(1)

ϝೇಷ ªಾಜÍ ಪĦΐೆ

Government of Karnataka

No.UDD 636 MNU 2025 (P)

Karnataka Government Secretariat,

Vikasasoudha,

Dr. B.R. Ambedkar Veedhi,

Bengaluru, Date: 13-01-2026

NOTIFICATION

Whereas the draft of the Greater Bengaluru Area (Advertisement) Rules, 2025

was published as required by sub-section (1) of section 314 of the Greater

Bengaluru Governance Act, 2024 (Karnataka Act 36 of 2025) vide Notification No.

UDD 517 MNU 2025, dated: 13.11.2025, published in part IV-A of the Karnataka

Extra-ordinary Gazette dated:13.11.2025, inviting objections and suggestions from

all persons likely to be affected thereby within thirty days from the date of its

publication in the official Gazette.

And whereas the said Gazette was made available to the public on

13.11.2025.

And whereas, the objections and suggestions received in this regard have

been considered by the State Government.

Now, therefore, in exercise of the powers conferred by section 314 read with

sections 160 and 161 of the Greater Bengaluru Governance Act, 2024 (Karnataka

Act 36 of 2025), the State Government hereby makes the following rules,namely:-

RULES

1. Title, commencement and application.-These Rules may be called

theGreater Bengaluru Area (Advertisement)Rules, 2025.

(2)

They shall come into force from the date of their publication in the

official Gazette.

(3)

These rules shallbe applicable to the Greater Bengaluru Area as declared

¨sÁUÀ – 4ಎ

Part – IVA

, 13

, 2026(

, 23,

, ೧೯೪7)

BENGALURU, TUESDAY, 13, JANUARY, 2026(PUSHYA , 23, SHAKAVARSHA, 1947)

. 60

No. 60

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under section 3 of the Greater Bengaluru Governance Act 2024.

2. Definitions.-(1) In these Rules, unless the context otherwise requires,-

(a) “Act” means the Geater Bengaluru Governance Act 2024;

(b) "Advertisement" means and includes any display, device or

representation by word, direction, abbreviation, letter, logo, symbol,

model, image or a combination thereof, sign by means of billboards,

hoarding, banners, temporary arches, electronic display,name

boards, direction boards, pamphlets, flags or any other visible

or audible media, displayed in or in view of any place or spot visible

to public, to promote a product or service in a commercial sense

under categories covered in these

definitions,but does not include signage installed for the

identification and naming of places, buildings and tenant business

names;

(c) “Agency” means an originator or facilitator of advertisement who may

be an individual, Government organizations, semi-Government

organizations, registered charitable organization firm, proprietary

firm, partnership firm or a company incorporated underthe

Companies Act,2013 (Central Act 18 of 2013);

(d) “BBMP” means the Bruhat Bengaluru MahanagaraPalike;

(e) “Banner” means cloth or any other bio-degradable flexible material

(but not made fully or partially from poly-vinyl chloride or any other

form

of plastic,

virgin or

recycled),

which

contains some

advertisement or announcement or written matter for display in

public place;

(f) “Billboard/Hoarding” means an outdoor media device with space for

display in the form of an advertisement panel and where such panel

is mounted with its foundation on any structure either on ground or

building and made of any bio-degradable flexible material (but not

made fully or partially from poly-vinyl chloride or any other form of

plastic, virgin or recycled) or Electronic display or LCD;

(g) “Building wrap advertisement” means an advertisement displayed

on any building frontage usually stretched across the building

frontage or on scaffolding of a building under construction or repair

or by sticking or fixing it to a glass frontage or window;

(h) “Building wrap electronic advertisements without any use of

poles etc. which are used to erect hoardings”means an

advertisement displayed on any building frontage, which is not a

heritage structure, using digital displays, which can be switched on

at night time and may flash or appear in a synchronized manner in

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one or more different colours;

(i) “Chief Commissioner” means the Chief Commissioner of the Greater

Bengaluru Authority;

(j) “City Corporation” means the City Corporation in the Greater

Bengaluru Area;

(k) “Commissioner” means the Commissioner of the City Corporation in

the Greater Bengaluru Area;

(l) “Display” means an advertisement or information visible to public,

irrespective of the property or space on which the same is installed;

(m) “Electronic Display” means a media device, with display made from

Light Emitting Diode(LED) or Liquid Crystal Display(LCD)or any other

electronic source, to displayrunning text, images, displays and

informational messages from computer programs and software or

any other means;

(n) “Form” means a form appended to these Rules;

(o) “Ground Rent” means a payment made for using a land or property

for advertisement or any other purpose to the landlord or freeholderor

holder of the property and does not include Advertisement Fee.

(p) “Legacy

advertisement”

means

permitted

commercial

advertisements including Billboards erected and displayed on private

or publicproperties by approved or enrolled or registered agencies,

after having obtained permissions under the BBMP Advertisement

Bye Laws 2006 and which

(i)

havea subsisting agreement signed with the BBMP,or

(ii)

which were having a permission to display from the BBMP

valid as on 1.1.2016, or

(iii)

had applied for renewal in response to BBMP newspaper

advertisements dated 06.08.2015 or 09.10.2015 and have a

proper acknowledgment of the same;

(q) “License” means the license granted under these Rules;

(r) "Mobile Advertisement Display" means a double or single sided

hoarding or panel mounted on or behind a vehicle in a manner that

it can be driven around or parked at strategic locations for a better

display of the advertisement;

(s) “Permission” means the permission granted under these Rules;

(t) “Poster” means sheet of paper or any other bio-degradable material

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(but not made fully or partially from poly-vinyl chloride or any other

form of plastic or any material banned by Pollution Control Board for

such a use) used to advertise something for display in a public place,

usually by sticking the same on a flat surface such as a wall,

compound, parapet, hoardings, etc.;

(u) “Right of Way (RoW)” means total land width required for the road,

to accommodate the roadway (carriageway and shoulders), side

drains, service roads, tree plantation, utilities, etc, owned by the

respective authority;

(v) “Schedule” means a schedule appended to these Rules; and

(w) “Self-Advertisement or Self-Signage” means an advertisement or a

display visible to public which is for identification or naming or

information with regard to the activities carried out in the same

building or a place or land where it is displayed, but it shall not

include information or display of anything which is not carried out or

available on the said land or place or building.

(2) Words and expressions used but not defined in these Rulesshall have the

same meaning as assigned to them in the Act and rules made thereunder and in

case of any doubt, the interpretation and decision of the Chief Commissioner,

Greater Bengaluru Authority shall be final.

3. General provisions.-The following general provisions shall govern and

guide these Rules and their interpretation,-

(i) No advertisement, other than self-advertisement, shall be permitted on any

road less than EighteenMeters in widthsubject to these Rules:

Provided that, in case of areas declared for Commercial or Industrial use

under the approved master plan, the said prohibition on advertisements on less

than sixty feet road width shall not apply but shall be subject to restrictions &

regulations as per these Rules.

(ii)

The maximum size and dimensions permitted for an individual

advertisement or display shall be as specified in Schedule-III.

(iii) Subject

to

maximum

size

and

dimensions

of

an

individual

advertisement and other conditions and restrictions specified under these Rules,

the maximum permissible paid advertisement on every running length of a road

(as specified below) or at a circle or an area shall be as follows, –

Road/Circle/Area Type

Maximum permissible paid advertisement

area per running 200 meter of road (both

sides included) or Circle or Area

Road width or RoW not

less than 18 meters but

less than 24 meters

1000 square feet (both road-sides included) per

200 meter of road length:

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Road width or Row not

less than 24 meters but

less than 30 meters

1200 square feet (both road-sides included) per

200 meter of road length:

Road width or Row not

less than 30 meters but

less than 60 meters

1500 square feet (both road-sides included) per

200 meter of road length:

Road width or Row not

less than 60 meters

1600 square feet (both road-sides included) per

200 meter of road length:

Circle

3000 squarefeet perfifty thousand square feet

Circle area:

Any other Area/Locality

declared as Commercial

or Industrial area in the

Master Planor by the

Commissioner

(i)

For roads more or equal to 18 meters

width – same as above.

(ii) For roads less than 18 meters but not less

than 12 meters in width = 600 Square feet

(both side included) per 200 meters

(iii) For roads less than 12 meters but not less

than 6 meters = 500 Square feet (both side

included) per 200 meters

Provided that the Commissioner may, by order, declare specified areas or

roads as the “Special Business or CommercialArea/Roads” then in such

areas or roads the commercial advertisement limits given in above table shall

be for every 100 meter instead of per 200 meters.

Provided that inter-se distance between two commercial hoardings or bill-

boards, subject to these Rules, shall not be less than 50 (fifty) meters as

measured from edge of one hoarding to another. This shall not apply to V-

Shaped hoarding carrying two hoardings back-to-back facing in opposite

directions.

(iv) The Commissioner, within the upper limits of advertisement area allowed

on atwo hundredmeters length of road or the area of a Circle or an open plot or

locality, may vary other restrictions, including increasing the minimum inter-

sedistances between the advertisement displays, reducing the advertisement

display area allowed for advertisements per 200 meters;in larger public interest

and to preserve the aesthetics and look of the city.

(v) The CITY CORPORATION shall divide the whole city into suitable

stretches of roads, circles and areas through a notification with approval of the

Commissioner which may be issued and modified from time to time and the paid

advertisements shall be permissible only on these roads, circles and areas as

specified in these Rules.

(vi)

The right to do paid advertisements on these road stretches, circles

and areas shall be given only to the licensed advertising agencies through an open

auction/tender in accordance with the Karnataka Transparency in Public

Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder,

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conducted through e-procurement portal of the Government. The minimum

Advertisement Fee for the same shall be as per minimum rates specified in

Schedule-II.Provided that the Government may from time to time by Notification

increase the minimum prescribed advertisement fee ratesin Schedule-II and same

shall be payable by everyone who is required to pay as per the minimum

Advertisement Rates in Schedule-II. Provided further that if the Contract

Agreement or the order assigning the advertisement rights specifically prescribes

non-escalation or the prescribed advertisement fee rate is already more than the

revised rate then the said revision shall not be applicable in such cases.

(vii)

The bid winner with respect to any stretch of road or circle or area

shall have the right to utilize the same for advertising on behalf of other or for

others in accordance with these Rules. The advertisement spots, premises or

spaces can be either privately owned or owned by Government or Government

owned Public sector Units or the CITY CORPORATION or any Government Agency.

Before displaying any advertisement, apart from complying with the requirement

specified under these Rules, the requisite agreements and permissions from the

owners of the spots or buildings or vacant lands, both the Government and private

owners, falling on the assigned road or Circle or the area, shall be done by the bid

winner himself at his own costs and in accordance with applicable laws and rules

in this regard:

Provided that, in case ofprivate property or land on which the infrastructure

for the paid advertisement is erected shall be charged and paid as additional

property tax for each such advertisement tothe CITY CORPORATIONan amount as

prescribed for advertisement hoardings, for the time period the advertisement

infrastructure remains erected thereon.

Provided that in case of an erection of such an advertisement in common

area in a Property which otherwise has multiple properties/owners then the

management or the authority competent to grant the right to erect the

advertisement in such a common area shall be liable to pay the additional property

tax applicable for the advertisement hoardings. The erections and display by the

Licensed Advertiser who has won the right to do commercial advertisements in an

area or a road or a Circle, shall also be allowed on the residential properties as per

these Rules and such properties shall also be liable to pay the prescribed additional

property tax for each erection to the CITY CORPORATION.

Provided also that, in case the said property or land is a B-Register property

or does not have any Khata from the City Corporation then commercial

advertisement thereon shall not be permitted and such a property always has an

option to obtain A-Khata after duly complying with the prescribed requirements

and then be used for erection of commercial advertisements as per these Rules.

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The CITY CORPORATION reserves right to remove the advertisements on any

such properties or lands which are without Khata or outside property tax list

immediately upon their coming to the notice of the CITY CORPORATION.

Provided further that the advertisements or displays on Bengaluru Metro

Pillars and Bengaluru Metro Stations and Infrastructures belonging to the

Bengaluru Metro Rail Corporation Limited (BMRCL) are excluded from the assigned

rights to any bid winner even when the same falls within the assigned area or road

or Circle. The same shall be put to separate suitable tender by the by the BMRCL

in conformity with these Rules and subject to payment of the Advertisement Fee

and other levies as prescribed in these Rules.

NOTE: The advertisement fee payable to the CITY CORPORATION is only for

the rights to do advertisements for or on behalf of others. No right whatsoever

accrues to such an advertiser merely by virtue of payment of advertisement fee to

CITY CORPORATION to erect or display any advertisement or display on any

property or land or plot falling on the assigned road or area or Circle without

independently taking permission of the owner thereof and entering into a proper

agreement for the same. The money payable to the owner of the property or land

for such a usage by the licensed advertiser shall be over and above the

advertisement fees payable to the CITY CORPORATION and are left to be decided

between the licensed advertiser and the property owner.

(viii) The City Corporation, through its Special/Additional Commissioner

(Advertisements) or the Zonal Joint Commissioner or the authorized officers, shall

enforce these Rules to ensure that no unauthorized advertisement comes up on

any road or Circle or area, including the roads, circles and areas allotted to the

licensed advertisers. Any unauthorized advertisement shall be forthwith removed

and any advertisement fees or penalty or other dues with respect to such

unauthorized advertisement shall be collected and retained by theCITY

CORPORATION in accordance with these Rules. The licensed advertiser assigned

to the road or Circle or area where the enforcement is done by CITY CORPORATION,

shallbe bound to assist the CITY CORPORATION in the enforcement and removal

of the unauthorized advertisements.

(ix) The open auction/tender of the stretches of roads, circles and the areas

may be done individually or after clubbing them together in suitable lots. The

decision in this regard shall be taken by the Commissioner in the best interest of

the Corporation.

(x) The assignment and all auctions/tenders with respect to advertisements

inside the properties of railway or Bengaluru MetroRailCorporation Limited

(BMRCL) or bus-stands or Karnataka State Road Transport Corporation (KSRTC)

or Bangalore Metro Transport Corporation (BMTC) or other Government owned

Public Sector Units, which are visible to public visiting inside these properties, shall

be decided by the concerned agencies themselves as per their own rules and

procedures and the proceeds thereof shall be fully retained by these agencies.

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(xi) The tender to award the rights to advertisement on the BMRCL pillars,

piers etc which are visible to open public spaces may be done by the BMRCL. This

award by the BMRCL shall be in conformity of these Rules and subject to regulation

by the City Corporations. The advertisement revenues shall be liable to be paid by

the vendor for assigned advertisement rights for the space allowed irrespective of

the fact whether the space is actually put to use for advertisement or not. The

advertisement revenues collected from assignment of the advertisement rights

(except advertisement revenues for inside advertisements within the properties of

the BMRCL which are exempted from the advertisement fees) shall be put in a joint

bank account of the CITY CORPORATION and the BMRCL exclusively opened for

this purpose and the same shall be shared equally between CITY CORPORATION

and BMRCL. Provided that the BMRCL shall not assign advertisement rights to

anyone under this provision at a rate less than the rate prescribed in Schedule II.

(xii) The right to display any advertisement visible from the public streets or

roads, including on properties of any Government Department, Public Sector Unit

or Government owned agency, shall be assigned only by the concernedCITY

CORPORATION and through public auction/tenderspecified in these Rules and the

advertisement fee thereof shall be fully payable to the CITY CORPORATION.

(xiii) It is clarified that in addition to payment of the Advertisement Fees

which an advertiser is bound to pay as per these Rules, the Government Agency or

the Public Sector Unit or the Government Department, is at liberty to collect

Ground Rent for allowing use of their properties for advertisement after approval

and assignment by the CITY CORPORATION.

(xiv) In case any category of free or self-advertisement exceeds the maximum

specified size as per provisions of these Rules, the same shall be liable to pay for

full area of the advertisement to CITY CORPORATION at applicable minimum

Advertisement Fee rate as per Schedule-II.

