along with appeal fee as may be specified by the concerned
CITY CORPORATION:
Provided that no appeal shall be admitted with respect to a demand notice
issued for payment or recovery of advertisement fee and/or interest or any penalty,
unless the appellant makes a prior deposit of at least fifty percent of the demanded
amount with the concerned CITY CORPORATION.
Provided further that in case of appeal being successful resulting in refund
either in part or full of the already deposited amount, the same shall be immediately
refunded by the concerned CITY CORPORATION or adjusted against any other
pending or future advertisement fee or other levies.
(ii) for sufficient cause, the appellate authority at his discretion may condone
delay of filing the appeal up to thirty days;
(iii) Appellate authority shall, as far as possible, decide the appeal within four
weeks; and
(iv) during the pendency of appeal in any forum, the hoarding owner or
license holder shall not display any advertisement on the concerned hoarding.
11. Renewal of License.-Every license granted under these Rules may be
renewed three months before its date of expiry and in case it has already expired
then immediately. The application for renewal of license shall be made to the
Commissioner in Form-I three months before the date of expiry of the license and
the provisions applicable to the grant of license shall mutatis mutandis apply to
the renewal of license. The fee and security deposit specified for license shall be
applicable for renewal also.
22
12. Manner of display of advertisement on vehicles/mobile displays.-
(1) No advertisement shall be displayed without the written permission of the
Commissioner or his authorized officer, which shall be obtained after submitting
an application in the Form-V for Mobile Displays to the Advertisement department
of the concerned CITY CORPORATION(or through online system). The maximum
size shall be as specified in these Rules-laws. The approval shall be issued in Form-
VA and rejection with reasons in Form V-B.
(2) No vehicle carrying the advertisement shall display any advertisement in
a manner, form or method different from that which is approved by the
Commissioner:
Provided that the same shall in be in due conformity with the Motor Vehicle
Act, 1988 (Central Act 59 of 1988) and rules made thereunder.
(3) No Mobile display shall be allowed to be parked within ten meters of any
road-over-bridge, road-under-bridge or fly-over or traffic junction.
(4) Agencies displaying advertisements on other mobile media like BMTC
buses or other vehicles belonging to the Government or Semi-Government or
private organizations shall submit the list of vehicles along with registration
numbers of the vehicles before displaying advertisement and the intended period
of display to the Advertisement Department of the concerned City Corporations.
The Application shall be accompanied with a letter of no-objection from the owners
of the vehicle (e.g.BMTC) giving the number of vehicles and the period of display
applied for. The City Corporation shall then compute the taxes applicable and
inform the same in writing to the agency. This information may be submitted by
the owner of the vehicle also and the advertisements fee to be paid may be paid
either by the vehicle owner or the advertiser.
(5) Advertisement fee shall be due immediately upon according of permission
in this regard and the advertiser or the owner of the vehicle shall be liable to pay
the advertisement fee and the same shall be deposited within seven days the
demand becoming due for each month. In case of default in payment of the
advertisement fee, the same becomes recoverable as per provisions for recovery of
advertisement fee with interest under these Rules.
(6) The vehicles permitted to display advertisements as per this Rule–law
shall mandatorily display the permission order with its number and the name of
the agency, in the manner as specified in these Rule–laws.
(7) Mobile advertisements shall include vehicles carrying the products of
manufacturers. However, in such cases, the advertisements shall be treated on par
with self – advertisements:
23
Provided that, such self-advertisement shall require the prior permission of
the Commissioner and the rate of advertisement fee will be on par with that of
mobile advertisements.
(8) Mobile advertisements may, at the discretion of the Commissioner, be
refused if in his opinion, these lead to traffic congestion or disruption or the
locations applied for are in congested commercial places.
13. Prohibition of erection, exhibition, fixation andretention of display
of advertisement without permission.-No person shall erect, exhibit, fix or retain
upon or over any land, building, wall, hoarding, frame, post, kiosks, structure,
vehicle, neon-sign or sky-sign, any advertisement or display to public view in any
manner whatsoever in any place within the jurisdiction of the concerned CITY
CORPORATION without the prior written permission of the Commissioner:
Provided that the same may be accorded by the such authorized officer as
specifically delegated by the Commissioner by an order in this regard.
14. Prohibition of erection, exhibition, fixation, retention of display of
advertisements.-(1)The erection, exhibition, fixation or retention of display of the
following advertisements shall be prohibited, namely:-
(1) within fifty meters from religious places, measured along the roads, on
which temples, mosques, gurudwaras, churches and other such religious places
are situated and hundred meters from religious places on roads leading exclusively
to temples, churches, mosques and gurdwaras, unless there is specific NOC from
such an institution for such a commercial advertisement.
(2) within five meters of the edge of any fly-over, railway over-bridge, elevated
corridor, communication tower and buildings and within fifteenmeters from
BWSSB water tank and transmission tower over land;
(3) on any other street, road, crossing, junction, place, area, locality or part
thereof as may be decided by the Commissioner from time to time, in public interest
for reasons to be recorded in writing;
(4) in the World Heritage areas;
(5) in national parks, forests and water bodies;
(6) in areas classified as remnant endangered regional ecosystems;
(7) any advertisement which may cause damage to the amenities or obstruct
the view of any historic public building or buildings of national importance,
monument etc.;
(8) advertisement which may cause distraction to motorists thereby
endangering public safety;
(9) advertisements which may interfere with, obstruct the view of, or may be
confused with any authorized traffic sign, signal or device because of its position,
24
shape or colour, including signs illuminated in red, green or amber colour to
resemble a traffic signal, and advertisement which make use of words STOP, LOOK,
DETOUR, DANGER, CAUTION, WARNING, or such other word, phrase, symbol
or character in a manner that misleads, interferes with, or confuses with
authorized traffic message;
(10) advertisement proposed at any of the prohibited places including those
listed in Schedule-1:
Provided that the Commissioner may add more areas or spots or locations to
Schedule-1 as deemed necessary.
(11) display of posters, graffiti or any other form of advertisement that may
lead to disfigurement and compromise the city aesthetics;
(12) advertising in any manner or cause to be advertised, through any
advertisement stuck, nailed, tied, attached, fixed or in any other manner on any
tree;
(13) carrying of advertisement on animals, animal drawn vehicles
or carriages or using live animals to advertise; and
(14) the Negative list of advertisement includes the following namely:-
(a) Nudity;
(b) Racial advertisements or advertisements propagating caste, community
or ethnic differences;
(c) advertisement promoting drugs, alcohol, cigarette or tobacco items;
(d)
advertisements propagating exploitation of women or child;
(e) advertisement having sexual overtone;
(f) advertisement depicting cruelty to animals;
(g) advertisement depicting any nation or institution in poor light;
(h)
advertisement casting aspersion of any brand or any person;
(i) advertisement banned by the Advertisement Council of India or by law;
(j) advertisement glorifying violence;
(k)
destructive devices and explosives depicting items;
(l) lottery
tickets,
sweepstakes
entries
and
slot
machines
related
advertisements;
(m) any psychedelic, laser or moving displays;
(n) advertisement of weapons and related items (such as firearms, firearm
parts and magazines, ammunition etc.,);
(o) advertisements which may be defamatory, trade libelous, unlawfully
threatening or unlawfully harassing;
(p) advertisements which may be obscene or contain pornography
or contain an "indecent representation of women" within the meaning
of the Indecent Representation of Women (Prohibition) Act, 1986 (Central
Act 60 of 1986);
(q) Advertisement linked directly or indirectly to or include the description of
items, goods or services that are prohibited under anyapplicable law for
the time being in force, including but not limited to the Drugs and
25
Cosmetics Act, 1940 (Central Act 23 of 1940), the Drugs And Magic
Remedies (Objectionable Advertisements) Act, 1954 (Central Act 21 of
1954)and the Indian Penal Code, 1860 (Central Act 45 of 1860); or
(r) any other items considered inappropriate by the Advertisement Regulatory
Committee.
(2) Whether any advertisement falls under above Clauses or not shall be
decided by the Special/Additional Commissioner (Advertisements) or the Zonal
Joint Commissioner.
15. Restrictions on display of the hoardings and advertisements.-(1)No
hoarding shall be permitted at intersection for a distance of ten meter from the
stop line of each approach road.
(2) No hoarding shall be permitted in the compulsory open space required to
be maintained under the provisions of the Act, rules andRulesmade thereunder,
including publicrecreation grounds, playgrounds, parks and gardens.
(3) No hoarding shall be permitted on buildings of archaeological,
architectural, aesthetical and historical and heritage importance.
(4) No hoarding shall be permitted in river beds, lakes and water bodies.
(5) The advertisements which are erected or displayed in violation or
otherwise are in violation of any Pollution Control norms or orders of the Competent
Authorities in this regard are not permitted and shall be liable to be removed and
also shall be liable for action as per the laws,rules and orders, for time being
inforce.
(6) In case of illuminated or neon-sign hoardings following restrictions shall
be imposed, namely:-
(i) the level of luminance shall not exceed a source limit of 1rd/cm square
and Illumination shall not be continued after 11:00p.m.in residential areas or such
hours as Commissioner may order.
(ii) the neon-signs in residential premises shall not be flickering;
(iii) no video or moving digital advertisements shall be allowed and LED
Displays etc. shall be still only changing of images after minimum ten seconds shall
be permissible.Provided these stipulations may be suitably modified with the
approval of Advertisement Regulatory Committee.
(7) No advertisement shall be permitted on the traffic lights or High Mast
lights or street lights or electric poles on the roads or circles.
(8) No hoarding shall be permitted which may obstruct the light or
ventilation of any premises.
26
(9) Any advertisements erected on any land or building which are visible from
public spaces or to public at large shall be governed by these Rules
(10)
No hoarding shall be permitted on the walls other than dead walls of
any building except wrap up neon or digital advertisements subject to other
provisions of the Act and these Rules.
(11)
No diesel generator sets shall be allowed to illuminate hoardings as
they create noise and air pollution.
(12)
No hoarding shall be erected to a height exceeding 30.0 meters above
the road level.
(13)
There shall be no hoarding or advertisement on footpathunless it is
permitted by the City Corporation for the benefit of the pedestrians using
thefootpaths without causing any hinderance or annoyance to the footpath users.
(14)
No hoarding shall be projected onto a public road.
(15)
Display of advertisement by means of wall painting shall not be
permitted.
(16)
Clubbing of the hoardings shall not be allowed except as “V” structure.
