Panaji, 25th September, 2025 (Asvina 3, 1947)

SERIES II No. 26

Reg.

Reg. N

No.

o. RNP/GOA/32/2024-2026

RNP/GOA/32/2024-2026

RNI N

RNI No.

o. GOAENG

GOAENG

GOAENG/2002/6410

/2002/6410

PUBLISHED BY AUTHORITY

Suggestions are welcomed on e-mail: dir–[email protected]

841

Goa Legislature Secretariat

___

LA/LEGN/2025/1795

The Select Committee Report on The Goa Outdoor Advertisement (Regulation & Control) Bill, 2025

which was presented in the Legislative Assembly of the State of Goa on 7th August, 2025 is hereby

published for general information in pursuance of Rule 231 of the Rules of Procedure and Conduct of

Business of the Goa Legislative Assembly.

________

Report of the

Select Committee on The Goa Outdoor Advertisement

(Regulation & Control) Bill, 2025

(Bill No. 8 of 2025)

______

INDEX

1. Composition of Select Committee on the Goa Outdoor Advertisement (Regulations & Control) Bill,

2025. (Bill No. 8 of 2025).

2. Introduction.

3. Report of the Select Committee on the Goa Outdoor Advertisement (Regulations & Control) Bill,

2025. (Bill No. 8 of 2025).

4. Appendix: Minutes of meetings (I, II, III & IV)

5. Annexure-I: Suggestions by the Members of the Committee.

6. Annexure-II: Draft of Bill submitted by Adv. Shri. Carlos Ferriera.

7. Annexure-III: Original Bill as introduced in the House on 24/03/2025.

8. Annexure-IV: Final Draft of Bill approved by the Select Committee.

SUPPLEMENT

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(i)

Composition of

Select Committee on the Goa Outdoor Advertisement

(Regulations & Control) Bill, 2025

CHAIRMAN

Shri Rohan Khaunte, Minister for Information & Technology

MEMBERS

1. Adv. Shri Carlos Ferriera, MLA……………………Member

2. Shri Vijai Sardesai, MLA…………………………...Member

3. Shri Nilesh Cabral, MLA……………………………Member

4. Shri Jit Arolkar, MLA……………………………….Member

______

(ii)

INTRODUCTION

I, the Chairman of the Select Committee on the Goa Outdoor Advertisement (Regulations & Control)

Bill, 2025 (Bill No. 8 of 2025), having been authorised by the Select Committee to present this Report,

do present the same to the Goa Legislative Assembly.

2. The Select Committee would like to place on records it’s deep appreciation to the Secretary and staff

of the Legislature for the work they have done and the co-operation rendered to the Committee by the

Secretaries and staff of the Department of Information and Publicity and Law Department for ably assisting

the Committee in the discharge of its work.

Porvorim, Goa

Shri Rohan Khaunte

7^th August, 2025

Chairman

(Hon’ble Minister for Information & Technology)

______

(iii)

REPORT OF THE SELECT COMMITTEE

I, the Chairman of the Select Committee to which the Bill No. 8 of 2025 The Goa Outdoor Advertisement

(Regulations & Control) Bill, 2025 was referred having being authorised by the Select Committee to submit

the Report on its behalf, present its Report as adopted by the Select Committee.

The Bill was introduced in the Eighth Legislative Assembly of Goa on 24^th March, 2025 and during the

consideration stage on 26^th March, 2025 was referred to Select Committee comprising of the following

Members.

1. Shri Rohan Khaunte, Minister for Information & Technology

2. Adv. Shri Carlos Ferriera, Member

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3. Shri Vijai Sardesai, Member

4. Shri Nilesh Cabral, Member

5. Shri Jit Arolkar, Member

Accordingly, the first meeting of the Select Committee was held on 23-04-2025 in which the Chairman

informed the Members to summarise their queries, objections and suggestions and were requested to

submit the same before the Select Committee after certain documents requested by the Members such

as Hon’ble High Court Orders etc. were provided to them by the Department of Information and Publicity

before the next meeting.

The Select Committee during its sitting held on 09-06-2025 brought on record the suggestions and

discussed the same received from S/Shri Carlos Ferriera, Vijai Sardesai, MLAs and oral objections from

the other Members. The suggestions received from the Members may be seen at Annexure-II.

After considering the objections, suggestions and concerns of the Members of the Select Committee,

the Department of Information & Publicity presented a revised draft of the Bill in the meeting which was

held on 23-06-2025. However, the Select Committee Members remained unsatisfied, pointing out various

flaws and raising further objections. The Department assured that they would prepare a final draft of the

Bill, which would be placed before the Select Committee.

The Select Committee held its sittings on 23-04-2025, 09-06-2025 and 23-06-2025 to examine the

Bill in details. The Minutes of the sittings of the Select Committee may be seen from Appendices-I to III.

The Select Committee decided to have informal meetings and to frame a final draft for approval of the

Members of the Select Committee. The Department of Information & Publicity placed a draft Bill for the

consideration of the Select Committee on 23/06/2025. Member Adv. Shri Carlos Ferriera also placed a

draft Bill for consideration of the Select Committee incorporating the necessary changes.

The Select Committee decide to prepare a draft Bill after going through both the aforesaid drafts and

finalize the final draft through informal meetings.

The Select Committee decided to present the same as a Report to the House after adoption on 6^th

August, 2025. The final draft of the Bill as approved by the Select Committee is at annexure III.

Dated: 7^th August, 2025.

Shri Rohan Khaunte

CHAIRMAN

to the Select Committee on the Goa Outdoor Advertisement

(Regulations & Control) Bill, 2025 and

Minister for Information & Technology

______

APPENDIX

MINUTES OF THE MEETINGS

APPENDIX-I : Minutes of the Meeting held on 23-04-2025.

APPENDIX-II : Minutes of the Meeting held on 09-06-2025.

APPENDIX-III : Minutes of the Meeting held on 23-06-2025.

APPENDIX-IV : Minutes of the Meeting held on 06-08-2025.

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Minutes of the First Meeting of the Select Committee on the Goa Outdoor Advertisement

(Regulations And Control) Bill, 2025, held on 23^rd April, 2025 At 3.00 p.m.

1. The first Meeting of the Select Committee on the Goa Outdoor Advertisement (Regulation and

Control Bill), 2025, was convened and held on the 23^rd April, 2025 at 3.00 PM in the PAC Room,

Assembly Complex, Porvorim, Goa.

2. The following Hon. Members of the Committee were present during the meeting.

1. Shri Rohan Khaunte, Hon. Minister for Information and Technology.....................Hon. Chairman

2. Adv. Shri Carlos Ferreira, Hon. MLA………………. Hon. Member

3. Shri Vijai Sardesai, Hon. MLA………………… Hon. Member

4. Shri Nilesh Cabral, Hon. MLA…………………. Hon. Member

5. Shri Jit Arolkar, Hon. MLA………………………. Hon. Member

3. The following Officers of the Goa Legislature Secretariat were present:-

1. Smt. Namrata Ulman, Secretary

2. Shri Mohan Gaonkar, Joint Secretary

3. Smt. Farida Muzawar, Section Officer

4. Smt. Shweta Naik, Section Officer

4. The following Government Officers were present: -

1. Shri Ramesh Verma, Secretary, Information and Publicity.

2. Shri Sandip Jacques, Secretary, Law

3. Shri Raut Dessai, Joint Secretary, Law

4. Shri Dipak Bandekar, Director, Information and Publicity.

5. Ms. Maria Corria, Government Advocate, was also present during the meeting.

6. At the outset, Shri Rohan Khaunte, the Hon. Chairman of the Select Committee, welcomed everyone

and stated that the Bill was introduced in order to regulate Outdoor Advertisements and in particular

hoardings.

7. The Hon. Chairman briefed the Hon. Members that the Bill was based on undertaking given to the

Hon. High Court that a draft policy will be framed to regulate outdoor Advertisements.

8. The Chairman and the Director, Information and Publicity, further informed the Committee that a

Committee was formed consisting of the following:—

Secretary Revenue (Chairman) and Officers of Revenue, Town and Country Planning and Municipal

Administration, besides parties to the Writ Petition in the Hon. High Court.

9. The Committee directed the Department, Information and Publicity, to explain specifically what

hoardings meant and to define it specifically.

10. The Committee directed the Department, Information and Publicity, to explain why, when the

preamble restricted the Bill to Hoardings only then why the ambit got wider.

11. The Committee sought clarifications on the following points listed below:-

1. Hon. High Court Orders.

2. Members of the Committee constituted with names.

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3. The policy drafted by the Committee.

4. In the ESG Committee with names of Members who has taken decisions (All Goa Hoardings

Association).

5. The reason to appoint ESG as Nodal Agency with the Appointing Authority.

6. Clarity on exemptions.

7. Clarity on Revenue sharing.

8. Clarity on rates to be fixed on types of advertisements and location-wise.

9. the Local and other Acts that this Act will override.

12. The Committee directed the Department, Information and Publicity to have a relook at the following:

1. Provisions in the Bill at page 30, Schedule 1.

2. Vague interpretations of penal provisions.

3. Multiple permissions and penal provisions on same individuals under Sections 7, 12, 21 and 22.

4. Under Section 11 (2) on issue of fresh permissions to be taken.

5. On the issue of advertisements in CRZ.

13. On the above, the Department of Information and Publicity has been directed to forward the

information in soft copies pertaining the copy of the Bill, Hon. High Court Orders on Hoardings, Constitution

of Committee for formulation of policy, Goa Outdoor Advertisement Policy and Constitution of Adhoc

Committee to finalize guidelines and to remove difficulties in implementation of the Policy and the minutes

of the meetings with one hard copy to the Secretary Legislature, in order to forward the same to the Hon.

Members of the Select Committee, so as to invite their suggestions/inputs/proposals on the same.

14. The meeting adjourned at 4:29 PM.

Porvorim-Goa

23^rd April, 2025

Namrata Ulman

Secretary, Legislature

______

Minutes of the Meeting of the Select Committee on the Goa Outdoor Advertisement

(Regulations and Control) Bill, 2025, held on 9^th June, 2025 at 3.00 p.m.

1. The Meeting of the Select Committee on the Goa Outdoor Advertisement (Regulation and Control

Bill), 2025, was convened and held on the 9^thJune, 2025 at 3.00 PM in the PAC Room, Assembly

Complex, Porvorim, Goa.

The following Hon. Members of the Committee were present during the meeting.

1. Shri Rohan Khaunte, Hon. Minister for Information and Technology…….. Hon. Chairman

2. Adv. Shri Carlos Ferreira, Hon. MLA……………Hon. Member

3. Shri Nilesh Cabral, Hon. MLA…………………..Hon. Member

The following Government Officers were present:-

1. Shri Dipak Bandekar, Director, Information and Publicity.

2. Shri Raut Dessai, Joint Secretary, Law

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The following Officers of the Goa Legislature Secretariat were present:-

1. Smt. Namrata Ulman, Secretary

2. Shri Mohan Gaonkar, Joint Secretary

3. Smt. Farida Muzawar, Section Officer

4. Smt. Shweta Naik…… Section Officer

2. At the outset The minutes of the meeting held on 9^thJune, 2025 at 3.00 PM in the PAC Room were

circulated and approved by the Members.

3. The Members were informed that suggestions have been received from Shri Vijai Sardesai, MLA

and Adv. Carlos Ferreira, MLA which were brought on record and circulated to the Members and

Government officers.

4. It was brought to the notice of the Committee that orders in writ petition No. 32 of 2011 and 1 of

2007 both have to be submitted to the Committee which has not been done till date.

5. The Committee directed the Government Officers to consider Section 17 of the Goa Buildings

Regulation Act (2010) while drafting this Bill.

6. The Committee directed that clarification should be given on allowing advertisement in CRZ Zone

2011 and other bodies and on cut off dates for permissions.

7. The Committee decided at the next meeting the Law Secretary and the Joint Law should give a joint

presentation to the Committee on various point raised.

8. The Committee also questioned the Government officers on all the various regulation and laws which

this Act will supersede specially pertaining to local bodies and also the defacement of public properties

Act, should be clearly mentioned.

9. The Committee directed that the word “Advertisement” used should not be made applicable in

current form.

10. The definition on ‘Hoardings’ should be precise.

11. The Committee also expressed their reservations on the concept of ‘Agency’ and particularly

advertisement during election time for which necessary safeguards to be put in place.

12. The Committee decided that next meeting will be held on 16^th June, 2025.

13. The meeting adjourned at 4.34 PM.

Porvorim-Goa

9^th June, 2025

Namrata Ulman

Secretary, Legislature

______

Minutes of the Meeting of the Select Committee on the Goa Outdoor Advertisement

(Regulations And Control) Bill, 2025, held on 23^rd June, 2025 at 3.00 p.m.

1. The Meeting of the Select Committee on the Goa Outdoor Advertisement (Regulation and Control

Bill), 2025, was convened and held on the 23^rd June, 2025 at 3.00 PM in the PAC Room, Assembly

Complex, Porvorim, Goa.

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The following Hon. Members of the Committee were present during the meeting.

1. Shri Rohan Khaunte, Hon. Minister for Information and Technology…...…………Hon. Chairman

2. Adv. Shri Carlos Ferreira…………………...Hon. Member

3. Shri Vijai Sardesai, Hon. Member……………Hon. Member

4. Shri Nilesh Cabral, Hon. Member…………....Hon. Member

5. Shri Jit Arolkar, Hon. Member………...……..Hon. Member

The following Government Officers were present:-

1. Shri Sarpreet Singh Gill, Secretary, Information and Publicity

2. Shri Dipak Bandekar, Director, Information and Publicity.

3. Shri Raut Dessai, Joint Secretary, Law.

The following Officers of the Goa Legislature Secretariat were present:-

1. Smt. Farida Muzawar….. Section Officer

2. Smt. Shweta Naik…….…. Section Officer

2. At the outset Shri Dipak Bandekar, Director, Information and Publicity gave a presentation on major

changes suggested during the last meeting including changes to preamble, Definitions, powers of local

authority, single portal and payments procedures.

3. The Committee expressed their reservation on measures to control the display on Hoardings. The

Committee stated that intimation of change in display should be enough there should be no need for fresh

permission.

4. The Committee suggested that the Bill should concentrate only on Outdoor Advertisements and not

indoors, hence Supermarkets, Cinemas Halls and Malls should be excluded.

5. The Committee suggested certain corrections on penalties to be imposed for defaults with provisions

for compounding.

6. Shri Carlos Ferreira, MLA stated that he would present a draft Bill incorporating the provision as

desired to be amended to the Committee which was agreed to by the Committee.

7. The meeting adjourned at 4.28 PM.

Porvorim-Goa

23^rd June, 2025

Namrata Ulman

Secretary, Legislature

______

Minutes of the Meeting of the Select Committee on the Goa Outdoor Advertisement

(Regulations and Control) Bill, 2025, held on 6^th August, 2025 at 4:30 p.m.

1. The Meeting of the Select Committee on the Goa Outdoor Advertisement (Regulation and Control

Bill), 2025, was convened and held on the 6^thAugust, 2025 at 4:30 PM in the PAC Room, Assembly

Complex, Porvorim, Goa.

The following Hon. Members of the Committee were present during the meeting.

1. Shri Rohan Khaunte, Hon. Minister for Information and Technology………………Hon. Chairman

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2. Adv. Shri Carlos Ferreira…………………...Hon. Member

3. Shri Nilesh Cabral, Hon. Member…………....Hon. Member

4. Shri Jit Arolkar, Hon. Member………...……..Hon. Member

The following Government Officers were present: -

1. Shri Sarpreet Singh Gill, Secretary, Information and Publicity

2. Shri Dipak Bandekar, Director, Information and Publicity.

3. Shri Raut Dessai, Joint Secretary, Law

The following Officers of the Goa Legislature Secretariat were present: -

1. Shri Mohan Gaonkar……Joint Secretary

2. Smt. Farida Muzawar.….. Section Officer

3. Smt. Shweta Naik…… …. Section Officer

2. The Select Committee went through the draft bill that was finally placed before them in the meeting.

3. The Select Committee agreed to the draft bill that were placed before it. The draft bill was included

in the report was adopted by the Select Committee.

4. The Select Committee decided that the same be placed before the House in the current sitting on

the 07-08-2025.

5. The meeting adjourned at 5:43 PM.

Porvorim-Goa

6^th August, 2025

Namrata Ulman

Secretary, Legislature

______

ANNEXURE-I

Suggestions to The Goa Outdoor Advertisement

(Regulations & Control) Bill, 2025

1. Adv. Shri. Carlos Ferriera, MLA

2. Shri Vijai Sardesai, MLA

______

ADV. CARLOS ALVARES FERREIRA

M.L.A. Aldona Constituency

Goa Legislative Assembly

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To,

The Secretary (Legislature)

Goa Legislative Assembly,

Porvorim,

Bardez-Goa 403521

Sub: Objections & concerns regarding The OUTDOOR ADVERTISEMENT BILL, 2025.

Madam,

With regards to the above, on a perusal of the above referred Bill, I wish to make my observations/

/objections as under:

1. False belief being created that Legislation is being bought pursuant to direction of High

Court:

On the floor of the House, the Hon. Chief Minister claimed that the Bill was being brought in compliance

with the directions of the Hon. High Court. I specifically challenged this claim specifically stating that the

Courts cannot direct any Legislation to be enacted and the House is supreme and that the Bill needed

detailed consideration and scrutiny.

During the course of this House Committee Meeting, this claim was repeated and therefore, request was

made to furnish copies of the Orders to peruse the same to ascertain which Order contained such

directions.

A set of copies of orders with a List with Serial numbering 58 in total have been furnished.

Firstly, on perusal of these orders, there is nothing which can be found that any such direction was ever

issued by the High Court. Hence this statement that this legislation was being brought in compliance with

the direction of the High Court, is false.

Secondly, pertinently, the Order dated 14^th February, 2014 in PIL WP 32/2011 is conspicuously

missing from the list also in the set of copies of orders furnished. This is an important order for outdoor

hoardings since it clearly speaks of the legislation available, which needs enforcement. Power of Local

bodies have not been trampled upon by The Goa (Regulation of Land Development and Building

Construction) Act, 2008.

II. INTRODUCTION

A) Preamble is false & misleading:

(i) Claims to be a Bill intending to regulate HOARDINGS but actually travels beyond.

(ii) A preamble opens an enactment to reveal the intention but this Preamble is NOT ONLY FALSE

& MISLEADING but also drafted by SOMEONE who has clearly NO LEGISLATIVE SKILLS &

reveals poor draftsmanship.

(iii) Apparently drafted and presented to the Government by an advertiser who wants to safeguard

its interests and kill others and profiteer through this Bill.