Illustration:If a shop is permitted for a free self-advertisement under these

Rulesupto 150 sq. ft., but has erected self-advertisement of 175 sq. ft., then it shall

be liable to pay minimum advertisement fee applicable as per Schedule 2 for the

full 175 sq.ft. of the self-advertisement. The same are liable to be removed by the

CITY CORPORATION in case the same violates any of the conditions in these Rules.

Provided that in case of “Malls” – where the word “Mall” shall mean a large indoor

or enclosed shopping centre which falls under and is paying Property Tax under

Category-VI

as

per

the

Bruhat

Bengaluru

MahanagaraPalikeNotification

No.Commr/BBMP-DC(Rev)/5675/15-16 dated 9th March 2016 and which has paid

up-to-date property tax, are allowed to do commercial advertisements, other than

self-advertisements for on-premises entities which are free-of-cost upto the size

restrictions prescribed under these Rules,on their premises and buildings facing

the public roads subject to the size and other restrictions as applicable for

commercial advertisements. The said commercial advertisements, other than self-

advertisements, shall be liable to pay to the CITY CORPORATION the advertisement

fees at the applicable minimum Advertisement Fee rate as per Schedule-II.These

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commercial advertisement shall not be counted towards the quantum of

commercial advertisement permitted to a bid winner of the area/road/circle on

which the “Mall” falls. In case of any dispute arises with regard to size and

restrictions as to commercial advertisements on a “Mall” facing the public roads,

the decision of the Commissioner shall be final.

(xv) Any unauthorized or illegal advertisement shall be removed immediately

when it comes to notice, but both the owner of the premises or land where the

unauthorized advertisement was displayed and the advertiser are liable to pay

penalty at a rate of twice the Advertisement Fee fixed in auction/tender for the said

road or Circle for the period of erection – that is until removal. Therefore, penalties

for unauthorized or illegal advertisement shall be liable to be paid from the date of

erection of the infrastructure for advertisement whether actual display of

advertisement is done or not and until the removal of the same.

Provided that where no such rate has been fixed, then at the rate fixed in

auction/tender for the nearest road or Circle or area or at the Minimum

Advertisement Fee fixed for the said road or Circle or area in Schedule-II, whichever

is higher.

(xvi) The advertisement fee for authorized advertisements or displays shall

become due to be paid upon completion of six months preparatory period from the

date of assignment of advertising rights under these Rules in case the

advertisement rights being assigned in a given bid exceeds 2000 Square Feet but

shall be three months when assigned advertisement space in a given bid does not

exceed 2000 Square Feet. The said preparatory period shall not be extended under

any circumstances beyond an additional period of three months that Commissioner

City Corporation shall order clearly giving extraordinary circumstances occasioning

such permission of the extension. Provided that any advertisement infrastructure

actually erected and put to commercial advertisement before the completion of

preparatory period shall be liable to pay the applicable Advertisement Fee and after

the expiry of the preparatory period the full advertisement fee shall be payable

whether or not the erection or actual display of advertisement is started.The said

date shall be called the Effective Date for the purposes of payment of advertisement

fees. The advertisement fees or the penalties, as the case may be, shall be paid for

each completed month from the date they become due. Any delay in payment of

the authorized advertisement dues shall be levied with interest charges at a rate of

eighteen percent (18%) for the delayed payments.

Illustration: If an advertisement rightfor an authorized advertisementis

assigned on 17.5.2023 by way of signing of the Agreement, then the Effective Date

for advertisement feepayment shall be 17.11.2023 and its first month’s payment

shall be made for the first month completed on 17.12.2023 and secondmonth

completed on 17.01.2024 and so on. In case no payment is made by24.12.2023

(completion of 7 days beyond the deadline for payment), then interest at the rate of

18% shall be charged for delay for first monthly payment and so on.

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(xvii) Any arrears or unpaid demand for the advertisement from either a

licensed advertiser or anyone who is liable to pay the advertisement fee or penalty

or interest, if it remains unpaid despite becoming due, shall be recovered mutatis

mutandis in the manner prescribed for recovery of demand or arrears of property

tax, including by seizure or distraint and distress sale of the moveable properties,

attachment of bank accounts or immovable properties and distress sale of

immovable properties of the person liable to pay the same. Such a defaulter shall

be liable for criminal action under relevant sections of the Act.

(xviii) The CITY CORPORATION shall endeavor to bring the implementation

and management of all advertising activities, issuance of licenses and approval or

decision ONLINE, through appropriate software as expeditiously as possible. Once

the same is done then all the relevant activities and actions specified under these

Rules shall be done on and through the said software.

Note:

(i)

Tenders for all advertisementdisplays in theCITY CORPORATION

jurisdiction shall be invited and processed by the CITY

CORPORATION.

(ii)

the tenders shall be called by CITY CORPORATION as per

suitable lots and sizes as decided by the Commissioner, in

accordance with these Rules.

(xix) The ten percent of the advertisement time on each electronic display on a

daily basis and for non-electronic display for such twenty days in a year for

each hoarding as may be directed by the CITY CORPORATION or the

Government in this regard,the advertisement license winner of any area or

road or the circle shall put for advertisement serving public good, free of

cost. Provided that no advertisement fee shall be liable to be paid for the

period of advertisement and the quantum of the advertisement space

actually used by the City Corporation or the Government under this Rule.

(xx)

There shall be reservation for the Scheduled Castes and the Scheduled

Tribes

in

assignment

of

the

advertisement

rights

to

do

advertisements/displays on behalf of others as per percentage of population

of the Scheduled Caste and Scheduled Tribe in the Greater Bengaluru

Areaas per the latest National Population Census duly published by the

Registrar General and Census Commissioner of India.

4. Licensed or registered advertisers.-(1)No person except the licensed or

registered advertiser shall be allowed to undertake display of advertisements on

behalf of other persons or agencies or participate in the public auction/tender for

advertising rights on the roads or Circles that CITY CORPORATIONmay notify.

These persons or agencies shall mandatorily enroll themselves as licensed or

registered advertisers with the CITY CORPORATIONby furnishing the required

information, documents, security, as may be determined by Commissioner and

shall pay the license fee or registration fee and security deposit as may be

determined by the Commissioner from time to time.

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(2) Persons intending to entrust the work of displaying advertisement on

their behalf shall not entrust it to anyone other than a licensed or registered

advertiser under these Rules.

(3)

A licensed or registered advertiser shall be awarded a road or a Circle or

an

area,

duly

notified

by

the

Commissioner,

through

an

open

auction/tenderthrough

e-procurement,

conducted

as

per

the

Karnataka

Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000), where

the licensed or registered advertiser may display or cause to display the

advertisements and he shall ensure that up-to-date and regular advertisement fee

due thereon is paid to the CITY CORPORATION as per these Rules.

(4)

The licensed or registered advertiser shall maintain proper record of

advertisements displayed by him and produce the same whenever required for

inspection

by

the

Commissioner

or

Special/Additional

Commissioner

(Advertisements) or the Zonal Joint Commissioner or any other officer authorized

by either of them, in this behalf.

(5)

Any display of paid advertisement on behalf of or for others by anyone

other than a licensed or registered advertiser shall be treated as unauthorized and

shall be immediately removed and shall be liable for further action under these

Rules, including filing of criminal case under section 319 and other relevant

provisions of the Act.

5. Grant of license.-(1)Every application for a license to an agency for

registration shall be made to the Commissioner in Form-I with required enclosures,

along with the challan for payment of registration or license fee of rupees five lakhs

for a term of five years. The registration or the license fee may be revised from time

to time by the Commissioner and he may create different categories of licensed

advertisers and specify different license fees applicable to be paid by them.

(2) The License shall be issued in Form-II.

(3) The period of license shall be for five years:

Provided that it may be extended from time to time for a further period of five

years at a time upon payment of Rupees Five Lakhs.

(4) The License or Registration in any one City Corporation in the Greater

Bengaluru Area shall be valid across the whole Greater Bengaluru Area and a

licensee need not take separate Licensefrom or Register witheach City Corporation.

(5) The Applicant may appeal against decisions of the Commissionerwith

respect to licensing or registration, to the Advertisement Regulatory Committee

constituted under these Rules.

(6) The Commissioner shall cause to maintain a comprehensive register

showing the licenses or permissions issued under the Act and these Rules. The

issue of licenses and permissions for advertisements shall be through a

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zerophysical contact, online single window system with live updation, which shall

be established within ninety days from the date of these Rules coming into effect.

The online single window system shall also contain the aforementioned register

showing the licenses or permissions issued and the same shall be continually

updated and shall be made available for unrestricted public viewing.

(7) The licensed or registered advertiser already registered under any of the

previous Rulesshall be deemed to be registered or licensed under these Rules.

Provided that in case any license or registration is more than three years old,

the same shall be renewed within three months from the date of these Rules coming

into force, failing which the said license or registration shall be deemed to have

expired.

Provided that, the Commissioner may specify that application and grant of licenses

shall be ONLINE through software, whereafter the same shall be the mode to apply

and obtain the advertisement licenses.

(8) The Commissioner, in consultation with the Chief Commissioner Greater

Bengaluru Authority, may increase the License or Registration fee not exceeding

five percent in a year. Provided that the rate shall be the same across all the City

Corporations in the Greater Bengaluru Area.

(9) Notwithstanding anything contained in these rules or any other rule, the

Commissioner may, in the public interest, authorize Department of Information

and Public Relations (DIPR) to float tenders for Public-Private Partnership (PPP)

projects involving advertisement rights on the City Corporation infrastructure,

subject to the conditions as may be mutually agreed upon between the corporation

and DIPR. In such cases, the advertisement rates and upset prices shall be fixed

in accordance with the rates specified in these rules, and any subsequent revisions

thereto.

6. Refusal to grant license.-(1) The Commissioner shall refuse to grant

license to an agency where,-

(i) the individual or agency, any of its directors, owners or promoters has

been debarred from the display of advertisement by the Government or any

Corporation or by any agency owned and/or controlled by the Government;

(ii) the individual or agency, its directors, owners or promoters are in arrears

of payment of any dues to the CITY CORPORATION;

(iii) the authorized signatory of the agency has earlier been the authorized

signatory of any company which is in arrears of payment of any dues to CITY

CORPORATION; or

(iv) it is in unauthorized occupation of the immovable property of the CITY

CORPORATION or the Government.

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7. Public auction or calling for tender for grant of advertising rights for

notified road stretches, circles and areas.-(1)The Special Commissioner in-

charge of advertisements shall cause to put to public auction or call for tender, the

road stretches, circles and other areas or locations within the limits of CITY

CORPORATIONas notified by the Commissioner, for grant of advertising rightsin

accordance with the provisions of the Karnataka Transparency in Public

Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder.

(2) Only a licensed or registered advertiser who has a valid License or

Registration from the City Corporation is eligible to participate in the

auction/tenderas per procedure available for tender in e-Procurement Portal of

Government of Karnataka. Provided that the Corporation shall prescribe such

turnover and other requirements as per standard tender guidelines issued in this

regard by the Finance Department from time to time.

(3) A licensed or registered advertiser shall not be eligible to participate in

auction /tender in case he has unpaid over dues for advertisement or ground rent

or any other advertisement related dues of the CITY CORPORATION. In this Regard

the bidder or the license holder shall upload “No due certificate” from the

advertisement

section

of

the

CITY

CORPORATION

stating

that

the

agency/person/firm/proprietor /has no over dues from Advertisements or related

dues.

(4) There shall be a fixed minimum amount of the advertisement fee for each

such road stretch or Circle or the area put to auction/tender called the Minimum

Upset Advertisement Fee. No auction/tender bid below the said advertisement fee

for the said road or circle or the area, as the case may be, shall be accepted.

(5) The minimum upset Advertisement Fee for a road or a circle or an area

shall be calculated by multiplying the rate per square meter or per square foot for

the advertisement on the said road or circle or the area, with the total potential

area available for advertisement therein. The road or circle or area wise per square

meter or foot rate shall be as given underSchedule-II. The Table in Rule 3 gives the

potential for a given length of a road or a circle or an area.

Illustration:A Road of 83 feet width which is more than 24 meters and 3 km

length and has a rate of Rs.50/- per square foot per month as per Schedule-II.

Then as per Table in clause (iii) of Rule 3, for this 83 feet road, the maximum

allowed paid advertisements are 1000 sq ft per 200 meter length. Therefore, for

3km road length it would be 3000/200x 1000 = 15000 sq.ft. permissible paid

advertisement. The minimum auction advertisement fee shall be Rs.50 x 15000 =

Rs. 7.5 lakh per month for the said road.

(6) A single bidder may bid for as many road stretches or circles or areas as

he wishes. Sub-letting shall not be permitted.

(7) The auction/tender shall be done for each individual road stretch or circle

or area or in such suitable lots as may be notified by the Commissioner and the

14

bidder who bids the highest per month advertisement fee rate shall be the auction

winner.

(8)

The auction/tender winner shall givePerformance Bank Guarantee

(PBG) from a Schedule Commercial Bank or Surety Bond by a General Insurance

Company duly licensed from the Insurance Regulatory & Development Authority

(IRDA),equal to six months’winning monthly payable advertisement fee amount as

Performance Security to the concerned CITY CORPORATION.

(9)

The above prescribed PBG or Surety shall be given within 30 days ofdate

issuance of the Letter of Intent, failing which the bid shall stand rejected for default

and the bidder shall be treated as a defaulter and the EMD shall automatically

stand forfeited, without any encumbrance on the road or circle or the area to the

concernedCITY CORPORATION for the default. Such a defaulter bidder shall be

barred from bidding for a period of three years from the date of forfeiture of the

deposit amount/EMD.

Provided that the license of any licensed or registered Advertiser who defaults

in giving the PBG OR SURETY after winning the bid within the prescribed time

limit, shall be suspended and in case he fails to show cause within 30 days of

suspension, the license shall be cancelledand the licensed advertiser shall be

barred from obtaining license for a period of three years.

(10) The advertisement for auction/tender shall contain details such as type

of auction/tender (online or physical), venue (if applicable), application fee, details

of the road or circle or the area being put to auction/tender for advertisement

rights, the quantum of area that would be available for commercial advertisement

and the Minimum Auction Upset Advertisement Fee, contact details of the

Auction/tender Nodal Officer and the advertisement for auction/tender shall be

issued at least fifteen days in advance from the date of auction/tender, in at least

one English and one Kannada newspaper with wide circulation in Bengaluru and

Karnataka. The copies thereof shall be pasted in the concerned CITY

CORPORATION head office, all the Zonal Office and all the offices of the Regional

and Assistant Regional Officers for display in their respective office Notice Boards.

The advertisement shall also be put on the concerned CITY CORPORATION website.

The auction/tender shallbe on e-Procurement portal of the Government.

(11) The final auction/tender winner shall be notified in terms of the

application number and name and other details of the applicant through a Letter

of Intent and also as per the e-Procurement Portal system in this regard.

(12) The Special Commissioner in charge of advertisements shall make

detailed proceedings of the auction/tender with the name and all relevant details

of the auction/tender winners for each road stretch or the circle or the area, as the

case may be, and submit to the Commissioner/Tender Accepting Authority as per

KTPP Act for approval and the agreement shall be entered into with the

auction/tender winner by the Special Commissioner in charge of advertisements,

15

after the said approval and payment of Security Deposit and fulfillment of other

terms & conditions of the Letter of Intent.

(13) The advertisement fee as per the winning bid amount shall be paid every

month and any default therein shall be dealt with as per the provisions of these

Rules.

8. Advertisement on public infrastructure, Legacy Advertisements and

existing public-private-partnership and other agreements or permissions.-

(1)Notwithstanding the assignment of advertisement rights as per rule 7 or other

rules for a road or an area or a Circle, the right to display advertisement on public

infrastructure may be assigned independently, by way of a separate public

auction/tender or through a Public Private Partnership, including BOOT/BOT or

other modes therein, in due compliance of the Karnataka Transparency in Public

Procurement Act, 1999 (Karnataka Act 29 of 2000) and rules made thereunder.

(2) The

advertisement space allowed

under

this

Rule for

public

infrastructure shall not be counted for the purpose of calculating the upper limit

on the area permitted for display of advertisements to a bid winner under Rule 7 of

a road stretch or a circle or an area where such public infrastructure exists or may

come up.