(17)
No hoarding shall be permitted in the following conditions, namely:-
(a) any hoarding erected in such manner and at such place, which may
cause obstruction or interference with the visibility of approaching, merging or
intersecting traffic;
(b) the hoarding which may obstruct the vision of the sunrise or sunset from
a location designated by the Governmentfor such vision;
(c) the building, where action under the Act or under the Karnataka Town
and Country Planning Act, 1961(Karnataka Act 11 of 1963) is pending either at
concerned CITY CORPORATION level or in a court of law or the owner of the
building has been issued with a stop work notice under any law;
(d) the building, which has been declared dangerous (partly or fully) or has
been issued with a notice under the Act;
(e) an advertisement which may offend public moral and decency shall not
be permitted. If the Commissioner is satisfied that the contents of display there of
violates norms of public normality and decency, the agency shall forthwith remove
the display, after receipt of such intimation in writing;
(f) an advertisement which is in such form as it may obstruct the path of
pedestrians and obstruct their visibility;
(g) an advertisement which is likely to affect any local amenity;
(h) an advertisement which may obstruct the visibility of any existing
advertisement; and
(i) if the hoarding or advertisement is not designed and constructed in
accordance with building and fire codes.
27
16. Removal of advertisements or displays.-(1) In case of prohibited or
unauthorized advertisements and displays,-
(i) no advertisement or display or its infrastructure which is prohibited or
without valid permission or otherwise violates any of the provisions of these Rule -
laws shall be erected or continued to be displayed;
(ii) if the same comes to the notice of the concerned CITY CORPORATION or
the Special/Additional Commissioner or Zonal Joint Commissioner or the Zonal
Deputy Commissioner, it shall be removed or demolished by thesaid officer if not
removed even after a written notice of seven days in Form-VII:
Provided that any unauthorized erection or display of advertisement on road
or footpath or any land or property owned by the Government or concerned CITY
CORPORATION or any Government owned Public Sector Unit or agency may be
removed or demolished immediately without any written notice.
(iii) In case of illegal or unauthorized advertisements or displays or flexes or
banners, apart from being removed or demolished, both the persons responsible
for erecting the sameandthe persons on whose private property such illegal or
unauthorized advertisements or displays or flexes or banners have been erected,
shall be liable for criminal action under the applicable laws – including under the
Karnataka Open Places (Prevention of Defacement) Act 1981, the under the Greater
Bengaluru Governance Act 2024, Bhartiya Nyaya Samhita, Prevention of
Destruction and Loss of Property Act, 1981, Prevention of Damage to Public
Property Act, 1984.The violation of the provisions of the Greater Bengaluru Act
2024 or these Rules, without prejudice to the liability and action under any other
law & these Rules, shall be punishable as an offence under section 223 of Bhartiya
Nyaya Sanhita.
(iv) apart from the removal or demolition, in case of private lands or
properties, the owner of the property or land where infrastructure for unauthorized
advertisement was created or unauthorized advertisement was displayed, is liable
to pay penalty at the rate that is twice the rate fixed in auction/tender for the said
road or circle or area:
Provided that where no such rate has been fixed then at twice the rate fixed
in auction/tender for the nearest road or circle or area or twice the Minimum
Advertisement Fee fixed for the said road or circle or area, whichever is higher.
(v) the recovery of penalty shall be together with the cost of removal of the
unauthorized advertisement infrastructure and the advertisement or display;
(vi) the penalty shall be liable to be paid from the date of erection of
infrastructure to display the advertisement:
28
Provided that the concerned CITY CORPORATION reserves the right to
recover the above dues for the unauthorized advertisement from the advertiser
instead of the owner.
Provided further that, the advertiser may be blacklisted from obtaining
license for advertisement from the concerned CITY CORPORATION and in case he
already has a license, then his license shall be immediately suspended and then
shall be cancelled after issue of seven daysnoticein Form-VII.
(2) in case of authorized advertisement in default of payment ofadvertisement
fees orinterest,-
(i) any non-payment of advertisement fees or the interest as per the
provisions of theseRules for advertisement or its infrastructure which is otherwise
erected or displayed with permission or in accordance with these Rules, shall
attract an interest at a rate of eighteen percent per annum for the period of the
delay in payment. The method of calculation of delay shall be as specified under
Rule 3;
(ii) in case of default in payment, the Special/Additional Commissioner In
charge of Advertisements in a Corporation or the Joint Commissioner shall issue a
Defaulter-Demand-cum-Show Cause Notice in Form-VIII demanding the payment
of the advertisement dues and the applicable interest and penalties, if any;
(iii) the advertiser shall comply with the Defaulter-Demand-cum-Show Cause
Notice or reply giving cause within seven days from the date of its receipt;
(iv) the Special/Additional Commissioner In charge of Advertisements in a
Corporationor the Zonal Joint Commissioner or the Officer so authorized by the
Commissioner, as the case may be, shall give an opportunity to hear the advertiser
and pass the order, in not more than twenty days from the date of issuance of the
original Defaulter-Demand-cum-show-cause notice;
29
(v) the advertiser shall comply with the order immediately and in case the
advertiser fails to comply with the order, then the concerned officer shall cause it
to be implemented including the removal of the advertisement and/or recovery of
the dues;
(vi) the approval or assignment of the advertisement rights in favour of such
a licensed advertiser shall be immediately suspended and his license shall be
cancelled after issuing a sevendaysnoticein Form-VIII and order issued thereupon
and he shall be blacklisted by the concerned officer who initiated the action;and
(vii) in case of failure to pay the advertisement fee, penalty, interest etc.within
fifteen days of the order in this regard, the same may be recovered along with the
cost of such a removal, from the advertiser or the owner of the property or land as
arrears of advertisement fee and in the manner specified for recovery of the same
under these Rules.
17. Hoardings and their content criteria.-(1)For all categories of displays and
advertisements, the text elements on an advertising or display device face should
be easily discernible to travelling motorists to minimize driver distraction and a
sign shall be quickly and easily interpreted so as to convey the required advertising
or display message to the viewer and reduce the period of distraction.
(2)
The content or graphic layout exhibited on advertising or display device
panel shall avoid hard-to-read and overlay intricate type faces and have letter styles
that are appropriate. Under no circumstances shall, the device containinformation
in text sizes, which would necessitate the driver or passenger in a moving vehicle
to stop, read and/or note down, which may be detrimental to the smooth flow of
traffic and distracting for the driver.
(3)
All signs shall be so designed as to maintain a proportion where, as a
general rule, letters shall not appear to occupy more than twenty five percent of the
sign area, unless otherwise permitted by the concerned CITY CORPORATION.
18. Advertisements or displays for which neither permission nor payment
isrequired.-(1)The following types of advertisements, excluding illuminated
30
advertisements and sky-signs, shall not be required to obtain permission or make
payment for the advertisement fees provided their size is within the limits
prescribed under these Rules:-
(i) self-advertisements displayed within window of a building; or
(ii) self-advertisement or advertisement related to the trade or business
carried on within the land or building upon or over which such advertisement is
exhibited, or to sale or letting of such land or building or any effects therein or to
sale, entertainment or meeting to be held upon in such land or building; or
(iii) advertisements or display related to the name of the land or building or
occupier or owner, upon or over which the advertisement or display is exhibited;
or
(iv) advertisement or display related to the own activities by any railways
including metro or state transport or any Government owned agencies or
departments; or
(e) advertisement exhibited inside the train or metro coaches.
(2) In case, the free advertisement exceeds the maximum permissible area
permitted for an individual advertisement, the full advertisement shall become
liable for payment of advertisement fee as specified under Rule 3.
19. Norms with respect to hoarding or billboard.-(1)It shall not be permissible
to erect hoarding larger in size than as specified in Schedule-III.
(2) A minimum distance of two meters shall be maintained beyond the edge
of the right of way.
(3) The advertisement along roads shall not be permitted within a distance
of ten meters from the stop line of the approach road or junction except in
commercially designated areas
(4) Sandwich (back to back) and ‘V’ shape hoarding having standard size
shall be permitted.
(5) The structural framework supporting the advertisement board shall not
be outsized compared to the permitted board size and shall be within tolerance
31
limits on either side laterally. No vertical tolerance shall be permitted except the
columns up to the ground clearance. Any incremental deviation shall be deemed
to be an increase in the size of the advertisement board against norms and breach
of the terms and conditions of the permit.
(6) Construction fence may be allowed as no lit special advertising structure,
temporary in nature, which shall be non-standard advertising field, subject to the
height restriction specified in these Rules.
20.
Inspection
of
advertisements.-The
Commissioneror
the
Special/Additional Commissioner In charge of Advertisements in a Corporationor
the Joint Commissioner or any officer authorized by them in this behalf shall make
periodical inspection of advertisements erected and verify whether advertisements
are being maintained in accordance with the conditions specified in the license.
During such inspection, if it is noticed that the advertisements are not in
accordance with provisions of the Act and these Rules and the conditions of the
license, the Commissioner or Special/Additional Commissioner In charge of
Advertisements in a Corporation) or the Joint Commissioner shall take such action
as specified under these Rules.
21. Defacement of the sign or mark or letter of advertisement
prohibited.-No person shall deface or cause to be defaced any sign or mark or letter
or words, that shall have been put by the Commissioner on the advertisements
erected, exhibited, fixed, retained or displayed in token of their having been
permitted or approved by him and of the fee having been collected thereon. The
same shall be handled as per provisions of the relevant laws in this regard.
22.
Permission
for
free
advertisement.-The
Commissioner
or
Special/Additional Commissioner In charge of Advertisements in a Corporationor
the Joint Commissioner may grant permission for free display of advertisements to
any department or organization belonging to the Central or State Government or to
the Greater Bengaluru Authority or the City Corporation in the Greater Bengaluru
Area or any other Not-for-ProfitInstitution or organization or trust for displaying
public interest messages, with reasonable restrictions and such other terms and
conditions as may be decided by the Commissioner.
23.
Advertisement
Regulatory
Committee.-(1)
AnAdvertisement
Regulatory Committee shall be constituted at the highest level to accord prior
approval to advertisement agencies or sites or devices after rejection by the
Commissioner or by the Competent Authority appointed by the Commissioner.
(2) The Committeeshall be the first stage of appeal for all rejected
applications or for removal of devices order made by the Commissioner, which may
endanger safety of the public.
32
(3) It shall meet once a month to monitor the compliance, enforcement and
removal of unauthorized advertisement devices and those affecting the safety of the
public.