(iv) It is my belief that nowadays, Bills are not being drafted by concerned Department and vetted

by Law Department: Instead, Bills are presented with direction to make proposal and fast track through

Law Department.

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B) Bill will have long term effect of affecting everyone: from individual entrepreneurs, to

small businesses, medium scale industries, put local painters out of job, small vendors, also rob

the local bodies of their income & override existing legislation.

This Bill will not only control all advertisements all over Goa, but also kill small traders,

small vendors, individuals, entrepreneurs, small painters AND also the LOCAL BODIES &

indirect repeat of existing Laws.

C) This Bill will affect everyone across Goa: not just Opposition but even ruling members

constituents.

This Bill is a 5-STAGE loot and ripping off the citizens, entrepreneurs, businesses of

every rupee possible: Mandates [5 stages of loot]:

(i) Registration;

(ii) Permission for setting up of outdoor advertisement device;

(iii) Permission for setting up of re-erection of outdoor advertisement device;

(iv) Permission for setting up of display;

(v) Permission for changing the display.

III. HOW DO I CLAIM IT DOES NOT JUST REGULATE HOARDINGS BUT TRAVELS

BEYOND IT?

a) There is not definition of “hoarding”. This is the first indication that the Preamble is misleading.

a) S. 2 (a) “Advertisement” means and includes any information, device or representation in any

manner such as announcement or direction by work, letter, model, image, or a combination thereof,

signs by means of posters, hoarding boards, banners, temporary arches, illuminated signs, name boards,

directions boards, digital boards, sky sign, placard, digital LED, LCD, backlit sign, neon display,

electronic display, video display, laser display, balloons, etc. for the purpose of commercial exploitation

or for publicity or giving information or to attract public to any place, person, public performance, public

and social messaging, article of merchandise or to promote a product or service in a commercial senses;

[Observation: Advertising includes hoarding but not hoarding alone: (2) posters, banners; (3) give

information to attract public to any person-what if a politician’s name of pic is on banner or poster?

(3) use of “or”/delete the word “or” (boldfaced) changes meaning].

b) S. 2 (b) “Agency for outdoor Advertisement device” means any person registered under

sub-section (1) of Section 7.

c) S. 2 (c) “Agency for display” means any person registered under section sub (2) of Section 7;

d) S. 2 (h) “Display” means the display of any commercials or display of non-commercial;

e) S. 2 (o) “Outdoor advertisement device” means any device which is attached to, forms part of,

or is connected with any building or fixed to a tree or to the ground or to any pole, screen, or hoarding

or exhibited/displayed in a space or in or over any water body, which is used for the purpose of

advertisement and includes devices specified in Schedule I;

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“SCHEDULE I”

Illustrative list of devices

A. Permanent Outdoor Advertisement devices

(i)

Hoarding on Iron/Steel multiple angles structures/frames

(ii)

Unipole (structure on a single shaft)

(iii)

Dualpole (structure on a double shaft)

(iv)

Electricity Pole

(v)

High Mast Pole

(vi)

Gantry

(vii)

Shelters–Bus, Transit Waiting, Rain

(viii)

Traffic/Police Booths including structures on such traffic/Police Booths

(ix)

Awning or overhang and Panels

(x)

Building including any part of the building

(xi)

Dealer Boards on Shops

(xii)

Personal Boards

(xiii)

Name Plates

(xiv)

Film Poster Points

(xv)

Kiosks

(xvi)

Street Lights/Lamp Posts

(xvii)

Concrete columns of Bridges

(xviii)

Motor vehicles including bus panel, metro/train/tram coaches

(xix)

Lollipop Board

(xx)

Street Furniture

(xxi)

Public Amenities

(xxii)

Vessels plying on the inland water (whether mechanically propelled or otherwise)

B. Temporary Outdoor Advertisement Devices

(i)

Air Balloons

(ii)

Collapsible Booths

(iii)

Speakers for Audio Announcements at a public place

(iv)

Temporary wood/bamboo structures (Flex Advertisement)

f) This “illustrative list” covers items (some of which have been boldfaced), which would affect

daily functioning.

g) [If products sold not displayed – so for every board or poster of flyer of advertisement,

permission will be needed. Shopkeepers will have to remove the ads or make company supplying

the items to apply for and obtain permission or they themselves will have to do so. Is this

possible?]

h) S. 2 (p) defines “Person” means and includes but is not limited to any individual, Government

Department, local authority, a political party (registered under Section 29 A of the Representation of the

People Act, 1951), company or association or body of individuals, whether incorporated or not.

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IV. WHO GETS AFFECTED?

b) Persons like: Individual business (large scale, small scale, cottage industry), Farming business, Small

traders, Small entrepreneurs, Medium scale industries, Large, Medium & Small Hotels, Restaurants,

Puncture remover, Bhel puri vendor, Ice cream vendor, One who promotes service like Plumber, carpenter,

undertaker, flower vendors just name it anyone who advertises, including politicians and political

parties.

c) Those holding tournaments with sponsorship of any branded product or sponsorship of even an

individual or a Panch member or a MLA or just of any generous sponsors.

V. HOW DOES THE ACT OPERATE?

a) Sec. 7 Mandatory registration: for (i) outdoor advertisement device erection; (ii) display on outdoor

advertisement device or display without an outdoor advertisement device; (iii) An Agency for outdoor

Advertisement device and an Agency for display; whether temporary or permanent shall apply for registration

in such form and manner, as may be prescribed

(i) Sec 7 (1): Every person intending to erect, construct, or place an outdoor Advertisement device

shall apply for registration to the Competent Authority in such form and manner as may be prescribed.

[Comment: This means the person who has the “frame”, registers. “Frame” is not just hoarding

frame—can be a pole with a frame, a board put up on a building etc.]

(ii) Sec. 7 (2): Every person intending to use an outdoor Advertisement device, which has been

erected, constructed or placed by any Agency for outdoor Advertisement Device, for the

purpose of display, or intends to display without the use of an outdoor advertisement device,

shall apply for registration to the Competent Authority in such form and manner as may be prescribed;

[Comment: This is for the advertisement display. So after you have the “frame” now you apply for the

registration of your advertisement (which is called “display”. Now you may advertise with or without

frame – this sub-section requires registration for that also]

(iii) S. 7 (4): An Agency for outdoor Advertisement device and an Agency for display; whether

temporary or permanent and whether existing or proposed shall apply for registration in such form

and manner, as may be prescribed

b) Reading this: it is clear that it is not just regulation of hoardings but all kinds of advertisements;

VI. REGULATION OF ERECTION, CONSTRUCTION OR PLACEMENT OF OUTDOOR

ADVERTISEMENT DEVICE:

Permission for erection, construction or placement & its modification etc.:

a) Erection, construction, placement- S. 11 (1): Subject to such rules as may be prescribed, no

person or Agency for outdoor Advertisement device registered under Section 7, shall erect, construct

or place an outdoor Advertisement device, both temporary and permanent, anywhere, without the

written permission from the Competent Authority. The permission may be granted by the Competent

Authority on receiving an application in such form and upon payment of such fees as may be prescribed.

b) Modification, re-erection, relocation, upgrade, realign, relocate or alter: S. 11 (2): If any

person or an Agency for Outdoor Advertisement device intends to modify, re-erect, upgrade, realign,

relocate or alter the Outdoor advertisement device, a fresh permission in terms of sub-section (1)

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shall be obtained for the modification, re-erection, upgradation, realignment, relocation or alteration of

the Outdoor advertisement device;

c) Deemed compliance: S. Notwithstanding anything to the contrary contained in any other State

law for the time being in force, every outdoor Advertisement device except which is erected before the

9th day of September, 2010 shall be in compliance with the criteria specified in Schedule II.

B) Places where such devices are prohibited:

(i) S. 11(4): No Outdoor Advertisement device shall be erected/constructed in any of the following

areas:–

(a) sloping or non-developable slope land with a gradient of more than 25%; [Bill talks about the

slope. What about those ugly hoardings on top of the slope and not on the sloping portion?]

(b) protected forest land and wildlife sanctuaries;

[Eco-tourism: areas which have no network would depend on “directions” on boards

but these would qualify as “advertisements” – so public will not have proper direction &

end up getting lost]

(d) khazan lands mapped by the Goa Coastal Zone Management Authority;

(e) Coastal Regulation Zone notified under the Coastal Regulation Zone Notification, 2011; [CRZ

is has 4 classifications: CRZ I, CRZ II, CRZ III & CRZ IV - CRZ I: NDZ; CRZ II - identified &

notified urban land; CRZ III -Riverine lands [100 m NDZ or half width of river whichever is less;

200 m NDZ in coastal stretches and 200 m to 500 m regulated zone - so where does this apply?

All shops, establishments, restaurants, cafés, souvenir shops etc. who are located in CRZ will not

be able to advertise nor even put of boards for directions!]

(f) Protected Monuments and protected areas as defined under the Goa Ancient Monuments and

Archaeological Sites and Remains Act, 1978 (Act No. 1 of 1979);

(g) Protected Monuments and protected areas as defined under the Ancient Monuments and

Archaeological Sites and Remains Act, 1958 (Act No. 24 of 1958);

(h) World Heritage Areas; [All these structures and areas have protection against defacement

under THE ANCIENT MONUMENTS AND ARCHAEOLOGICAL SITES AND REMAINS

ACT, 1958];

(i) Cremation grounds and graveyards;

(j) lands earmarked as open spaces under the Goa Town and Country Planning Act, 1974 (Act

21 of 1975);

(k) land whereupon development is wholly prohibited by Central Government;

(l) land under dispute where any Court, Tribunal, or any statutory authority has passed any

injunction or granted any status quo or prohibitory orders.

(ii) How does it work in those cases above.?

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VII. WHY DO I SAY LOCAL BODIES WILL BE AFFECTED & EXISITNG LAW

AFFECTED?

a) Panchayats and Municipalities earn revenue form advertisements. They will be stripped off such

power to grant permission and income. The Panchayati Raj Act is to empower the grassroot villages and

if this little is being taken away from them, it will be grave injustice. Some Panchayats along the coast are

rich. Some in the hinterland are poor. Some of my own Panchayats don’t have “developable lands” and

hence cannot generate much income due to lack of large development activities. They depend on income

like this. Does the Govt. wish to kill the local bodies too and make them beggars at the doors of the

Government? Right now, the Panchayats are getting a pittance from the Government as grants. What will

happen with this law?

(i) S. 11 (5): Notwithstanding anything inconsistent therewith contained in any other enactment

enacted by the State Legislature, the provisions of such other State laws relating to regulation and

providing for control of erection construction and placement of outdoor advertisement device and levy

and collection of taxes with respect to the regulation and control of erection, construction and

placement of outdoor advertisement device shall cease to apply on commencement of this Bill.

(ii) S.12 (4): Notwithstanding anything inconsistent therewith contained in any other enactment

enacted by the State Legislature, the provisions of such other State laws relating to regulation and

providing for control of display and levy and collection of taxes with respect to display shall cease to

apply on commencement of this Bill.

(iii) Sec. 20 Fund allocation .- The local authorities which were receiving taxes from the advertisements

under the provisions of their respective laws, shall be compensated by the Government on every

quarterly basis before the 10th day of the month of April, July, October and January of the succeeding

year, by payment of the percentage as may be prescribed of the revenue collected and utilize the

balance of the revenue collected towards the administrative expenses of the Competent Authority and

for the purpose of implementation of the present Bill.

b) Existing local laws to be affected (S. 36):

(i) The Goa Panchayat Raj Act, 1994;

(ii) The Goa Municipalities Act, 1968;

(iii) The Goa Prevention of Defacement of Property Act, 1988;

(iv) The Goa (Regulation of Land Development and Building Construction) Act, 2008.

VIII. WHY DO I SAY KILL SMALL TRADERS ETC.?

a) New advertisements cannot be put up unless a person registers first for the device and gets license

for display:

Small board = device

Small frame = device

Sec. 2 (o) - outdoor advertisement device

b) So to get all through the process for these complicated permissions:

(i) Agency to be hired

(ii) Agency gets registration for erecting advertising device;

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(iii) Agency gets license per outdoor advertising device;

(iv) Modification, alteration or replacement of device needs fresh permission - S. 11 (2;

(v) Another license needed for displaying advertisement -S. 12(1);

(vi) Change the advertisement - on same device or without device - another permission - S. 12 (2).

Putting of small ad will require permission

IX. WHY THE CUT OF DATE ?

a) S. 11(3): Notwithstanding anything to the contrary contained in any other State law for the time being

in force, every outdoor Advertisement device except which is erected before the 9^th day of September,

2010 shall be in compliance with the criteria specified in Schedule II;

b) Why this cut-off date - 9 September, 2010?

c) Do you have data as to how may such advertisement devices exist as of day in your file?

d) Please furnish the data of such devices sought to be exempted, giving the names of the owners and

license holders, nature of advertisement, location of such device.

e) What would be their standing of “prior existence” vis-à-vis the law in this Bill? How will it be

controlled from its erection, structure, size etc. to payment of revenue?

f) What was the reason for inserting this in the Bill? Any study made? Any data available of how many

such advertisement devices & their locations which are existing as of this cut-off date? Is this the cut-off

date proposed by the draftsman of this Bill who is the hidden hand for this Bill? Are these exempted

devices, violating Schedule II & so being given protection? Note: Govt. is proposing a new Legislation

and so any “saving clause” available under the The Goa (Regulation of Land Development and Building

Construction) Act, 2008 cannot be given protection.

X. Exemptions: Sec. 13

a) S. 13 (iii) Outdoor advertisement device and display exhibited within the walls or window of any

building, except supermarkets, Malls and Cinema Halls. [compare with 13 (ix)] [Comment: Inside buildings—

- pure private space - inside the four wall of a shopping centre or mall - why no exemption?]

b) S. 13 (iv) Outdoor advertisement device and display is for an invite to any exhibition or to any

entertainment or meeting to be held therein or to any sale or letting of such land or building or any effects

therein: Provided that the outdoor advertisement device and display are erected and installed within the

limits of the venue of the exhibition, entertainment, meeting etc.: Provided further that the user of such

erected devices and utilization of the same for the purpose of display shall not exceed 7 days. [Comment:

Free medical camps, Free Social gatherings, sports: football, hockey, cricket etc. tournaments which are

sponsored & if sponsored to local bodies - for informative boards etc.]

c) S. 13 (VII) Name plate announcing the name of the owner or name of the occupier of the building

provided that the device and the display approximately do not cover over 25% of the area of the window,

wall, or surface of the building, where it is displayed and there is no display of an branded product

or branded service on it; [Comment: Branded product or branded service-What if branded company

is owner; What if owner premises also provides service, like a CA firm, Engineers, law firm etc.?]

d) S. 13 (ix): Name of the building displayed in any form on the building, except a sky sign:

Provided that the display occupies approximately less than 25% of the area of the window, wall, or

surface of the building wherein it is displayed:

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Provided further that there is no display of any branded product or branded service on it;

[In Proviso (2): what if building is owned or rented by a brand company like Reliance, HP, Croma etc?]

XI. Assignment Prohibition Sec. 17

a) Without prior written permission.

b) Would generally not affect because steady income from display on device.

[Comment: Agent will rake in huge profits- for after obtaining the permission. Also, what are conditions

for grant or refusal of such permission for assignment and fees- not

specified].

XII. Penalties

a) S. 21 (1) Penalty for default in registration of person or agency erecting, constructing or placing

an outdoor advertisement device or for display without registration: Fine of Rs. 1 Lakh; Additional

penalty for delay in payment of fine if not paid within 30 days:

(i) Rs. 1,000/- for each day for the first 30 days;

(ii) Rs. 2,000/- per day thereafter.

b) S. 22 (1) Any person or an Agency erecting constructing or placing an outdoor Advertisement device

or displaying an advertisement on any outdoor Advertisement device without permission of the Competent

Authority shall be punishable with fine of Rs. 1,00,000/-

Additional penalty for delay in payment of fine if not paid within 30 days:

(iii) Rs. 1,000/- for each day for the first 30 days;

(iv) Rs. 2,000/- for day thereafter.

c) S.23. Penalty for contravention of any other provision.- (1)

If any person or an Agency contravenes any other provision of this Bill, he shall be punishable with fine

of Rs. 25,000/-

Additional penalty for delay in payment of fine if not paid within 30 days:

(v) Rs. 1,000/- for each day for the first 30 days;

(vi) Rs. 2,000/- per day thereafter.

d) 24. Penalty for false statement.– (1) If any person or an agency required to make a statement

under this Bill or the rules made there under makes a false statement or suppresses a material fact, he shall

be punishable with fine of Rs. 1,00,000/-

[Comment: A killing legislation: such high and prohibitive rates-imagine a carpenter puts up an

advertisement board without permissions – a board costing Rs. 500/- to Rs. 1000/-; failure to obtain

permission for the (a) “non registration”, (b) for erection of device and (c) display, will entail penalty in

lakhs of rupees! Even re-erection say of a rusted board or fresh painting being fresh display- again costs

such high penalties!]

XIII. Effect on politics:

The agency will control the erection and the display of advertisement. At the time of elections, it will

be virtually impossible for a political aspirant or contesting candidates to apply for all these permissions,

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to put up advertisements, erect the outdoor device, re-erect the outdoor device (given instances where

rivals destroy the advertisements of some candidates) as also the agency can effectively block the “ not

favoured candidate” by claiming that no “outdoor device” is freely available for display of advertisement,

whilst allowing the favorites a free run across the board.

XIV. Vaguely worded S.18:

This section needs specification of the matter in respect to which such “non-commercial display” can

be sought from an agency.

XV. Section 25: Draconian

This is clearly a high-handed provision to ensure that a person falls in line or locked up. The penal Code

as in force (BNS Act), contains provisions for obstruction of officials in discharge of their duties and

existing laws take care of such an eventuality. There is no need for such a provision which will first lock

up someone for standing for his/her rights and them fight for his/her rights.

XVI. Justification for S.31?

If any authority gives Construction Licence and a building falls, will TCP/PDA or Panchayat/Municipality

be liable for merely giving such permission? Erection of advertisement is directly enacted by the advertiser/

agency and so, in what way can “Competent Authority” be made liable for any action requiring

indemnification? So also, local authorities are sought to be indemnified. This is a cruel joke. If the teeth

of the local authorities have been extracted to make them powerless and not having right to excise any

authority to grant permission for the advertisement, hence, what indemnification can be provided to them,

when they are not at all having done anything which can even remotely hold them liable for any damages?

XVII. Existing laws under The Goa (Regulation of Land Development and Building Construction)

Act, 2008-sifficient to regulate hoardings.