(3) Hereinafter, an auction/tender for creation of anew public infrastructure

in lieu of the advertisement rights, the advertisement fee shall be payable at a rate

not less than the minimum Advertisement Fee or rate for the said road or circle

prescribed under Schedule-II.

Provided that in case the bidding parameter in case of a new PPP project

for creation of a public infrastructure is the advertisement fee itself then the bid-

winning advertisement fee amount shall be discovered through a Karnataka

Transparency in Public Procurement Act, 1999 (Karnataka Act 29 of 2000)

compliant procedure whichshall not be less than the minimum Advertisement Fee

for the said road or circle prescribed under Schedule-II.

(4) The

subsisting

right

to

advertise

on

public

spaces/places

orinfrastructure already assigned to persons or agencies, including in Public

Private Partnership (PPP) Projects, with due approval of the City Corporationor the

BBMP, before promulgation these Rules, are hereby saved.

The said person or agencyshall hereinafter, unless specifically exempted from

payment of the advertisement fees in the Agreement itself or a specificallydifferent

advertisement rate is prescribed in the Agreement itself; be liable to pay to the

concerned City Corporation the advertisement fee at the rate equal to minimum

advertisement fee in Schedule II.It is clarified that in this context the advertisement

rates payable for any period before the promulgation of these Rules shall be as were

prescribed in the relevant Bye Laws or the Rules applicable at the relevant time.

16

(5) In determining the concession period or any other transparent criteria,

as may be adopted for the assignment of the bid to a PPP or public infrastructure

tender along with the advertisement rights, the expected revenue returns, cost of

infrastructure, maintenance and the period of concession and amount that the

bidder bids for the concession, if any, shall be taken into consideration. The

expected Internal Rate of Return and Net Present Value that accrues to the bidder

shall be evaluated as part of technical evaluation of a Public Private Partnership

project or for assignment of the advertisement right on any public infrastructure

in a KTPP Act complaint evaluation.

(6) The following categories of public infrastructure may be used for display

of paid advertisement on commercial considerations, namely:-

(i) Metro infrastructure such as piers, viaduct and outside of stations and

depots;

(ii) Travel and Transit Management Centers;

(iii) Bus shelter;

(iv) Foot over bridges or skywalks;

(v) Public Toilets including e-Toilets;

(vi) Public Dustbins at suitable spots/areas.

(vii) Electric Vehicle Charging Stations and Traffic Police Chowki; and

(viii) any

other

Public

Private

Partnership

project

creating

public

infrastructure.

(ix) Any tender for creation of a public or civic infrastructure along with which

the advertisement rights are assigned.

(7) In case of the existing authorized Advertisements which are in valid contract

period or legacy advertisements which had permission issued by the BBMP and paid

advertisement taxes:-

(i) A Legacy Advertisement or a hoarding on an individual spot which

(a) was allowed on a private property in writing by the BBMP under

the BBMP Advertisement Bye Laws 2006 (b) have paid

advertisement tax at least until 31.12.2015 (whereafter the BBMP

stopped renewals) or until it continued to display – whichever is

later and (c) either had a permission to display valid beyond

31.12.2015 or had applied for online renewal in response to BBMP

newspaper advertisements dated 06.08.2015 or 09.10.2015and

have a proper acknowledgment of the same;shall be given One Time

Opportunity (OTO) to apply for permission within 3-months of the

date of notification of these rules for such a hoarding or Legacy

Advertisement. There shall be no unpaid advertisement tax or fee

arrears on the said advertisementwhich is sought to be restarted

and No-Dues-Certificate shall be obtained from the Advertisement

Section of the City Corporation.Such an application shall be

17

examined and approved as per eligibility by the Commissioner of

the concerned City Corporation and upon shall be allowed to

display commercial advertisements for a period of5-years from the

date of issuance of the approvalorder.

Provided that, after 5-years the same shall be discontinued.

Provided further, that upon approval, the advertisement shall be

displayed as per the size, height and ground clearance and other

requirements as prescribed under these rules.

(ii) This OTO window shall be for a period of three months from the date of

final notification of these rules.

(iii)the advertiser shall apply in Form-IV within three months of these Rules

and obtain the approval for display of the advertisement in Form-IVA

and any application in this regardafter three monthsshall not be

entertained and action shall be taken thereon as specified under these

Rules

for

unauthorized

advertisements

if

any

structure

or

advertisement is erected or exists;

(iv) All these advertisements shall be liable to pay advertisement fee at the

rate prescribed under Schedule II for the said road or circle or area or

the rate obtained for such a road or circle or area in a tender under Rule

7 – whichever is higher of the two. Provided that the advertisement rates

payable for any period before the promulgation of these Rules shall be

as were prescribed in the relevant Bye Laws or the Rules applicable at

the relevant time. Provided that any revision of the minimum

Advertisement Fee or the Bid Rate for the location shall be liable to be

paid from the date of such a revision. The monthly advertisement fee

shall be chargeable from the date of issuance of the approval of under

the OTO by the City Corporation Commissioner. Therefore, the first

payment of monthly advertisement fee shall be done for the first month

immediately upon completion of one month from the date of order

allowing the advertisement under this OTO. Non-payment of the

monthly advertisement fee shall result in automatic cancellation of the

permission upon completion of 30-days after the date on which the

monthly advertisement fee becomes liable to be paid. The display and

related infrastructure, for such cancelled advertisement, if not

immediately removed by the owner thereof, shall be removed or

demolished by the City Corporation and the cost thereof recovered from

the person in whose name the approval was issued.

(v) The Legacy Advertisement permitted to be displayed under this Sub-

Rule shall give Performance Bank Guarantee (PBG) from a Schedule

Commercial Bank or Surety Bond by a General Insurance Company

18

duly licensed from the Insurance Regulatory & Development Authority

(IRDA), equal to six months’ monthly payable advertisement fee amount

as Performance Security to the concerned CITY CORPORATION.

(vi) These advertisements allowed under OTO shall not be counted for

purpose of calculating the upper limit of advertisement area permitted

for display of advertisements under Rule 7.

(vii) The Self Advertisement based permissions obtained for the LED

display under any of the previous Advertisement Bye Laws and which

are presently valid and within their permission period, shall be given

One Time Opportunity (OTO) to convert the same to Commercial

Advertisement hoarding. This OTO window shall be for a period of three

months from the date of final notification of these Rules. Provided that

there shall be no unpaid advertisement tax or fee arrears as on date of

notification of these Rules on the said LED which is sought to be

converted into a commercial hoarding and No-Dues-Certificate shall be

obtained from the Advertisement Section of the City Corporation. Such

an application once approved as per eligibility by the Commissioner of

the concerned City Corporation, shall be allowed to display commercial

advertisements for a period of5-years from the date of order of approval.

Provided that after 5-years the same shall be renewed with the

permission of the Commissioner for a maximum of another period of

5- years (taking total period under this provision to a maximum of ten

years) at the rates prescribed in Schedule II as may be revised from

time to time.

Provided further that upon approval, the advertisement shall be

displayed as per the size, height, and ground clearance and other

requirements as prescribed under these Rules.The person obtaining

the Commercial Advertisement rights under the OTO for such an LED

display shall pay to the concerned City Corporation the Advertisement

Fee atthe rate as prescribed in Schedule II and as may be revised from

time to time. Provided that any revision of the minimum

Advertisement Fee or the Bid Rate for the location shall be liable to be

paid. The monthly advertisement fee shall be chargeable from the date

of issuance of the approval of commercial advertisement under the

OTO. Therefore, the first payment of monthly advertisement fee shall

be done for the first month immediately upon completion of one month

from the date of order allowing the commercial advertisement under

the OTO. Non-payment of the monthly advertisement fee shall result

in automatic cancellation of the permission upon completion of 30-

days after date on which the monthly advertisement fee becomes liable

to be paid. The LED display and related infrastructure, for such

cancelled commercial advertisement,if not immediately removed by

19

the owner thereof, shall be removed or demolished by the City

Corporation and the cost thereof recovered from the person in whose

name the approval was issued.These advertisements allowed under

OTO shall not be counted for purpose of calculating the upper limit of

the advertisement area permitted for display of advertisements under

Rule 7. The advertiser shall apply in Form-IV within three months of

these Rules and obtain the approval for display of the advertisement

in Form-IVA and after three months any application in this regard

shall not be entertained. The commercial LED advertisement

permitted to be displayed under this Sub-Rule shall give Performance

Bank Guarantee (PBG) from a Schedule Commercial Bank or Surety

Bond by a General Insurance Company duly licensed from the

Insurance Regulatory & Development Authority (IRDA), equal to six

months’ monthly payable advertisement fee amount as Performance

Security to the concerned CITY CORPORATION.

9. Information as to erection or display of any paid advertisement by the

licensed or registered advertiser and approval thereof.-(1) Every licensed or

registered advertiser who has been assigned paid advertisement rights over any

road or circle or an area shall inform and apply in writing or throughonlinesystem,-

(a) prior to every erection of any new or fresh infrastructure for

advertisement or display by him in Form-III; and

(b) for renewal of an existing advertisement which was previously

approved as a new advertisement under clause (a),in Form-VI;

to the Special Commissioner In-charge of the Advertisements:

(2) The Special Commissioner In-charge of Advertisements shall approve or

reject the same within fifteen days from the date of receipt of application:

Provided that in case no order to either approve or reject is issued within

fifteen days of the receipt of application from the advertiser, the same shall be

deemed to be approved. The approval in such a case shall be automatically and

digitally signed and issued by the software once the same is rolled out and until

then the advertiser may act on the “deemed approved” clause without waiting for

the manually signed approval.

Note: This clause applies only to a licensed advertiser who has been duly

allotted a stretch of road or circle or an area under these Rulesand with respect to

advertisements on the said road stretch or circle or area.

(3) The approval of the application for fresh or new advertisement shall be

concerned Form and rejection thereof shall be in concerned Form. The approval of

the application for renewal of an existing advertisement shall be in Form VI-A and

rejection thereof shall be in Form VI-B.

20

(4) Every application under clause (1) shall,inter-alia, contain the following,

namely:-

(i) a plan of the advertisement to be erected or displayed indicating the

height and other dimensions and the material proposed to be used as approved by

a qualified Engineer;

(ii) a No Objection Certificate and Agreement copy from the owner of the land

or building where the advertisement is to be erected in a private land or building

or a no objection certificate and/or agreement from the concerned State or Central

Government Department, if the advertisement is to be erected on the land of the

State or Central Government or a no objection certificate from the Commissioner

of the concerned CITY CORPORATIONor his authorized officer if the advertisement

is to be erected on concerned CITY CORPORATION land or building:

Provided that, in respect of the State and Central Government land or

building, the no objection certificate shall be issued by an officer not below the rank

of an Assistant Executive Engineer.

NOTE: The advertisement fee payable to the concerned CITY CORPORATION

is only for the rights to do advertisements for or on behalf of others. No right

whatsoever accrues to such an advertiser merely by virtue of payment of

advertisement fee to concerned CITY CORPORATION to erect or display any

advertisement on any property or land or plot falling on the assigned road or area

or circle without independently taking permission of the owner thereof and entering

into a proper agreement for the same. The moneys payable to the owner of the

property or land for such a usage by the licensed advertiser shall be over and above

the advertisement fee payable to concerned CITY CORPORATION and are shall be

decided between the licensed advertiser and the property owner.

(iii) a Google Map and Dishaank Map indicating the proposed location of the

advertisement, along with the latitude and longitude of the location;

(iv) structural stability certificate and the Occupancy certificate of the

building (wherever obtaining an occupancy certificate for such building is

mandatory), in case of the advertisement proposed for erection on any existing

building; and

(v) Commercial advertisements on any B-Register property is not allowed.

(5) Any advertisement erected or displayed without prior information in

accordance with this Rules shall be treated as unauthorized and liable for penalty

at twice the per square foot rate over and above the monthly advertisement fee

payable andthe advertisement shall be immediately removed, as specifiedin these

Rules.

21

(6) The advertising agency shall put its particulars and permission or

approval number with a QR-Code, in a manner as may be specified by the

concerned CITY CORPORATION on the advertisement, failing which the

advertisement shall be treated as unauthorized and shall be removed immediately

and shall be liable to pay penalty at twice the per square foot rate.

(7) Any change of location of display including Legacy Advertisement Bill

boards by an advertiser, within his assigned area if applicable, may be done

following the same process as is given in clauses (1), (2) and (3).

10. Appeal and Revision.–(1)Any appeal against any decision or order by

the Joint Commissioner under these Rules shall lie to the Special/Additional

Commissioner in-charge of advertisements in a City Corporation and from his

orders to the Commissioner. The revision on any decision of the Commissioner

shall lie with the Advertisement Regulatory Committee.

(2) The procedureto be followed in appeal shall be as follows, namely:-

(i) appeal shall be filed with the copy of the order appealed against within

thirty days from the receipt of the order of an authority or when the course of action

arose, whichever is later along with appeal fee as may be specified by the concerned

CITY CORPORATION:

Provided that no appeal shall be admitted with respect to a demand notice

issued for payment or recovery of advertisement fee and/or interest or any penalty,

unless the appellant makes a prior deposit of at least fifty percent of the demanded

amount with the concerned CITY CORPORATION.

Provided further that in case of appeal being successful resulting in refund

either in part or full of the already deposited amount, the same shall be immediately

refunded by the concerned CITY CORPORATION or adjusted against any other

pending or future advertisement fee or other levies.

(ii) for sufficient cause, the appellate authority at his discretion may condone

delay of filing the appeal up to thirty days;

(iii) Appellate authority shall, as far as possible, decide the appeal within four

weeks; and

(iv) during the pendency of appeal in any forum, the hoarding owner or

license holder shall not display any advertisement on the concerned hoarding.

11. Renewal of License.-Every license granted under these Rules may be

renewed three months before its date of expiry and in case it has already expired

then immediately. The application for renewal of license shall be made to the

Commissioner in Form-I three months before the date of expiry of the license and

the provisions applicable to the grant of license shall mutatis mutandis apply to

the renewal of license. The fee and security deposit specified for license shall be

applicable for renewal also.

22

12. Manner of display of advertisement on vehicles/mobile displays.-

(1) No advertisement shall be displayed without the written permission of the

Commissioner or his authorized officer, which shall be obtained after submitting

an application in the Form-V for Mobile Displays to the Advertisement department

of the concerned CITY CORPORATION(or through online system). The maximum

size shall be as specified in these Rules-laws. The approval shall be issued in Form-

VA and rejection with reasons in Form V-B.

(2) No vehicle carrying the advertisement shall display any advertisement in

a manner, form or method different from that which is approved by the

Commissioner:

Provided that the same shall in be in due conformity with the Motor Vehicle

Act, 1988 (Central Act 59 of 1988) and rules made thereunder.

(3) No Mobile display shall be allowed to be parked within ten meters of any

road-over-bridge, road-under-bridge or fly-over or traffic junction.

(4) Agencies displaying advertisements on other mobile media like BMTC

buses or other vehicles belonging to the Government or Semi-Government or

private organizations shall submit the list of vehicles along with registration

numbers of the vehicles before displaying advertisement and the intended period

of display to the Advertisement Department of the concerned City Corporations.

The Application shall be accompanied with a letter of no-objection from the owners

of the vehicle (e.g.BMTC) giving the number of vehicles and the period of display

applied for. The City Corporation shall then compute the taxes applicable and

inform the same in writing to the agency. This information may be submitted by

the owner of the vehicle also and the advertisements fee to be paid may be paid

either by the vehicle owner or the advertiser.

(5) Advertisement fee shall be due immediately upon according of permission

in this regard and the advertiser or the owner of the vehicle shall be liable to pay

the advertisement fee and the same shall be deposited within seven days the

demand becoming due for each month. In case of default in payment of the

advertisement fee, the same becomes recoverable as per provisions for recovery of

advertisement fee with interest under these Rules.

(6) The vehicles permitted to display advertisements as per this Rule–law

shall mandatorily display the permission order with its number and the name of

the agency, in the manner as specified in these Rule–laws.