(4) The Advertisement Regulatory Committee shall consist of the following
members, namely:-
(i)
The Chief Commissioner, Greater
Bengaluru Authority
Ex-officio
Chairperson
(ii)
The
Commissioner
of
Police,
Bengaluru or his nominee not
below
the
rank
of
Joint
Commissioner of Police (Traffic)
Ex-officio Member
(iii)
The Managing Director, BESCOM
or his authorized representative
not below the rank of a Chief
Engineer
Ex-officio Member
(iv)
Special
Commissioner,
Greater
Bengaluru Authority as nominated
by the Chief Commissioner GBA
Ex-officio
MemberSecretary
Provided that, the Chief Commissioner, Greater Bengaluru Authority, may
add, remove or change the members of the Committee.
24.
Advertisement
AdvisoryCommittee.-(1)
AnAdvertisement
Advisory
Committee shall be constituted in order to have broad consultations and inputs
from stakeholders.
(2) It shall meet once a quarterto discharge its functions.
(3) The Advertisement Advisory Committee shall consist of the following
members, namely:-
(i)
Additional
Chief
Secretary/Principal
Secretary
Urban
Development
Department (in-charge of Bengaluru
City)
Ex-officio
Chairperson
(ii)
The
Chief
Commissioner,
Greater
Bengaluru Authority
Ex-officio Member
33
(iii)
A representative of the Advertisement
Industry from the Registered Outdoor
Advertisement Association
Member
(iv)
One Commissioner of the Bengaluru City
Corporation (to be selected for a tenure
of 1 year by rotation)
Member
(v)
2nd Commissioner of the Bengaluru City
Corporation (to be selected for a tenure
of 1 year by rotation)
Member
(vi)
Special
Commissioner,
Greater
Bengaluru Authority (nominated by the
Chief Commissioner, GBA)
Ex-officio Member
Secretary
(4)
In case of more than one Registered Outdoor Advertisement
Associations, the Chief Commissioner, Greater Bengaluru Authority, shall decide
the Association which will send its representative.
25. Maintenance of registers.-A register as in Form-IX shall be maintainedin
Head Office, concerned CITY CORPORATION and by the respective Zonal Officer of
concerned CITY CORPORATION regarding issue of license, permission etc., for
erection of advertisement or hoarding and collection of fee and penalty in this
regard.
26. Rules to be available online.-A copy of these Rules shall be available
online, free of cost to citizens and a copy thereof shall be kept at the concerned
CITY CORPORATION offices, including at the Head office, Zonal office, RO office,
ARO office and Ward office and during office hours shall be open, free of charge for
inspection by any person.
27. Removal of difficulties.-The Commissioner may issue suitable
directions and clarifications on any aspect of these Rules and pass appropriate
orders to remove difficulties in their implementation. The Forms attached with
these Rules may be suitably modified or added and adopted for any purposes of
these Rules with the approval of the Commissioner.
34
28.
Repeal
and
Savings.-The
Bangalore
MahanagaraPalike(Advertisement)Bye-laws, 2024 are hereby repealed. Provided
that such repeal shall not affect:
(i)
(a) the previous operation of the said bye-laws or anything
duly done or suffered thereunder; or
(b) any right, privilege, obligation or liability acquired,
accrued or incurred under the said bye-laws.
(ii) any reference in any bye-laws or order to the bye-laws
repealed by sub-clause (1), shall be constructed as a reference
to these Rules.
(iii) all proceedings commenced under the Rules repealed under
theseRules, and pending on the date of commencement of
these Rulesshall be continued and disposed off in accordance
with the provisions of these Rules.
By order and in the name of the
Governor of Karnataka
(Lakshmisagar N.K.)
Under Secretary to Government
Urban Development Department
(GBA & B.C.C-1)
35
SCHEDULE-I
(see Rule 7 and 13(10))
There shall not be any display of advertisement of any type in the
following areas, namely:-
1.Kumara Krupa Road, Windsor Manor Junction to Shivananda
Circle.
2.Rajbhavan Road, High Grounds to Minsk Square.
3.Sankey Road, High Grounds to Windsor Yield Signal.
4.Ambedkar Veedhi, K R Circle to Infantry Road Junction.
5.Post Office Road, K R Circle to SBI Circle (K G Road)
6.Chalukya Circle
7.Maharani College Road/Sheshadri Road
8.K R Circle
9.Environs of Cubbon Park and Lalbagh
10.Nrupatunga Road, K R Circle to Police Corner Junction
11.Palace Road, SBI Circle to Chalukya Circle.
NOTE: (1)Only exceptions shall be the advertisements displayed on the
already existing Foot Over Bridges, Sky walks, Bus Shelters and e-
Toilets constructed under Public-Private Partnership model.
(2)Commissioner may add or remove or modify areas in this Schedule,
as may be deemed necessary in this regard.
36
SCHEDULE-II
(see Rule 7(5))
Sl. No
Road or Area or Circle Type
Minimum
Advertisement Fee
per Sq Foot per
month (in Rupees)
1
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 less than Rs 4000 per Sq Foot
45/-
2
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 from Rs 4000 per Sq Foot but less than
Rs 6000 per Sq Ft
55/-
3
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 from Rs 6000 per Sq Foot but less than
Rs 8000 per Sq Ft
60/-
4
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 from Rs 8000 per Sq Foot but less than
Rs 15000 per Sq Ft
65/-
5
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 from Rs 15000 per Sq Foot but less than
Rs 25000 per Sq Ft
70/-
8
Any road or area or circle with Guideline Value
under section 45B of the Karnataka Stamp Act,
1957 equal to or more than Rs 425000 per Sq
Foot
75/-
37
SCHEDULE-3
(see Rule 3(II) and 19)
The maximum dimensions in feet permissible sizes and the minimum
clearances etc. The City Corporation Commissioners may, subject to upper
limits prescribed in this Schedule, prescribe standard size and dimensions for
any of the advertisements.
Sl.
No
Type
or
Description of
Advertisemen
t or Display
Where
Permitted
Where Not
Permitted
Type of
Area/
Road/
Circle
Length
(parallel
to road)
(in feet)
Width
(vertic
al
to
road)
(In
feet)
Maxim
um
Height
from
road
level
(in
feet)
Minimum
Ground
Clearance
(in feet)
Rate in Rupees
per Square Foot
per month
Remark
1
Billboard,
Hoarding,
Unipole or
bipole
or
truss
structure
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
>=60
feet
&< 80
feet
40
30
90
7 feet if
erected
on
ground.
Not
applicab
le
for
wall
mounte
d or on
roof top.
(i) As per rate
obtained
in
auction/tend
er subject to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
roof
on
any side. Not
allowed
to
project
over
RoW and must
be at least 5
meters
away
from edge of
RoW
>= 80
feet
&<
100
feet
40
30
90
>=
100
feet
and<
200
feet
50
30
90
>=
200
feet
50
30
90
2
Trivision
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
60% of the dimensions
permitted
for
Billboards etc
50
10 feet if
erected
on
ground.
Not
permissi
ble
on
the roof
tops
or
wall
mounte
d.
(i) As per rate
obtained
in
auction/tend
er subject to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project
over
RoW and must
be at least 5
meters
away
from edge of
RoW
38
3
Variable
Message
Advertisin
g Devices
such
as
LED/LCD
and
electronic
displays
etc
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
Same
as
the
dimensions
permitted
for Billboards etc at Sl
No 1.
90
7 feet if
erected
on
ground.
Not
applicab
le
for
wall
mounte
d or roof
top
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
roof
on
any side. Not
allowed
to
project
over
RoW and must
be at least 5
meters
away
from edge of
RoW
4
Public
Toilets/P
ublic
Utilities
such
as
Drinking
Water
Kiosks,
Bill
Kiosks etc
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
(i) As a building wrap
but leaving at least 2
feet on top and one foot
towards bottom (ii) As
display board sitting on
roof of toilet not more
than 4 feet in width
(vertical) and length not
more than length of
toilet roof
2.5
feet
above
the
roof of
toilet
Not
applicab
le as it
is
wall
mounte
d
advertis
ement
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
roof
on
any side. Not
allowed
to
project
over
RoW
5
Kiosks for
Police
Assistanc
e,
Traffic
Assistanc
e,
Tea/Coffe
e Kiosks,
Snack
Bars,
Pann,
Florist,
Cigarette
Kiosks,
Barber,
Cobbler
Kiosk
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
(i) A poster of size
fitting within the side
walls or front face of
the
KIOSK
and
not
more than 70% thereof
(ii) As display board
sitting on roof of toilet
not more than 4 feet in
width
(vertical)
and
length not more than
length of KIOSK roof
1.5
feet
above
the
roof of
toilet
Not
applicab
le as it
is
wall
mounte
d
advertis
ement
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
roof
on
any side. Not
allowed
to
project
over
RoW
6
Benches,
Clock
Towers,
Dustbins,
Street
Furniture
etc
(i) Roads
not
less
than
60
feet
or
commerc
ial
or
industria
l areas as
per
Master
Plan
(ii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
A display of size fitting
within the dimensions
of the furniture/item
and not more than 70%
thereof or such size in
case of PPP or contract
as
specified
in
the
project
tender
document
which
becomes part of the
agreement.
Not
Applic
able
Not
applicab
le as it
is
pasted
advertis
ement
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not applicable
39
7
Metro
Pillars,
Road
Flyover
Pylons etc
(i) Roads
not
less
than
60
feet
(ii)
As
per
where
such
structure
s
exist
(iii)
Details in
Rules
As
per
Rules 13
and
14
and other
Rules
(i) Display of size fitting
within the dimensions
of the Pillar or Pylon.
But not more than 10
feet
in
height
nor
projecting beyond the
pillar or pylon.
(ii) In case of T-Shaped
Pillar/Pylon supporting
the flyover, the display
shall be restricted to
only the vertical pillar
and not extend beyond
the width of the vertical
pillar.
20
feet
6 feet
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
vertical
pillar or pylon
on any side.
Not allowed to
project
over
RoW
8
Flag Signs
Allowed
only
in
commerc
ial
areas/m
arkets (ii)
Used by
shop
owners
in
the
market
areas
and shall
be
of
uniform
size and
pattern
As
per
Rules 13
and
14
and other
Rules
6 feet
Not
Applica
ble
Not
Applicable
As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
(i)
Shall
not
obstruct
any
vehicular
or
pedestrial
traffic
or
movement (ii)
Shall not have
sharp
edges
(iii) Shall be
displayed only
at the markets
or commercial
areas.