The existing law in the regulations are sufficient. But if the same is found wanting in some aspects, then

the amendment to the same can be brought to strengthen it. This enactment does not rob the local bodies

of their rights and their income.

XVIII. Non-consultation with existing stakeholders:

Since the Bill has wide ramifications, all stakeholders need to be consulted: as a variety of people as

well as local bodies will be affected. The All Goa Hoarding Owners’ Association alone cannot be called

a representative body as this Bill travels beyond just hoardings and it is doubtful if they cover or have

mandate to represent others not on board.

XIX. Conclusion:

The Bill needs to consider the impact across the State with the inputs given. There needs to

be an openness and fairness when such a far-reaching Bill will be considered and passed. Also,

the Constitutional status accorded to the local bodies cannot be taken away, bit by bit, rendering

them beggars at the doors of the Government for their own financial survival in as much as some

local bodies in remote areas don’t receive income or revenue as others in coastal belts and well-

developed urban areas. Further oral submissions will be made to highlight the issues raised.

Yours faithfully,

(Adv. Carlos Alvares Ferreira)

OFFICIAL GAZETTE — GOVT. OF GOA

SERIES II No. 26

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858

Shri. VIJAI SARDESAI

MLA - 30 Fatorda Constituency

Goa Legislative Assembly

1/2543, Dovandem, Fatorda-Goa.

Mob: 9822123399 Off: 0832 2749499

Email: [email protected]

Ref: MLA/1029

Date: 09-06-2025

Secretary (Legislature),

Goa Legislative Assembly,

Pervorim-Goa.

Sub: Submission of Concerns and Suggestions Regarding ‘The Goa Outdoor Advertisement

(Regulations & Control) Bill, 2025’

Madam,

I wish to bring to your kind attention a series of concerns, remarks, and proposed modifications

pertaining to The Goa Outdoor Advertisement (Regulations & Control) Bill, 2025.The said Bill, in its

current draft, contains several provisions which I believe have not been framed in consultation with key

stakeholders and which may negatively impact the outdoor advertising ecosystem in Goa. I therefore

humbly request you to review the following points and consider our suggestions:

THE GOA OUTDOOR ADVERTISEMENT (REGULATIONS & CONTROL) BILL, 2025

POINTS TO BE NOTED

Sr. No.

Page

Description

Remark

Any other suggestions

to be added

Page 1

2(a)

Page 2

The preamble of this bill

refers to and encompasses the

regulation of temporary and

seasonal structures allowed

under the Coastal Regulation

Zone (CRZ) notification.

The preamble of this bill

specifically pertains to

the

regulation

hoardings and other

outdoor

advertising

media, primarily.

The inclusion of CRZ

areas in the bill is primarily

aimed at regulating and

legalizing the existing 22

hoardings located on the

Betim side of the Mandovi

River.

Intended for commercial

use

and

aimed

generating revenue through

advertising activities.

These hoardings have

already

been

issued

demolition notices by the

North

Coastal

Zone

Management Authority,

following directives from

the High Court.

The current definition of

“Advertisement” is overly

expansive, encompassing

The term “Advertisement”

should be clearly defined

to refer exclusively to

This Clause 2A Needs to

be rewritten.

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7, Page 6

Registration for both “Agency

for Outdoor Advertisement

Device” and “Agency for

Display” has been made

mandatory.

Any modification, re-

erection, upgrade, or

relocation of an outdoor

advertising device will

require fresh permission, as

per the new regulations.

The registration process

needs to be simplified,

and fresh permission

should not be required

for the re-erection,

modification, or upgrada-

tion of existing struc-

tures, provided the

structure retains and

maintains its original size.

7(7)

Page 7

and Page 12

Registration validity is set at

five years for local authorities

and Government departments,

and three years for all other

entities.

Registration validity has

to be same for all cases

11 (1)

The Competent Authority will

How will the yearly advance This will lead to mone-

Page 10

grant permission once the

already paid by existing

tary loss for all existing

required fees have been paid

hoarding owners to munici- permissions that have

palities, panchayats, and been taken.

other local bodies be addre-

ssed under this new regu-

lation?

11(3)

Policy Not applicable towards

The regulation should apply

This approach would

Page 10

hoarding erected before

uniformly to all hoardings, severely impact billboard

09/09/2010

regardless of the owner or owners who installed

the date of installation.

hoardings after 2010,

while owners of older

hoardings have been

operating without strict

oversight. Therefore,

applying the regulation

uniformly is not entirely

fair. Instead, priority should

be given to inspecting

older hoardings for safety

compliance, with those

failing to meet standards

required to be either

rectified or removed.

specific

mediums

commonly

used

for

commercial advertising,

formats which are intended

promote products, services,

or businesses.

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11 (4)

No outdoor advertisement device

Is the airport covered

(k) Page

shall be erected on land where

under this?

development is prohibited by

the Central Government.

18 (1)

The competent authority can

They have mentioned that This is unacceptable, as

page 20

require a free, non-commercial

this will not be used for political parties could

display on the outdoor advertise-

political or festival or sea- exploit the free adver-

ment device for a period of 30

sonal greeting

tising space for political

days within a calendar year.

gain, especially during

elections and State visits

by dignitaries such as

the Prime Minister and

President, potentially

using various tactics to

do so.

21 (1)

Any individual or agency that

Penalty of Rs. 1 Lakh is

Penalty of 1000 Per day

Page 21

erects, constructs, places, or

too high, has to be recon- for first 30 Days &

uses an outdoor advertisement

sidered.

Rs. 2000 for each day

device without proper registra-

thereafter has to be

tion shall be liable to a fine of

reconsidered as well.

Rs. 1,00,000/-

Schedule 1

No- 11,12 & 13 has to be

This policy is designed to The old system of per-

removed from this list as it

regulate and oversee outdoor mission for Shop Boards,

does not talk about hoardings.

advertisements and should Personal Boards, Office

not apply to dealers’ boards boards etc. has to be

on shops, personal boards, maintained from munici-

or nameplates.

pality, panchayat etc.

Schedule II The minimum distance between

We propose setting the Since Goa is a small

A 9) and

two hoardings is specified as

minimum distance between State with limited land

10) Page 32 50 meters along state and

hoardings at 10-15 meters, parcels, increasing the

national highways, and 30

while for smaller boards, minimum distance between

meters on internal roads.

it should be between 5-10 hoardings could severely

meters. This regulation should restrict available spaces

also apply to existing hoard- for others. We propose

ings installed before 2010. striking a balance that

ensures fair and equal

access to advertising

sites for all, while still

upholding aesthetic stan-

dards.

Setback to be maintained for

This needs further discu-

outdoor advertising Device on

ssion, as the current require-

NH & State Highways

ment is a 40 meter setback

from the center of the road

on National Highways.

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Chapter 1 2) ESG as Nodal body to issue

No Objection Certificates

ESG should not be the

g) Page 2

NOCs

(NOCs) should be obtained

agency responsible for

from the Panchayat or

issuing NOCs, as this

Municipality that has jurisdic-

would result in signi-

tion over the area where the ficant revenue loss for

hoarding is to be installed. Panchayats and Munici-

palities, for whom these

fees are a major source

of income.

Chapter 1 7) Every person intending to use

Requiring registration from Requiring registration for

2) Page 7

an outdoor Advertisement device,

every individual or company every hoarding renter

for the purpose of display’ shall

wanting to rent a hoarding creates unnecessary

apply for registration

could

discourage participa- hurdles, deterring busi-

tion, as the process might nesses and individuals

become cumbersome and

from advertising in Goa

off-putting-especially for and harming the growth

businesses operating within of the industry.

Goa, from outside the State,

internationally, or even indivi-

duals.

Schedule II A Only outdoor advertisement

There are numerous hoard- Restricting building moun-

16 1)

devices in the form of sky signs

ings with various angles on ted advertisements solely

will be permitted to be erected

buildings across the State to sky signs overlooks

on buildings.

that are not sky signs, and

the existing variety of

this must be taken into angled hoardings Statewide,

account.

and fails to account for

their established pre-

sence and effectiveness.

Schedule 11 A Various sizes have been men-

We should review the diff- The proposed size regu-

4) Page 36 tioned

erent sizes specified in the lations require careful

bill and reconsider them reassessment with input

in consultation with stake- from all stakeholders to

holders to ensure they are balance regulatory goals

practical and effective.

with real-world adver-

tising needs.

Schedule II A The bottom edge of any out-

This point needs to be re- The specified height

8 page 31

door advertisement along a

considered.

requirements ensure

State Highway, major district

safety and visibility along

road, other district road, or

various roads, but it’s

village road must be at least

important to consider local

3 metres above the ground.

conditions and practical

The total height of the adver-

implementation to avoid

tisement must not be more than

unnecessary restrictions

20 metres above the road level.

or hazards.

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Schedule 11 In the event the display runs

This point needs to be

Since Goa is a small

A 7 a)

parallel to the direction of the

reconsidered.

State with limited land

Page 31

traffic, the device shall be placed

parcels, increasing the

at a minimum lateral distance

distance between hoard-

equal to the height of the

ings could limit avail-

proposed hoarding from the

ability for others. We

ground plus 5.00 mts. from the

propose ensuring fair

edge of the right of way.

access for all advertisers

while preserving aesthe-

tic standards.

Schedule 11 (b) In the event the display is

This point needs to be

Since Goa is a small

A 7 (b)

perpendicular to the direction

reconsidered.

State with limited land

Page 31

of the traffic, the device shall

parcels, increasing the

be placed at a minimum lateral

distance between hoard-

distance equal to the height of

ings could limit avail-

the proposed hoarding from the

ability for others. We

edge of the right of way

propose ensuring fair

access for all advertisers

while preserving aesthe-

tic standards.

This draft bill, while well-intentioned, lacks input from key stakeholders who play a critical role in the

outdoor advertising ecosystem of Goa. These concerns are valid and merit thorough consideration. We

propose that the Government facilitates an open dialogue and allows a representative stakeholder group

to participate in redrafting this bill to ensure:

- Fairness and uniformity

- Revenue security for local authorities

- Safety, regulation, and aesthetic alignment with Goa’s vision

We remain committed to working with the Government to create a regulatory framework that is

effective, inclusive, and sustainable for all parties involved.

Yours sincerely,

FATORDA CONSTITUENCY

OFFICIAL GAZETTE — GOVT. OF GOA

SERIES II No. 26

(SUPPLEMENT)

25TH SEPTEMBER, 2025

863

ANNEXURE-II

A DRAFT OF BILL SUBMITTED BY ADV. SHRI. CARLOS FERRIERA

_________

The Secretary (Legislature)

Goa Legislative Assembly

Porvorim.

Madam,

Please place this Draft of the Bill before the Hon. Chairman of the Select Committee. As agreed, I have worked in my

draft, incorporating many clauses from the Bill submitted at the last meeting.

You may note my observations/objections to be included in the Preliminary Report:

1. We cannot allow this Act to override all other laws generally;

2. It was agreed that the local bodies rights and powers would not be removed specially relating to the taxes being

revived by them. But this Bill seeks to retain the provision for total obliteration of the powers of the local bodies.

3. It was agreed that the exemption being granted for hoardings as on or before the cut off date. But again it appears

once again in the final Bill submitted at last meeting. I specifically enquired if there was any specific data as to who

was benefitting as also the data of the number of hoardings in existence who would stand covered and the Director

replied that there was no data! We are bringing a new Bill and there is no exemption nor benefit which can be given

to a select few by mere fact that they have been there since 2010. If they have enjoyed the privileges, it needs to end

some day and now.

4. The provision to provide power to tax: totally objectionable as this is a backdoor means of depriving the local bodies

of their taxes. Also, if provision for taxation is included, it becomes a Money Bill requiring recommendation of the

Governor for its introduction.

5. The clauses of the draft Bill submitted at the last meeting, which have not been incorporated in the attached Draft

Bill are not agreed by me and are objected. These clauses will need a detailed discussion.

This Draft Bill along with my observations/objections be submitted to the Hon. Chairman of the Committee and be

included in the Preliminary Report which is being submitted to the House.

Kind regards.

Adv. Carlos Alvares Ferreira

Sent from my iPhone

______

The Goa Outdoor Hoardings (Regulations) Bill, 2025

PREAMBLE

A Bill to provide for the effective regulation and monitoring of outdoor hoardings in the State

of Goa, and for matters connected therewith or incidental thereto.

CHAPTER I

Preliminary

1. Short Title, Extent and Commencement:

(1) This Act may be called The Goa Outdoor Hoardings (Regulation) Act, 2025.

(2) It extends to the whole of the State of Goa.

(3) It shall come into force from such date as may be notified in the Official Gazette.

(4) It shall apply to all outdoor hoardings in the State of Goa.

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2. Definitions:

(a) “advertisement” means any message, representation, information, or image—whether in the form of a model,

symbol, text, or combination thereof— illuminated signs, digital screens (including LED, LCD), back-lit signs, neon

lights, electronic or video displays, laser displays, or similar devices, intended for commercial promotion, publicity, or

dissemination of information relating to a product, service, event, or cause, not being for a charitable or non-profit event

or cause displayed through outdoor hoarding boards;

(b) “agency” means any individual or entity registered under Societies Registration Act, 1860, or incorporated under

the Companies Act, 2013 or under any other law;

(c) “Appellate Authority” means the Secretary of Information and Publicity, Government of Goa;

(d) “building” includes any house, out-house, stable, shed, hut, tank, structure, or enclosure - whether constructed

using masonry, brick, wood, mud, metal, or any other material - and used either for human habitation or otherwise. It

also includes awnings, windows, walls (including compound walls), fencing, and similar structures;

(e) “Competent Authority” means the Director of Information and Publicity, Government of Goa;

(f) “display” means the act of exhibiting advertisements, commercials, or promotional content through any medium

on outdoor hoarding;

(g) “commercials” means advertisements intended for commercial gain, revenue generation, publicity, or the

marketing of products, services, individuals, or events but does not include advertisement(s) intended to promote a

charitable or non-profit event or a cause;

(h) “Government” means the Government of Goa;

(i) “outdoor hoarding” means any structure erected on the ground or attached to a dead wall or any portion of

a roof of a building or on or above the parapet, displaying characters, illustrations, or messages for advertisement or

public information or to attract the public to any place, person public performance, article of merchandise, whatsoever,

visible in open spaces. This includes advertisements using neon, LED, or synchronised lighting, and any device

specified in Schedule I, but shall not include indoor advertisements inside building premises not exposed to a public

road;

(j) “local Authority” means Municipal Corporations, Municipal Councils, or Village Panchayats constituted under

the relevant laws in force in the State of Goa;

(k) “owner” in relation to any property, means the owner of any property building, or structure whereupon an

outdoor advertisement is intended to be erected or setup as provided under this Act and shall include any person

who receives or is entitled to receive rent or profit from such property—whether for himself or as an agent, trustee,

guardian, manager, or receiver for another person or any religious or charitable purpose;

(l) “person” includes any individual, Government department, local authority, political party registered under Section

29A of the Representation of the People Act, 1951, company, association, or body of individuals, whether incorporated

or not;

(m) “prescribed” means prescribed by Rules framed under this Act;

(m) “right of way” refers to the total width of any public road or street, including the carriageway, shoulders, drains,

footpaths, and embankments, measured perpendicular to the direction of the road or street.

(n) “Rules” means rules framed by the Government under this Act, by notification in the Official Gazette.

CHAPTER II

Registration & Refusal to Register

3. Mandatory Registration:

(1) Every agency intending to erect, construct, or place an outdoor hoarding shall apply for registration with the

Registering Authority in the manner prescribed.

(2) Notwithstanding anything contained in sub-section (1), any agency who, on the date of coming into force of

this Act, has already erected, constructed or placed any outdoor hoarding in any place in Goa, shall apply to the

Registering Authority for registration under sub-section (1) of this Act within six months from the date of coming into

force of this Act or immediately after the expiry of the license issued by the local authority for erection of the outdoor

hoarding, whichever is earlier, and such agency shall be bound by the provisions of this Act.

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(3) The Registering Authority may call for additional information from the agency to process the application under

this Section.

(4) The Registering Authority shall be duty-bound to pass orders on the application for registration within a period

not exceeding 60 days from the date of the application.

(5) In the event the Registering Authority fails to communicate any decision on the application for registration, the

agency shall have right to file an appeal before the Appellate Authority, which appeal shall be preferred within a period

of 30 day from the date of expiry of the 60 days’ time frame, whereupon the Appellate Authority shall call for the file

relating to the application for Registration and upon hearing the agency and considering the record, pass appropriate

order within a period of 60 days from date of receipt of the appeal.

(6) In the event of failure of the Appellate Authority to pass any order on the appeal filed by the applicant/agency,

the Application shall be deemed to have been granted and the Registering Authority shall be duty bound to issue

Certificate of Registration within 7 days from the date of the application is made by the Applicant/agency conveying

these facts and seeking the Certificate of Registration & upon receipt of the prescribed fee.

4. Refusal to Register:

(1) The Registering Authority may refuse to grant registration under Section 3 on any of the following grounds:

(a) If the agency’s name has been removed from the register under Section 8 and a period of three months has

not yet elapsed from the date of such removal;

(b) If the applicant-whether an individual or agency-has been adjudicated insolvent by a court of competent

jurisdiction and has not been discharged;

engaging in advertising-related activities;

(d) If the agency or any of its directors, proprietors, or partners has any outstanding dues payable to any Local

Authority or Registering Authority;

(e) If in the opinion of the Registering Authority, there exists sufficient and justifiable reasons—duly recorded

in writing-to refuse registration.

(2) No application shall be refused under this Section without affording the applicant a reasonable opportunity of

being heard and permitting evidence to be led.

(3) A written speaking order shall be furnished of the refusal if any of the registration within a period of 48 hours

of passing of the order of such order furnished to the Applicant of the refusal.

(4) An agency aggrieved by any order passed (refusal to register or in respect any condition for the registration

not acceptable to the agency), such agency shall be entitled to file an appeal to the Appellate Authority which appeal

shall be preferred within a period of 30 days from the date of expiry of the 60 days’ time frame where upon the Appellate

Authority shall call for the file relating to the Application for Registration and upon hearing the applicant and

considering the record pass appropriate order within a period of 60 days from date of receipt of the appeal.

(6) In the event of failure of the Appellate Authority to pass any orders on the appeal filed by the applicant.

(7) The Application shall be deemed to have been granted, and the Registering Authority shall be duty bound to

issue a Certificate of Registration within 7 days from the date of the application made by the applicant conveying these

facts and demanding such Certificate of Registration.