(7) Mobile advertisements shall include vehicles carrying the products of

manufacturers. However, in such cases, the advertisements shall be treated on par

with self – advertisements:

23

Provided that, such self-advertisement shall require the prior permission of

the Commissioner and the rate of advertisement fee will be on par with that of

mobile advertisements.

(8) Mobile advertisements may, at the discretion of the Commissioner, be

refused if in his opinion, these lead to traffic congestion or disruption or the

locations applied for are in congested commercial places.

13. Prohibition of erection, exhibition, fixation andretention of display

of advertisement without permission.-No person shall erect, exhibit, fix or retain

upon or over any land, building, wall, hoarding, frame, post, kiosks, structure,

vehicle, neon-sign or sky-sign, any advertisement or display to public view in any

manner whatsoever in any place within the jurisdiction of the concerned CITY

CORPORATION without the prior written permission of the Commissioner:

Provided that the same may be accorded by the such authorized officer as

specifically delegated by the Commissioner by an order in this regard.

14. Prohibition of erection, exhibition, fixation, retention of display of

advertisements.-(1)The erection, exhibition, fixation or retention of display of the

following advertisements shall be prohibited, namely:-

(1) within fifty meters from religious places, measured along the roads, on

which temples, mosques, gurudwaras, churches and other such religious places

are situated and hundred meters from religious places on roads leading exclusively

to temples, churches, mosques and gurdwaras, unless there is specific NOC from

such an institution for such a commercial advertisement.

(2) within five meters of the edge of any fly-over, railway over-bridge, elevated

corridor, communication tower and buildings and within fifteenmeters from

BWSSB water tank and transmission tower over land;

(3) on any other street, road, crossing, junction, place, area, locality or part

thereof as may be decided by the Commissioner from time to time, in public interest

for reasons to be recorded in writing;

(4) in the World Heritage areas;

(5) in national parks, forests and water bodies;

(6) in areas classified as remnant endangered regional ecosystems;

(7) any advertisement which may cause damage to the amenities or obstruct

the view of any historic public building or buildings of national importance,

monument etc.;

(8) advertisement which may cause distraction to motorists thereby

endangering public safety;

(9) advertisements which may interfere with, obstruct the view of, or may be

confused with any authorized traffic sign, signal or device because of its position,

24

shape or colour, including signs illuminated in red, green or amber colour to

resemble a traffic signal, and advertisement which make use of words STOP, LOOK,

DETOUR, DANGER, CAUTION, WARNING, or such other word, phrase, symbol

or character in a manner that misleads, interferes with, or confuses with

authorized traffic message;

(10) advertisement proposed at any of the prohibited places including those

listed in Schedule-1:

Provided that the Commissioner may add more areas or spots or locations to

Schedule-1 as deemed necessary.

(11) display of posters, graffiti or any other form of advertisement that may

lead to disfigurement and compromise the city aesthetics;

(12) advertising in any manner or cause to be advertised, through any

advertisement stuck, nailed, tied, attached, fixed or in any other manner on any

tree;

(13) carrying of advertisement on animals, animal drawn vehicles

or carriages or using live animals to advertise; and

(14) the Negative list of advertisement includes the following namely:-

(a) Nudity;

(b) Racial advertisements or advertisements propagating caste, community

or ethnic differences;

(c) advertisement promoting drugs, alcohol, cigarette or tobacco items;

(d)

advertisements propagating exploitation of women or child;

(e) advertisement having sexual overtone;

(f) advertisement depicting cruelty to animals;

(g) advertisement depicting any nation or institution in poor light;

(h)

advertisement casting aspersion of any brand or any person;

(i) advertisement banned by the Advertisement Council of India or by law;

(j) advertisement glorifying violence;

(k)

destructive devices and explosives depicting items;

(l) lottery

tickets,

sweepstakes

entries

and

slot

machines

related

advertisements;

(m) any psychedelic, laser or moving displays;

(n) advertisement of weapons and related items (such as firearms, firearm

parts and magazines, ammunition etc.,);

(o) advertisements which may be defamatory, trade libelous, unlawfully

threatening or unlawfully harassing;

(p) advertisements which may be obscene or contain pornography

or contain an "indecent representation of women" within the meaning

of the Indecent Representation of Women (Prohibition) Act, 1986 (Central

Act 60 of 1986);

(q) Advertisement linked directly or indirectly to or include the description of

items, goods or services that are prohibited under anyapplicable law for

the time being in force, including but not limited to the Drugs and

25

Cosmetics Act, 1940 (Central Act 23 of 1940), the Drugs And Magic

Remedies (Objectionable Advertisements) Act, 1954 (Central Act 21 of

1954)and the Indian Penal Code, 1860 (Central Act 45 of 1860); or

(r) any other items considered inappropriate by the Advertisement Regulatory

Committee.

(2) Whether any advertisement falls under above Clauses or not shall be

decided by the Special/Additional Commissioner (Advertisements) or the Zonal

Joint Commissioner.

15. Restrictions on display of the hoardings and advertisements.-(1)No

hoarding shall be permitted at intersection for a distance of ten meter from the

stop line of each approach road.

(2) No hoarding shall be permitted in the compulsory open space required to

be maintained under the provisions of the Act, rules andRulesmade thereunder,

including publicrecreation grounds, playgrounds, parks and gardens.

(3) No hoarding shall be permitted on buildings of archaeological,

architectural, aesthetical and historical and heritage importance.

(4) No hoarding shall be permitted in river beds, lakes and water bodies.

(5) The advertisements which are erected or displayed in violation or

otherwise are in violation of any Pollution Control norms or orders of the Competent

Authorities in this regard are not permitted and shall be liable to be removed and

also shall be liable for action as per the laws,rules and orders, for time being

inforce.

(6) In case of illuminated or neon-sign hoardings following restrictions shall

be imposed, namely:-

(i) the level of luminance shall not exceed a source limit of 1rd/cm square

and Illumination shall not be continued after 11:00p.m.in residential areas or such

hours as Commissioner may order.

(ii) the neon-signs in residential premises shall not be flickering;

(iii) no video or moving digital advertisements shall be allowed and LED

Displays etc. shall be still only changing of images after minimum ten seconds shall

be permissible.Provided these stipulations may be suitably modified with the

approval of Advertisement Regulatory Committee.

(7) No advertisement shall be permitted on the traffic lights or High Mast

lights or street lights or electric poles on the roads or circles.

(8) No hoarding shall be permitted which may obstruct the light or

ventilation of any premises.

26

(9) Any advertisements erected on any land or building which are visible from

public spaces or to public at large shall be governed by these Rules

(10)

No hoarding shall be permitted on the walls other than dead walls of

any building except wrap up neon or digital advertisements subject to other

provisions of the Act and these Rules.

(11)

No diesel generator sets shall be allowed to illuminate hoardings as

they create noise and air pollution.

(12)

No hoarding shall be erected to a height exceeding 30.0 meters above

the road level.

(13)

There shall be no hoarding or advertisement on footpathunless it is

permitted by the City Corporation for the benefit of the pedestrians using

thefootpaths without causing any hinderance or annoyance to the footpath users.

(14)

No hoarding shall be projected onto a public road.

(15)

Display of advertisement by means of wall painting shall not be

permitted.

(16)

Clubbing of the hoardings shall not be allowed except as “V” structure.

(17)

No hoarding shall be permitted in the following conditions, namely:-

(a) any hoarding erected in such manner and at such place, which may

cause obstruction or interference with the visibility of approaching, merging or

intersecting traffic;

(b) the hoarding which may obstruct the vision of the sunrise or sunset from

a location designated by the Governmentfor such vision;

(c) the building, where action under the Act or under the Karnataka Town

and Country Planning Act, 1961(Karnataka Act 11 of 1963) is pending either at

concerned CITY CORPORATION level or in a court of law or the owner of the

building has been issued with a stop work notice under any law;

(d) the building, which has been declared dangerous (partly or fully) or has

been issued with a notice under the Act;

(e) an advertisement which may offend public moral and decency shall not

be permitted. If the Commissioner is satisfied that the contents of display there of

violates norms of public normality and decency, the agency shall forthwith remove

the display, after receipt of such intimation in writing;

(f) an advertisement which is in such form as it may obstruct the path of

pedestrians and obstruct their visibility;

(g) an advertisement which is likely to affect any local amenity;

(h) an advertisement which may obstruct the visibility of any existing

advertisement; and

(i) if the hoarding or advertisement is not designed and constructed in

accordance with building and fire codes.

27

16. Removal of advertisements or displays.-(1) In case of prohibited or

unauthorized advertisements and displays,-

(i) no advertisement or display or its infrastructure which is prohibited or

without valid permission or otherwise violates any of the provisions of these Rule -

laws shall be erected or continued to be displayed;

(ii) if the same comes to the notice of the concerned CITY CORPORATION or

the Special/Additional Commissioner or Zonal Joint Commissioner or the Zonal

Deputy Commissioner, it shall be removed or demolished by thesaid officer if not

removed even after a written notice of seven days in Form-VII:

Provided that any unauthorized erection or display of advertisement on road

or footpath or any land or property owned by the Government or concerned CITY

CORPORATION or any Government owned Public Sector Unit or agency may be

removed or demolished immediately without any written notice.

(iii) In case of illegal or unauthorized advertisements or displays or flexes or

banners, apart from being removed or demolished, both the persons responsible

for erecting the sameandthe persons on whose private property such illegal or

unauthorized advertisements or displays or flexes or banners have been erected,

shall be liable for criminal action under the applicable laws – including under the

Karnataka Open Places (Prevention of Defacement) Act 1981, the under the Greater

Bengaluru Governance Act 2024, Bhartiya Nyaya Samhita, Prevention of

Destruction and Loss of Property Act, 1981, Prevention of Damage to Public

Property Act, 1984.The violation of the provisions of the Greater Bengaluru Act

2024 or these Rules, without prejudice to the liability and action under any other

law & these Rules, shall be punishable as an offence under section 223 of Bhartiya

Nyaya Sanhita.

(iv) apart from the removal or demolition, in case of private lands or

properties, the owner of the property or land where infrastructure for unauthorized

advertisement was created or unauthorized advertisement was displayed, is liable

to pay penalty at the rate that is twice the rate fixed in auction/tender for the said

road or circle or area:

Provided that where no such rate has been fixed then at twice the rate fixed

in auction/tender for the nearest road or circle or area or twice the Minimum

Advertisement Fee fixed for the said road or circle or area, whichever is higher.

(v) the recovery of penalty shall be together with the cost of removal of the

unauthorized advertisement infrastructure and the advertisement or display;

(vi) the penalty shall be liable to be paid from the date of erection of

infrastructure to display the advertisement:

28

Provided that the concerned CITY CORPORATION reserves the right to

recover the above dues for the unauthorized advertisement from the advertiser

instead of the owner.

Provided further that, the advertiser may be blacklisted from obtaining

license for advertisement from the concerned CITY CORPORATION and in case he

already has a license, then his license shall be immediately suspended and then

shall be cancelled after issue of seven daysnoticein Form-VII.

(2) in case of authorized advertisement in default of payment ofadvertisement

fees orinterest,-

(i) any non-payment of advertisement fees or the interest as per the

provisions of theseRules for advertisement or its infrastructure which is otherwise

erected or displayed with permission or in accordance with these Rules, shall

attract an interest at a rate of eighteen percent per annum for the period of the

delay in payment. The method of calculation of delay shall be as specified under

Rule 3;

(ii) in case of default in payment, the Special/Additional Commissioner In

charge of Advertisements in a Corporation or the Joint Commissioner shall issue a

Defaulter-Demand-cum-Show Cause Notice in Form-VIII demanding the payment

of the advertisement dues and the applicable interest and penalties, if any;

(iii) the advertiser shall comply with the Defaulter-Demand-cum-Show Cause

Notice or reply giving cause within seven days from the date of its receipt;

(iv) the Special/Additional Commissioner In charge of Advertisements in a

Corporationor the Zonal Joint Commissioner or the Officer so authorized by the

Commissioner, as the case may be, shall give an opportunity to hear the advertiser

and pass the order, in not more than twenty days from the date of issuance of the

original Defaulter-Demand-cum-show-cause notice;

29

(v) the advertiser shall comply with the order immediately and in case the

advertiser fails to comply with the order, then the concerned officer shall cause it

to be implemented including the removal of the advertisement and/or recovery of

the dues;

(vi) the approval or assignment of the advertisement rights in favour of such

a licensed advertiser shall be immediately suspended and his license shall be

cancelled after issuing a sevendaysnoticein Form-VIII and order issued thereupon

and he shall be blacklisted by the concerned officer who initiated the action;and

(vii) in case of failure to pay the advertisement fee, penalty, interest etc.within

fifteen days of the order in this regard, the same may be recovered along with the

cost of such a removal, from the advertiser or the owner of the property or land as

arrears of advertisement fee and in the manner specified for recovery of the same

under these Rules.

17. Hoardings and their content criteria.-(1)For all categories of displays and

advertisements, the text elements on an advertising or display device face should

be easily discernible to travelling motorists to minimize driver distraction and a

sign shall be quickly and easily interpreted so as to convey the required advertising

or display message to the viewer and reduce the period of distraction.

(2)

The content or graphic layout exhibited on advertising or display device

panel shall avoid hard-to-read and overlay intricate type faces and have letter styles

that are appropriate. Under no circumstances shall, the device containinformation

in text sizes, which would necessitate the driver or passenger in a moving vehicle

to stop, read and/or note down, which may be detrimental to the smooth flow of

traffic and distracting for the driver.

(3)

All signs shall be so designed as to maintain a proportion where, as a

general rule, letters shall not appear to occupy more than twenty five percent of the

sign area, unless otherwise permitted by the concerned CITY CORPORATION.

18. Advertisements or displays for which neither permission nor payment

isrequired.-(1)The following types of advertisements, excluding illuminated

30

advertisements and sky-signs, shall not be required to obtain permission or make

payment for the advertisement fees provided their size is within the limits

prescribed under these Rules:-

(i) self-advertisements displayed within window of a building; or

(ii) self-advertisement or advertisement related to the trade or business

carried on within the land or building upon or over which such advertisement is

exhibited, or to sale or letting of such land or building or any effects therein or to

sale, entertainment or meeting to be held upon in such land or building; or

(iii) advertisements or display related to the name of the land or building or

occupier or owner, upon or over which the advertisement or display is exhibited;

or

(iv) advertisement or display related to the own activities by any railways

including metro or state transport or any Government owned agencies or

departments; or

(e) advertisement exhibited inside the train or metro coaches.

(2) In case, the free advertisement exceeds the maximum permissible area

permitted for an individual advertisement, the full advertisement shall become

liable for payment of advertisement fee as specified under Rule 3.

19. Norms with respect to hoarding or billboard.-(1)It shall not be permissible

to erect hoarding larger in size than as specified in Schedule-III.

(2) A minimum distance of two meters shall be maintained beyond the edge

of the right of way.

(3) The advertisement along roads shall not be permitted within a distance

of ten meters from the stop line of the approach road or junction except in

commercially designated areas

(4) Sandwich (back to back) and ‘V’ shape hoarding having standard size

shall be permitted.

(5) The structural framework supporting the advertisement board shall not

be outsized compared to the permitted board size and shall be within tolerance

31

limits on either side laterally. No vertical tolerance shall be permitted except the

columns up to the ground clearance. Any incremental deviation shall be deemed

to be an increase in the size of the advertisement board against norms and breach

of the terms and conditions of the permit.

(6) Construction fence may be allowed as no lit special advertising structure,

temporary in nature, which shall be non-standard advertising field, subject to the

height restriction specified in these Rules.

20.

Inspection

of

advertisements.-The

Commissioneror

the

Special/Additional Commissioner In charge of Advertisements in a Corporationor

the Joint Commissioner or any officer authorized by them in this behalf shall make

periodical inspection of advertisements erected and verify whether advertisements

are being maintained in accordance with the conditions specified in the license.

During such inspection, if it is noticed that the advertisements are not in

accordance with provisions of the Act and these Rules and the conditions of the

license, the Commissioner or Special/Additional Commissioner In charge of

Advertisements in a Corporation) or the Joint Commissioner shall take such action

as specified under these Rules.