9
Informal
Advertisin
g devices
Only
at
demarcat
ed
spaces
and
spots
and plots
or
specific
walls
(i) As per
Rules 13
and
14
and other
Rules (ii)
Not
permitted
on
any
road
7
feet
length
(horizo
ntal)
Not
Applica
ble
Not
Applicable
10 feet
As
per
rate
obtained
in
auction
subject
to
prescribed
minimum rate
per Sq Ft
10
Bus
Advertise
ments
(both
private
and
public)
Only
displayed
on
the
bus
Not
permitted
to stand
at a spot
and
display
Shall not exceed 70% of
the surface area of each
side or back of the
vehicle except the front
of the vehicle where it
is impermissible.
Not
Applic
able
10
feet
Rs 50/sq.ft
Or
Rs.500per
month
per
vehicle
(i) No vehicle
is
permitted
for
the
sole
purpose
of
advertising (ii)
Permitted only
on
vehicles
whose primary
purpose
is
transportation
of persons or
commodities
(iii) No vehicle
carrying
40
advertisement
shall
be
parked on any
public RoW or
in
a
private
location visible
from a public
RoW(iv)
No
animation
or
movement
is
permitted
in
the
ads
(v)
Shall
not
interfere with
the
vehicle
signs such as
Bus Number,
Route Info etc
11
Metro
Rail
Advertise
ments
Only
displayed
on
the
Metro
rail
coaches
Metro rail or city rail
running within the city
can
use
the
entire
exterior body of the rail
wagon or coaches for
the
purpose
of
advertisement
Not
Applic
able
Not
Applicab
le
Rs 50/Sq Ft
or Rs 750 per
coach
per
month
12
Delivery
and
Service
Vehicles
Advertise
ments
Only
displayed
on
the
vehicle
Not
permitted
to
stand
at a spot
and
display
Shall not exceed 60%
of the surface area of
each side or back of the
vehicle except the front
of the vehicle.
Not
Applic
able
6 feet
Rs 75/Sq Ft
or Rs 750 per
four-wheeler
per
month
and Rs 100/-
per
month
per
three-
wheeler
vehicle.
(i) No vehicle
is
permitted
for
the
sole
purpose
of
advertising (ii)
The
delivery
vehicle
shall
only
be
permitted
to
advertise their
own product/
services
offered (iii) No
animation
or
movement
is
permitted
in
the
ads
(iv)
Not permitted
to park on the
public RoW
13
Taxi and
intermedi
ate public
transport
like taxis,
auto-
rickshaw
Only
displayed
on
the
vehicle
Not
permitted
to
stand
at a spot
and
display
Shall not exceed 70%
of the surface area of
each side of the vehicle
but the front of the
vehicle is not permitted
to
be
used.
The
backside space can be
used upto 60% of the
total backside space.
Not
Applic
able
6 feet
Rs 50/Sq Ft
or Rs 500 per
four-wheeler
per
month
and Rs 100/-
per
month
per
Auto-
Rickshaw
(i) No vehicle
is
permitted
for
the
sole
purpose
of
advertising(ii)
Permitted only
after
permission
from
the
Traffic
Police
and RTO (iii)
No animation
or
movement
is permitted in
the ads
14
Airborne
devices
Only
permitte
d on case
(i) As per
Rules 13
&
14
Not more than 300 Sq
Ft
60 feet
Rs 200/-
(i) Permissible
only for social
messaging (ii)
41
to
case
basis by
the
Commiss
ionercon
cerned
CITY
CORPOR
ATION
&other
Rules (ii)
Not
permitted
on
any
road
The
erection,
fixing and use
shall
be
secure and in
accordance
with
guidelines
by
concerned
CITY
CORPORATIO
N
in
this
regard
15
Bus
Shelter
Only
permitte
d in the
Bus
Shelters
upon
specific
approval
by
concerne
d
CITY
CORPOR
ATION
As
may
be
decided
by
the
concerne
d
CITY
CORPOR
ATION
(i) As a display on the
sides of the Bus Shelter
facing the road such
that it does not cover
more than 70% of the
area of the side. (ii) As
display board sitting on
roof of bus shelter not
more than 4 feet in
width
(vertical)
and
length not more than
length of shelter roof
(iii) Inside the shelter
on the back wall but
not covering more than
70% of the backwall
area
4 feet
above
the
roof of
bus
shelte
r
Not
applicab
le as it
is
a
mounte
d
advertis
ement
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
Not allowed to
project beyond
the
roof
on
any side. Not
allowed
to
project
over
RoW
16
Parking
Spaces &
Signs
therein
Only
permitte
d in the
Parking
Spaces
upon
specific
approval
by
concerne
d
CITY
CORPOR
ATION
As
may
be
decided
by
the
concerne
d
CITY
CORPOR
ATION
As may be approved by
the
concerned
CITY
CORPORATION
As
may
be
appro
ved
by the
conce
rned
CITY
CORP
ORAT
ION
6 feet
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
(i)
Parking
Signs
should
be
electronically
controlled
to
give
clear
information
about
occupancy
status
(ii)
Standing
Devices
shall
be placed at
the edge of the
authorized
parking lots in
a manner not
to
interfere
with
the
vehicular
or
pedestrian
movement (iii)
The
standing
devices
shall
be
spread
across
maximally on
three sides of
the periphery
edge and shall
not
exceed
50%
of
the
sum total of
the peripheral
edge
length.
(iv)
No
advertisement
42
device shall be
permitted
abutting
the
(a) Access road
in
front
of
parking lot (b)
Shopping
arcade
precincts
(c)
access
roads/lane
leading
to
another
facility
beyond.
17
Parking
(Two
Display
Boards)
Only
permitte
d in the
Parking
Spaces
upon
specific
approval
by
concerne
d
CITY
CORPOR
ATION
Upto 200 Sq Ft
As
may
be
appro
ved
by the
conce
rned
CITY
CORP
ORAT
ION
7 feet
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules
(i)
Twp
displays
boards of upto
40 ft x 8 ft
each shall be
permissible in
each
parking
lot assigned to
an entity (ii)
The
boards
will
contain
advertisement
in
first
half
potion (20 ft x
8
ft)
and
parking rates
prescribed
in
the other half
portion
18
Landscap
e
advertise
ment
or
sponsore
d
advertise
ment
Only
permitte
d in the
Landsca
pe
location
upon
specific
approval
by
concerne
d
CITY
CORPOR
ATION
As
may
be
decided
by
the
concerne
d
CITY
CORPOR
ATION
As may be decided by
the
concerned
CITY
CORPORATION
As
may
be
appro
ved
by the
conce
rned
CITY
CORP
ORAT
ION
7
feet
whereve
r
execute
d on the
ground
used by
the
citizens.
Elsewhe
re as per
landsca
pe
details.
(i) As per rate
obtained
in
auction
subject
to
prescribed
minimum
rate per Sq Ft
or (ii) As per
PPP
or
Agreement as
per Rules or
(iii) In case of
CSR
advertisemen
ts at a rate as
decided
by
the
Commissione
r of the City
Corporation.
A
sign
not
exceeding 2.5
feet
by
3.5
feet and not
more than on
e such sign
per
100
meters length
or per 10000
the Landscape
shall
be
adequately
maintained.
43
Sq
Feet
of
area could be
permitted
free of cost by
the
Commissione
r.
19
Fence
advertisin
g devices
Only
at
the
specific
spots
and
fences
approved
by
concerne
d
CITY
CORPOR
ATION
As
may
be
decided
by
the
concerne
d
CITY
CORPOR
ATION
3 feet
3 feet
9 sq ft
Maximum
height
of
fence subject
to upper limit
of 4 feet
As
may
be
approved
by
the concerned
CITY
CORPORATIO
N
20
Traffic
Barricadi
ng
As
permitte
d
by
concerne
d
CITY
CORPOR
ATION
As
may
be
decided
by
the
concerne
d
CITY
CORPOR
ATION
3 feet
3 feet
9 sqft
Mounted
on
the
traffic
barricading
mounted
on
the
traffic
barricading
21
Facia
Sign
Display or
Awning
Display or
any
Self
Advetisem
ent on a
commerci
al
property
Only
as
self
advertise
ment on
a
commerc
ial
premises
As
per
Rules 13
and 14
Maximum 4 feet width
(vertical) and length not
more than the length of
the property side facing
the
road
for
each
permitted/legal floor of
the
property
or
equivalent
area
in
Squre Feet
For
example
a
commercial
property
has 30 feet front and 3
floors then for each
floor self ad permitted
is 4 * 30 =120 sqft
Moun
ted on
the
top of
the
entra
nce to
the
comm
ercial
prope
rty
Mounte
d on the
top
of
the
entrance
to
the
commer
cial
property
NIL
within
the size limit
and
Rs
25/Sq
Ft
after
it
crosses
size
limit
(i)
Shall
not
extend beyond
the side length
of
the
commercial
property
nor
vertically
it
should
be
more than 4
feet (ii) In case
of
a
commercial
property
facing two or
more
roads,
the
facia
or
self
advertisement
may
be
displayed
on
each
such
side.
(iii)
In
case
the
actual area is
more than the
maximum
prescribed
limits
here,
the same shall
be chargeable
as per Rules.
(iv) Within this
upper limit of
44
self
advertisement,
the signs or
displays
of
other
commercial
properties
within
the
building
can
be
also
displayed.
(v)
In
case
of
unauthorized
floor
or
construction
the
whole
advertisement
shall be paid
at
the
rate
prescribed.
22
Projected
Sign
Installed
on
the
building
Only
as
self
advertise
ment on
a
commerc
ial
premises
As
per
Rules 13
and 14
Maximum
height
of
letters not exceeding 12
inch horizontally and
not exceeding 18 inch
vertically.
7 feet
40 feet
NIL
within
the size limit
and
Rs
25
after
it
crosses
size
limit
(i) In no case
shall
any
projecting sign
be attached to
a lamppost or
traffic sign or
any
vertical
structure
other than the
shop
from
where
the
business
is
done. (ii) Not
permitted
to
be attached to
heritage
building
and
such
restricted
or
prohibited
buildings
as
per Rules (iii)
Shall
not
extend
over
the RoW and
shall
be
at
least
5
feet
inside
the
edge
of
the
RoW.
23
Real
Estate
Sign
or
Welcome
Sign
or
Construct
ion
Sign
or
Name
Plate
Only as a
self-
advertise
ment on
the
property
As
per
Rules 13
and
14
and other
Rules.