CHAPTER III

Certificate of Registration, Renewal of registration& Issue of Duplicate Certificate of Registration

5. Certificate of Registration:

(1) Subject to what is provided herein, a Certificate of Registration shall be issued to every agency who has applied

for such certificate and is eligible to the same in terms of this Act, upon the grant of the application for registration

and upon payment of such fees as may be prescribed under the rules:

Provided that the Government may, by, notification exempt certain category of person from payment of the fees.

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(2) The Certificate of Registration shall be issued by the Registering Authority in the manner and format as prescribed

by the rules;

(3) The Registering Authority shall maintain a complete record of the details of the agency and of the Certificate

of Registration issued;

(4) The Registering Authority shall upload the list of agencies registered under this Act on its website and update

such record periodically;

(5) The register of the registration of the agency and documents submitted by the agency shall be open to

inspection and available to the public on payment of such fee as may be prescribed;

(6) The Certificate of Registration under sub-section (4) of this Act shall remain valid for a period of three years,

unless cancelled by the Registering Authority in the manner provided herein;

(7) At any time during the validity of the registration period, any agency which has obtained a Certificate of

Registration under sub-section (1) may, by a written application, seek voluntarily cancellation of its Certificate of

Registration.

(8) The application for cancellation shall be accompanied by the original Certificate of Registration which shall be

cancelled upon acceptance of the request for cancellation.

(9) No refund of the registration fee or part thereof or any other fee paid by the agency shall be granted upon

cancellation of the Certificate of Registration.

(10) Upon cancellation of the Certificate of Registration, the Registering Authority shall cause the entry in the

6. Renewal of Certificate of Registration:

(1) Before the expiry of the validity of the Certificate of Registration, preferably at least six months prior to its expiry,

an agency may apply for renewal of its Certificate of Registration by appropriate application as may be prescribed to

the Registering Authority who shall be bound to consider the application within a period of 60 days from date of receipt

of such application;

(2) The Registering Authority may call for additional information to process the application for renewal, and if the

Registering Authority has any reason to refuse, renewal of the registration, the Registering Authority shall enlist all

such grounds and convey the same to the agency, requiring the applicant to show cause why the renewal of the

registration should not be refused and after affording an opportunity of hearing to the agency by allowing filing of

appropriate reply and leading of evidence if necessary, the Registering Authority shall pass necessary order there on.

(3) Until and unless the order on the application for renewal is passed, the agency shall be entitled to maintain the

outdoor hoardings erected.

(4) If no order is passed, by the Registering Authority within a period of 6 months from the date of the application,

the application for renewal shall be deemed to have been granted and the Registering Authority will have to make an

appropriate endorsement on the Certificate of Registration, of its renewal;

(5) If the agency is aggrieved by the order of the Registering Authority, such agency shall have right to file an appeal

before the Appellate Authority within 30 days from the date of the decision and the Appellate Authority shall decide

the appeal within a period of 60 days from the date of receipt of the memo of appeal. In the event of failure of the

Appellate Authority to pass a final order on the appeal filed before it, the appeal shall be deemed to have been allowed,

and the Registering Authority shall be duty-bound to make an endorsement on the Certificate of Registration within

7 days from date of such application from the agency.

7. Duplicate Certificate:

(1) An agency shall be entitled to apply for a duplicate Certificate of Registration issued under this Act if the original

Certificate of Registration is lost, damaged or destroyed;

(2) Upon an application for a Duplicate Certificate for Registration, the Registering Authority upon payment of such

fees as may be prescribed, issue a Duplicate Certificate;

(3) Such Duplicate Certificate shall be valid and have full force as an Original Certificate of Registration issued under

Section 5 of this Act.

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CHAPTER IV

Removal of Name from Register

8. Removal of Name from the Register:

(1) The Registering Authority may, by a written order and after providing the concerned agency a reasonable

opportunity of being heard, remove the name from the register and cancel the Certificate of Registration on any of the

following grounds:

(a) If the agency has been adjudicated insolvent by a court of competent jurisdiction and remains undischarged;

(b) If the agency has committed three consecutive wilful violations of the conditions stipulated in the permissions

granted under Sections 9,10,11,12,13,14 of this Act.

Provided no action under sub-clause (b) shall be taken unless the agency is afforded a notice of such violation,

if any, and afforded an opportunity to rectify such violation. Failure to rectify such violation shall be considered wilful

violation under this sub-clause.

(2) Upon removal from the Register under sub-section (1), the concerned agency shall be required to immediately

remove all outdoor hoardings erected by it.

(3) In the event of any delay in removal of the outdoor hoardings required to be removed by such agency, the

Registering Authority shall be entitled by itself or through its authorised personnel to remove the outdoor hoardings

and to recover the cost thereof from such agency;

(4) In the event of damage or destruction of the hoarding during such removal, no compensation shall be payable

for any loss occasioned, if any.

CHAPTER V

Regulation of outdoor hoarding

9. Regulation of Erection, Construction or Placement of Outdoor Hoarding on Private Property:

(1) No agency shall be entitled to erect, construct or place any outdoor hoarding unless it has a valid Certificate

of Registration issued under this Act.

(2) No agency shall be entitled merely by the fact that it has a Certificate of Registration to erect, construct or place

outdoor hoarding without permission from the jurisdictional Local Authority and on payment of such fees under their

respective Legislations.

(3) Any violation may entail cancellation of the Certificate of Registration of the agency.

10. Regulation of Erection, Construction or Placement of Outdoor Hoarding on Government-Owned Land/

/Space/Site:

(1) Any land, space (horizontal or vertical), site, building, asset, utility, surface, or outdoor hoarding under the control

of a local authority, Government department, Government corporation, or Public Sector Undertaking, which has been

designated for the construction, erection, placement, or use of an outdoor hoarding, shall be allotted through a public

auction.

(2) Allotments made through such auction for the construction, erection, or placement of outdoor hoardings shall

be granted for a period of 5 years on a Design, Build, Operate, and Transfer (DBOT) basis.

(3) No agency which has obtained allotment under sub-section (1) shall be eligible for automatic renewal.

(4) Upon the expiry of the allotment period, the land, space, site, or related asset shall be re-granted by means of

a public auction.

11. Control Over Outdoor Hoardings:

(1) The size of outdoor hoardings, including the minimum size and the maximum size and the criteria for outdoor

hoardings, shall be specified in Schedule II.

(2) The materials which may be used for outdoor hoardings shall be specified in Schedule III.

(3) Any violation may entail cancellation of the Certificate of Registration of the agency.

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12. Distance, Lighting Criteria Regulations for Outdoor Hoardings:

(1) The Distance and Lighting criteria for the erection of outdoor hoardings shall be such as is prescribed in

Schedule IV.

(2) Any violation may entail cancellation of the Certificate of Registration of the agency.

13. Places Where Outdoor Hoardings are permitted:

(1) Unless otherwise specifically prohibited and subject to provisions of this Act, an agency shall be entitled to erect

outdoor hoardings on any land (including plots) or building or structure subject to appropriate arrangement or NOC

from the owner of such property.

(2) Any violation may entail cancellation of the Certificate of Registration of the agency.

14. Places Where Outdoor Hoardings are prohibited:

(1) Outdoor hoardings are prohibited in the following;

(a) Sloping or non-developable sloping land with a gradient of more than 25%;

(b) Protected forest areas and designated wildlife sanctuaries;

(d) Khazan lands identified and mapped by the Goa Coastal Zone Management Authority;

(e) Protected monuments and areas governed under the Goa Ancient Monuments and Archaeological Sites and

Remains Act, 1978 (Act No. 1 of 1979);

(f) Monuments and protected sites as defined under the Ancient Monuments and Archaeological Sites and

Remains Act, 1958 (Act No. 24 of 1958);

(g) Areas declared as World Heritage Sites;

(h) Cremation grounds and burial sites;

(i) Lands designated as open spaces under the Goa Town and Country Planning Act, 1974 (Act No. 21 of 1975);

(j) Lands where development is expressly prohibited by the Central Government;

(k) Properties currently under legal dispute, where any Court, Tribunal, or statutory authority has issued an

injunction, status quo, or prohibitory order.

(l) Coastal Regulation Zones (CRZ): In CRZ area,

(i) In CRZ-I: outdoor hoarding is totally prohibited

(ii) In CRZ-II: No: hoardings to be permitted along the bank of the river and within 200 metres of HTL

(iii) In CRZ-III: Hoardings in No Development Zone prohibited,

(m) Outdoor hoarding shall not be permitted on a building or a structure which is in a ruinous or dangerous state.

(n) Outdoor hoarding shall not be permitted on sloping roofs of buildings.

(o) There shall be no outdoor hoarding erected on footpaths.

(p) Outdoor hoarding shall not be permitted on traffic islands.

(2) Any violation may entail cancellation of the Certificate of Registration of the agency.

Chapter VI

Penalties & Inspection

15. Penalty for Default in Registration:

(1) Any agency that erects, constructs, places an outdoor hoarding without being duly registered shall be liable to

a penalty of ` 10,000 (Rupees Ten Thousand only).

(2) If the penalty imposed under sub-section (1) is not paid within 30 days from the date of the order, the agency

shall be liable to pay penal interest of ` 100 (Rupees One Hundred) per day.

(3) Such penalty shall be recoverable as arrears of land revenue under the Goa Land Revenue Code, 1968.

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16. Penalty for False Statement:

(1) If any person or agency, while required to make a statement under this Act or the rules made thereunder,

knowingly makes a false statement or conceals a material fact, such person or agency shall be liable to a penalty of

` 20,000 (Rupees Twenty Thousand).

(2) Such penalty shall be recoverable as arrears of land revenue under the Goa Land Revenue Code, 1968.

17. Power of Inspection:

(1) The Competent Authority shall inspect every existing outdoor hoarding at least once during each calendar year,

regardless of whether such outdoor hoarding has been granted permission.

(2) If, during such inspection, the Competent Authority finds any outdoor hoarding erected, constructed, or placed

in violation of the permissions granted or the provisions of this Act, it shall initiate appropriate action in accordance

with the provisions of this Act.

Chapter VII

Appeals

18. Appeals:

(1) An appeal shall lie only in respect of matters provided for in this Act and where specifically provided.

(2) Any person aggrieved by any decision, order, or direction issued or failure to pass Order for the registration

or for renewal of the Certificate of Registration by the Registering Authority, may prefer an appeal to the Appellate

Authority within a period of 60 days from the date of such decision, order, or direction.

(3) If the Appellate Authority is satisfied that there was sufficient cause for the delay in filing the appeal within the

time prescribed under sub-section (1), it may entertain the appeal, provided it is filed within a maximum period of 120

days from the date of the original decision, order, or direction.

(5) Subject to what is provided herein in this Act, the decision of the Appellate Authority shall be final.

Chapter VIII

Insurance & Indemnification

19. Insurance:

(1) Every agency shall obtain an insurance policy for each such outdoor hoarding to cover any liability which may

arise due to the construction, erection or collapse (fully or partially) of an outdoor hoarding.

(2) A copy of each such insurance policy shall be furnished to the Local Authority in whose jurisdiction the outdoor

hoarding has been erected.

(3) At any time during the registration period, the agency shall provide evidence of a valid insurance for the outdoor

hoarding to the Registering Authority on demand.

20. Indemnity:

The Agency shall indemnify the Registering Authority as well as the Local Authority against all actions, proceeding,

claims, demands, costs, losses, damages and expense which may be brought against, or made upon the concerned local

authorities or the Registering Authority, which arise as a result of the erection, construction or placement or the

continued presence of the outdoor hoarding.

Chapter IX

Power to make rules

21. Power to make rules:

(1) The Government may, by notification published in the Official Gazette, make rules for carrying out the purposes

and provisions of this Act.

(2) Without prejudice to the generality of the foregoing, such rules may provide for:

(a) The form and manner of application and the prescribed fee for issuance of a Certificate of Registration under

Section 5;

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(b) The format of the Certificate of Registration to be issued under Section 5;

(d) The fee for issuance of duplicate certificates under Section 7;

(e) Any other matter which may be prescribed or is required to be prescribed under this Act.

SCHEDULE I:

TYPES OF OUTDOOR HOARDING WITH DEFINITIONS

(a) “Outdoor Hoarding on Iron/Steel Multi-Angle Structures/Frames” means a permanent or temporary outdoor

advertising display mounted on a frame composed of iron or steel, typically constructed with multiple angular supports

to ensure structural stability. These structures are generally free-standing, wall-mounted or erected on buildings or

rooftops and designed to carry one or more advertising panels. Such outdoor hoardings may support static or

illuminated displays and are intended for long-term or temporary installations. The display area may be single or double-

sided and can include static, non-lit, front-lit, back-lit, or digital without video formats.

(b) “Unipole” means a type of outdoor hoarding structure mounted on a single vertical steel shaft or pole, typically

elevated above ground level for enhanced visibility from a distance. The display area may be single- or double-sided

and can include static, non-lit, front-lit, back-lit, or digital without video formats.

(c) “Dualpole” means an advertising structure supported by two vertical shafts or poles made of steel or similar

material. Dualpoles offer greater structural strength and are used to support larger or wider advertising panels than

unipoles. The display area may be single- or double-sided and can include static, non-lit, front-lit, back-lit, or digital

without video formats.

(d) “High Mast Pole – back-lit, Front-lit, Non-lit Display” refers to an elevated advertising structure mounted on

a tall, single mast, designed for long-distance visibility. These poles may support various types of lighting configurations:

• Back-lit: The advertisement is internally illuminated, providing uniform lighting from behind the display.

• Front-lit: The display is illuminated by external light fixtures aimed at the surface from the front.

• Non-lit: The display has no integrated lighting system and relies solely on ambient lighting or daylight visibility.

(e) “Gantry” means a large overhead structure that spans across the width of a road or carriage way and is used

for displaying advertisements, directional signs, or public messages. Gantries are typically mounted on columns located

on either side of the road and may be static, non-lit, front-lit, back-lit, or digital without video.

(f) “Shelter – Bus, Transit Waiting, Rain” means a covered structure installed at designated public transit points,

such as bus stops or waiting areas, intended to provide shelter. These shelters may incorporate advertising panels on

one or more sides and can include static, non-lit, front-lit, back-lit, or digital without video formats. They serve dual

purposes: providing a public utility and space for regulated advertising.

(g) “Public Amenities” refers to public-use infrastructure provided for the benefit of the general public, which may

incorporate advertising panels as part of its design. This includes, but is not limited to, public toilets, drinking water

kiosks, benches, and information kiosks.

(h) “Neon Display” means an illuminated sign or advertisement using neon gas-filled tubes to produce light in

various colours. These displays are typically used for decorative or attention-grabbing purposes and can be static or

lit in nature.

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SCHEDULE II:

SIZING CRITERIA FOR OUTDOOR HOARDINGS

(A) Sizing Criteria

(1) The size criteria of the following outdoor hoardings shall be as follows;

Sr. No.

Outdoor Hoarding Type

Size of Category of Hoarding

Maximum Size

Minimum Size

Width X Height

(Size in Feet)

Outdoor Hoarding on Iron/Steel multiple

100 x 40

15 x 10

angles structures/frames

Unipole (structure on a single shaft)

30 x 15

7 x 5

Dualpole (structure on a double shaft)

30 x 15

7 x 5

High Mast Pole – Back lit, Front–lit, Non-lit

8 x 5

7 x 4

(Display)

Gantry (Signage’s display across the road

Vertical - 5; Horizontal -

Vertical - 3; Horizontal -

width)

across road length

Shelter – Bus, Transit Waiting, Rain

75% of the space

N/A

Public Amenities

75% of available surface space Less than 20% of avail-

on all sides of the amenity

able surface space on all

sides of the amenity

Neon display

10 x 8

4 x 3

(2) The bottom edge of any outdoor hoarding installed along a State Highway, major district road, other district road,

or village road shall be positioned at a minimum height of 10 feet above the highest point of the ground surface directly

beneath it. Furthermore, no such device shall exceed a total height of 75 feet from the road level.

(3) For outdoor hoardings erected or constructed on buildings - walls or roof tops, the following criteria is applicable:

(a) When erected on top of the building, the maximum height of the outdoor hoarding shall not exceed 25% of

the length of the building;

(b) An outdoor hoarding shall be allowed to be erected on a building only if it has been examined for structural

stability and the building has been examined on whether it can withstand the pressure of the outdoor hoarding, and

a certificate to that effect is produced from the certified Structural Engineer; the outdoor hoarding erected on a

building shall maintain a setback of 10 feet from the edges of the building.

Authority under the Aircraft Act, 1934 and the rules framed thereunder and all other applicable rules and regulations

in this regard concerning any outdoor hoarding proposed to be erected/constructed/altered within five kilometres

from the aerodrome reference point.

(4) Outdoor hoardings displayed on motor vehicles shall adhere to the provisions of the Motor Vehicles Act, 1988,

and obtain all necessary approvals for modifications as prescribed under the said Act and its corresponding Rules.

(a) Such motor vehicles shall be stationed exclusively at designated parking locations approved by the State

Transport Department, as specified in the permission granted.

(b) In cases where electronic displays are installed on the motor vehicle, these displays must remain covered while

the vehicle is in transit to and from the approved parking location.

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(B) Outdoor Hoarding Criteria

(1) The site selected for the erection/construction of the outdoor hoarding shall not cause any hindrance to the

vehicular and pedestrian traffic.

(2) The agency shall carry out a ground survey and satisfy itself that no utility services such as power,

telecommunications, gas, storm water supply and sewerage are located under the surface whereupon the outdoor

hoarding is proposed to be erected/constructed/altered.

(3) The agency shall be solely responsible for ensuring that during the erection, maintenance, alteration and

operation of an outdoor hoarding, the said outdoor hoarding does not conflict with utility services.

(4) All outdoor hoardings, whether temporary or permanent, must be certified for structural stability by a qualified

and certified Structural Engineer.

(5) The structural certification must confirm that the design complies with applicable Indian Standards, relevant

Codes of Practice, and the conditions prescribed under these Rules. The design must account for factors such as wind

loads, seismic activity, and soil bearing capacity.

(6) The Structural Engineer shall be held accountable for any structural failure of the outdoor hoarding. A structural

audit should be conducted every 3 years post the date of erection of the outdoor hoarding, and a compliance report

submitted to the Registering Authority in the prescribed format within 60 days from the expiry of 3 years.

(7) Outdoor hoardings shall not negatively impact the environment, streetscape, or architecture of the site due to

excessive size, illumination, poor design, or workmanship.

(8) Outdoor hoardings must not pose any risk to public safety, property, or traffic.

(9) No part of an outdoor hoarding shall extend beyond the property boundaries where it is erected.

(10) No tree in a public area shall be removed or damaged for outdoor hoarding installation without prior approval

under the Goa Preservation of Trees Act, 1984.