21. Defacement of the sign or mark or letter of advertisement

prohibited.-No person shall deface or cause to be defaced any sign or mark or letter

or words, that shall have been put by the Commissioner on the advertisements

erected, exhibited, fixed, retained or displayed in token of their having been

permitted or approved by him and of the fee having been collected thereon. The

same shall be handled as per provisions of the relevant laws in this regard.

22.

Permission

for

free

advertisement.-The

Commissioner

or

Special/Additional Commissioner In charge of Advertisements in a Corporationor

the Joint Commissioner may grant permission for free display of advertisements to

any department or organization belonging to the Central or State Government or to

the Greater Bengaluru Authority or the City Corporation in the Greater Bengaluru

Area or any other Not-for-ProfitInstitution or organization or trust for displaying

public interest messages, with reasonable restrictions and such other terms and

conditions as may be decided by the Commissioner.

23.

Advertisement

Regulatory

Committee.-(1)

AnAdvertisement

Regulatory Committee shall be constituted at the highest level to accord prior

approval to advertisement agencies or sites or devices after rejection by the

Commissioner or by the Competent Authority appointed by the Commissioner.

(2) The Committeeshall be the first stage of appeal for all rejected

applications or for removal of devices order made by the Commissioner, which may

endanger safety of the public.

32

(3) It shall meet once a month to monitor the compliance, enforcement and

removal of unauthorized advertisement devices and those affecting the safety of the

public.

(4) The Advertisement Regulatory Committee shall consist of the following

members, namely:-

(i)

The Chief Commissioner, Greater

Bengaluru Authority

Ex-officio

Chairperson

(ii)

The

Commissioner

of

Police,

Bengaluru or his nominee not

below

the

rank

of

Joint

Commissioner of Police (Traffic)

Ex-officio Member

(iii)

The Managing Director, BESCOM

or his authorized representative

not below the rank of a Chief

Engineer

Ex-officio Member

(iv)

Special

Commissioner,

Greater

Bengaluru Authority as nominated

by the Chief Commissioner GBA

Ex-officio

MemberSecretary

Provided that, the Chief Commissioner, Greater Bengaluru Authority, may

add, remove or change the members of the Committee.

24.

Advertisement

AdvisoryCommittee.-(1)

AnAdvertisement

Advisory

Committee shall be constituted in order to have broad consultations and inputs

from stakeholders.

(2) It shall meet once a quarterto discharge its functions.

(3) The Advertisement Advisory Committee shall consist of the following

members, namely:-

(i)

Additional

Chief

Secretary/Principal

Secretary

Urban

Development

Department (in-charge of Bengaluru

City)

Ex-officio

Chairperson

(ii)

The

Chief

Commissioner,

Greater

Bengaluru Authority

Ex-officio Member

33

(iii)

A representative of the Advertisement

Industry from the Registered Outdoor

Advertisement Association

Member

(iv)

One Commissioner of the Bengaluru City

Corporation (to be selected for a tenure

of 1 year by rotation)

Member

(v)

2nd Commissioner of the Bengaluru City

Corporation (to be selected for a tenure

of 1 year by rotation)

Member

(vi)

Special

Commissioner,

Greater

Bengaluru Authority (nominated by the

Chief Commissioner, GBA)

Ex-officio Member

Secretary

(4)

In case of more than one Registered Outdoor Advertisement

Associations, the Chief Commissioner, Greater Bengaluru Authority, shall decide

the Association which will send its representative.

25. Maintenance of registers.-A register as in Form-IX shall be maintainedin

Head Office, concerned CITY CORPORATION and by the respective Zonal Officer of

concerned CITY CORPORATION regarding issue of license, permission etc., for

erection of advertisement or hoarding and collection of fee and penalty in this

regard.

26. Rules to be available online.-A copy of these Rules shall be available

online, free of cost to citizens and a copy thereof shall be kept at the concerned

CITY CORPORATION offices, including at the Head office, Zonal office, RO office,

ARO office and Ward office and during office hours shall be open, free of charge for

inspection by any person.

27. Removal of difficulties.-The Commissioner may issue suitable

directions and clarifications on any aspect of these Rules and pass appropriate

orders to remove difficulties in their implementation. The Forms attached with

these Rules may be suitably modified or added and adopted for any purposes of

these Rules with the approval of the Commissioner.

34

28.

Repeal

and

Savings.-The

Bangalore

MahanagaraPalike(Advertisement)Bye-laws, 2024 are hereby repealed. Provided

that such repeal shall not affect:

(i)

(a) the previous operation of the said bye-laws or anything

duly done or suffered thereunder; or

(b) any right, privilege, obligation or liability acquired,

accrued or incurred under the said bye-laws.

(ii) any reference in any bye-laws or order to the bye-laws

repealed by sub-clause (1), shall be constructed as a reference

to these Rules.

(iii) all proceedings commenced under the Rules repealed under

theseRules, and pending on the date of commencement of

these Rulesshall be continued and disposed off in accordance

with the provisions of these Rules.

By order and in the name of the

Governor of Karnataka

(Lakshmisagar N.K.)

Under Secretary to Government

Urban Development Department

(GBA & B.C.C-1)

35

SCHEDULE-I

(see Rule 7 and 13(10))

There shall not be any display of advertisement of any type in the

following areas, namely:-

1.Kumara Krupa Road, Windsor Manor Junction to Shivananda

Circle.

2.Rajbhavan Road, High Grounds to Minsk Square.

3.Sankey Road, High Grounds to Windsor Yield Signal.

4.Ambedkar Veedhi, K R Circle to Infantry Road Junction.

5.Post Office Road, K R Circle to SBI Circle (K G Road)

6.Chalukya Circle

7.Maharani College Road/Sheshadri Road

8.K R Circle

9.Environs of Cubbon Park and Lalbagh

10.Nrupatunga Road, K R Circle to Police Corner Junction

11.Palace Road, SBI Circle to Chalukya Circle.

NOTE: (1)Only exceptions shall be the advertisements displayed on the

already existing Foot Over Bridges, Sky walks, Bus Shelters and e-

Toilets constructed under Public-Private Partnership model.

(2)Commissioner may add or remove or modify areas in this Schedule,

as may be deemed necessary in this regard.

36

SCHEDULE-II

(see Rule 7(5))

Sl. No

Road or Area or Circle Type

Minimum

Advertisement Fee

per Sq Foot per

month (in Rupees)

1

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 less than Rs 4000 per Sq Foot

45/-

2

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 from Rs 4000 per Sq Foot but less than

Rs 6000 per Sq Ft

55/-

3

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 from Rs 6000 per Sq Foot but less than

Rs 8000 per Sq Ft

60/-

4

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 from Rs 8000 per Sq Foot but less than

Rs 15000 per Sq Ft

65/-

5

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 from Rs 15000 per Sq Foot but less than

Rs 25000 per Sq Ft

70/-

8

Any road or area or circle with Guideline Value

under section 45B of the Karnataka Stamp Act,

1957 equal to or more than Rs 425000 per Sq

Foot

75/-

37

SCHEDULE-3

(see Rule 3(II) and 19)

The maximum dimensions in feet permissible sizes and the minimum

clearances etc. The City Corporation Commissioners may, subject to upper

limits prescribed in this Schedule, prescribe standard size and dimensions for

any of the advertisements.

Sl.

No

Type

or

Description of

Advertisemen

t or Display

Where

Permitted

Where Not

Permitted

Type of

Area/

Road/

Circle

Length

(parallel

to road)

(in feet)

Width

(vertic

al

to

road)

(In

feet)

Maxim

um

Height

from

road

level

(in

feet)

Minimum

Ground

Clearance

(in feet)

Rate in Rupees

per Square Foot

per month

Remark

1

Billboard,

Hoarding,

Unipole or

bipole

or

truss

structure

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

>=60

feet

&< 80

feet

40

30

90

7 feet if

erected

on

ground.

Not

applicab

le

for

wall

mounte

d or on

roof top.

(i) As per rate

obtained

in

auction/tend

er subject to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

roof

on

any side. Not

allowed

to

project

over

RoW and must

be at least 5

meters

away

from edge of

RoW

>= 80

feet

&<

100

feet

40

30

90

>=

100

feet

and<

200

feet

50

30

90

>=

200

feet

50

30

90

2

Trivision

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

60% of the dimensions

permitted

for

Billboards etc

50

10 feet if

erected

on

ground.

Not

permissi

ble

on

the roof

tops

or

wall

mounte

d.

(i) As per rate

obtained

in

auction/tend

er subject to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project

over

RoW and must

be at least 5

meters

away

from edge of

RoW

38

3

Variable

Message

Advertisin

g Devices

such

as

LED/LCD

and

electronic

displays

etc

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

Same

as

the

dimensions

permitted

for Billboards etc at Sl

No 1.

90

7 feet if

erected

on

ground.

Not

applicab

le

for

wall

mounte

d or roof

top

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

roof

on

any side. Not

allowed

to

project

over

RoW and must

be at least 5

meters

away

from edge of

RoW

4

Public

Toilets/P

ublic

Utilities

such

as

Drinking

Water

Kiosks,

Bill

Kiosks etc

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

(i) As a building wrap

but leaving at least 2

feet on top and one foot

towards bottom (ii) As

display board sitting on

roof of toilet not more

than 4 feet in width

(vertical) and length not

more than length of

toilet roof

2.5

feet

above

the

roof of

toilet

Not

applicab

le as it

is

wall

mounte

d

advertis

ement

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

roof

on

any side. Not

allowed

to

project

over

RoW

5

Kiosks for

Police

Assistanc

e,

Traffic

Assistanc

e,

Tea/Coffe

e Kiosks,

Snack

Bars,

Pann,

Florist,

Cigarette

Kiosks,

Barber,

Cobbler

Kiosk

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

(i) A poster of size

fitting within the side

walls or front face of

the

KIOSK

and

not

more than 70% thereof

(ii) As display board

sitting on roof of toilet

not more than 4 feet in

width

(vertical)

and

length not more than

length of KIOSK roof

1.5

feet

above

the

roof of

toilet

Not

applicab

le as it

is

wall

mounte

d

advertis

ement

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

roof

on

any side. Not

allowed

to

project

over

RoW

6

Benches,

Clock

Towers,

Dustbins,

Street

Furniture

etc

(i) Roads

not

less

than

60

feet

or

commerc

ial

or

industria

l areas as

per

Master

Plan

(ii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

A display of size fitting

within the dimensions

of the furniture/item

and not more than 70%

thereof or such size in

case of PPP or contract

as

specified

in

the

project

tender

document

which

becomes part of the

agreement.

Not

Applic

able

Not

applicab

le as it

is

pasted

advertis

ement

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not applicable

39

7

Metro

Pillars,

Road

Flyover

Pylons etc

(i) Roads

not

less

than

60

feet

(ii)

As

per

where

such

structure

s

exist

(iii)

Details in

Rules

As

per

Rules 13

and

14

and other

Rules

(i) Display of size fitting

within the dimensions

of the Pillar or Pylon.

But not more than 10

feet

in

height

nor

projecting beyond the

pillar or pylon.

(ii) In case of T-Shaped

Pillar/Pylon supporting

the flyover, the display

shall be restricted to

only the vertical pillar

and not extend beyond

the width of the vertical

pillar.

20

feet

6 feet

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

vertical

pillar or pylon

on any side.

Not allowed to

project

over

RoW

8

Flag Signs

Allowed

only

in

commerc

ial

areas/m

arkets (ii)

Used by

shop

owners

in

the

market

areas

and shall

be

of

uniform

size and

pattern

As

per

Rules 13

and

14

and other

Rules

6 feet

Not

Applica

ble

Not

Applicable

As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

(i)

Shall

not

obstruct

any

vehicular

or

pedestrial

traffic

or

movement (ii)

Shall not have

sharp

edges

(iii) Shall be

displayed only

at the markets

or commercial

areas.

9

Informal

Advertisin

g devices

Only

at

demarcat

ed

spaces

and

spots

and plots

or

specific

walls

(i) As per

Rules 13

and

14

and other

Rules (ii)

Not

permitted

on

any

road

7

feet

length

(horizo

ntal)

Not

Applica

ble

Not

Applicable

10 feet

As

per

rate

obtained

in

auction

subject

to

prescribed

minimum rate

per Sq Ft

10

Bus

Advertise

ments

(both

private

and

public)

Only

displayed

on

the

bus

Not

permitted

to stand

at a spot

and

display

Shall not exceed 70% of

the surface area of each

side or back of the

vehicle except the front

of the vehicle where it

is impermissible.

Not

Applic

able

10

feet

Rs 50/sq.ft

Or

Rs.500per

month

per

vehicle

(i) No vehicle

is

permitted

for

the

sole

purpose

of

advertising (ii)

Permitted only

on

vehicles

whose primary

purpose

is

transportation

of persons or

commodities

(iii) No vehicle

carrying

40

advertisement

shall

be

parked on any

public RoW or

in

a

private

location visible

from a public

RoW(iv)

No

animation

or

movement

is

permitted

in

the

ads

(v)

Shall

not

interfere with

the

vehicle

signs such as

Bus Number,

Route Info etc

11

Metro

Rail

Advertise

ments

Only

displayed

on

the

Metro

rail

coaches

Metro rail or city rail

running within the city

can

use

the

entire

exterior body of the rail

wagon or coaches for

the

purpose

of

advertisement

Not

Applic

able

Not

Applicab

le

Rs 50/Sq Ft

or Rs 750 per

coach

per

month

12

Delivery

and

Service

Vehicles

Advertise

ments

Only

displayed

on

the

vehicle

Not

permitted

to

stand

at a spot

and

display

Shall not exceed 60%

of the surface area of

each side or back of the

vehicle except the front

of the vehicle.

Not

Applic

able

6 feet

Rs 75/Sq Ft

or Rs 750 per

four-wheeler

per

month

and Rs 100/-

per

month

per

three-

wheeler

vehicle.

(i) No vehicle

is

permitted

for

the

sole

purpose

of

advertising (ii)

The

delivery

vehicle

shall

only

be

permitted

to

advertise their

own product/

services

offered (iii) No

animation

or

movement

is

permitted

in

the

ads

(iv)

Not permitted

to park on the

public RoW

13

Taxi and

intermedi

ate public

transport

like taxis,

auto-

rickshaw

Only

displayed

on

the

vehicle

Not

permitted

to

stand

at a spot

and

display

Shall not exceed 70%

of the surface area of

each side of the vehicle

but the front of the

vehicle is not permitted

to

be

used.

The

backside space can be

used upto 60% of the

total backside space.

Not

Applic

able

6 feet

Rs 50/Sq Ft

or Rs 500 per

four-wheeler

per

month

and Rs 100/-

per

month

per

Auto-

Rickshaw

(i) No vehicle

is

permitted

for

the

sole

purpose

of

advertising(ii)

Permitted only

after

permission

from

the

Traffic

Police

and RTO (iii)

No animation

or

movement

is permitted in

the ads

14

Airborne

devices

Only

permitte

d on case

(i) As per

Rules 13

&

14

Not more than 300 Sq

Ft

60 feet

Rs 200/-

(i) Permissible

only for social

messaging (ii)

41

to

case

basis by

the

Commiss

ionercon

cerned

CITY

CORPOR

ATION

&other

Rules (ii)

Not

permitted

on

any

road

The

erection,

fixing and use

shall

be

secure and in

accordance

with

guidelines

by

concerned

CITY

CORPORATIO

N

in

this

regard

15

Bus

Shelter

Only

permitte

d in the

Bus

Shelters

upon

specific

approval

by

concerne

d

CITY

CORPOR

ATION

As

may

be

decided

by

the

concerne

d

CITY

CORPOR

ATION

(i) As a display on the

sides of the Bus Shelter

facing the road such

that it does not cover

more than 70% of the

area of the side. (ii) As

display board sitting on

roof of bus shelter not

more than 4 feet in

width

(vertical)

and

length not more than

length of shelter roof

(iii) Inside the shelter

on the back wall but

not covering more than

70% of the backwall

area

4 feet

above

the

roof of

bus

shelte

r

Not

applicab

le as it

is

a

mounte

d

advertis

ement

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

Not allowed to

project beyond

the

roof

on

any side. Not

allowed

to

project

over

RoW

16

Parking

Spaces &

Signs

therein

Only

permitte

d in the

Parking

Spaces

upon

specific

approval

by

concerne

d

CITY

CORPOR

ATION

As

may

be

decided

by

the

concerne

d

CITY

CORPOR

ATION

As may be approved by

the

concerned

CITY

CORPORATION

As

may

be

appro

ved

by the

conce

rned

CITY

CORP

ORAT

ION

6 feet

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

(i)

Parking

Signs

should

be

electronically

controlled

to

give

clear

information

about

occupancy

status

(ii)

Standing

Devices

shall

be placed at

the edge of the

authorized

parking lots in

a manner not

to

interfere

with

the

vehicular

or

pedestrian

movement (iii)

The

standing

devices

shall

be

spread

across

maximally on

three sides of

the periphery

edge and shall

not

exceed

50%

of

the

sum total of

the peripheral

edge

length.