Less than 30 Sq Feet
for all but less than 7
Sq Feet for name plate
6 feet
NA
NIL
within
the size limit
and
Rs
25/Sq
Ft
after
it
crosses
size
limit
(i) These signs
are temporary
in nature (ii)
Non
Illuminated
(iii) After the
building
permit in case
of
construction
sign
(iv)
No
portion of the
sign
shall
project
over
45
the
RoW
or
carriage way
24
Direction
Signs
Roads
not
less
than
60
feet
or
the
commerc
ial
or
industria
l areas as
per
the
approved
Master
Plan
As
per
Rules 13
and
14
and other
Rules.
Rectangular plate not
more than 6 Sq Feet
but no side more than
3 feet in length
6 feet
4 feet
(i) Nil within
the
upper
size limit if
on
own
property
or
land and Rs
100 per sign
per month if
size
exceeds
upper
limit
(ii)
As
per
rate obtained
in
the
auction if not
a
self-
advertisemen
t (iii) Rs 100
per sign per
month if on
public
infrastructur
e
25
Any other
display or
Advertise
ment
Roads
not
less
than
18
meters or
in
the
business
area
as
declared
by
the
Commiss
ioner
As
per
Rules 13
and
14
and other
Rules
As may be decided by the Commissioner in
conformity of the Rules
As may be decided by the
Commissioner as per Rules
46
FORM-I
APPLICATION FOR GRANT OF FRESH OR RENEWAL OF
ADVERTISEMENT LICENCE
(see Rule 5(1))
To
Commissioner ________ City Corporation
Subject: Application for grant of fresh/renewal of Advertisement
License
to an Agency, reg
Sir,
As per the Greater Bengaluru Governance Act Rules and the Greater
Bengaluru Area AdvertisementRules, the undersigned apply for grant of
fresh/renewal of Advertisement License with the following details:
SL NO
Item
Reply
1
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU) (attach the copy of
registration or incorporation and the LICENCE SHALL BE ISSUED IN
THIS NAME)
2
Existing License Number (in case of renewal application) with date of
issuance & expiry
3
Registered Address of the Applicant (attach the copy of registration
or incorporation or Government document reflecting the proof of
registered office)
4
Address for Correspondence of the Applicant (attach the copy of
registration or incorporation or Government document reflecting the
proof of registered office)
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of Applicant
7
Whether the Applicant has been previously blacklisted by any other
authority in connection with display of advertisements (attach details
if applicable)
8
Whether the Applicant has any unpaid dues or unpaid demand
whatsoever of the concerned CITY CORPORATION (attach details if
applicable)
9
Whether the Applicant has any payable penalties to any authority in
connection with display of advertisements (attach details if
applicable)
10
Whether the Applicant was involved in any incident endangering the
public safety (attach details if applicable)
11
Attach the following whichever is applicable -
(i) Challan or ONLINE Payment proof for License or Registration Fee
(in case of rejection of application, the fee shall be refunded within
10 days)
(ii) Certificate of Incorporation or Registration Certificate
(iii) Copy of Shop & Establishment Certificate
47
(iv) Copy of current account passbook or cheque of the business
account of the Applicant
(v) Aadhaar Number or the Government ID proof of the Authorized
Representative of the Applicant
(vi) Copy of the PAN of the Applicant
(vii) Copy of the TAN of the Applicant
(viii) Copy of GST Registration Certificate and GST Number
(ix) Affidavit as per format prescribed as undertaking and
comprehensively
indemnifying
the
concerned
CITY
CORPORATIONand the Government from all damages and losses
including life and property
(x) Copy of registration with ESI/PF
(xi) Copy of Professional Tax Registration
(xii) Any other document as deemed relevant by the Bidder
Signatures of the applicant
Declaration of the Applicant
I/We have read and understood the Greater Bengaluru Area
AdvertisementRules
and
Rules
and
Regulations
applicable
to
the
CityCorporation & Greater Bengaluru Area. I/We hereby agree to abide by all
the clauses of the Greater Bengaluru Area AdvertisementRules, statutory
provisions contained in the Greater Bengaluru Governance Act 2024 and the
relevant Rules thereunder. The City Corporation shall have the right to
withdraw this license to be issued and take all relevant action as per the
Greater Bengaluru Area AdvertisementRules2025 and other stipulations as
prescribed under the law & rules to be issued if I/we fail to abide by or
violate any of the provisions thereof.
Signatures of the applicant
ACKNOWLEDGEMENT
Received the application fresh/renewal of license as Registered or Licensed
Advertiser from _____________ (Agency Name) on _______ day of __________
of the year ________
Signature and date
Format for Affidavit giving Undertaking and Indemnity Bond as part of
Application for License for Advertisement
48
AFFIDAVIT
I, Shri/Smt/Messrs _______________________, age __________, sex_______,
ordinarily resident at _____________(address), am the owner/Authorized
Representative of the ____________________ (Name of the Agency/Applicant)
and I am competent to swear this affidavit on behalf of the said
Agency/Company/Proprietary Firm/Government Department/PSU for the
purpose of obtaining License for Advertisement from the Bruhat Bengaluru
MahanagarPalike and do hereby swear/solemnly affirm as follows –
(1) I/We have read and understood the Greater Bengaluru Area
AdvertisementRules2025 and Rules and Regulations applicable to the
City Corporation & Greater Bengaluru Area. I/We hereby agree to abide
by all the clauses of the GBA Advertisement Rules 2025, statutory
provisions contained in the Greater Bengaluru Governance Act
2024and the relevant Rules thereunder.
(2) The City Corporation shall have the right to withdraw this license to be
issued and take all relevant action as per the GBA Advertisement
Rules2025 and other stipulations as prescribed under the law and
rules to be issued if I/we fail to abide by or violate any of the provisions
thereof.
(3) The Applicant has furnished all relevant information truly and
completely which has any bearing on approval for License for
Advertisement being issued to the undersigned.
(4) I/We understand that in case any information or declaration given in
the application for the Advertisement License is found to be false or
incorrect then the CITY CORPORATION has a right to suspend the
license and cancel it as well.
(5) The Applicant shall be responsible for obedience of all laws and rules
and safety and other statutory requirements.
(6) The Applicant understands that the License for Advertisement is merely
in the nature of empanelment with the CITY CORPORATION and does
not by itself entitle the Licensee to undertake advertisement for or on
behalf of others. Any such action to advertise for or on behalf of other
without a separate and specific approval in favour of the Licensee by
the concerned CITY CORPORATION shall be unauthorized and shall
lead to cancellation of the License apart from forfeiture of the License
Security Deposit kept with the CITY CORPORATION. The Applicant
understands that we/I shall be liable for all further action as per the
Greater Bengaluru Area AdvertisementRules 2025 including filing of
criminal case under relevant sections of the Greater Bengaluru
Governance Act 2024 and other laws.
(7) The Applicant undertakes to indemnify the CITY CORPORATION from
and against all losses, claims or damages on account of bodily injury,
49
death or damage to tangible personal property arising with respect to
any person, corporation or other entity attributable to the Indemnifying
Party's actions or performance or non-performance once the License for
Advertisement is issued.
(8) This
undertaking
is
binding
upon
us,
our
heirs,
executors,
administrators, successors and assignees.
Dated this ___________ day of ________ the year _______
Signatures of the Owner/Authorized Person
Witnesses
[1] ____________ (signatures)
Name and Address
[2] ____________ (signatures)
Name and Address
50
FORM-II
LICENCE FOR ADVERTISEMENT AGENCY
(see Rule 5(2))
No……………………….
Date…………………….
Reference: - (Application details)
In pursuance of the above referred Application, following license has been
issued by Bruhat Bengaluru MahanagaraPalike declaring the following as
the License Advertiser to undertake display of advertisements on behalf of
other
persons
or
agencies
as
per
Greater
Bengaluru
Area
AdvertisementRules2025.
1
License No
2
Name of the License Holder
3
Registered Address of the License
Holder
4
Postal Address of the License
Holder
5
Email of License Holder
6
Mobile Number of License Holder
7
License Valid from
8
License Valid until
9
Online User ID
(1) This license / Permission is not transferable.
(2) The license/registration is subject to terms and conditions as
contained in the Greater Bengaluru Area AdvertisementRules2025.
(3) Any other conditions that may be included from time to time.
Issued by Order of
Commissioner _______ City Corporation
51
FORM-III
APPLICATION GIVING PRIOR INFORMATION AND FOR PERMISSION TO
ERECT AN ADVERTISEMENT
(see Rule9(1)(a))
To
Special/Additional Commissioner (Advertisements),
_______________ City Corporation
Subject: Application giving prior information and seeking approval of
Erection and display of advertisement by _____ (name of
The Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the GBA
Advertisement Rules 2025, the undersigned gives the following prior information
with respect to erection and display of advertisement and seeks approval thereof –
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION
SL No
Item
Reply
1
Name
of
the
Applicant
(who
may
be
a
Company/Proprietary Firm/Government Department
or a PSU and has a valid License for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of
Applicant
7
Number of Advertisements for which information and
permission to erect is requested in this application
8
Formats duly filled for each advertisement to be
erected attached with this application or not? If yes
then write the number of duly filled formats attached.
I understand that above is the abstract of the individual formats duly
filled and submitted by me for each advertisement which I plan to erect and
the individual formats are attached herewith. I understand that CITY
CORPORATION shall reject those applications for which the information in
the detailed formats are not submitted. Further I understand that CITY
CORPORATION is at liberty to reject any of these applications in accordance
with the Greater Bengaluru Area AdvertisementRules2025 and that in case
52
no decision of the CITY CORPORATION is intimated to me within 15-days
from the date of receipt of this application, the application shall be deemed
to have been approved and I can go ahead with the erection and display of
the advertisements.
Date:
Yours sincerely,
Place:
Signature of the applicant
FORMAT TO BE FILLED FOR ERECTION OF EACH NEW ADVERTISEMENT
SEPARATELY
Sl. NO
Item
Details
1
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU and has a valid
License for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of Applicant
7
Address of the building/land/spot where advertisement will be
erected & displayed
8
Latitude
&
Longitude of
the
spot/location
where
the
advertisement will be erected
9
Google Plus Code of the spot/location where advertisement will
be erected
10
Dishaank screenshot of the location/spot showing the Revenue
Survey Numbers
11
Name
of
the
owner
of
the
land/building
where
the
advertisement will be erected
12
CITY CORPORATION Property ID as per Register A or Register
B or Suitable ID
13
Property is Register A or Register B Property
14
CITY CORPORATION SAS Application Number
15
Year until which the CITY CORPORATION Property Tax paid
for the said property
16
Type of Advertisement (see Schedule 3 of Rules)
17
(length, width and area)
18
No Objection Certificate from the owner of the land/building
on which the advertisement will be erected.