(11) Outdoor hoardings must not damage, spoil, or interfere with any property in public view and must follow the

prescribed distance norms of this policy.

(12) Outdoor hoardings must not resemble or mimic traffic signals or signs.

(13) Shapes or designs that may be confused with official road signage, as defined under IRC:67-2001, are not

allowed.

(14) Outdoor hoardings shall be aesthetically designed.

(15) An outdoor hoarding which is or may be a traffic hazard will not be permitted. An outdoor hoarding may be

considered a traffic hazard if it interferes with road safety or traffic efficiency, for instance:

(a) If it interferes with the effectiveness of a traffic control device (e.g. traffic light, stop or give way sign);

(b) Distracts a driver at a critical time (e.g. deciding at an intersection);

(d) Is a dangerous obstruction to road or other infrastructure, traffic, pedestrians, cyclists or other road users;

(e) Is in an area where there are several outdoor hoardings and the cumulative effect of those outdoor hoardings

may be potentially hazardous;

(f) If it is situated at locations where the demands on drivers’ concentration due to road conditions are high, such

as at major intersections or merging and diverging lanes.

(g) No outdoor hoarding may be located inside a prohibited area of a public street and concerning overhead road

traffic signs;

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(16) Besides the aforesaid, the outdoor hoardings would be disallowed where additional driver focus is required,

such as:

(1) Locations involving high-speed traffic movements such as diverging, merging, or weaving manoeuvres at

intersections;

(2) Areas near intersections where two lanes converge and vehicles are required to merge at elevated speeds;

(3) Intersections or sections of roads which, because of lane configuration or geometry, may require an increased

level of driver concentration.

(4) The outer curve of a divided road where advertisements are oriented toward oncoming traffic from the opposite

direction, and where the road design, curvature, or visual angle poses safety concerns;

(5) Any hoarding must be positioned at a distance of 100 metres from the center of an intersection, and traffic

flow may not be impeded during the erection and maintenance of a hoarding located in a public street;

(6) Sections of road that have a vehicle crash history higher than the system average;

(7) Obstruct or impede the free flow of traffic entering or exiting schools, hospitals, or venues that accommodate

medium to large public gatherings.

(8) Pedestrian crossing facilities.

(9) Within Road Medians.

(17) The outdoor hoarding shall not obstruct a fire escape or the means of access to or egress from a fire escape;

(18) The outdoor hoarding shall not block the direct passage, entrance, or cause inconvenience concerning the direct

access to any building;

(19) The outdoor hoarding shall not block any door, window, veranda or any such opening in any building;

SCHEDULE III

MATERIAL CRITERIA FOR OUTDOOR HOARDINGS

(1) The material criteria for outdoor hoardings shall be as follows;

Sr No.

Function

Material Type

Structural Frame (Supporting Structure)

1. Mild Steel (MS) Angle Sections/Channels/Pipes

2. Galvanised Iron (GI) Pipes

3. Metal Sheets

4. Aluminium

5. Concrete/Reinforced Cement Concrete

Display Surface (Front Face/Panel Area)

1. Flex (PVC Banner Materials)

2. Vinyl/Self-Adhesive Vinyl

3. Acrylic Sheets

4. Aluminium Composite Panel (ACP sheets)

5. Polycarbonate Sheets

Illumination Components (Lit/Digital without video)

1. LED Bars/Floodlights

2. Tube Lights/Fluorescent Lamps

3. Neon Tubes

4. LED Panels

Fixing & Mounting Hardware (Final Strengthening)

1. Fasteners (Nuts, Bolts, Clamps, Hooks)

2. Welding Electrodes/Welding for Frame

Assembly

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3. Tension Ropes/Bungee Cords/Eyelets

4. High Quality Glue

Other Add-ons (as and when required)

1. Anti-Rust Coatings

2. Primer Paint

3. Reflective Films/Inks

4. Weatherproof Lamination

(2) The outdoor hoardings’ frame and structure must be constructed by standard safety norms. With the use of

strong material and keeping public safety and weather conditions of Goa, especially during monsoons, in mind.

________

SCHEDULE IV

DISTANCE AND LIGHTING CRITERIA FOR OUTDOOR HOARDINGS

(A) Distance Criteria

(1) The following spacing norms shall be followed across all road types, including State Highways, Major District

Roads, Other District Roads, and Village Roads:

1. Lateral (Side-by-side) spacing, from the end point of one outdoor hoarding to the beginning point of the next

outdoor hoarding: 15 Feet to 20 Feet

2. Front-to-back spacing between outdoor hoardings: 30 Feet to 50 Feet

(2) For outdoor hoardings proposed to be installed along State Highways, major district roads, other district roads,

and village roads:

(a) If the display is oriented parallel to the direction of traffic, the outdoor hoarding shall be installed at a minimum

lateral distance from the edge of the right of way equivalent to the total height of the outdoor hoarding from the

ground level, plus an additional 10 feet.

(b) If the display is oriented perpendicular to the direction of traffic, the outdoor hoarding shall be installed at

a minimum lateral distance of 50 feet from the edge of the right-of-way.

(3) For outdoor hoardings proposed to be erected along National Highways, the Agency shall strictly comply with

the provisions of the Control of National Highways (Land and Traffic) Act, 2002. For hoardings beyond the jurisdiction

of the National Highways Authority, the provisions of the present Act shall apply.

(B) Lighting Criteria

(1) Lighting and Energy Standards for Illuminated outdoor hoardings:

(a) Electrical setups must comply with BIS and BEE standards.

(b) Renewable energy sources, such as solar power, are encouraged.

(d) Lighting must focus only on the outdoor hoarding, avoid glare or spillover, and can be downward and upward

facing, given that it focuses on the outdoor hoarding face only and has no spillover

(e) Flashing, animated, rotating, or moving outdoor hoardings are not permitted on roads due to safety concerns.

(f) Electrical systems must prioritise public safety, be registered in the agency’s name, and follow approved

protection protocols.

(g) A certified sketch and test certificate from a licensed electrical contractor must be submitted.

________

ANNEXURE-III

ORIGINAL BILL AS INTRODUCED IN THE HOUSE ON 24TH MARCH, 2025.

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The Goa Outdoor Advertisement (Regulations & Control) Bill, 2025

(Bill No. 08 of 2025)

BILL

A bill to provide for effective regulation of hoardings in the State of Goa.

Whereas, there is no special, and/or specific statute governing the erection, regulation or control of

temporary and seasonal structures permitted under Coastal Regulation Zone Notification.

Whereas, it is necessary to provide for a law, for the purpose of effective regulation and determination

of issuance of permission and monitoring of hoardings in the State of Goa.

Be it enacted by the Legislative Assembly of Goa in the seventy fifth year of the Republic of India, as

follows:

________

CHAPTER I

PRELIMINARY

1. Short title, extent and commencement.— (1) This Bill may be called the Goa Outdoor

Advertisement (Regulation and Control) Bill, 2025.

(2) It extends to the whole of the State of Goa.

(3) It shall come into force from such date as may be notified in the Official Gazette.

2. Definitions.— In this Bill, unless the context otherwise requires,—

(a) “Advertisement” means and includes any information, device or representation in any manner such

as announcement or direction by word, letter, model, image, or a combination thereof, signs by means

of posters, hoarding boards, banners, temporary arches, illuminated signs, name boards, direction

boards, digital board, sky sign, placard, digital LED, LCD, backlit sign, neon display, electronic display,

video display, laser display, balloons, etc. for the purpose of commercial exploitation or for publicity

or giving information or to attract public to any place, person, public performance, public and social

messaging, article of merchandise or to promote a product or service in a commercial sense;

(b) “Agency for outdoor Advertisement device” means any person registered under sub-section (1)

of Section 7;

(d) “Appellate Authority” means the Director of Information and Publicity, Government of Goa;

(e) “Committee” means the Goa Advertisement Regulatory Committee constituted under Section 3;

(f) “Building” includes a house, out house, stable, shed, hut, tank, and other enclosure or structure

whether of masonry, bricks, wood, mud, metal or any other material what-so-ever, whether used as

a human dwelling or otherwise, and also includes awning, windows, walls (including compound walls),

fencing and the like;

(g) “Competent Authority” means the Entertainment Society of Goa constituted by the Government;

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(h) “Display” means the display of any commercials or display of non-commercial;

(i) “Commercials” means any advertisement relating to any commercial activity or activity that aims

at earning of revenue or publicity or marketing of a product or service;

(j) “Display of Non-Commercials” means any display which is not covered by Display of Commercials;

(k) “Election” means a union, State or local Government election held under the superintendence and

control of Election Commission of India/State Election Commission;

(l) “Government” means the Government of Goa;

(m) “Local Authority” means and includes a municipality, corporation or village panchayat, as the

case may be, constituted under any law for the time being in force in the State of Goa;

(n) “Owner” in relation to any property, includes the person for the time being receiving or entitled

to receive, whether on his own account or as an agent, trustee, guardian, manager, or receiver for

another person, or for any religious or charitable purpose, the rents or profits of such property;

(o) “Outdoor advertisement device” means any device which is attached to, forms part of, or is

connected with any building or fixed to a tree or to the ground or to any pole, screen, or hoarding or

exhibited/displayed in a space or in or over any water body, which is used for the purpose of advertisement

and includes devices specified in Schedule I;

(p) “Person” means and includes but is not limited to any individual, Government Department, local

authority, a political party (registered under Section 29 A of the Representation of the People Act,

1951), company or association or body of individuals, whether incorporated or not.

“Right of way”, means the right of way of the road or street.

(q) inclusive of the carriageway, shoulder, drain, footpaths, measured at right angles to the course of

direction of such road or street and includes width provided to the road embankments;

3. The Goa Advertisement Regulatory Committee.— (1) The Government shall, by notification in

the Official Gazette, constitute a Goa Advertisement Regulatory Committee consisting of the following

members, namely;

(a) Director of the Department of Information and Publicity-Chairperson, ex-officio,

(b) General Manager, Entertainment Society of Goa-Member Secretary, ex-officio,

(i) The Department of Tourism (not below the rank of Deputy Director);

(ii) The Directorate of Transport (not below the rank of Deputy Director);

(iii) Electricity Department (not below the rank of Executive Engineer);

(iv) Public Works Department (Roads) (not below the rank of Executive Engineer);

(v) Public Works Department (National Highways) (not below the rank of Executive Engineer).

4. Meetings of the Committee.— The Committee shall meet at least twice a year on such dates and

at such time and place as it may deem fit and observe such rules of procedure in regard to the transaction

of business at its meetings as prescribed.

5. Functions and powers of the Committee.— (1) The Committee shall advise and make

recommendations to the Government in matters relating to advertisement, outdoor Advertisement devices

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and display, and it shall perform such other functions as the Government may, from time to time, assigned

to it for carrying out purposes of this Bill.

(2) In particular, and without prejudice to the generality of the foregoing provisions, the Committee

may,—

(a) recommend revision of the Schedules appended to this Bill;

(b) seek the views of an Expert or Consultant wherever necessary;

(d) direct the Competent Authority to prepare and maintain a GIS based Outdoor Advertisement

Device Master Plan for the State, and geo-tag all the outdoor Advertisement devices erected,

constructed or placed as referred in Section 11;

(e) issue appropriate directions to the Competent Authority based on the analysis of the reports

placed before it in terms of sub-section (3) of Section 28;

(f) supervise and monitor the functioning of the Competent Authority;

(g) review and monitor the processing of applications by the Competent Authority.

(3) The Committee shall do all other things that are necessary for its smooth functioning.

6. Functions and Powers of the Competent Authority.— 1) The Competent Authority shall,

(a) permit and regulate the erection, construction, maintenance, alteration and operation of outdoor

Advertisement devices and displays within the State of Goa;

(b) appoint and manage consultants for the preparation of the GIS based Outdoor Advertisement

Device Master Plan for the State of Goa;

kept updated,—

(i) details of the registered outdoor advertisement devices,

(ii) details of placement of outdoor Advertisement devices,

(iii) availability of space for erection of outdoor Advertisement devices as depicted on the GIS

based Master Plan,

(iv) details of the registered displays,

(v) all notifications related to outdoor Advertisement devices and display.

(d) appoint committees for the purpose of carrying out inspection in terms of sub-section (1) of

Section 28;

(e) perform such other functions as are incidental, supplemental or consequential to any of the

functions aforesaid as may be prescribed.

(2) The Competent Authority may exercise all such powers as may be necessary or expedient for its

smooth functioning.

7. Mandatory Registration.— (1) Every person intending to erect, construct, or place an outdoor

Advertisement device shall apply for registration to the Competent Authority in such form and manner as

may be prescribed.

(2) Every person intending to use an outdoor Advertisement device, which has been erected, constructed

or placed by any Agency for outdoor Advertisement Device, for the purpose of display, or intends to

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display without the use of an outdoor advertisement device, shall apply for registration to the Competent

Authority in such form and manner as may be prescribed.

(3) Notwithstanding anything contained in sub-section (1) and (2), any person who on the date of

coming into force of this Bill, has already erected, constructed or placed or is using an already erected,

constructed or placed outdoor Advertisement device for the purpose of display, or is displaying without

the user of an outdoor advertisement device shall apply to the Competent Authority for registration under

this Bill within six months from the coming into force of this Bill.

(4) An Agency for outdoor Advertisement device and an Agency for display; whether temporary or

permanent and whether existing or proposed shall apply for registration in such form and manner, as may

be prescribed.

(5) The Competent Authority may call for additional information from the applicant to process the

application under sub-sections (1), (2), (3) and (4).

(6) The certificate of registration shall be granted upon payment of such fees as may be prescribed.

Provided that the Government may by notification exempt certain category of persons from the payment

of fees.

(7) The registration shall remain valid for a period of five years in case of local authorities and

Government departments and for a period of three years in other cases, unless specifically cancelled by

the Competent Authority.

(8) The registration shall be automatically renewed subject to payment of such renewal fees as may be

prescribed and the Competent Authority shall process the renewal unless specifically informed by the

agency for outdoor Advertisement device, or the agency for display, fifteen days prior to the expiry of the

registration period, not to proceed with renewal or where the Competent Authority has reasons not to

proceed with the renewal.

(9) The Competent Authority may call for additional information to process the renewal under

sub-section (8).

8. Refusal to register.— (1) The Competent Authority may refuse registration or renewal of registration

under Section 7 on any of the following grounds, namely:—

(a) if the Agency’s name has been removed from the register under Section 10 and three months have

not elapsed since the date of removal;

(b) if the person or the Agency has been declared an insolvent by a Court of competent jurisdiction

and has not been discharged;

debarred by the Government for undertaking advertising business.

(d) if the person or the Agency, or any one of its directors, owners, proprietors, partners has any

outstanding dues with the Competent Authority.

(e) if in the opinion of the Competent Authority there is sufficient ground, to be recorded in writing,

for refusing registration.

(2) No application for registration shall be refused unless the person applying for registration has been

afforded a reasonable opportunity of being heard.

9. Certificate of Registration.— (1) The Competent Authority shall, unless registration is refused,

enter the name and the particulars of the person or Agency for outdoor Advertisement device or the

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Agency for display, in the e-register maintained for this purpose and shall issue a certificate to the Agency

for outdoor Advertisement device and/or the agency for display, in such form as may be prescribed.

(2) Any person or an Agency for outdoor Advertisement device and/or the agency for display registered

under sub-section (1) can surrender its registration in writing during the tenure of the registration period,

without any refund of registration fees.

10. Removal of the name from the e-Register.— (1) The Competent Authority may after affording

a reasonable opportunity of being heard, by an order in writing, remove the name of a person or an

Agency for Outdoor Advertisement Device or an Agency for display from the e-register and cancel the

certificate on any of the following grounds, namely:—

(a) if the person or the Agency contravenes the provisions of Section 17;

(b) if the person or the Agency is declared an insolvent by a Court of competent jurisdiction and has

not been discharged;

permissions granted under Section 11 and/or 12.

(2) Any person or an Agency whose name is removed from the e-register under sub-section (1) shall

forthwith remove every outdoor Advertisement device erected by it and/or remove every display put up

by it. Any delay in removing the outdoor advertisement device and/or the display beyond the stipulated

period specified in sub-section (10) of Section 11 or sub-section (10) of Section 12, shall be punishable

with penalty under Section 23.

11. Regulation of erection, construction or placement of outdoor Advertisement device.— (1)

Subject to such rules as may be prescribed, no person or Agency for outdoor Advertisement device

registered under section 7, shall erect, construct or place an outdoor Advertisement device, both temporary

and permanent, anywhere, without the written permission from the Competent Authority. The permission

may be granted by the Competent Authority on receiving an application in such form and upon payment

of such fees as may be prescribed.

Provided that the Government may by notification exempt certain category of persons from payment

of the fees.

(2) If any person or an Agency for Outdoor Advertisement device intends to modify, re-erect, upgrade,

realign, relocate or alter the Outdoor advertisement device, a fresh permission in terms of sub-section (1)

shall be obtained for the modification, re-erection, upgradation, realignment, relocation or alteration of the

Outdoor advertisement device.

(3) Notwithstanding anything to the contrary contained in any other State law for the time being in force,

every outdoor Advertisement device except which is erected before the 9th day of September, 2010 shall

be in compliance with the criteria specified in Schedule II.

(4) No Outdoor Advertisement device shall be erected/constructed in any of the following areas:-

(a) sloping or non-developable slope land with a gradient of more than 25%;

(b) protected forest land and wildlife sanctuaries;

(d) khazan lands mapped by the Goa Coastal Zone Management Authority;

(e) Coastal Regulation Zone notified under the Coastal Regulation Zone Notification, 2011;

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(f) Protected Monuments and protected areas as defined under the Goa Ancient Monuments and

Archaeological Sites and Remains Act, 1978 (Act No. 1 of 1979);

(g) Protected Monuments and protected areas as defined under the Ancient Monuments and

Archaeological Sites and Remains Act, 1958 (Act No. 24 of 1958);

(h) World Heritage Areas;

(i) Cremation grounds and graveyards;

(j) lands earmarked as open spaces under the Goa Town and Country Planning Act, 1974 (Act 21

of 1975);

(k) land whereupon development is wholly prohibited by Central Government;

(l) land under dispute where any Court, Tribunal, or any statutory authority has passed any injunction

or granted any status quo or prohibitory orders.

(5) Notwithstanding anything inconsistent therewith contained in any other enactment enacted by the

State Legislature, the provisions of such other State laws relating to regulation and providing for control

of erection construction and placement of outdoor advertisement device and levy and collection of taxes

with respect to the regulation and control of erection, construction and placement of outdoor advertisement

device shall cease to apply on commencement of this Bill.