(iv)

No

advertisement

42

device shall be

permitted

abutting

the

(a) Access road

in

front

of

parking lot (b)

Shopping

arcade

precincts

(c)

access

roads/lane

leading

to

another

facility

beyond.

17

Parking

(Two

Display

Boards)

Only

permitte

d in the

Parking

Spaces

upon

specific

approval

by

concerne

d

CITY

CORPOR

ATION

Upto 200 Sq Ft

As

may

be

appro

ved

by the

conce

rned

CITY

CORP

ORAT

ION

7 feet

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules

(i)

Twp

displays

boards of upto

40 ft x 8 ft

each shall be

permissible in

each

parking

lot assigned to

an entity (ii)

The

boards

will

contain

advertisement

in

first

half

potion (20 ft x

8

ft)

and

parking rates

prescribed

in

the other half

portion

18

Landscap

e

advertise

ment

or

sponsore

d

advertise

ment

Only

permitte

d in the

Landsca

pe

location

upon

specific

approval

by

concerne

d

CITY

CORPOR

ATION

As

may

be

decided

by

the

concerne

d

CITY

CORPOR

ATION

As may be decided by

the

concerned

CITY

CORPORATION

As

may

be

appro

ved

by the

conce

rned

CITY

CORP

ORAT

ION

7

feet

whereve

r

execute

d on the

ground

used by

the

citizens.

Elsewhe

re as per

landsca

pe

details.

(i) As per rate

obtained

in

auction

subject

to

prescribed

minimum

rate per Sq Ft

or (ii) As per

PPP

or

Agreement as

per Rules or

(iii) In case of

CSR

advertisemen

ts at a rate as

decided

by

the

Commissione

r of the City

Corporation.

A

sign

not

exceeding 2.5

feet

by

3.5

feet and not

more than on

e such sign

per

100

meters length

or per 10000

the Landscape

shall

be

adequately

maintained.

43

Sq

Feet

of

area could be

permitted

free of cost by

the

Commissione

r.

19

Fence

advertisin

g devices

Only

at

the

specific

spots

and

fences

approved

by

concerne

d

CITY

CORPOR

ATION

As

may

be

decided

by

the

concerne

d

CITY

CORPOR

ATION

3 feet

3 feet

9 sq ft

Maximum

height

of

fence subject

to upper limit

of 4 feet

As

may

be

approved

by

the concerned

CITY

CORPORATIO

N

20

Traffic

Barricadi

ng

As

permitte

d

by

concerne

d

CITY

CORPOR

ATION

As

may

be

decided

by

the

concerne

d

CITY

CORPOR

ATION

3 feet

3 feet

9 sqft

Mounted

on

the

traffic

barricading

mounted

on

the

traffic

barricading

21

Facia

Sign

Display or

Awning

Display or

any

Self

Advetisem

ent on a

commerci

al

property

Only

as

self

advertise

ment on

a

commerc

ial

premises

As

per

Rules 13

and 14

Maximum 4 feet width

(vertical) and length not

more than the length of

the property side facing

the

road

for

each

permitted/legal floor of

the

property

or

equivalent

area

in

Squre Feet

For

example

a

commercial

property

has 30 feet front and 3

floors then for each

floor self ad permitted

is 4 * 30 =120 sqft

Moun

ted on

the

top of

the

entra

nce to

the

comm

ercial

prope

rty

Mounte

d on the

top

of

the

entrance

to

the

commer

cial

property

NIL

within

the size limit

and

Rs

25/Sq

Ft

after

it

crosses

size

limit

(i)

Shall

not

extend beyond

the side length

of

the

commercial

property

nor

vertically

it

should

be

more than 4

feet (ii) In case

of

a

commercial

property

facing two or

more

roads,

the

facia

or

self

advertisement

may

be

displayed

on

each

such

side.

(iii)

In

case

the

actual area is

more than the

maximum

prescribed

limits

here,

the same shall

be chargeable

as per Rules.

(iv) Within this

upper limit of

44

self

advertisement,

the signs or

displays

of

other

commercial

properties

within

the

building

can

be

also

displayed.

(v)

In

case

of

unauthorized

floor

or

construction

the

whole

advertisement

shall be paid

at

the

rate

prescribed.

22

Projected

Sign

Installed

on

the

building

Only

as

self

advertise

ment on

a

commerc

ial

premises

As

per

Rules 13

and 14

Maximum

height

of

letters not exceeding 12

inch horizontally and

not exceeding 18 inch

vertically.

7 feet

40 feet

NIL

within

the size limit

and

Rs

25

after

it

crosses

size

limit

(i) In no case

shall

any

projecting sign

be attached to

a lamppost or

traffic sign or

any

vertical

structure

other than the

shop

from

where

the

business

is

done. (ii) Not

permitted

to

be attached to

heritage

building

and

such

restricted

or

prohibited

buildings

as

per Rules (iii)

Shall

not

extend

over

the RoW and

shall

be

at

least

5

feet

inside

the

edge

of

the

RoW.

23

Real

Estate

Sign

or

Welcome

Sign

or

Construct

ion

Sign

or

Name

Plate

Only as a

self-

advertise

ment on

the

property

As

per

Rules 13

and

14

and other

Rules.

Less than 30 Sq Feet

for all but less than 7

Sq Feet for name plate

6 feet

NA

NIL

within

the size limit

and

Rs

25/Sq

Ft

after

it

crosses

size

limit

(i) These signs

are temporary

in nature (ii)

Non

Illuminated

(iii) After the

building

permit in case

of

construction

sign

(iv)

No

portion of the

sign

shall

project

over

45

the

RoW

or

carriage way

24

Direction

Signs

Roads

not

less

than

60

feet

or

the

commerc

ial

or

industria

l areas as

per

the

approved

Master

Plan

As

per

Rules 13

and

14

and other

Rules.

Rectangular plate not

more than 6 Sq Feet

but no side more than

3 feet in length

6 feet

4 feet

(i) Nil within

the

upper

size limit if

on

own

property

or

land and Rs

100 per sign

per month if

size

exceeds

upper

limit

(ii)

As

per

rate obtained

in

the

auction if not

a

self-

advertisemen

t (iii) Rs 100

per sign per

month if on

public

infrastructur

e

25

Any other

display or

Advertise

ment

Roads

not

less

than

18

meters or

in

the

business

area

as

declared

by

the

Commiss

ioner

As

per

Rules 13

and

14

and other

Rules

As may be decided by the Commissioner in

conformity of the Rules

As may be decided by the

Commissioner as per Rules

46

FORM-I

APPLICATION FOR GRANT OF FRESH OR RENEWAL OF

ADVERTISEMENT LICENCE

(see Rule 5(1))

To

Commissioner ________ City Corporation

Subject: Application for grant of fresh/renewal of Advertisement

License

to an Agency, reg

Sir,

As per the Greater Bengaluru Governance Act Rules and the Greater

Bengaluru Area AdvertisementRules, the undersigned apply for grant of

fresh/renewal of Advertisement License with the following details:

SL NO

Item

Reply

1

Name of the Applicant (who may be a Company/Proprietary

Firm/Government Department or a PSU) (attach the copy of

registration or incorporation and the LICENCE SHALL BE ISSUED IN

THIS NAME)

2

Existing License Number (in case of renewal application) with date of

issuance & expiry

3

Registered Address of the Applicant (attach the copy of registration

or incorporation or Government document reflecting the proof of

registered office)

4

Address for Correspondence of the Applicant (attach the copy of

registration or incorporation or Government document reflecting the

proof of registered office)

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of Applicant

7

Whether the Applicant has been previously blacklisted by any other

authority in connection with display of advertisements (attach details

if applicable)

8

Whether the Applicant has any unpaid dues or unpaid demand

whatsoever of the concerned CITY CORPORATION (attach details if

applicable)

9

Whether the Applicant has any payable penalties to any authority in

connection with display of advertisements (attach details if

applicable)

10

Whether the Applicant was involved in any incident endangering the

public safety (attach details if applicable)

11

Attach the following whichever is applicable -

(i) Challan or ONLINE Payment proof for License or Registration Fee

(in case of rejection of application, the fee shall be refunded within

10 days)

(ii) Certificate of Incorporation or Registration Certificate

(iii) Copy of Shop & Establishment Certificate

47

(iv) Copy of current account passbook or cheque of the business

account of the Applicant

(v) Aadhaar Number or the Government ID proof of the Authorized

Representative of the Applicant

(vi) Copy of the PAN of the Applicant

(vii) Copy of the TAN of the Applicant

(viii) Copy of GST Registration Certificate and GST Number

(ix) Affidavit as per format prescribed as undertaking and

comprehensively

indemnifying

the

concerned

CITY

CORPORATIONand the Government from all damages and losses

including life and property

(x) Copy of registration with ESI/PF

(xi) Copy of Professional Tax Registration

(xii) Any other document as deemed relevant by the Bidder

Signatures of the applicant

Declaration of the Applicant

I/We have read and understood the Greater Bengaluru Area

AdvertisementRules

and

Rules

and

Regulations

applicable

to

the

CityCorporation & Greater Bengaluru Area. I/We hereby agree to abide by all

the clauses of the Greater Bengaluru Area AdvertisementRules, statutory

provisions contained in the Greater Bengaluru Governance Act 2024 and the

relevant Rules thereunder. The City Corporation shall have the right to

withdraw this license to be issued and take all relevant action as per the

Greater Bengaluru Area AdvertisementRules2025 and other stipulations as

prescribed under the law & rules to be issued if I/we fail to abide by or

violate any of the provisions thereof.

Signatures of the applicant

ACKNOWLEDGEMENT

Received the application fresh/renewal of license as Registered or Licensed

Advertiser from _____________ (Agency Name) on _______ day of __________

of the year ________

Signature and date

Format for Affidavit giving Undertaking and Indemnity Bond as part of

Application for License for Advertisement

48

AFFIDAVIT

I, Shri/Smt/Messrs _______________________, age __________, sex_______,

ordinarily resident at _____________(address), am the owner/Authorized

Representative of the ____________________ (Name of the Agency/Applicant)

and I am competent to swear this affidavit on behalf of the said

Agency/Company/Proprietary Firm/Government Department/PSU for the

purpose of obtaining License for Advertisement from the Bruhat Bengaluru

MahanagarPalike and do hereby swear/solemnly affirm as follows –

(1) I/We have read and understood the Greater Bengaluru Area

AdvertisementRules2025 and Rules and Regulations applicable to the

City Corporation & Greater Bengaluru Area. I/We hereby agree to abide

by all the clauses of the GBA Advertisement Rules 2025, statutory

provisions contained in the Greater Bengaluru Governance Act

2024and the relevant Rules thereunder.

(2) The City Corporation shall have the right to withdraw this license to be

issued and take all relevant action as per the GBA Advertisement

Rules2025 and other stipulations as prescribed under the law and

rules to be issued if I/we fail to abide by or violate any of the provisions

thereof.

(3) The Applicant has furnished all relevant information truly and

completely which has any bearing on approval for License for

Advertisement being issued to the undersigned.

(4) I/We understand that in case any information or declaration given in

the application for the Advertisement License is found to be false or

incorrect then the CITY CORPORATION has a right to suspend the

license and cancel it as well.

(5) The Applicant shall be responsible for obedience of all laws and rules

and safety and other statutory requirements.

(6) The Applicant understands that the License for Advertisement is merely

in the nature of empanelment with the CITY CORPORATION and does

not by itself entitle the Licensee to undertake advertisement for or on

behalf of others. Any such action to advertise for or on behalf of other

without a separate and specific approval in favour of the Licensee by

the concerned CITY CORPORATION shall be unauthorized and shall

lead to cancellation of the License apart from forfeiture of the License

Security Deposit kept with the CITY CORPORATION. The Applicant

understands that we/I shall be liable for all further action as per the

Greater Bengaluru Area AdvertisementRules 2025 including filing of

criminal case under relevant sections of the Greater Bengaluru

Governance Act 2024 and other laws.

(7) The Applicant undertakes to indemnify the CITY CORPORATION from

and against all losses, claims or damages on account of bodily injury,

49

death or damage to tangible personal property arising with respect to

any person, corporation or other entity attributable to the Indemnifying

Party's actions or performance or non-performance once the License for

Advertisement is issued.

(8) This

undertaking

is

binding

upon

us,

our

heirs,

executors,

administrators, successors and assignees.

Dated this ___________ day of ________ the year _______

Signatures of the Owner/Authorized Person

Witnesses

[1] ____________ (signatures)

Name and Address

[2] ____________ (signatures)

Name and Address

50

FORM-II

LICENCE FOR ADVERTISEMENT AGENCY

(see Rule 5(2))

No……………………….

Date…………………….

Reference: - (Application details)

In pursuance of the above referred Application, following license has been

issued by Bruhat Bengaluru MahanagaraPalike declaring the following as

the License Advertiser to undertake display of advertisements on behalf of

other

persons

or

agencies

as

per

Greater

Bengaluru

Area

AdvertisementRules2025.

1

License No

2

Name of the License Holder

3

Registered Address of the License

Holder

4

Postal Address of the License

Holder

5

Email of License Holder

6

Mobile Number of License Holder

7

License Valid from

8

License Valid until

9

Online User ID

(1) This license / Permission is not transferable.

(2) The license/registration is subject to terms and conditions as

contained in the Greater Bengaluru Area AdvertisementRules2025.

(3) Any other conditions that may be included from time to time.

Issued by Order of

Commissioner _______ City Corporation

51

FORM-III

APPLICATION GIVING PRIOR INFORMATION AND FOR PERMISSION TO

ERECT AN ADVERTISEMENT

(see Rule9(1)(a))

To

Special/Additional Commissioner (Advertisements),

_______________ City Corporation

Subject: Application giving prior information and seeking approval of

Erection and display of advertisement by _____ (name of

The Agency), reg

Sir/Madam,

As per the Greater Bengaluru Governance Act 2024and the GBA

Advertisement Rules 2025, the undersigned gives the following prior information

with respect to erection and display of advertisement and seeks approval thereof –

ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS

APPLICATION

SL No

Item

Reply

1

Name

of

the

Applicant

(who

may

be

a

Company/Proprietary Firm/Government Department

or a PSU and has a valid License for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of

Applicant

7

Number of Advertisements for which information and

permission to erect is requested in this application

8

Formats duly filled for each advertisement to be

erected attached with this application or not? If yes

then write the number of duly filled formats attached.

I understand that above is the abstract of the individual formats duly

filled and submitted by me for each advertisement which I plan to erect and

the individual formats are attached herewith. I understand that CITY

CORPORATION shall reject those applications for which the information in

the detailed formats are not submitted. Further I understand that CITY

CORPORATION is at liberty to reject any of these applications in accordance

with the Greater Bengaluru Area AdvertisementRules2025 and that in case

52

no decision of the CITY CORPORATION is intimated to me within 15-days

from the date of receipt of this application, the application shall be deemed

to have been approved and I can go ahead with the erection and display of

the advertisements.