19
Copy of the agreement entered into with the owner of the
land/building on which the advertisement will be erected.
53
20
Engineering design & plan of the erection of the advertisement
duly approved from a qualified engineer.
21
Whether the Applicant has any unpaid dues or unpaid demand
whatsoever of the CITY CORPORATION (attach details if
applicable or notorized affidavit if it is NIL)
22
Whether the Applicant has any payable penalties to any
authority in connection with display of advertisements (attach
details if applicable or notorized affidavit if it is NIL)
23
Whether
the
Applicant
was
involved
in
any
incident
endangering the public safety (attach details if applicable or
notorized affidavit if it is NIL)
24
Any other document as deemed relevant by the Applicant
Applicant Signature and Date
ACKNOWLEDGMENT
Received the application for erection of advertisement(s) from ______________
(Applicant Name) with License Number _______________ on ___________ day of ______
month and _______ year as per following details –
Sl.
No
Type
and
description of
the
Advertisement
Size
of
the
Advertisement
(Length,
Width
and
Area)
Address of the
building/
land/
spot
where
advertisement
will be erected
and displayed
Latitude
and
Longitude
of
the
Spot/Location
of
Advertisement
Plus
Code of the
spot/location
where
advertisement
will
be
erected
Name of the owner of
the
land/building
where
the
advertisement will be
erected
CITY
CORPORATI
ON
SAS
Application
Number
1
2
3
4
5
6
7
8
Signature of Receiving Person in CITY CORPORATIONOffice
Name and Designation of the Receiving Person
54
FORM-IV
APPLICATION FOR APPROVAL FOR COMMERCIAL DISPLAY OF THE
AUTHORIZED&ELIGIBLELEGACY ADVERTISEMENTS OR LED SELF-
ADVERTISEMENTS
(see Rule 8)
To
Special Commissioner (Advertisements)
_____________ City Corporation
Subject:
Application
seeking
approval
of
commercial
display
of
authorized&eligible
legacyadvertisement/LED
Self-Advertisements
by
________(name of the Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the GBA
Advertisement Rules 2025, the undersigned seeks approval for commercial display
of the following authorized &eligiblelegacy advertisements/LED Self Advertisements
–
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION
Sl.No
Item
Reply
1
Name
of
the
Applicant
(who
may
be
a
Company/Proprietary Firm/Government Department or
a PSU and has a valid License for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of
Applicant
7
Number
of
legacy
Advertisements/LED
Self
Advertisements for which information and approval to
commercially display is requested in this application
8
Are the duly filled formats for each legacy/LED Self
Advertisement for which approval is sought attached
with this application or not? If yes then write the
number of duly filled formats attached.
(1) I understand that no permission to continue display of advertisement will be
given unless the undersigned has or obtains a valid Advertisement License
from the CITY CORPORATION.
55
(2) I understand that filing of this application with respect to any unauthorized
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to start or
continue to be displayed and the CITY CORPORATION reserves the right to
remove or demolish the same even when such an application is pending with
the CITY CORPORATION.
(3) I understand that authorized existing or legacy advertisements or LED Self
Advertisement can be displayed, after approval by CITY CORPORATION, only
for a period for which the permission is given as per the Greater Bengaluru
Area AdvertisementRules2025.
(4) I understand that I have given above the abstract of the individual formats
duly filled and submitted by me for each legacy/existing authorized
advertisement/LED Self-Advertisement and the individual duly filled formats
are attached herewith. I understand that CITY CORPORATION shall forthwith
reject those applications for which the information in the detailed formats is
not submitted.
(5) Further I understand that CITY CORPORATION is at liberty to reject any of
these applications in accordance with the Greater Bengaluru Area
AdvertisementRules2025.
Date:
Yours sincerely,
Place:
Signature of the applicant
56
FORMAT TO BE SEPARATELY FILLED FOR EACH AUTHORIZED
&ELIGIBLELEGACYADVERTISEMENT/LED SELF ADVERTISEMENT
Sl. No
Item
Details
1
Name
of
the
Applicant
(who
may
be
a
Company/Proprietary Firm/Government Department or a
PSU and has a valid License for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of
Applicant
7
Details of the permission/approval issued to the Applicant
for erection & display of the Legacy Advertisement/LED
Self Advertisement
8
Address of the building/land/spot where the eligible
legacy advertisement/LED Self Advertisement is erected &
displayed
9
Latitude & Longitude of the spot/location where the
legacy advertisement is erected & displayed
10
Google Image and the Google Plus Code of the
spot/location where the legacy advertisement/LED Self
Advertisement is erected & displayed
11
Dishaank screenshot of the location/spot showing the
Revenue Survey Numbers
12
Name of the owner of the land/building where the legacy
advertisement/LED Self Advertisement is erected and
displayed
13
CITY CORPORATION Property ID as per Register A or
Register B
14
Property is Register A or Register B Property
15
CITY CORPORATION SAS Application Number
16
Year until which the CITY CORPORATION Property Tax
57
paid for the said property
17
Year
until
which
the
Greater
Bengaluru
Area
Advertisement Fee paid for the said advertisement (attach
proof
of
the
said
payment
as
issued
by
CITY
CORPORATION and if not paid then pay advertisement fee
up-to-date and produce CITY CORPORATION receipt)
18
Type of Advertisement (see Schedule 3 of Rules)
19
Size of the Advertisement (length, width and area)
20
No
Objection
Certificate
from
the
owner
of
the
land/building where the legacy advertisement/LED Self
Advertisement is erected and displayed
21
Copy of the agreement entered into with the owner of the
land/building
22
Civil engineering plan of the erection of the advertisement
duly approved from a qualified engineer.
23
Whether the Applicant has any unpaid dues or unpaid
demand whatsoever of the CITY CORPORATION (attach
details if applicable or notorized affidavit if it is NIL)
24
Whether the Applicant has any payable penalties to any
authority in connection with display of advertisements
(attach details if applicable or notorized affidavit if it is
NIL)
25
Whether the Applicant was involved in any incident
endangering the public safety (attach details if applicable
or notorized affidavit if it is NIL)
26
Copy of the Agreement or approval of the advertisement
which is still valid and subsisting or eligible in case of
Legacy Advertisements
27
Any other document as deemed relevant by the Applicant
Applicant Signature and date
ACKNOWLEDGMENT
Received the application for commercial display of the following legacy
advertisement(s)/LED Self Advertisement from ______________ (Applicant Name) with
License Number _______________ on ___________ day of ______ month and _______ year.
58
Sl.
No
Type and
descriptio
n of the
Advertise
ment
Size of the
Advertisem
ent
(Length,
Width and
Area)
Address of
the
building/
land/ spot
of the
advertisem
ent
Latitude
and
Longitude
of the
Spot/Locati
on of the
Advertisem
ent
Google Plus
Code of the
spot/locati
on of the
Advertisem
ent
Name of
the owner
of the
land/buildi
ng of the
Advertisem
ent
CITY
CORPORAT
ION SAS
Application
Number of
the
property/
land where
the
Advertisem
ent is
located
1
2
3
4
5
6
7
8
Signature of Receiving Person in CITY CORPORATIONOffice
Name & Designation of the Receiving Person
59
FORM-IVA
APPROVAL LETTER FOR ERECTION AND COMMERCIAL DISPLAY OF NEW /
AUTHORIZED&ELIGIBLELEGACY /PPP /LED Self ADVERTISEMENT
(see Rules7 &8)
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub: Approval for erection and display of new/legacy advertisement, reg
Ref:
Your application number ______ dated _________
This is to accord permission and approval to erect and display the
new/authorized-legacy advertisements as per the following details –
Sl
.
N
o
Type and
description
of
Advertiseme
nt
Size of the
Advertiseme
nt (Length,
Width and
Area)
Address of
the
building/
land/ spot
of the
advertiseme
nt
Latitude
and
Longitude
of the
Spot/Locati
on of
Advertiseme
nt
Google Plus
Code of the
spot/locatio
n of the
Advertiseme
nt
Name of the
owner of
the
land/buildi
ng where
the
advertiseme
nt is/will be
erected
CITY
CORPORATI
ON SAS
Application
Number of
the
property/
land
containing
spot of the
advertiseme
nt
Approv
al Valid
Until
(enter
date
until
which
the
approv
al is
valid)
1
2
3
4
5
6
7
8
9
This permission/approval is subject to the following conditions –
(1) In case of request for approval for advertisements by an Advertiser who has been
granted rights to erect & display the advertisements on any road stretch or circle
or an area and the approval/rejection is not issued within 15-days of the receipt
of application for advertisement within his assigned area/road/circle, the same
shall be deemed to have been approved.
(2) This approval is subject to up-to-date payments of prescribed advertisement fees.
The default therein shall lead to cancellation of this approval.
(3) This approval may be withdrawn at any time as deemed necessary by the
Commissioner_________ City Corporation or the Special/Additional Commissioner
(Advertisements).
60
(4) This approval is subject to all the terms & conditions and stipulations contained
in the under the Greater Bengaluru Governance Act 2024and the Greater
Bengaluru Area AdvertisementRules 2025.
(signatures and seal)
Authorized OfficerName
Designation ___________
_______ City Corporation
61
FORM-IVB
REJECTION LETTER FOR ERECTION AND COMMERCIAL DISPLAY OF NEW or
AUTHORIZED&ELIGIBLELEGACY or LED SELF-AD or PPP ADVERTISEMENT
(see Rules 7 & 8)
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub: Rejection of approval for erection & display of new/legacy advertisement,
reg
Ref:
Your application number ______ dated _________
This is to inform you that the request for erection & display of the following
new/legacy advertisements is hereby rejected for the reasons given below –
Sl.