(6) The Competent Authority shall allot an unique identification number as well as a Quick Response

code to each outdoor Advertisement device, whether temporary or permanent, in such manner as may be

prescribed. The said unique identification number and the Quick Response Code shall be conspicuously

reflected on the right-hand side of the outdoor Advertisement device.

(7) The agency for outdoor Advertisement device shall ensure that the unique identification number and

the Quick Response Code at all times are displayed on the outdoor Advertisement device, unless the

Agency for outdoor advertisement device is exempted by the Competent Authority from displaying the

unique identification number and Quick Response Code on it, in light of the nature and size of the Outdoor

advertisement device.

(8) A picture of the unique identification number and the Quick Response Code affixed on the outdoor

Advertisement device shall be uploaded by the Agency for Outdoor Advertisement device on the website

of the Competent Authority in such form as may be prescribed.

(9) The permission granted by the Competent Authority for the erection, construction or placing of a

permanent outdoor Advertisement device, shall remain valid for a period of five years in case of outdoor

Advertisement devices of Government Agencies and for a period of three years in case of outdoor

Advertisement devices of non-Government Agencies.

(10) The permission granted by the competent Authority for the erection, construction or placing of a

temporary outdoor Advertisement device shall be valid for a period of 01 year but not exceeding one (1)

year.

(11) The competent Authority may renew the permission granted under sub-section (1), before its

expiry on payment of such fees as may be prescribed.

(12) The agency for Outdoor Advertisement device, can surrender the permission granted under this

section, in writing during the tenure of the validity period without any refund of the fees paid under

sub-section (1). The Agency for Outdoor Advertisement device shall in case of a permanent outdoor

Advertisement device remove the same within thirty days from the surrender of the permission and in case

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of temporary outdoor Advertisement device within fifteen days from the surrender of the permission. Any

delay in removing the outdoor Advertisement device beyond the stipulated period shall be liable for penalty

under Section 22.

12. Regulation of display.— (1) No agency for display registered under Section 7, shall display any

advertisement using an outdoor Advertisement device (either temporary or permanent) or otherwise,

without the written permission from the Competent Authority. The permission may be granted by the

Competent Authority upon receiving an application in such form and upon payment of such fees as may

be prescribed:

Provided that in all the cases where permission is to be granted or not to be granted, the decision shall

be taken by the competent authority within seventy-two working hours from the time of receipt of an

application under sub-section (1).

Provided further that the Competent Authority may by notification exempt certain category of

non-commercial displays from payment of the fees.

(2) If the Agency for display intends to modify or change the advertisement being displayed, a fresh

permission in terms of sub-section (1) shall be obtained for the proposed new or modified display.

(3) Notwithstanding anything to the contrary contained in any other State law for the time being in force,

every display irrespective of the date when it was put up shall not contain any of the prohibited displays

as specified in Schedule III.

(4) Notwithstanding anything inconsistent therewith contained in any other enactment enacted by the

State Legislature, the provisions of such other State laws relating to regulation and providing for control

of display and levy and collection of taxes with respect to display shall cease to apply on commencement

of this Bill.

(5) Any agency for display not being the owner of the outdoor Advertisement device, shall enter into

a written contract with the agency for outdoor Advertisement device for its user. No Objection Certificate

in such form as may be prescribed, shall be furnished from the Agency for outdoor Advertisement device

at the time of obtaining permission under sub-section (1).

(6) The Competent Authority shall allot an unique identification number and a Quick Response Code

to each display, in such form and manner as may be prescribed. The unique identification number and the

Quick Response Code shall be conspicuously reflected on the right hand side of the foot of the display.

(7) The agency for display shall ensure that the unique identification number and the Quick Response

Code at all times are reflected on the display.

(8) A picture of the unique identification number and the Quick response code reflected on the display

shall be uploaded by the Agency for display on the website of Entertainment Society of Goa in such form

as may be prescribed.

(9) The permission granted by the Competent Authority for display on the permanent outdoor

Advertisement devices, shall remain valid for maximum period of five years in case of display of Government

entities and for maximum period of three years in case of display of other entities.

(10) The permission granted by the Competent Authority for display on a temporary outdoor Advertisement

device shall be valid for a period of 01 year but not exceeding one year.

(11) The Competent Authority shall renew permission granted for display before its expiry on payment

of such fees as may be prescribed and every such application for renewal shall be treated as a fresh

application.

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(12) The agency for display, can surrender permission granted for display in writing during the tenure

of the validity period without any refund of the fees paid under sub-section (1). Within seven days from

the surrender of the permission, the Agency for display shall remove the display. Any delay in removing

the display shall be liable for penalty under Section 22.

13. Exemptions.— The provisions of this Bill shall not apply to following Outdoor Advertisement

devices and displays:—

(i) Outdoor Advertisement devices and displays which are mandated or permitted under legislations

enacted by the Parliament and includes the Railway Act, 1989, the Airports Authority of India Act,

1994, the Defence of India Act, 1962 and The Major Ports Authorities Act, 2021. The Competent

Authority shall be intimated, in such form as may be prescribed, of the installation of all such Outdoor

Advertisement devices and displays where the device or display faces the vehicular traffic plying on the

surrounding public streets or is visible from a public street or a public place.

(ii) Outdoor Advertisement devices and displays relating to the administration and/or public information

exhibited within the compound of Bus terminals, metro stations or public information which are exhibited

within any bus terminals, or metro station, when not carrying the name of a product or service;

(iii) Outdoor advertisement device and display exhibited within the walls or window of any building,

except supermarkets, Malls and Cinema Halls.

(iv) Outdoor advertisement device and display is for an invite to any exhibition or to any entertainment

or meeting to be held therein or to any sale or letting of such land or building or any effects therein:

Provided that the outdoor advertisement device and display are erected and installed within the limits

of the venue of the exhibition, entertainment, meeting etc.:

Provided further that the user of such erected devices and utilization of the same for the purpose of

display shall not exceed 7 days.

(v) Any display in the form of graffiti and civic messages published by the Government or the Election

Commission of India for the benefit of the citizens.

(vi) Advertisements made in newspapers, broadcast made over radio or telecast in television or on

social media platforms.

(vii) Name plate announcing the name of the owner or name of the occupier of the building provided

that the device and the display approximately do not cover over 25% of the area of the window, wall,

or surface of the building, where it is displayed and there is no display of an branded product or

branded service on it;

(viii) Signages including but not limited to ‘No-Parking’, ‘welcome’, ‘Beware of dogs’, ‘trespassers

will be prosecuted’ put on the gate or the compound wall of any building.

(ix) Name of the building displayed in any form on the building, except a sky sign:

Provided that the display occupies approximately less than 25% of the area of the window, wall, or

surface of the building wherein it is displayed:

Provided further that there is no display of any branded product or branded service on it;

(x) Wall painting for aesthetic purposes or any other form of artwork created for aesthetics as

decided by the competent authority.

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14. Power to revoke or modify the permission.— (1) The Competent Authority may either suo

moto or upon a complaint received withdraw permission granted under Sections 11 and 12 or amend any

condition or impose a further condition in respect of permission granted under Sections 11 and 12 if:-

(i) as a result of a change in the environment or the aesthetics of the neighborhood, streetscape or

urban design, the display or the outdoor advertisement device impairs or interferes with the appearance,

beauty or damages, disfigures, spoils or injures the area or the aesthetics of the area in which it is

located by reason of its size, intensity of illumination, quality of design, workmanship, material or its

existence;

(ii) the outdoor advertisement device or the display constitutes, or has become, a danger to any

person or property or traffic safety;

(iii) the outdoor advertisement device or the display is obscuring any natural feature, architectural

feature or visual line, traffic signal, street light, CCTV cameras installed by the Government, any building

of architectural, historical or heritage significance;

(iv) the outdoor advertisement device or a part of it has fallen due to an accident or any other cause;

(v) the outdoor advertisement device or the display has been erected or displayed in contravention

of the permissions obtained under Section 11 or 12;

(vi) the outdoor advertisement device or the display has been modified, improved, realigned, relocated

or altered without the permission of the competent authority;

(vii) due to any work to be undertaken by the Central Government, the State Government, local

authority or a statutory Authority, the advertisement is required to be relocated or removed;

(viii) the Competent Authority learns that in the contract executed between an agency for display and

an agency for outdoor Advertisement device, either of the parties is unregistered or the registration as

on the date of execution of the contract is invalid for whatsoever reasons;

(i) in the opinion of the Competent Authority there is sufficient ground to be recorded in writing for

revoking or modifying the permission.

(2) The Competent Authority shall send a notice in writing to a person or an agency for display and/

or the Agency for Outdoor Advertisement Device, concerned of its proposed decision and that the Agency

may within fifteen days from the date of the notice make a written representation concerning the proposed

decision.

(3) In the event of revocation of the permission, the outdoor advertisement device or the display as the

case may be shall be removed by the concerned person or Agency within the period of fifteen days. In

the event of failure on the part of the concerned person or Agency to remove the outdoor advertisement

device or the display within the stipulated period, the same shall be removed by the Competent Authority.

(4) Any expenses incurred by the Competent Authority in this behalf shall be recovered from the

concerned person or Agency as arrears of land revenue.

15. Power to remove an Outdoor Advertisement device.— (1) Notwithstanding anything contained

in this Bill, if, (i) it appears at any time to the Competent Authority that the Outdoor Advertisement device

or any part thereof is in a ruinous state or is likely to fall or is in any other way dangerous to any person

passing by such Outdoor advertisement device or a part thereof, the Competent Authority may by written

notice require the person or Agency for Outdoor Advertisement Device,—

(i) to pull down, the outdoor Advertisement device; or

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(ii) to secure; or

(iii) to remove; or

(iv) to repair;

such Outdoor Advertisement device or part of it, as the case may be, and to prevent all causes of

danger there from.

(ii) it appears to the Competent Authority, for reasons to be recorded in writing, that the danger from

the Outdoor Advertisement device which is in a ruinous state or is about to fall, is imminent, it may,

before the period of the notice under sub-section (1) expires or even in the absence of issuance of the

notice, fence off, pull down, remove, or secure the said Outdoor advertisement device, as the case may

be, or take such steps as may be required to arrest danger.

(iii) if it appears at any time to the Competent Authority, either suo moto or on a complaint that an

outdoor advertisement device has been erected or an advertisement has been displayed in contravention

of Section 11 or 12, the same shall be forthwith removed by the Competent Authority.

(iv) if it appears at any time to the Competent Authority, either suo moto or on a complaint that a

display contains obscene content, the same shall be forthwith removed by the Competent Authority.

(2) All expenses incurred by the Competent Authority to remove an outdoor advertisement device shall

be recovered from the concerned Agency for Outdoor Advertisement device as arrears of land revenue.

16. Procedure for grant of user of land/space/site belonging to the Government.— (1) Any land,

space (horizontal and vertical), site, building, asset, utility, surface or Outdoor Advertising device under the

control of any local authority, Department or wing of the Government, Government corporations or Public

Sector Undertakings which is earmarked by it for the purpose of construction, erection, or placement of

an outdoor Advertisement device or for usage for display shall be put to auction, in such manner as may

be prescribed.

(2) Such allotment by way of auction for the purpose of construction, erection, or placement of an

outdoor Advertisement device shall be for a period of 10 years on Design Build Operate Transfer basis

(DBOT).

(3) Any allotment by way of auction in terms of sub-section (1) shall not be automatically renewed.

The use of the land, space (horizontal and vertical), site, building, asset, utility, surface or Outdoor

Advertising device shall be re-auctioned upon the expiry of the allotment period.

17. Assignment of permission.— (1) No Agency for outdoor Advertisement device shall lend,

transfer or assign the permission granted to it under section 11 to any other registered Agency for outdoor

Advertisement device, without the prior written permission from the Competent Authority. The Competent

Authority may grant permission upon payment of such fees as may be prescribed.

(2) Any Agency for Outdoor Advertising device which lends transfers or assigns the permission granted

to it under Section 11 in contravention of sub-section (1) shall be liable for punishment under Section 23.

(3) No agency for display shall lend, transfer or assign permission granted to it under Section 12 to

any other registered Agency for display.

(4) Any Agency for display which lends, transfers or assigns the permission granted under Section 12,

shall be punishable by the Competent with fine which may extend to Rs. 50,000/-.

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18. Mandatory display of non-commercial information.— (1) An Agency for Outdoor Advertisement

device shall, upon being intimated in writing, display any non-commercial display on its registered outdoor

Advertisement device, as may be decided by the Competent Authority:

Provided that the requirement of mandatory display shall not exceed a maximum period of 30 days in

a calendar year.

(2) No compensation shall be payable to the Agency for Outdoor Advertisement device for this

duration.

Such non-commercial display shall not include any political message of any particular political party or

seasonal, festival or personal greetings and messages by an individual or group of individuals.

19. Imposition of taxes.— (1) Subject to any general or special orders which the Government may

make in this behalf, the Competent Authority shall impose, for the purposes of this Bill, a tax on display:

Provided that the maximum and minimum rates at which the aforesaid tax shall be levied in different

classes of Village Panchayats, Municipal areas and the Corporation and other matters relating to imposition,

assessment, collection and exemptions thereof shall be such as may be prescribed.

20. Fund allocation.— The local authorities which were receiving taxes from the advertisements under

the provisions of their respective laws, shall be compensated by the Government on every quarterly basis

before the 10th day of the month of April, July, October and January of the succeeding year, by payment

of the percentage as may be prescribed of the revenue collected and utilize the balance of the revenue

collected towards the administrative expenses of the Competent Authority and for the purpose of

implementation of the present Bill.

21. Penalty for default in registration.— (1) Any person or an Agency erecting, constructing or

placing an outdoor Advertisement device or using an Outdoor advertisement device for display without

registration shall be punishable with fine of Rs. 1,00,000/-.

(2) Where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) does

not within 30 days from the date of the order imposing such penalty, pay the fine imposed, then such

person shall be liable to pay, by way of penal interest, a sum of:—

(a) Rs.1000/- for each day for the first 30 days from the date of the expiry of the period of 30 days;

and,

(b) Rs. 2000/- for each day thereafter.

(3) where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) and/

or penal interest under sub-section (2), the same shall be recovered as arrears of land revenue, and the

Outdoor Advertisement device shall be removed at the cost of the defaulter.

22. Penalty for default in permission.— (1) Any person or an Agency erecting constructing or

placing an outdoor Advertisement device or displaying an advertisement on any outdoor Advertisement

device without permission of the Competent Authority shall be punishable with fine of Rs. 1,00,000/-.

Provided that any person or any Agency for Outdoor Advertisement device or an Agency for display

which has made an application for renewal of the permission, before the date of its expiry and if the same

is pending disposal, shall not be a defaulter for the purposes of this section.

(2) Where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) does

not within 30 days from the date of the order imposing such penalty, pay the fine imposed, then such

person shall be liable to pay, by way of penal interest, a sum of:-

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(a) Rs. 1000/- for each day for the first 30 days from the date of the expiry of the period of 30

days and,

(b) Rs. 2000/- for each day thereafter.

(3) where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) and/

or penal interest under sub-section (2), the same shall be recovered as arrears of land revenue, and the

Outdoor Advertisement device shall be removed at the cost of the defaulter.

23. Penalty for contravention of any other provision.— (1) If any person or an Agency contravenes

any other provision of this Bill, he shall be punishable with fine of Rs. 25,000/-.

(2) Where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) does

not within 30 days from the date of the order imposing such penalty, pay the fine imposed, then such

person shall be liable to pay, by way of penal interest, a sum of:—

(a) Rs. 1000/- for each day for the first 30 days from the date of the expiry of the period of 30

days and,

(b) Rs. 2000/- for each day thereafter.

(3) where the person or an Agency on whom the penalty of fine is imposed under sub-section (1) and/

or penal interest under sub-section (2), the same shall be recovered as arrears of land revenue, and the

Outdoor Advertisement device shall be removed at the cost of the defaulter.

24. Penalty for false statement.— (1) If any person or an agency required to make a statement

under this Bill or the rules made there under makes a false statement or suppresses a material fact, he shall

be punishable with fine of Rs. 1,00,000/-.

(2) Where the person or an agency on whom the penalty of fine is imposed under sub-section (1), the

same shall be recovered as arrears of land revenue, and the Outdoor Advertisement device shall be

removed at the cost of the defaulter.

25. Obstructing lawful authorities.— (1) If any person obstructs or offers any resistance to, or

otherwise interferes in the discharge of the functions of the Competent Authority or any officer authorized

by the Competent Authority exercising any power, or performing any duties conferred or imposed upon

it or him by or in pursuance of this Bill or the Rules made there under, he shall be liable to punishment

with imprisonment which may extend to three months or with a minimum fine of Rs. 25,000/- which may

extend upto Rs. 5,00,000/- or with both.

(2) The offence under sub-section (1) shall be cognizable, bailable and triable in a summary manner.

26. Duplicate Certificate.— If a registration certificate or permission issued under this Bill is lost,

damaged or destroyed, the Competent Authority shall, on an application made in that behalf by a person

or an Agency holding such certificate and on payment of such fees, as may be prescribed, issue a duplicate

certificate.

27. Publication of name of person removed from the register.— The Competent Authority shall

publish on the website, the names and addresses of the Agencies, and the details of their outdoor

advertisement device and/or display, whose names have been removed from the e-register and whose

certificates have been cancelled under Section 10 or who have surrendered their permissions under

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sub-section (10) of Section 11 and sub-section (12) of Section 12 or whose permission has been revoked

under Section 14.

28. Power to inspect.— (1) The Competent Authority shall at least once in every calendar year inspect

every existing outdoor Advertisement device and display irrespective of whether permission has been

granted for the same.

(2) The Competent Authority shall upon noticing any outdoor Advertisement device erected, constructed

or placed in contravention of Section 11 or any display on an Outdoor Advertisement device which is in

contravention of Section 12, in the course of inspection, initiate action in terms of Section 14.

(3) The report of the inspection as well as the action taken thereupon shall be placed before the Goa

Advertisement Regulatory Committee once every year.

29. Appeals.— (1) Any person aggrieved by any decision, order or direction of the Competent

Authority, may appeal to the Appellate Authority within a period of 60 days from the date of such decision,

order or direction, whose decision shall be final.

(2) Where the Appellate Authority is satisfied that the person has reasonable cause for not preferring

an appeal within the time specified in sub-section (1), he may accept an appeal, provided it is made within

120 days, from the date of the decision, order or direction.

30. Insurance.— (1) The Agency for outdoor Advertisement device shall insure public liability during

the duration of the registration period at its sole cost and expense.

(2) At any time during the registration period, the Agency for outdoor advertisement device shall provide

evidence of a valid Insurance for the Outdoor Advertisement device to the Competent Authority on

demand.