Date:

Yours sincerely,

Place:

Signature of the applicant

FORMAT TO BE FILLED FOR ERECTION OF EACH NEW ADVERTISEMENT

SEPARATELY

Sl. NO

Item

Details

1

Name of the Applicant (who may be a Company/Proprietary

Firm/Government Department or a PSU and has a valid

License for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of Applicant

7

Address of the building/land/spot where advertisement will be

erected & displayed

8

Latitude

&

Longitude of

the

spot/location

where

the

advertisement will be erected

9

Google Plus Code of the spot/location where advertisement will

be erected

10

Dishaank screenshot of the location/spot showing the Revenue

Survey Numbers

11

Name

of

the

owner

of

the

land/building

where

the

advertisement will be erected

12

CITY CORPORATION Property ID as per Register A or Register

B or Suitable ID

13

Property is Register A or Register B Property

14

CITY CORPORATION SAS Application Number

15

Year until which the CITY CORPORATION Property Tax paid

for the said property

16

Type of Advertisement (see Schedule 3 of Rules)

17

(length, width and area)

18

No Objection Certificate from the owner of the land/building

on which the advertisement will be erected.

19

Copy of the agreement entered into with the owner of the

land/building on which the advertisement will be erected.

53

20

Engineering design & plan of the erection of the advertisement

duly approved from a qualified engineer.

21

Whether the Applicant has any unpaid dues or unpaid demand

whatsoever of the CITY CORPORATION (attach details if

applicable or notorized affidavit if it is NIL)

22

Whether the Applicant has any payable penalties to any

authority in connection with display of advertisements (attach

details if applicable or notorized affidavit if it is NIL)

23

Whether

the

Applicant

was

involved

in

any

incident

endangering the public safety (attach details if applicable or

notorized affidavit if it is NIL)

24

Any other document as deemed relevant by the Applicant

Applicant Signature and Date

ACKNOWLEDGMENT

Received the application for erection of advertisement(s) from ______________

(Applicant Name) with License Number _______________ on ___________ day of ______

month and _______ year as per following details –

Sl.

No

Type

and

description of

the

Advertisement

Size

of

the

Advertisement

(Length,

Width

and

Area)

Address of the

building/

land/

spot

where

advertisement

will be erected

and displayed

Latitude

and

Longitude

of

the

Spot/Location

of

Advertisement

Google

Plus

Code of the

spot/location

where

advertisement

will

be

erected

Name of the owner of

the

land/building

where

the

advertisement will be

erected

CITY

CORPORATI

ON

SAS

Application

Number

1

2

3

4

5

6

7

8

Signature of Receiving Person in CITY CORPORATIONOffice

Name and Designation of the Receiving Person

54

FORM-IV

APPLICATION FOR APPROVAL FOR COMMERCIAL DISPLAY OF THE

AUTHORIZED&ELIGIBLELEGACY ADVERTISEMENTS OR LED SELF-

ADVERTISEMENTS

(see Rule 8)

To

Special Commissioner (Advertisements)

_____________ City Corporation

Subject:

Application

seeking

approval

of

commercial

display

of

authorized&eligible

legacyadvertisement/LED

Self-Advertisements

by

________(name of the Agency), reg

Sir/Madam,

As per the Greater Bengaluru Governance Act 2024and the GBA

Advertisement Rules 2025, the undersigned seeks approval for commercial display

of the following authorized &eligiblelegacy advertisements/LED Self Advertisements

–

ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS

APPLICATION

Sl.No

Item

Reply

1

Name

of

the

Applicant

(who

may

be

a

Company/Proprietary Firm/Government Department or

a PSU and has a valid License for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of

Applicant

7

Number

of

legacy

Advertisements/LED

Self

Advertisements for which information and approval to

commercially display is requested in this application

8

Are the duly filled formats for each legacy/LED Self

Advertisement for which approval is sought attached

with this application or not? If yes then write the

number of duly filled formats attached.

(1) I understand that no permission to continue display of advertisement will be

given unless the undersigned has or obtains a valid Advertisement License

from the CITY CORPORATION.

55

(2) I understand that filing of this application with respect to any unauthorized

advertisement is not permitted and even if such an application for

unauthorized application is filed, it shall not entitle the same to start or

continue to be displayed and the CITY CORPORATION reserves the right to

remove or demolish the same even when such an application is pending with

the CITY CORPORATION.

(3) I understand that authorized existing or legacy advertisements or LED Self

Advertisement can be displayed, after approval by CITY CORPORATION, only

for a period for which the permission is given as per the Greater Bengaluru

Area AdvertisementRules2025.

(4) I understand that I have given above the abstract of the individual formats

duly filled and submitted by me for each legacy/existing authorized

advertisement/LED Self-Advertisement and the individual duly filled formats

are attached herewith. I understand that CITY CORPORATION shall forthwith

reject those applications for which the information in the detailed formats is

not submitted.

(5) Further I understand that CITY CORPORATION is at liberty to reject any of

these applications in accordance with the Greater Bengaluru Area

AdvertisementRules2025.

Date:

Yours sincerely,

Place:

Signature of the applicant

56

FORMAT TO BE SEPARATELY FILLED FOR EACH AUTHORIZED

&ELIGIBLELEGACYADVERTISEMENT/LED SELF ADVERTISEMENT

Sl. No

Item

Details

1

Name

of

the

Applicant

(who

may

be

a

Company/Proprietary Firm/Government Department or a

PSU and has a valid License for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of

Applicant

7

Details of the permission/approval issued to the Applicant

for erection & display of the Legacy Advertisement/LED

Self Advertisement

8

Address of the building/land/spot where the eligible

legacy advertisement/LED Self Advertisement is erected &

displayed

9

Latitude & Longitude of the spot/location where the

legacy advertisement is erected & displayed

10

Google Image and the Google Plus Code of the

spot/location where the legacy advertisement/LED Self

Advertisement is erected & displayed

11

Dishaank screenshot of the location/spot showing the

Revenue Survey Numbers

12

Name of the owner of the land/building where the legacy

advertisement/LED Self Advertisement is erected and

displayed

13

CITY CORPORATION Property ID as per Register A or

Register B

14

Property is Register A or Register B Property

15

CITY CORPORATION SAS Application Number

16

Year until which the CITY CORPORATION Property Tax

57

paid for the said property

17

Year

until

which

the

Greater

Bengaluru

Area

Advertisement Fee paid for the said advertisement (attach

proof

of

the

said

payment

as

issued

by

CITY

CORPORATION and if not paid then pay advertisement fee

up-to-date and produce CITY CORPORATION receipt)

18

Type of Advertisement (see Schedule 3 of Rules)

19

Size of the Advertisement (length, width and area)

20

No

Objection

Certificate

from

the

owner

of

the

land/building where the legacy advertisement/LED Self

Advertisement is erected and displayed

21

Copy of the agreement entered into with the owner of the

land/building

22

Civil engineering plan of the erection of the advertisement

duly approved from a qualified engineer.

23

Whether the Applicant has any unpaid dues or unpaid

demand whatsoever of the CITY CORPORATION (attach

details if applicable or notorized affidavit if it is NIL)

24

Whether the Applicant has any payable penalties to any

authority in connection with display of advertisements

(attach details if applicable or notorized affidavit if it is

NIL)

25

Whether the Applicant was involved in any incident

endangering the public safety (attach details if applicable

or notorized affidavit if it is NIL)

26

Copy of the Agreement or approval of the advertisement

which is still valid and subsisting or eligible in case of

Legacy Advertisements

27

Any other document as deemed relevant by the Applicant

Applicant Signature and date

ACKNOWLEDGMENT

Received the application for commercial display of the following legacy

advertisement(s)/LED Self Advertisement from ______________ (Applicant Name) with

License Number _______________ on ___________ day of ______ month and _______ year.

58

Sl.

No

Type and

descriptio

n of the

Advertise

ment

Size of the

Advertisem

ent

(Length,

Width and

Area)

Address of

the

building/

land/ spot

of the

advertisem

ent

Latitude

and

Longitude

of the

Spot/Locati

on of the

Advertisem

ent

Google Plus

Code of the

spot/locati

on of the

Advertisem

ent

Name of

the owner

of the

land/buildi

ng of the

Advertisem

ent

CITY

CORPORAT

ION SAS

Application

Number of

the

property/

land where

the

Advertisem

ent is

located

1

2

3

4

5

6

7

8

Signature of Receiving Person in CITY CORPORATIONOffice

Name & Designation of the Receiving Person

59

FORM-IVA

APPROVAL LETTER FOR ERECTION AND COMMERCIAL DISPLAY OF NEW /

AUTHORIZED&ELIGIBLELEGACY /PPP /LED Self ADVERTISEMENT

(see Rules7 &8)

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub: Approval for erection and display of new/legacy advertisement, reg

Ref:

Your application number ______ dated _________

This is to accord permission and approval to erect and display the

new/authorized-legacy advertisements as per the following details –

Sl

.

N

o

Type and

description

of

Advertiseme

nt

Size of the

Advertiseme

nt (Length,

Width and

Area)

Address of

the

building/

land/ spot

of the

advertiseme

nt

Latitude

and

Longitude

of the

Spot/Locati

on of

Advertiseme

nt

Google Plus

Code of the

spot/locatio

n of the

Advertiseme

nt

Name of the

owner of

the

land/buildi

ng where

the

advertiseme

nt is/will be

erected

CITY

CORPORATI

ON SAS

Application

Number of

the

property/

land

containing

spot of the

advertiseme

nt

Approv

al Valid

Until

(enter

date

until

which

the

approv

al is

valid)

1

2

3

4

5

6

7

8

9

This permission/approval is subject to the following conditions –

(1) In case of request for approval for advertisements by an Advertiser who has been

granted rights to erect & display the advertisements on any road stretch or circle

or an area and the approval/rejection is not issued within 15-days of the receipt

of application for advertisement within his assigned area/road/circle, the same

shall be deemed to have been approved.

(2) This approval is subject to up-to-date payments of prescribed advertisement fees.

The default therein shall lead to cancellation of this approval.

(3) This approval may be withdrawn at any time as deemed necessary by the

Commissioner_________ City Corporation or the Special/Additional Commissioner

(Advertisements).

60

(4) This approval is subject to all the terms & conditions and stipulations contained

in the under the Greater Bengaluru Governance Act 2024and the Greater

Bengaluru Area AdvertisementRules 2025.

(signatures and seal)

Authorized OfficerName

Designation ___________

_______ City Corporation

61

FORM-IVB

REJECTION LETTER FOR ERECTION AND COMMERCIAL DISPLAY OF NEW or

AUTHORIZED&ELIGIBLELEGACY or LED SELF-AD or PPP ADVERTISEMENT

(see Rules 7 & 8)

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub: Rejection of approval for erection & display of new/legacy advertisement,

reg

Ref:

Your application number ______ dated _________

This is to inform you that the request for erection & display of the following

new/legacy advertisements is hereby rejected for the reasons given below –

Sl.

No

Type

and

details of the

Advertisement

Address of the

building/

land/ spot of

the

advertisement

Latitude

and

Longitude

of

the

Spot/Location

of

Advertisement

Google

Plus

Code

of

the

spot/location of

the

Advertisement

Name of the

owner of the

land/building

where

the

advertisement

is/was to be

erected

Reason

for

rejection

1

2

3

4

5

6

7

(signatures and seal)

Authorized OfficerName

Designation ___________

_______ City Corporation

62

FORM-V

APPLICATION FOR APPROVAL OF MOBILE OR VEHCULAR

ADVERTISEMENTS

(see Rule 12(1))

To

Commissioner _______________ City Corporation

Subject: Application seeking approval of display of mobile or vehicular

Advertisement by ________(name of the Agency), reg

Sir/Madam,

As per the Greater Bengaluru Governance Act 2024and the GBA

Advertisement Rules 2025, the undersigned seeks approval for display of the

following mobile or vehicular advertisements –

ABSTRACT OF DETAILED FORMATS FILLED AND ATTACHED WITH THIS

APPLICATION

Sl.No

Item

Reply

1

Name

of

the

Applicant

(who

may

be

a

Company/Proprietary Firm/Government Department or

a PSU and has a valid License for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of

Applicant

7

Number of vehicles on which the approval to display

advertisements is requested in this application

8

Are the duly filled formats with details for which

approval is sought attached with this application or

not?

(1) I understand that no permission for display of advertisement will be given

unless the undersigned has or obtains a valid Advertisement License from

the CITY CORPORATION.

(2) I understand that filing of this application with respect to any unauthorized

advertisement is not permitted and even if such an application for

unauthorized application is filed, it shall not entitle the same to continue to

be displayed and the CITY CORPORATION reserves the right to remove the

same even when such an application is pending with the CITY

CORPORATION.

(3) I understand that I have given above the abstract of the detailed formats duly

filled and submitted by me for vehicular or mobile advertisement and the

63

detailed duly filled formats are attached herewith. I understand that CITY

CORPORATION will forthwith reject the applications for which the

information in the detailed formats is not submitted.

(4) Further I understand that CITY CORPORATION is at liberty to reject or

restrict this application in accordance with the Greater Bengaluru Area

AdvertisementRules 2024.

Date:

Yours sincerely,

Place:

Signature of the applicant

64

DETAILED FORMAT TO BE FILLED FOR MOBILE OR VEHICULAR

ADVERTISEMENT

Sl. No

Item

Details

1

Name of the Applicant (who may be a Company/Proprietary

Firm/Government Department or a PSU and has a valid License

for Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of Applicant

7

Vehicle type and registration numbers for every vehicle that will

be used for displaying mobile or vehicular advertisements

(attach

sheet)

8

Year until which the Greater Bengaluru Area Advertisement Fee

paid by the Advertiser (attach proof of the said payment as issued

by CITY CORPORATION and if not paid then pay advertisement

fee up-to-date and produce CITY CORPORATION receipt)

9

No Objection Certificate from the owner of the vehicle where the

vehicular or mobile advertisement will be displayed

10

Copy of the agreement entered into with the owner of the vehicle

11

Civil engineering plan of the erection of the advertisement duly

approved from a qualified engineer.

12

Whether the Applicant has any unpaid dues or unpaid demand

whatsoever of the CITY CORPORATION (attach details if

applicableor notorized affidavit if it is NIL)

13

Whether the Applicant has any payable penalties to any authority

in connection with display of advertisements (attach details if

applicableor notorized affidavit if it is NIL)

14

Whether the Applicant was involved in any incident endangering

the public safety (attach details if applicableor notorized

affidavit if it is NIL)

15

Any other document as deemed relevant by the Applicant

65

VEHICLE DETAILS

Sl. No

Vehicle

Type

Vehicle

Registration

Number

Vehicle

Owner

Name

Address

of

Vehicle

Owner

Mobile

Number of

Vehicle

Owner

Agreement with Vehicle

Owner done or not

(attach the same)

1

2

3

4

5

6

7

Applicant Signature and date

ACKNOWLEDGMENT

Received the application for display of mobile or vehicular advertisements as per

following details from ______________ (Applicant Name) with License Number

_______________ on ___________ day of ______ month and _______ year.

Sl. No

Vehicle Type

Number of Vehicles

1

2

3

Signature of Receiving Person in CITY CORPORATION Office

Name and Designation of the Receiving Person

66

FORM-VA

APPROVAL LETTER FOR DISPLAY OF MOBILE OR VEHICULAR

ADVERTISEMENT

(see Rule 12(1))

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub: Approval for erection and display of mobile or vehicular advertisement, reg

Ref: Your application number ______ dated _________

This is to accord permission and approval to display the mobile or vehicular

advertisements as per the following details –

Sl. No

Vehicle

Type

Vehicle

Registration

Number

Vehicle

Owner

Name

Address

of Vehicle

Owner

Mobile

Number

of Vehicle

Owner

CITY

CORPORATION

Approval to

display

advertisement

valid until

1

2

3

4

5

6

7

This permission/approval is subject to the following conditions –

(1) This approval may be withdrawn at any time as deemed necessary by the

Commissioner

__________

City

Corporation

or

the

Special/Additional

Commissioner (Advertisements).

(2) This approval is subject to all the terms & conditions and stipulations contained

in the under the Greater Bengaluru Governance Act 2024 and the Greater

Bengaluru Area AdvertisementRules 2054.