No
Type
and
details of the
Advertisement
Address of the
building/
land/ spot of
the
advertisement
Latitude
and
Longitude
of
the
Spot/Location
of
Advertisement
Plus
Code
of
the
spot/location of
the
Advertisement
Name of the
owner of the
land/building
where
the
advertisement
is/was to be
erected
Reason
for
rejection
1
2
3
4
5
6
7
(signatures and seal)
Authorized OfficerName
Designation ___________
_______ City Corporation
62
FORM-V
APPLICATION FOR APPROVAL OF MOBILE OR VEHCULAR
ADVERTISEMENTS
(see Rule 12(1))
To
Commissioner _______________ City Corporation
Subject: Application seeking approval of display of mobile or vehicular
Advertisement by ________(name of the Agency), reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the GBA
Advertisement Rules 2025, the undersigned seeks approval for display of the
following mobile or vehicular advertisements –
ABSTRACT OF DETAILED FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION
Sl.No
Item
Reply
1
Name
of
the
Applicant
(who
may
be
a
Company/Proprietary Firm/Government Department or
a PSU and has a valid License for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of
Applicant
7
Number of vehicles on which the approval to display
advertisements is requested in this application
8
Are the duly filled formats with details for which
approval is sought attached with this application or
not?
(1) I understand that no permission for display of advertisement will be given
unless the undersigned has or obtains a valid Advertisement License from
the CITY CORPORATION.
(2) I understand that filing of this application with respect to any unauthorized
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to continue to
be displayed and the CITY CORPORATION reserves the right to remove the
same even when such an application is pending with the CITY
CORPORATION.
(3) I understand that I have given above the abstract of the detailed formats duly
filled and submitted by me for vehicular or mobile advertisement and the
63
detailed duly filled formats are attached herewith. I understand that CITY
CORPORATION will forthwith reject the applications for which the
information in the detailed formats is not submitted.
(4) Further I understand that CITY CORPORATION is at liberty to reject or
restrict this application in accordance with the Greater Bengaluru Area
AdvertisementRules 2024.
Date:
Yours sincerely,
Place:
Signature of the applicant
64
DETAILED FORMAT TO BE FILLED FOR MOBILE OR VEHICULAR
ADVERTISEMENT
Sl. No
Item
Details
1
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU and has a valid License
for Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of Applicant
7
Vehicle type and registration numbers for every vehicle that will
be used for displaying mobile or vehicular advertisements
(attach
sheet)
8
Year until which the Greater Bengaluru Area Advertisement Fee
paid by the Advertiser (attach proof of the said payment as issued
by CITY CORPORATION and if not paid then pay advertisement
fee up-to-date and produce CITY CORPORATION receipt)
9
No Objection Certificate from the owner of the vehicle where the
vehicular or mobile advertisement will be displayed
10
Copy of the agreement entered into with the owner of the vehicle
11
Civil engineering plan of the erection of the advertisement duly
approved from a qualified engineer.
12
Whether the Applicant has any unpaid dues or unpaid demand
whatsoever of the CITY CORPORATION (attach details if
applicableor notorized affidavit if it is NIL)
13
Whether the Applicant has any payable penalties to any authority
in connection with display of advertisements (attach details if
applicableor notorized affidavit if it is NIL)
14
Whether the Applicant was involved in any incident endangering
the public safety (attach details if applicableor notorized
affidavit if it is NIL)
15
Any other document as deemed relevant by the Applicant
65
VEHICLE DETAILS
Sl. No
Vehicle
Type
Vehicle
Registration
Number
Vehicle
Owner
Name
Address
of
Vehicle
Owner
Mobile
Number of
Vehicle
Owner
Agreement with Vehicle
Owner done or not
(attach the same)
1
2
3
4
5
6
7
Applicant Signature and date
ACKNOWLEDGMENT
Received the application for display of mobile or vehicular advertisements as per
following details from ______________ (Applicant Name) with License Number
_______________ on ___________ day of ______ month and _______ year.
Sl. No
Vehicle Type
Number of Vehicles
1
2
3
Signature of Receiving Person in CITY CORPORATION Office
Name and Designation of the Receiving Person
66
FORM-VA
APPROVAL LETTER FOR DISPLAY OF MOBILE OR VEHICULAR
ADVERTISEMENT
(see Rule 12(1))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub: Approval for erection and display of mobile or vehicular advertisement, reg
Ref: Your application number ______ dated _________
This is to accord permission and approval to display the mobile or vehicular
advertisements as per the following details –
Sl. No
Vehicle
Type
Vehicle
Registration
Number
Vehicle
Owner
Name
Address
of Vehicle
Owner
Mobile
Number
of Vehicle
Owner
CITY
CORPORATION
Approval to
display
advertisement
valid until
1
2
3
4
5
6
7
This permission/approval is subject to the following conditions –
(1) This approval may be withdrawn at any time as deemed necessary by the
Commissioner
__________
City
Corporation
or
the
Special/Additional
Commissioner (Advertisements).
(2) This approval is subject to all the terms & conditions and stipulations contained
in the under the Greater Bengaluru Governance Act 2024 and the Greater
Bengaluru Area AdvertisementRules 2054.
(signatures and seal)
Authorized OfficerName
Designation ___________
_______ City Corporation
67
FORM-VB
REJECTION LETTER FOR DISPLAY OF MOBILE OR VEHICULAR ADVERTISEMENT
(see Rule 12(1))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub: Rejection of request for display of mobile or vehicular advertisement, reg
Ref:
Your application number ______ dated _________
This is to inform you that the request for display of mobile or vehicular
advertisement as per reference above is hereby rejected as per details and for the
reasons given below –
(i)
The whole application for display of mobile or vehicular advertisements for all
the vehicles therein is hereby rejected for the reasons given below –
OR
(ii)
the permission sought for the following vehicles is hereby rejected for the
reasons given below –
Sl.
No
Vehicle Type
Vehicle
Registration
Number
Vehicle
Owner Name
Address of
Vehicle
Owner
Reason for
rejection
1
2
3
4
5
6
Authorized OfficerName
Designation ___________
_______ City Corporation
68
FORM-VI
APPLICATION FOR RENEWAL OF APPROVAL OF EXISTING
ADVERTISEMENTS PREVIOUSLY APPROVED
(see Rule9(1)(b))
To
Commissioner/Special/Additional Commissioner (Advertisements)
______________ City Corporation
Subject: Application for approval for continuation of display of an advertisement
previously approved under the BBMP/Greater Bengaluru Area AdvertisementRules
2025, reg
Sir/Madam,
As per the Greater Bengaluru Governance Act 2024and the GBA
Advertisement Rules2025, the undersigned seeks approval for continuing display of
the following advertisements previously approved under the BBMP/Greater
Bengaluru Area AdvertisementRules2025 –
ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS
APPLICATION
Sl.No
Item
Reply
1
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU and has a valid License for
Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of Applicant
7
Number of existing Advertisements for which information and
approval to continue to display is requested in this application
8
Are the duly filled formats for each existing advertisement for which
approval is sought attached with this application or not? If yes then
write the number of duly filled formats attached.
(1) I understand that no permission to continue display of advertisement will be
given unless the undersigned has or obtains a valid Advertisement License
from the CITY CORPORATION.
(2) I understand that filing of this application with respect to any unauthorized
69
advertisement is not permitted and even if such an application for
unauthorized application is filed, it shall not entitle the same to continue to
be displayed and the CITY CORPORATION reserves the right to remove the
same even when such an application is pending with the CITY
CORPORATION.
(3) I understand that I have given above the abstract of the individual formats
duly filled and submitted by me for each existing advertisement and the
individual duly filled formats are attached herewith.
(4) I understand that CITY CORPORATION shall forthwith reject those
applications for which the information in the detailed formats is not
submitted.
(5) Further I understand that CITY CORPORATION is at liberty to reject any of
these applications in accordance with the Greater Bengaluru Area
AdvertisementRules2025.
Date:
Yours sincerely,
Place:
Signature of the applicant
FORMAT TO BE FILLED FOR RENEWAL OF EACH EXISTING ADVERTISEMENT
PREVIOUSLY ISSUED
Sl. No
Item
Details
1
Name of the Applicant (who may be a Company/Proprietary
Firm/Government Department or a PSU and has a valid License for
Advertisement)
2
License Number
3
Registered Address of the Applicant
4
Address for Correspondence of the Applicant
5
Email ID of the Applicant
6
Mobile Phone of the Authorized Representative of Applicant
7
Details of the permission/approval issued to the Applicant for
erection and display of existing Advertisement and date of expiry
thereof
8
Address of the building/land/spot where the existing advertisement is
erected and displayed
9
Latitude & Longitude of the spot/location where the existing
advertisement is erected and displayed
10
Google Image and the Google Plus Code of the spot/location where
the existing advertisement is erected and displayed
11
Dishaank screenshot of the location/spot showing the Revenue
Survey Numbers
12
Name of the owner of the land/building where the existing
advertisement is erected and displayed
70
13
CITY CORPORATION Property ID as per Register A or Register B
14
Property is Register A or Register B Property
15
CITY CORPORATION SAS Application Number
16
Year until which the CITY CORPORATION Property Tax paid for the
said property
17
Year until which the Greater Bengaluru Area Advertisement Fee paid
for the said advertisement (attach proof of the said payment as issued
by CITY CORPORATION and if not paid then pay advertisement fee
up-to-date and produce CITY CORPORATION receipt)
18
Type and details of Advertisement (see Schedule 3 of Rules)
19
Size of the Advertisement (length, width and area)
20
No Objection Certificate from the owner of the land/building where
the legacy advertisement is erected & displayed
21
Copy of the agreement entered into with the owner of the
land/building
22
Civil engineering plan of the erection of the advertisement duly
approved from a qualified engineer.
23
Whether the Applicant has any unpaid dues or unpaid demand
whatsoever of the CITY CORPORATION (attach details if applicable or
Notorized Affidavit if NIL)
24
Whether the Applicant has any payable penalties to any authority in
connection with display of advertisements (attach details if applicable
or Notorized Affidavit if NIL)
25
Whether the Applicant was involved in any incident endangering the
public safety (attach details if applicable or Notorized Affidavit if NIL)
26
Any other document as deemed relevant by the Applicant
Applicant Signature and date
71
ACKNOWLEDGMENT
Received the application for continuation of display of the following existing
advertisement(s) from ______________ (Applicant Name) with License Number
_______________ on ___________ day of ______ month and _______ year.
Sl.