(3) The Agency for outdoor Advertisement device contravening the provisions under sub-section (1)

and (2) shall be punishable under Section 23.

31. Indemnity.— The Agency for outdoor Advertisement Device and the Agency for Display shall

indemnify the Competent Authority as well as the Local Authorities against all actions, proceeding, claims,

demands, costs, losses, damages and expense which may be brought against, or made upon the concerned

local authorities or the Competent Authority, which arise as a result of the erection, construction or

placement or the continued presence of the Outdoor Advertisement Device or the display.

32. Powers and duties of Police in respect of offences and assistance to the Competent

Authority.— Every Police Officer not below the rank of Police Sub Inspector shall give immediate

information to the Competent Authority of an offence to his knowledge which has been committed and

has to be dealt with under this Bill or any rule made thereunder and shall assist the Competent Authority

under Section 28 in the exercise of his lawful authority.

33. Power to make rules.— (1) The Government may, by notification in the Official Gazette, make

rules for carrying out the purposes of this bill.

(2) In particular and without prejudice to the generality of the foregoing power, such rules may provide

for—

(a) such other functions to be performed by the Competent Authority under Section 6(1)(e);

(b) the form and manner in which any application for registration shall be made and fees for certificate

of registration under Section 7;

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(d) the form in which application for written permission shall be made and the fees thereon under

Section 11(1) and 12(1);

(e) the form in which the unique identification number and the quick response code shall be uploaded

by the Agency for outdoor Advertisement device and Agency for display under Section 11(8) and 12(8);

(f) fees for renewal of permission granted under Section 11(11) and 12(11);

(g) form for no objection certificate to be furnished under Section 12(5);

(h) form for intimating the Competent Authority of the installation under Section 13(1);

(i) manner of auction under Section 16(1);

(j) fees for grant of permission by the competent Authority under Section 17;

(k) the maximum and minimum rates at which the tax shall be levied in different classes of Village

Panchayats, Municipal areas and the Corporation and other matters relating to imposition, assessment,

collection and exemptions thereof under Section 19;

(l) the percentage of the revenue to be allotted to the local authorities under Section 20;

(m) fees for issue of duplicate certificate under Section 26;

(n) any other matter which is to be, or may be, prescribed under this Bill.

34. Power to make regulations.— (1) The Committee may, with the previous sanction of the

Government, make regulations consistent with the provisions of this Bill and the rules made thereunder to

carry out the purposes of this Bill.

(2) The power to make regulations under this section shall be subject to the condition of previous

publication and such publication shall be made in the Official Gazette and in such manner as may be

directed by the Government.

35. Power to amend Schedule.— The Government may by notification, in the Official Gazette, omit,

amend or add any entries covered by or specified in Schedules I, II and III. On the issue of such

notification, the Schedule shall be deemed to have been amended accordingly. Every such notification shall

be placed before the State Legislature.

36. Overriding effect.— The provisions of this Bill shall have effect notwithstanding anything inconsistent

therewith contained in any enactment enacted by the State Legislature other than this Bill and no other

permission shall be required under any other State law if a permission under this Bill is obtained.

37. Power to remove difficulties.— (1) If any difficulty arises in giving effect to the provisions of this

Bill, the Government may, by order published in the Official Gazette, make such provisions, not inconsistent

with the provisions of this Bill as may appear to it to be necessary or expedient for removing the difficulty:

Provided that no such order shall be made after the expiry of the period of three years from the date

of commencement of this Bill.

(2) Every order made under this section shall, as soon as may be after it is made, be laid before the

Legislative Assembly.

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“SCHEDULE I”

Illustrative list of devices

A. Permanent Outdoor Advertisement devices

(i) Hoarding on Iron/Steel multiple angles structures/frames

(ii) Unipole (structure on a single shaft)

(iii) Dualpole (structure on a double shaft)

(iv) Electricity Pole

(v) High Mast Pole

(vi) Gantry

(vii) Shelters–Bus, Transit Waiting, Rain

(viii) Traffic/Police Booths including structures on such traffic/Police Booths

(ix) Awning or overhang and Panels

(x) Building including any part of the building

(xi) Dealer Boards on Shops

(xii) Personal Boards

(xiii) Name Plates

(xiv) Film Poster Points

(xv) Kiosks

(xvi) Street Lights/Lamp Posts

(xvii) Concrete columns of Bridges

(xviii) Motor vehicles including bus panel, metro/train/tram coaches

(xix) Lollipop Board

(xx) Street Furniture

(xxi) Public Amenities

(xxii) Vessels plying on the inland water (whether mechanically propelled or otherwise)

B. Temporary Outdoor Advertisement Devices

(i) Air Balloons

(ii) Collapsible Booths

(iii) Speakers for Audio Announcements at a public place

(iv) Temporary wood/bamboo structures (Flex Advertisement)

(v) Cloth Banners

(vi) Banners of any other material

(vii) Foldable & Flexible Gantry

“SCHEDULE II”

Criteria for devices

A. Criteria for site selection for erection of Outdoor Advertisement device

(i) For outdoor Advertisement devices erected on land the following criteria is to be followed:-

(1) The site selected for the erection/construction of the outdoor Advertisement device shall not cause any

hinderance to the vehicular and pedestrian traffic

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(2) The Agency for outdoor Advertisement Device shall carry out a ground survey and satisfy itself that no utility

services such as power, telecommunications, gas, storm water supply and sewerage are located under the surface

whereupon the outdoor Advertisement device is proposed to be erected/constructed/altered.

(3) The Agency for Outdoor Advertisement Device shall be solely responsible for ensuring that during the

erection, maintenance, alteration and operation of an outdoor Advertisement device, the said device does not conflict

with utility services.

(4) The line department may require the Agency for Outdoor Advertisement Device to either replace or altogether

remove any outdoor Advertisement device to facilitate the work undertaken by the respective line departments which

provide/maintain the utility services such as power, telecommunications, gas, storm water, water supply and sewerage,

or for road widening;

(5) Outdoor advertisement device and display shall not be permitted on traffic islands, with the exception of an

outdoor advertisement and display which is restricted to the name and logo of the person who has undertaken the

maintenance, beautification or upkeep of the Traffic Island under its corporate social responsibility. However, the

outdoor advertisement device and display shall not unduly affect the attention of the drivers. The size of the outdoor

advertisement and its maximum height from the surface of the road shall be determined by the Competent Authority

for each case individually upon carrying out an inspection of the traffic island.

(6) For Outdoor advertisement devices proposed to be erected along National Highways, the Agency for outdoor

Advertisement device and the Agency for display shall strictly comply with the provisions of the Control of National

Highways (Land and Traffic) Act, 2002. For outdoor advertisement devices beyond the jurisdiction of the National

highways Authority the provisions of the present Bill shall apply.

(7) For outdoor advertisement devices proposed to be erected along State Highways, major district roads, other

district roads, and village roads;

(a) in the event the display runs parallel to the direction of the traffic, the device shall be placed at a minimum

lateral distance equal to the height of the proposed hoarding from the ground plus 5.00 mts. from the edge of the right

of way.

(b) In the event the display is perpendicular to the direction of the traffic, the device shall be placed at a minimum

lateral distance equal to the height of the proposed hoarding from the edge of the right of way.

(8) The lower side or the bottom of an outdoor advertisement device proposed to be erected along a State

Highway, major district road, other district road, or a village road shall be at a height of not less than 3.00 mts. from

the highest point on the surface of ground below. No Outdoor Advertisement device erected shall exceed the height

of 20 meters above the road level.

(9) Along the State Highways and Major District Roads a distance of 50 meters shall be maintained between two

outdoor advertisement devices and displays. With respect to devices erected prior to 2010, the starting point for the

purpose of determining the radial distance shall be the device erected first in time.

(10)Along the other district Roads and village roads, a distance of 30 meters shall be maintained between two

outdoor advertisement devices and displays.

(11)There shall be no outdoor advertisement device erected on footpaths;

(12)An Outdoor advertisement device which is or may be a traffic hazard will not be permitted. An outdoor

Advertisement device may be considered a traffic hazard, if it interferes with road safety or traffic efficiency, for instance:

(a) If it interferes with the effectiveness of a traffic control device (e.g. traffic light, stop or give way sign);

(b) Distracts a driver at a critical time (e.g. making a decision at an intersection);

(d) Is a dangerous obstruction to road or other infrastructure, traffic, pedestrians, cyclists or other road users;

(e) Is in an are a where there are several devices and the cumulative effect of those devices may be potentially

hazardous;

(f) If it is situated at locations where the demands on drivers’ concentration due to road conditions are high such

as at major intersections or merging and diverging lanes;

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(g) No outdoor Advertisement device may be located inside a prohibited area of a public street and in relation

to over head road traffic signs;

(13)Besides aforesaid, such outdoor Advertisement devices would be disallowed if additional driver attention and

decision making are required at the following:

(a) high speed diverging, merging or weaving at an Intersection such as at a “Y” intersection or large high-speed

roundabouts;

(b) in the vicinity of Intersections where two lanes merge and where vehicles are required to merge at higher

speeds (e.g. where “trap lanes” are created on the approaches to, or exit from, intersections and where a divided

motorway becomes a two-way road);

level of driver concentration (e.g. five-way intersections, back to back horizontal curves);

(d) on the outside curve of a divided road where advertising is directed at traffic on the opposite carriageway

and the geometry, angle or other factors make this undesirable;

(e) Any outdoor Advertisement device must be positioned at a distance of 100 metres from the center of an

intersection; and traffic flow may not be impeded during the erection and maintenance of an outdoor Advertisement

device located in a public street;

(f) sections of road that have a vehicle crash history higher than the system average;

(g) pedestrian crossing facilities;

(h) infringe the free movement of traffic in and out of schools, hospitals, and places of medium and large gathering;

(14)The outdoor Advertisement device shall not obstruct a fire escape or the means of access to or egress from

a fire escape;

(15)The outdoor Advertisement device shall not obstruct any overhead power lines or underground power lines

laid by the Electricity department or under the Electricity Act, 2003;

(16)Outdoor advertisement device shall not be permitted on the median of the road

(ii) For outdoor Advertisement devices erected or constructed on buildings–walls or roof tops, the following criteria

needs consideration:

(1) An Outdoor Advertisement device only in the form of a sky sign shall be allowed to be erected on a building

only if it has been examined for structural stability and the building has been examined on whether it can withstand

the pressure of the sky sign, and a certificate to that effect is produced from the certified Structural Engineer; the

Outdoor advertisement device erected on a building shall maintain a setback of 3 meter from the edges of the building.

(2) No other form of outdoor advertisement device shall be permitted on the roof top of buildings.

(3) Outdoor advertisement device shall not be permitted on a building which is in a ruinous or dangerous state;

(4) When erected on top of the building, the maximum height of the sky sign shall not exceed 25% of the length

of the building;

(5) Sky signs shall not be permitted on sloping roofs of buildings.

(6) The agency for Outdoor advertisement Device shall produce a “No Objection Certificate” (NOC) from the

competent Authority under the Aircraft Act, 1934 and the rules framed thereunder and all other applicable rules and

regulations in this regard with respect to any outdoor Advertisement device proposed to be erected/constructed/altered

within twenty kilometres from the aerodrome reference point.

(7) The outdoor advertisement device shall not block the passage, entrance, or cause inconvenience with respect

to the access to any building (both entry & exit);

(8) The outdoor advertisement device shall not block the passage of light or circulation of air/ventilation to any

building;

(9) The outdoor advertisement device shall not block any door, window, verandah or any such opening in any

building;

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(10) The outdoor advertisement device shall not block, conceal or inconvenience the public view of the architectural

features of any building;

(11) The outdoor advertisement device shall not block, conceal, or inconvenience the public view of the front of

any shop or establishment so that the business behind is affected.

(iii) For outdoor Advertisement devices erected/placed on Motor Vehicles:

1. The motor vehicle shall be parked only at the parking places approved by the State Transport Department in

the permission granted by it.

2. In the event of electronic display on the motor vehicle, the same shall be covered during its transit to and

from the approved parking place.

A. Criteria for Outdoor Advertisement devices

(1) A certified Structural Engineer shall certify the structural stability of the outdoor Advertisement device

irrespective of whether the same is temporary or permanent;

(2) This certification will confer compliance of the design with relevant Indian Structural Design Standards, Codes

of practice and conditions of these Rules. The foundations shall be designed and checked for extreme wind

conditions, earthquake, soil bearing capacity, etc.;

(3) The certified Structural Engineer shall also be accountable in case of any structural disability of the Outdoor

advertisement Devices. Certified structural engineer shall do the annual audit of the Outdoor Advertisement device

and a report of the same should be submitted to the competent authority in the prescribed form every year;

(4) The standard size of the following advertisement devices shall be as follows:

Sr.

Major Category

Sub-Category of

Size of Category of OMD

No.

of OMD Type

OMD Shape

Large Formats

Medium Formats

Small Formats

(Code=L)

(Code=M)

(Code=S)

Permanent O M D

Hoarding on Iron/

90 x 30ft

40 x 40ft

40 x 20ft

/Steel multiple angles

structures/frames

Wall Wrap

20 x 15ft

15 x 8ft

7 x 5ft

Unipole (Structure on a

30 x 15ft

15 x 8ft

7 x 5ft

single shaft)

Dualpole (structure on

30 x 15ft

15 x 8ft

7 x 5ft

a double shaft)

High Mast Pole––Back

8 x 5ft

5 x 3ft

3 x 2ft

lit, Front-lit, Non-lit

(Display)

Gantry (Signage’s

Vertical-5ft;

Vertical-3ft;

display across road

Horizontal-across

Horizontal across

width)

road length

Shelter–Bus, Transit

75% of the space

75% of the

Waiting, Rain

space

Film Poster Points –

12 x 8ft

8 x 5ft

5 x 3ft

back lit, front lit,

non-lit

Lollipop–backlit, front

4 x 3ft

3 x 2ft

less then 2ft

lit, non-lit (in different

innovative shapes)

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Display on Street Furni-

75% of available

50% of available

25% of availa-

ture (in different inno-

surface space on

ble surface

vative shapes)

all sides of the

space on all

furniture

sides of the

furniture

Shop Window

75% of available

40% of available

less than 20%

surface space on

surface space on of available

all sides of the

surface space

window

on all sides of

the window

Public Amenities

75% of available

50% of available

Less than 20%

surface space on

surface space on of available

all sides of the

surface space

amenity

on all sides of

the amenity

Way board with

10% size of the

commercials

Way board

Neon display

10 x 8ft

9 x 6ft

4 x 3ft

Temporary O M D

Air Balloons

12 x 12 ft

6 x 6 ft

less than 4ft

diameter

Collapsible Booths

Total 64 sq.ft.

Total 36 sq. ft.

Less than 36

(temporary foldable

of area occupied

of area occupied sq. ft. of area

structure)

occupied

Vehicle Branding

75% of available

40% of available

less than 40%

including bus panel,

surface space on

surface space on of available

metro/train/tram

all sides of the

surface space

coaches (exterior only) vehicle or indi-

vehicle or indi-

on all sides the

vidual coaches

of the vehicle

(except front)

or individual

coaches (except

front)

Mobile Display including Large motorized

Large motorized

Motorized

motor-cycles (tableau,

vehicle with engine vehicle with

vehicle with

especially displaying

capacity of not

engine capacity

products/services)

more than 3000

of not more than of not more

cc Displaying on

1000 cc Display- than 500 cc

all three sides,

ing on all three

and Non-moto-

except the front

sides, except the rized vehicle

front

Displaying on

all three sides,

except the

front

Advertisement on

Circular advertisement board the maximum diameter

electric poles

shall be 1 meter only and in case of elliptical

advertisement board, the length of major and minor

axis shall note exceed 1.5 meter and 1.0 meter

respectively. For triangular or any other shape

advertisement boards the maximum length of each

side shall not exceed 1.0 meters. The weight of the

advertisement boards shall not exceed 5 kgs. along

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with all the accessories required for holding the board

on the electricity pole with proper insulation the

minimum ground clearance of the advertisement

board shall be around 4.0 meters.

Audio Announcements

Use of 5 speakers

Use of 3 speakers

Use of less

among public with an

than 3 speakers

electronic speaker in

Public Place

Display on Stickers

2 sq. ft. of surface

on Car

area

Flex Advertisement on

12 x 8ft

5 x 3ft

4 x 3ft

temporary wood/bamboo

structures

Cloth Banners

12 x 8ft

5 x 3ft

4 x 3ft

Foldable & Flexible Gantry

20 x 15ft

10 x 8ft

4 x 3ft

Election Banner & Materials

20 x 15ft

10 x 6ft

4 x 3ft

(No wall writing & wall

posters, but posters allowed

on flexible & removable

boards)

LED/Electronic/Digital

10 x 8ft

9 x 6ft

4 x 3ft

display without video

Umbrella

90% of available

70% of available 50% of available

surface space on

surface space on surface space

all sides of the

on all sides of

Umbrella

the Umbrella

Note: the sizes enumerated herein are maximum sizes.

(5) With respect to advertisement devices not included in the above table, the size thereof shall be determined

on the basis of the site conditions.

(6) The outdoor Advertisement device should not be detrimental to the nature of the environment, street scape,

urban design or detract from the architecture of any building on which or where such device is to be located, by

reason of abnormal size, appearance, intensity of illumination, workmanship, design or its existence;

(7) The outdoor Advertisement device shall not constitute a danger to any person or property or traffic safety;

(8) The outdoor Advertisement device shall not project outside the boundaries of the property on which it is to

be erected or displayed;

(9) The outdoor Advertisement device shall not result in the removal of, or damage to, any tree in a public place

without prior written authorization of the Appropriate Authority under the Goa Preservation of Trees Act, 1984;

(10) The outdoor Advertisement device shall not be impairing or interfering with the appearance or beauty,

damaging, disfiguring, spoiling or injuring in any way whatsoever any property in public view and shall comply with

minimum distances as provided in this Bill;

(11) No Outdoor advertisement device shall imitate a traffic control device;

(12) Outdoor Advertisement devices shall not use shapes that could potentially result in an outdoor Advertisement

device being mistaken for an official traffic sign; the Code of Practice for Road Signs IRC: 67-2001, by Indian Roads

Congress prescribes the basic design parameters of official traffic signs and includes standard legend/background

colour combinations;

(13) The Competent Authority may discourage the use of multiple angle hoardings and encourage single pole

or dual pole hoardings with dual or multiple vision from sides, provided they pass the structural stability test;

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(14) The Competent Authority may discourage the use of flex materials, as after a high wind storm, they tend

to snap and create a nuisance on the street, the drains, and often dangle unsafely, which may harm passerby and

passing vehicles;

(15) The outdoor advertisement device shall be aesthetically designed.