(signatures and seal)

Authorized OfficerName

Designation ___________

_______ City Corporation

67

FORM-VB

REJECTION LETTER FOR DISPLAY OF MOBILE OR VEHICULAR ADVERTISEMENT

(see Rule 12(1))

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub: Rejection of request for display of mobile or vehicular advertisement, reg

Ref:

Your application number ______ dated _________

This is to inform you that the request for display of mobile or vehicular

advertisement as per reference above is hereby rejected as per details and for the

reasons given below –

(i)

The whole application for display of mobile or vehicular advertisements for all

the vehicles therein is hereby rejected for the reasons given below –

OR

(ii)

the permission sought for the following vehicles is hereby rejected for the

reasons given below –

Sl.

No

Vehicle Type

Vehicle

Registration

Number

Vehicle

Owner Name

Address of

Vehicle

Owner

Reason for

rejection

1

2

3

4

5

6

Authorized OfficerName

Designation ___________

_______ City Corporation

68

FORM-VI

APPLICATION FOR RENEWAL OF APPROVAL OF EXISTING

ADVERTISEMENTS PREVIOUSLY APPROVED

(see Rule9(1)(b))

To

Commissioner/Special/Additional Commissioner (Advertisements)

______________ City Corporation

Subject: Application for approval for continuation of display of an advertisement

previously approved under the BBMP/Greater Bengaluru Area AdvertisementRules

2025, reg

Sir/Madam,

As per the Greater Bengaluru Governance Act 2024and the GBA

Advertisement Rules2025, the undersigned seeks approval for continuing display of

the following advertisements previously approved under the BBMP/Greater

Bengaluru Area AdvertisementRules2025 –

ABSTRACT OF THE FORMATS FILLED AND ATTACHED WITH THIS

APPLICATION

Sl.No

Item

Reply

1

Name of the Applicant (who may be a Company/Proprietary

Firm/Government Department or a PSU and has a valid License for

Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of Applicant

7

Number of existing Advertisements for which information and

approval to continue to display is requested in this application

8

Are the duly filled formats for each existing advertisement for which

approval is sought attached with this application or not? If yes then

write the number of duly filled formats attached.

(1) I understand that no permission to continue display of advertisement will be

given unless the undersigned has or obtains a valid Advertisement License

from the CITY CORPORATION.

(2) I understand that filing of this application with respect to any unauthorized

69

advertisement is not permitted and even if such an application for

unauthorized application is filed, it shall not entitle the same to continue to

be displayed and the CITY CORPORATION reserves the right to remove the

same even when such an application is pending with the CITY

CORPORATION.

(3) I understand that I have given above the abstract of the individual formats

duly filled and submitted by me for each existing advertisement and the

individual duly filled formats are attached herewith.

(4) I understand that CITY CORPORATION shall forthwith reject those

applications for which the information in the detailed formats is not

submitted.

(5) Further I understand that CITY CORPORATION is at liberty to reject any of

these applications in accordance with the Greater Bengaluru Area

AdvertisementRules2025.

Date:

Yours sincerely,

Place:

Signature of the applicant

FORMAT TO BE FILLED FOR RENEWAL OF EACH EXISTING ADVERTISEMENT

PREVIOUSLY ISSUED

Sl. No

Item

Details

1

Name of the Applicant (who may be a Company/Proprietary

Firm/Government Department or a PSU and has a valid License for

Advertisement)

2

License Number

3

Registered Address of the Applicant

4

Address for Correspondence of the Applicant

5

Email ID of the Applicant

6

Mobile Phone of the Authorized Representative of Applicant

7

Details of the permission/approval issued to the Applicant for

erection and display of existing Advertisement and date of expiry

thereof

8

Address of the building/land/spot where the existing advertisement is

erected and displayed

9

Latitude & Longitude of the spot/location where the existing

advertisement is erected and displayed

10

Google Image and the Google Plus Code of the spot/location where

the existing advertisement is erected and displayed

11

Dishaank screenshot of the location/spot showing the Revenue

Survey Numbers

12

Name of the owner of the land/building where the existing

advertisement is erected and displayed

70

13

CITY CORPORATION Property ID as per Register A or Register B

14

Property is Register A or Register B Property

15

CITY CORPORATION SAS Application Number

16

Year until which the CITY CORPORATION Property Tax paid for the

said property

17

Year until which the Greater Bengaluru Area Advertisement Fee paid

for the said advertisement (attach proof of the said payment as issued

by CITY CORPORATION and if not paid then pay advertisement fee

up-to-date and produce CITY CORPORATION receipt)

18

Type and details of Advertisement (see Schedule 3 of Rules)

19

Size of the Advertisement (length, width and area)

20

No Objection Certificate from the owner of the land/building where

the legacy advertisement is erected & displayed

21

Copy of the agreement entered into with the owner of the

land/building

22

Civil engineering plan of the erection of the advertisement duly

approved from a qualified engineer.

23

Whether the Applicant has any unpaid dues or unpaid demand

whatsoever of the CITY CORPORATION (attach details if applicable or

Notorized Affidavit if NIL)

24

Whether the Applicant has any payable penalties to any authority in

connection with display of advertisements (attach details if applicable

or Notorized Affidavit if NIL)

25

Whether the Applicant was involved in any incident endangering the

public safety (attach details if applicable or Notorized Affidavit if NIL)

26

Any other document as deemed relevant by the Applicant

Applicant Signature and date

71

ACKNOWLEDGMENT

Received the application for continuation of display of the following existing

advertisement(s) from ______________ (Applicant Name) with License Number

_______________ on ___________ day of ______ month and _______ year.

Sl.

No

Type

and

descripti

on of the

existing

Advertis

ement

Size of

the

Advertise

ment

(Length,

Width

and Area)

Address

of the

building/

land/

spot of

the

advertise

ment

Latitude

and

Longitud

e of the

Spot/

Location

of the

Advertise

ment

Google

Plus

Code of

the spot/

location

of the

Advertise

ment

Name of

the

owner of

the land/

building

where

advertise

ment is

displayed

CITY

CORPO

RATION

SAS

Applicat

ion

Number

of the

propert

y/ land

where

the

Advertis

ement

is

located

Previo

us

appro

val

numb

er &

date

and

date

of

expiry

thereo

f

1

2

3

4

5

6

7

8

9

Signature

of

Receiving

Person

in

CITY

CORPORATIONOffice

Name and Designation of the Receiving Person

72

FORM VI-A

APPROVAL LETTER FOR CONTINUATION OF DISPLAY OF AN EXISTING

ADVERTISEMENT WHICH WAS APPROVED

(see Rule9(3))

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub: Approval for continuation of display of an advertisement previously

approved Under the Greater Bengaluru Area AdvertisementRules2025, reg

Ref:

Your application number ______ dated _________

This is to accord permission and approval to erect & display the existing

advertisements

previously

approved

under

Greater

Bengaluru

Area

AdvertisementRules2025 as per the following details –

Sl.

No

Type and

description of

Advertisement

Size of the

Advertisement

(Length,

Width and

Area)

Address of the

building/

land/ spot of

the

advertisement

Latitude and

Longitude of

the

Spot/Location

of

Advertisement

Google Plus

Code of the

spot/location

of the

Advertisement

Name of the

owner of the

land/building

where the

advertisement

is/will be

erected

Previous

approval

number

& date

and

date of

expiry

thereof

New

Approval

Valid

Until

(enter

date

until

which

the new

approval

is valid)

1

2

3

4

5

6

7

8

9

This permission/approval is subject to the following conditions –

(1) In case of request for approval for advertisements by an Advertiser who has been

granted rights to erect and display the advertisements on any road stretch or

circle or an area and the approval/rejection is not issued within 15-days of the

receipt of application for advertisement within his assigned area/road/circle, the

same shall be deemed to have been approved.

(2) This approval is subject to up-to-date payments of prescribed advertisement fees.

The default therein shall lead to cancellation of this approval.

73

(3) This approval may be withdrawn at any time as deemed necessary by the

CommissionerCITY

CORPORATION

or

the

Special

Commissioner

(Advertisements).

(4) This approval is subject to all the terms and conditions and stipulations

contained in the Greater Bengaluru Governance Act 2024and the Greater

Bengaluru Area AdvertisementRules 2025.

(Signaturesand seal)

Authorized OfficerName

Designation ___________

_______ City Corporation

74

FORM- VIB

REJECTION LETTER FOR ERECTION AND DISPLAY OF AN EXISTING

ADVERTISEMENT PREVIOUSLY APPROVED

(see Rule9(3))

To

Name of Agency

License No _________

Registered Address __________

Correspondence Address _______

Email

___________

Mobile ____________

Sub:

Rejection of approval for erection and display of an existing

advertisement previously approved under the Greater Bengaluru

Area AdvertisementRules2025, reg

Ref:

Your application number ______ dated _________

This is to inform you that the request for renewal of approval to continue display

of the following existing advertisements is hereby rejected for the reasons given below –

Sl.

No

Type and

details of the

Advertisemen

t

Address of

the building/

land/ spot of

the

advertisemen

t

Latitude and

Longitude of

the

Spot/Locatio

n of

Advertisemen

t

Google Plus

Code of the

spot/location

of the

Advertisemen

t

Name of the

owner of the

land/building

where the

advertisemen

t is to be

erected and

displayed

Reason

for

rejectio

n

1

2

3

4

5

6

7

(signatures and seal)

Authorized OfficerName

Designation ___________

_______ City Corporation

75

FORM-VII

(see Rule16(1)(ii))

No -

Office of the Special Commissioner (Advertisements)

Date: __________________

NOTICE FOR REMOVAL OF UNAUTHORIZED ADVERTISEMENT AND

PAYMENT OF PENATLY THEREON

Whereas it has come to the notice of the undersigned that you have created

infrastructure for advertisement/displayed advertisement unauthorizedly/without

permission which is violation of the Greater Bengaluru Governance Act 2024and

the Greater Bengaluru Area AdvertisementRules2025 (hereinafter the Ad

Rules2025).

Whereas you are not only bound to remove the unauthorized structure and

stop the display of the advertisements but you are also liable to pay penalty

thereon as per details given below for your said illegal and unauthorized action –

Sl. No

Type and description of

unauthorized

Advertisement

Size of the

Advertisement

(Length, Width

and Area)

Address of the

building/ land/

spot of the

unauthorized

advertisement

Penalty Payable

(in Rs)

1

2

3

4

5

Total Penalty Payable =

You are directed to remove the structure and advertisement (if any) and pay

the penalty amount immediately but not later than 7-days from the date of service

of this Notice. Your reply, if any, shall reach the undersigned within 7-days of

receipt of this notice.

Please note that under the under the Greater Bengaluru Governance Act

2024 and the GBA Advertisement Rules 2025 section 345 of the under the Greater

Bengaluru Governance Act 202, apart from other means, the notice via email or

electronic means (WhatsApp/SMS etc.,) is a sufficient service.

You may note that failure to pay the above-mentioned penalty amount makes

you liable for the following actions in order to recover the same. This notice is for

the following actions –

(i)

Removal of the said unauthorized structure and/or advertisements.

76

(ii)

Cancellation of licenseand permissions if you are a licensed advertiser.

(iii)

Blacklisting from being eligible to obtain License to Advertise.

(iv)

Distraint and sale of your moveable properties

(v)

Attachment of your immovable properties

(vi)

Attachment of your bank accounts

(vii)

Criminal prosecution under the Greater Bengaluru Governance Act

2024.

(Signatures)

Spl/AdditionalCommissioner

(Advertisements)/Joint Commissioner/Deputy

Commissioner

_____________ Zone

To

Mr __________

License No _________ (if applicable)

Correspondence Address

77

FORM-VIII

(see Rule16(2)(ii))

No -

Office of the ________________

Date: __________________

SHOW-CAUSE CUM DEMAND NOTICE FOR DEFAULT IN PAYMENT OF

ADVERTISEMENT FEE AND INTEREST THEREON

Whereas you assigned rights to display advertisements as per approval

number _________ dated_______ of the CITY CORPORATION as per the Greater

Bengaluru Area AdvertisementRules2025 (hereinafter the Ad Rules2025) for which

you are liable to pay advertisement fees and applicable interest charges for delays.

Whereas you have defaulted to pay the advertisement fees to CITY

CORPORATION with respect to above approved advertisement rights and the details

of the advertisement fees and interest due to be paid by you are as follows (as on

date of issuance of this Notice).

Sl

No

Description

Period

Due Amount

(in Rs)

1

Advertisement Fees

2

Interest# (calculated as on date of

this notice generation @ 18% per

annum)

3

Total Due#

# This is as on date of issuance of this Notice and the actual interest and

total due will be calculated as on the date of payment by you.

You are directed to pay the same immediately but not later than 7-days from

the date of service of this Show Cause-cum-Demand Notice. Your reply, if any, shall

reach the undersigned within 7-days of receipt of this notice.

Please note that under the Greater Bengaluru Governance Act 2024and the

GBA Ad Rules 2025 and as per section 345 of the Greater Bengaluru Governance

Act 2024, apart from other means, the notice via email or electronic means

(WhatsApp/SMS etc) is a sufficient service.

78

You may note that failure to pay the above-mentioned dues makes you liable

for the following actions in order to recover the same. This notice is for the following

actions –

(i)

Removal of the said advertisements and cancellation of your licenseand

permissions.

(ii)

Blacklisting from being eligible to obtain License to Advertise.

(iii)

Distraint and sale of your moveable properties

(iv)

Attachment of your immovable properties

(v)

Attachment of your bank accounts

(vi)

Criminal cases under the Greater Bengaluru Governance Act 2024.

(Signatures)

Special/Additional

Commissioner

(Advertisements) /Joint Commissioner/Deputy

Commissioner_____________ Zone

To

Mr __________

Licensed Advertiser _________ City Corporation

License No _________

Registered Address and

Correspondence Address

79

FORM-IX

Register of Advertisement Licenses

(see Rule 24)

Sl.

No

Name of

the Agency

assigned

License for

Advertisem

ent

Registe

red

Address

of the

License

d

Adverti

ser

Address for

Correspond

ence of the

Licensed

Advertiser

Licen

se

Numb

er

Order

Numb

er and

Date

of

issuan

ce of

Licens

e

Email

ID of

the

License

d

Adverti

ser

Mobile

Number of

Authorized

Representa

tive of the

Licensed

Advertiser

Lice

nse

Valid

Until

1

2

3

4

5

6

7

8

9

Licensed Advertiser wise List of Permissions for erection and display of

advertisements

Sl.

No

Name

of the

Agency

assigne

d

License

for

Adverti

sement

Lice

nse

Num

ber

Type

and

descripti

on of

Advertis

ement

Number

and Date

of

approval

for

erection

and

display

of

advertis

ement

Size of

the

Advertis

ement

(Length,

Width

and

Area)

Address

of the

building

/ land/

spot of

the

advertis

ement

Latitude

and

Longitud

e of the

Spot/Lo

cation of

Advertis

ement

Google

Plus

Code of

the

spot/loc

ation of

the

Advertis

ement

Name of

the

owner of

the

land/bui

lding

where

the

advertis

ement

is/will

be

erected

1

2

3

4

5

6

7

8

9

10

By order and in the name of the

Governor of Karnataka

(Lakshmisagar N.K.)

Under Secretary to Government

Urban Development Department

(GBA & B.C.C-1)

ಮುದÎಕರು ²ಾಗೂ ಪΐಾಶಕರು:- ಸಂಕಲ£ಾĩಾĸಗಳ…, ಕ£ಾಟಕ ªಾಜÍಪತÎ, ಸಾĸ ೇಂದÎ ಮುದΞಾಲಯ, ¦ೆಂಗಳˆರು

R.N.I. No. KARBIL/2001/47147 POSTAL REGN. No. RNP/KA/BGS/2202/2017-19

Licensed to post without prepayment WPP No. 297

THAMMAIAH

Digitally signed by THAMMAIAH

DN: c=IN, o=Centre for e-Governance,

2.5.4.20=be54f34f4e31eae50203ca7fab5ceb3794f20a8460a2582ef28294d43b8f8b16, ou=department of

printing stationery and Publication,CID - 7048443, postalCode=560001, st=Karnataka,

serialNumber=4d9b284dcc53d39f1425f50485de07dd86efa302a3fce3729eddea0c1b5098e0, cn=THAMMAIAH

Date: 2026.01.13 16:05:09 +05'30'