No
Type
and
descripti
on of the
existing
Advertis
ement
Size of
the
Advertise
ment
(Length,
Width
and Area)
Address
of the
building/
land/
spot of
the
advertise
ment
Latitude
and
Longitud
e of the
Spot/
Location
of the
Advertise
ment
Plus
Code of
the spot/
location
of the
Advertise
ment
Name of
the
owner of
the land/
building
where
advertise
ment is
displayed
CITY
CORPO
RATION
SAS
Applicat
ion
Number
of the
propert
y/ land
where
the
Advertis
ement
is
located
Previo
us
appro
val
numb
er &
date
and
date
of
expiry
thereo
f
1
2
3
4
5
6
7
8
9
Signature
of
Receiving
Person
in
CITY
CORPORATIONOffice
Name and Designation of the Receiving Person
72
FORM VI-A
APPROVAL LETTER FOR CONTINUATION OF DISPLAY OF AN EXISTING
ADVERTISEMENT WHICH WAS APPROVED
(see Rule9(3))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub: Approval for continuation of display of an advertisement previously
approved Under the Greater Bengaluru Area AdvertisementRules2025, reg
Ref:
Your application number ______ dated _________
This is to accord permission and approval to erect & display the existing
advertisements
previously
approved
under
Greater
Bengaluru
Area
AdvertisementRules2025 as per the following details –
Sl.
No
Type and
description of
Advertisement
Size of the
Advertisement
(Length,
Width and
Area)
Address of the
building/
land/ spot of
the
advertisement
Latitude and
Longitude of
the
Spot/Location
of
Advertisement
Google Plus
Code of the
spot/location
of the
Advertisement
Name of the
owner of the
land/building
where the
advertisement
is/will be
erected
Previous
approval
number
& date
and
date of
expiry
thereof
New
Approval
Valid
Until
(enter
date
until
which
the new
approval
is valid)
1
2
3
4
5
6
7
8
9
This permission/approval is subject to the following conditions –
(1) In case of request for approval for advertisements by an Advertiser who has been
granted rights to erect and display the advertisements on any road stretch or
circle or an area and the approval/rejection is not issued within 15-days of the
receipt of application for advertisement within his assigned area/road/circle, the
same shall be deemed to have been approved.
(2) This approval is subject to up-to-date payments of prescribed advertisement fees.
The default therein shall lead to cancellation of this approval.
73
(3) This approval may be withdrawn at any time as deemed necessary by the
CommissionerCITY
CORPORATION
or
the
Special
Commissioner
(Advertisements).
(4) This approval is subject to all the terms and conditions and stipulations
contained in the Greater Bengaluru Governance Act 2024and the Greater
Bengaluru Area AdvertisementRules 2025.
(Signaturesand seal)
Authorized OfficerName
Designation ___________
_______ City Corporation
74
FORM- VIB
REJECTION LETTER FOR ERECTION AND DISPLAY OF AN EXISTING
ADVERTISEMENT PREVIOUSLY APPROVED
(see Rule9(3))
To
Name of Agency
License No _________
Registered Address __________
Correspondence Address _______
___________
Mobile ____________
Sub:
Rejection of approval for erection and display of an existing
advertisement previously approved under the Greater Bengaluru
Area AdvertisementRules2025, reg
Ref:
Your application number ______ dated _________
This is to inform you that the request for renewal of approval to continue display
of the following existing advertisements is hereby rejected for the reasons given below –
Sl.
No
Type and
details of the
Advertisemen
t
Address of
the building/
land/ spot of
the
advertisemen
t
Latitude and
Longitude of
the
Spot/Locatio
n of
Advertisemen
t
Google Plus
Code of the
spot/location
of the
Advertisemen
t
Name of the
owner of the
land/building
where the
advertisemen
t is to be
erected and
displayed
Reason
for
rejectio
n
1
2
3
4
5
6
7
(signatures and seal)
Authorized OfficerName
Designation ___________
_______ City Corporation
75
FORM-VII
(see Rule16(1)(ii))
No -
Office of the Special Commissioner (Advertisements)
Date: __________________
NOTICE FOR REMOVAL OF UNAUTHORIZED ADVERTISEMENT AND
PAYMENT OF PENATLY THEREON
Whereas it has come to the notice of the undersigned that you have created
infrastructure for advertisement/displayed advertisement unauthorizedly/without
permission which is violation of the Greater Bengaluru Governance Act 2024and
the Greater Bengaluru Area AdvertisementRules2025 (hereinafter the Ad
Rules2025).
Whereas you are not only bound to remove the unauthorized structure and
stop the display of the advertisements but you are also liable to pay penalty
thereon as per details given below for your said illegal and unauthorized action –
Sl. No
Type and description of
unauthorized
Advertisement
Size of the
Advertisement
(Length, Width
and Area)
Address of the
building/ land/
spot of the
unauthorized
advertisement
Penalty Payable
(in Rs)
1
2
3
4
5
Total Penalty Payable =
You are directed to remove the structure and advertisement (if any) and pay
the penalty amount immediately but not later than 7-days from the date of service
of this Notice. Your reply, if any, shall reach the undersigned within 7-days of
receipt of this notice.
Please note that under the under the Greater Bengaluru Governance Act
2024 and the GBA Advertisement Rules 2025 section 345 of the under the Greater
Bengaluru Governance Act 202, apart from other means, the notice via email or
electronic means (WhatsApp/SMS etc.,) is a sufficient service.
You may note that failure to pay the above-mentioned penalty amount makes
you liable for the following actions in order to recover the same. This notice is for
the following actions –
(i)
Removal of the said unauthorized structure and/or advertisements.
76
(ii)
Cancellation of licenseand permissions if you are a licensed advertiser.
(iii)
Blacklisting from being eligible to obtain License to Advertise.
(iv)
Distraint and sale of your moveable properties
(v)
Attachment of your immovable properties
(vi)
Attachment of your bank accounts
(vii)
Criminal prosecution under the Greater Bengaluru Governance Act
2024.
(Signatures)
Spl/AdditionalCommissioner
(Advertisements)/Joint Commissioner/Deputy
Commissioner
_____________ Zone
To
Mr __________
License No _________ (if applicable)
Correspondence Address
77
FORM-VIII
(see Rule16(2)(ii))
No -
Office of the ________________
Date: __________________
SHOW-CAUSE CUM DEMAND NOTICE FOR DEFAULT IN PAYMENT OF
ADVERTISEMENT FEE AND INTEREST THEREON
Whereas you assigned rights to display advertisements as per approval
number _________ dated_______ of the CITY CORPORATION as per the Greater
Bengaluru Area AdvertisementRules2025 (hereinafter the Ad Rules2025) for which
you are liable to pay advertisement fees and applicable interest charges for delays.
Whereas you have defaulted to pay the advertisement fees to CITY
CORPORATION with respect to above approved advertisement rights and the details
of the advertisement fees and interest due to be paid by you are as follows (as on
date of issuance of this Notice).
Sl
No
Description
Period
Due Amount
(in Rs)
1
Advertisement Fees
2
Interest# (calculated as on date of
this notice generation @ 18% per
annum)
3
Total Due#
# This is as on date of issuance of this Notice and the actual interest and
total due will be calculated as on the date of payment by you.
You are directed to pay the same immediately but not later than 7-days from
the date of service of this Show Cause-cum-Demand Notice. Your reply, if any, shall
reach the undersigned within 7-days of receipt of this notice.
Please note that under the Greater Bengaluru Governance Act 2024and the
GBA Ad Rules 2025 and as per section 345 of the Greater Bengaluru Governance
Act 2024, apart from other means, the notice via email or electronic means
(WhatsApp/SMS etc) is a sufficient service.
78
You may note that failure to pay the above-mentioned dues makes you liable
for the following actions in order to recover the same. This notice is for the following
actions –
(i)
Removal of the said advertisements and cancellation of your licenseand
permissions.
(ii)
Blacklisting from being eligible to obtain License to Advertise.
(iii)
Distraint and sale of your moveable properties
(iv)
Attachment of your immovable properties
(v)
Attachment of your bank accounts
(vi)
Criminal cases under the Greater Bengaluru Governance Act 2024.
(Signatures)
Special/Additional
Commissioner
(Advertisements) /Joint Commissioner/Deputy
Commissioner_____________ Zone
To
Mr __________
Licensed Advertiser _________ City Corporation
License No _________
Registered Address and
Correspondence Address
79
FORM-IX
Register of Advertisement Licenses
(see Rule 24)
Sl.
No
Name of
the Agency
assigned
License for
Advertisem
ent
Registe
red
Address
of the
License
d
Adverti
ser
Address for
Correspond
ence of the
Licensed
Advertiser
Licen
se
Numb
er
Order
Numb
er and
Date
of
issuan
ce of
Licens
e
ID of
the
License
d
Adverti
ser
Mobile
Number of
Authorized
Representa
tive of the
Licensed
Advertiser
Lice
nse
Valid
Until
1
2
3
4
5
6
7
8
9
Licensed Advertiser wise List of Permissions for erection and display of
advertisements
Sl.
No
Name
of the
Agency
assigne
d
License
for
Adverti
sement
Lice
nse
Num
ber
Type
and
descripti
on of
Advertis
ement
Number
and Date
of
approval
for
erection
and
display
of
advertis
ement
Size of
the
Advertis
ement
(Length,
Width
and
Area)
Address
of the
building
/ land/
spot of
the
advertis
ement
Latitude
and
Longitud
e of the
Spot/Lo
cation of
Advertis
ement
Plus
Code of
the
spot/loc
ation of
the
Advertis
ement
Name of
the
owner of
the
land/bui
lding
where
the
advertis
ement
is/will
be
erected
1
2
3
4
5
6
7
8
9
10
By order and in the name of the
Governor of Karnataka
(Lakshmisagar N.K.)
Under Secretary to Government
Urban Development Department
(GBA & B.C.C-1)
ಮುದÎಕರು ²ಾಗೂ ಪÎಾಶಕರು:- ಸಂಕಲ£ಾĩಾĸಗಳ , ಕ£ಾಟಕ ªಾಜÍಪತÎ, ಸಾĸ ೇಂದÎ ಮುದÎಾಲಯ, ¦ೆಂಗಳರು
R.N.I. No. KARBIL/2001/47147 POSTAL REGN. No. RNP/KA/BGS/2202/2017-19
Licensed to post without prepayment WPP No. 297
THAMMAIAH
Digitally signed by THAMMAIAH
DN: c=IN, o=Centre for e-Governance,
2.5.4.20=be54f34f4e31eae50203ca7fab5ceb3794f20a8460a2582ef28294d43b8f8b16, ou=department of
printing stationery and Publication,CID - 7048443, postalCode=560001, st=Karnataka,
serialNumber=4d9b284dcc53d39f1425f50485de07dd86efa302a3fce3729eddea0c1b5098e0, cn=THAMMAIAH
Date: 2026.01.13 16:05:09 +05'30'