(16) Additional criteria for Energy usage in back-lit or front-lit outdoor Advertisement devices:

a. The electrical connections to Outdoor Advertisement Devices shall be in accordance with relevant Bureau

of Indian Standards (BIS) and Bureau of Energy Efficiency (BEE) standards;

b. To promote conservation of energy, it is recommended to use alternate renewable resources like Solar Power;

c. No generators running on diesel/petrol/kerosene or any bio fuel, causing noise, air or water pollution shall

be used for illumination;

d. All lighting associated with the outdoor Advertisement devices shall be directed solely on the outdoor

Advertisement device;

e. External illumination sources shall be shielded to ensure that external ‘spot’ light sources are not directed

at approaching traffic; pedestrian or vehicular;

f. Upward pointing light of the device shall not be allowed, any external lighting is to be downward pointing

and focused directly on the sign so that glare does no text end beyond the outdoor Advertisement devices;

g. The average maintained luminance shall be reduced to 0.5 candelas or all together shut, after 23:00 hours

(11P.M.) and sunrise by automatic timing devices;

h. Non-static illuminated outdoor Advertisement devices (flashing lights) shall not be permitted along any

road;

i. Moving, rotating or variable message outdoor Advertisement devices are not permitted along roads as this

may cause a statistically significant distractive influence on motorist’s response time to external stimuli;

j. Electrical connections to outdoor Advertisement devices shall be designed keeping safety of the general

public in mind;

k. The electricity connection shall be obtained in the name of the agency for outdoor Advertisement device;

l. Adequate insulation and protection equipment and procedures shall be adhered to by the Agency for

Outdoor advertisement devices;

m. A sketch plan shall be submitted to the Competent Authority showing the location from where the electricity

is being drawn along with the position of various other ancillary requirements, duly signed by the Agency for

Outdoor Advertisement Devices electrical contractor (authorized by the Electricity Department);

n. A copy of the electrical contractor’s test certificate shall be provided to the Competent Authority. The

switching device shall be of a type approved by the electrical contractor (authorized by the Electricity Department);

(17) If it is against the public interest;

(18) With respect to outdoor advertisement devices on motor vehicles, the requisite permissions under the Motor

Vehicles Act, 1988 and the Rules framed thereunder, including for the modification of the Motor Vehicle shall be

obtained and submitted to the Competent Authority in the prescribed form.

_________

“SCHEDULE III”

Criteria for Display;

The following types of displays are prohibited;

(a) Displays which gives instructions to traffic to “stop”, “halt” or other instructions such as give way, merge etc.,

which are not given by the Statutory Authorities;

(b) If the display imitates a traffic control device;

the road, could give the appearance of an emergency service or other special purpose vehicles warning light’s;

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(d) Illegible display;

(e) Display of Nudity (irrespective of any gender);

(f) Racial displays or displays propagating caste community or ethnic differences;

(g) Displays promoting drugs, alcohol, cigarette, or tobacco items;

(h) Displays propagating exploitation of women or child;

(i) Displays having sexual overtones;

(j) Displays depicting cruelty to animals;

(k) Displays depicting any nation or institution in poor light;

(l) Displays casting aspersion on any brand or person;

(m) Displays banned by any law;

(n) Displays glorifying violence;

(o) Destructive devices and explosives depicting items;

(p) Any psychedelic, laser or moving displays;

(q) Displays of weapons and related items (such as firearms, firearm parts and magazines, ammunition etc.);

(r) Displays, which may be defamatory, trade libelous, unlawfully threatening or unlawfully harassing;

(s) Displays which may be obscene or contain pornography or contain an “indecent representation of women” within

the meaning of the Indecent Representation of Women (Prohibition) Act, 1986;

(t) Displays linked directly or indirectly to or include description of items, goods or services that are prohibited under

any applicable law for the time being in force, including but not limited to the Drugs and Cosmetics Act, 1940, the Drugs

and Magic Remedies (Objectionable Advertisements) Act, 1954, the Indian Penal Code, 1860; and

(u) Any other items considered inappropriate by the Competent Authority;

Statement of Objects and Reasons

The Hon’ble High Court of Bombay at Goa has taken suo-moto cognizance of various illegal outdoor advertisement

devices particularly in the nature of hoardings erected along the roads at various places across the State of Goa and

therefore initiated Suo Moto Writ Petition bearing No. 1/2007. The Hon’ble High Court voiced its concern over the

detrimental effect the haphazard erection of such hoardings had on the vehicular traffic as well as the safety of the

general public. The haphazard erection of such outdoor advertisement devices in addition to being a nuisance, very

often contained objectionable content as well as content that distracted drivers and motorists.

Therefore, the present Bill aims to establish a comprehensive legal framework for the erection, regulation and control

of outdoor advertisement devices and the display thereon. Presently there are several different statutes which govern

the erection, regulation and control of such outdoor advertisement devices as well as the display of advertisements

thereon. Additionally, there are several different authorities responsible for the grant of permission as well as overseeing

the implementation of the said statutes. In order to bring the entire legal regime pertaining to outdoor advertisement

devices and displays under one single statute and to streamline the grant of permissions as well as the regulation of

the erection of the outdoor media devices and the contents of the display the present Bill has been proposed.

The proposed Bill provides for the establishment of anauthority to be known as the Competent Authority to regulate

and control the erection and placement of outdoor advertisement devices across the State as well as the contents of

the display thereon.

This Bill seeks to achieve the above objects.

Financial Memorandum

Certain provisions in this Bill relating to powers, duties and functions of the Competent Authority involve financial

implications which cannot be quantified at this stage.

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Memorandum Regarding Delegated Legislation

1. Sub-section (1) of section 4 of the Bill empowers the Government to prescribe rules of procedure with respect

to the transaction of business at the meetings of the Competent Authority.

2. Clause (e) of sub-section (1) of section 6 of the Bill empowers the Government to prescribe the other functions

which are to be performed by the Competent Authority.

3. Sub-section (1) of section 7 of the Bill empowers the Government to prescribe the form and manner in which

persons are to apply for registration before the Competent Authority. Sub-section (4) of section 7 empowers the

Government to fix the fees to be paid for registration under section 7 as well as issue a notification exempting certain

category of persons from the payment of such fees. Sub-section (6) of section 7 empowers the Government to fix the

fees for the purpose of renewal of one’s registration under section 7.

4. Sub-section (1) of section 9 empowers the Government to prescribe the form in which the certificate of Registration

is to be issued.

5. Section 11 empowers the Government to carry out several acts, such as;

(a) in sub-section (1), prescribe the fees payable for the grant of permission under section 11 as well as to notify

the categories of persons who shall be exempted from the requirement of paying such fees.

(b) Sub-section (5) empowers the Government to prescribe the manner in which the unique identification number

as well as the Quick Response code is to be made and allotted to each outdoor Advertisement device.

number and the Quick Response Code affixed on the outdoor Advertisement device is to be uploaded on the website

of the Competent Authority.

(d) Sub-section (9) empowers the Government to prescribe the fees payable for the renewal of the permission

obtained under section 11.

6. Section 12 of the Bill empowers the Government to carry out several acts such as;

(a) Sub-section (1) empowers the Government to prescribe the fees payable in order to obtain permission under

section 12 of the Bill as well as notify a list of the category of non-commercial displays that will be exempted from

the requirement of paying such fees.

(b) Sub-section (4) empowers the Government to prescribe the form of the NOC which is to be produced by the

Agency of display from the Agency for Outdoor Advertisement device when the said Agencies are distinct and

separate.

create and allot a unique identification number and a Quick Response Code to each display.

(d) Sub-section (7) of the Bill empowers the Government to prescribe the manner in which pictures of the unique

identification number and the Quick response code reflected on the display is to be uploaded on the website.

(e) Sub-section (10) of the Act empowers the Government to fix the fees payable for the renewal of permission

granted under section 12.

7. Sub-section 11 of section 13 empowers the Government to prescribe the manner in which the Competent Authority

is to be intimated of the outdoor advertisement devices and displays installed which are otherwise mandated or

permitted under legislations issued by the Parliament including the Railway Act, 1989, the Airports Authority of India

Act, 1994, the Defence of India Act, 1962 and The Major Ports Authorities Act, 2021.

8. Sub-section (1) of section 16 empowers the Government to frame Rules for the auction of the user of land/space/

/site or user of an outdoor advertisement device belonging to the Government to any person.

9. Sub-section (1) of section 17 empowers the Government to fix the fees payable towards the assignment of

permission obtained under section 11 of the Bill.

10. Sub-section (1) of section 19 empowers the Government to issue general or special orders with respect to the

imposition of tax on display. Further the maximum and minimum rates at which the aforesaid tax shall be levied in

different classes of Village Panchayats, Municipal areas and Corporation areas as well as other matters relating to

imposition, assessment, collection and exemptions with respect to the same shall be prescribed by the Government.

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11. Section 20 empowers the Government to specify what percentage of the revenue collected shall be allocated to

the concerned local authority and what percentage of the revenue collected shall be retained with the Competent

Authority.

12. Section 26 empowers the Government to fix the fees payable for the issuance of a duplicate certificate.

13. Section 33 empowers the Government to issue a notification in the Official Gazette thereby making Rules.

14. Section 34 of the Bill empowers the Directorate of Information and Publicity to frame regulations to carry out

the purposes of this Bill. Further sub-section (2) empowers the Government to prescribe the manner in which the

publication of the regulations framed by the Directorate of Information and Publicity shall be carried out in the Official

Gazette.

15. Section 35 empowers the Government to by notification to omit, amend or add any entries covered by or

mentioned in Schedules I, II and III.

16. Section 37 empowers the Government to issue orders for the purpose of removing the difficulty.

16. Sub-clause (3) clause (B) of Schedule II empowers the Government to prescribe the form in which the report of

the certified structural engineer is to be submitted to the Competent Authority.

17. Sub-clause (22) of clause (B) of Schedule II empowers the Government to prescribe the form in which the

permissions obtained under the Motor Vehicles Act, 1988 and the Rules framed thereunder are to be submitted to the

Competent Authority.

Porvorim–Goa

Dr. Pramod Sawant

Dated: March 20, 2025.

Chief Minister

Assembly Hall,

(Namrata Ulman)

Porvorim-Goa,

Secretary to the Legislative

Dated: March 20, 2025.

Assembly of Goa.

__________

ANNEXURE-IV

FINAL DRAFT OF BILL APPROVED BY THE SELECT COMMITTEE

_______

LEGISLATIVE ASSEMBLY OF THE STATE OF GOA

The Goa Hoardings (Regulations and Control) Bill, 2025

(Bill No. 8 of 2025)

(To be introduced in the Legislative Assembly of the State of Goa)

_______

The Goa Hoardings (Regulations and Control) Bill, 2025

(Bill No. 08 of 2025)

A bill to provide for effective regulation of hoardings in the State of Goa.

Whereas, there is no special, and/or specific statute governing the erection, regulation or control of

hoardings.

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AND Whereas, it is necessary to provide for a law, for the purpose of effective regulation and

determination of issuance of permission and monitoring of hoardings in the State of Goa.

BE it enacted by the Legislative Assembly of Goa in the Seventy Fifth year of the Republic of India;

as follows:

CHAPTER I

Preliminary

1. Short title, extent and commencement.— (1) This Act may be called The Goa Hoardings

(Regulations and Control) Act, 2025.

(2) It extends to the whole of the State of Goa.

(3) It shall come into force from such date as may be notified in the Official Gazette.

2. Definitions.— In this Act, unless the context otherwise requires,—

(r) “Advertisement” means and includes any information, device or representation in any manner for

the purpose of commercial gains or for publicity or giving information, or to promote a product or

service in a commercial sense;

(s) “Agency for Hoardings” means any person registered under sub-section (1) of section 7;

(t) “Agency for display” means any person registered under sub-section (2) of section 7;

(u) “Appellate Authority” means the Director of Information and Publicity, Government of Goa;

(v) “Committee” means the Goa Hoarding Regulatory Committee constituted under section 3;

(w) “Building” includes a house, out house, stable, shed, hut, tank, and other enclosure or structure

whether of masonry, bricks, wood, mud, metal or any other material what-so-ever, whether used as

a human dwelling or otherwise, and also includes awning, windows, walls (including compound walls),

fencing and the like;

(x) “Competent Authority” means the Entertainment Society of Goa constituted by the Government,

or such other officer of the Entertainment Society of Goa delegated by it by resolution in this behalf;

(y) “Display” means the display of any commercials and non commercials;

(z) “Commercials” means any advertisement relating to any commercial activity or activity that aims

at earning of revenue or publicity or marketing of a product or service;

(aa) “Election” means a union, State or local Government election held under the superintendence

and control of Election Commission of India/State Election Commission;

(bb) “Government” means the Government of Goa;

(cc) “Hoarding” means any structure with space for advertisement erected or mounted on the ground

or on any building or any motor vehicle or any movable kart or frame or structure and also includes

structures which have an illuminated display, digital display, LED display, LCD display, backlit display,

neon display, electronic display, audio visual display, laser display, etc. and includes structures specified

in Schedule I.

(dd) “Local Authority” means and includes a municipality, corporation or village panchayat, as the

case may be, constituted under any law for the time being in force in the State of Goa;

(ee) “Non-Commercials” means any advertisement which is not covered by Commercials;

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(ff) “Owner” in relation to any property, includes the person for the time being receiving or entitled

to receive, whether on his own account or as an agent, trustee, guardian, manager, or receiver for

another person, or for any religious or charitable purpose, the rents or profits of such property and

includes hoardings specified in Schedule I;

(gg) “Person” means and includes but is not limited to any individual, Government Department, local

authority, a political party (registered under section 29A of the Representation of the People Act,1951),

company or association or body of individuals, whether incorporated or not.

(hh) “Right of way”, means the right of way of the road or street inclusive of the carriageway,

shoulder, drain, footpaths, measured at right angles to the course of direction of such road or street and

includes width provided to the road embankments.

3. The Goa Hoarding Regulatory Committee.— (1) The Government shall, by notification in the

Official Gazette, constitute a Goa Hoarding Regulatory Committee consisting of the following members,

namely;

(a) Director of the Department of Information and Publicity-Chairperson, ex-officio,

(b) General Manager, Entertainment Society of Goa-Member Secretary, ex-officio,

(i) The Department of Tourism (not below the rank of Deputy Director);

(ii) The Directorate of Transport (not below the rank of Deputy Director);

(iii) Electricity Department (not below the rank of Executive Engineer);

(iv) Public Works Department (Roads) (not below the rank of Executive Engineer);

(v) Public Works Department (National Highways) (not below the rank of Executive Engineer).

4. Meetings of the Committee.— The Committee shall meet at least twice a year on such dates and

at such time and place as it may deem fit and observe such rules of procedure in regard to the transaction

of business at its meetings as prescribed.

5. Functions and powers of the Committee.— (1) The Committee shall advise and make

recommendations to the Government in matters relating to advertisement on hoardings, and it shall perform

such other functions as the Government may, from time to time, assigned to it for carrying out the purposes

of this Act.

(2) In particular, and without prejudice to the generality of the foregoing provisions, the Committee

may,—

(a) recommend revision of the Schedules appended to this Act;

(b) seek the views of an Expert or Consultant wherever necessary;

(d) direct the Competent Authority to prepare and maintain a GIS based hoarding Master Plan for

the State, and geo-tag all the hoardings erected, constructed or placed as referred in section 11;

(e) issue appropriate directions to the Competent Authority based on the analysis of the reports

placed before it in terms of sub-section (3) of section 25;

(f) supervise and monitor the functioning of the Competent Authority;

(g) review and monitor the processing of applications by the Competent Authority.

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(3) The Committee shall do all other things that are necessary for its smooth functioning.

6. Functions and Powers of the Competent Authority.— (1) The Competent Authority shall,—

(a) permit and regulate the erection, construction, maintenance, alteration and operation of hoardings

and displays within the State of Goa;

(b) appoint and manage consultants for the preparation of the GIS based hoarding Master Plan for

the State of Goa;

kept updated,—

(i) details of the registered hoardings,

(ii) details of placement of hoarding,

(iii) availability of space for erection of hoarding as depicted on the GIS based Master Plan,

(iv) details of the registered displays,

(v) all notifications related to hoarding and display.

(d) appoint committees for the purpose of carrying out inspection in terms of sub-section (1) of

section 25;

(e) perform such other functions as are incidental, supplemental or consequential to any of the

functions aforesaid as may be prescribed.

(2) The Competent Authority may exercise all such powers as may be necessary or expedient for its

smooth functioning.

7. Mandatory Registration.— (1) Every person intending to register himself as an Agency for hoardings

to erect, construct, or place a hoarding shall apply for registration to the Competent Authority in such form

and manner as may be prescribed.

(2) Every person intending to register himself as an Agency for display to use a hoarding which has been

erected, constructed or placed by any Agency for hoarding, for the purpose of display shall apply for

registration to the Competent Authority in such form and manner as may be prescribed.

(3) Notwithstanding anything contained in sub-section (1) and (2), any person who on the date of

coming into force of this Act, has already erected, constructed or placed or is using an already erected,

constructed or placed hoarding for the purpose of display shall apply to the Competent Authority for

registration under this Act within six months from the coming into force of this Act, in such form as may

be prescribed.

(4) The Competent Authority may call for additional information from the applicant to process the

application under sub-sections (1), (2) and (3).

(5) The certificate of registration shall be granted upon payment of such fees as may be prescribed:

Provided that the Government may by notification exempt certain category of persons from the payment

of fees.

(6) The registration shall remain valid for a period of five years, unless specifically cancelled by the

Competent Authority.

(7) The registration shall be automatically renewed subject to payment of such renewal fees as may be

prescribed and the Competent Authority shall process the renewal unless specifically informed by the

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agency for hoarding, or the agency for display, fifteen days prior to the expiry of the registration period,

not to proceed with renewal or where the Competent Authority has reasons not to proceed with the

renewal.

(8) The Competent Authority may call for additional information to process the renewal under

sub-section (7).

8. Refusal to register.— (1) The Competent Authority may refuse registration or renewal of registration

under section 7 on any of the following grounds, namely:—

(a) if the Agency’s name has been removed from the register under section 10 and three months have

not elapsed since the date of removal;

(b) if the Applicant or the Agency for display or the Agency for Hoarding has been declared an

insolvent by a Court of competent jurisdiction and has not been discharged;

owners, proprietors, partners has been debarred by the Government for undertaking advertising business.

(d) if the Applicant or the Agency for display or the Agency for Hoarding, or any one of its directors,

owners, proprietors, partners has any outstanding dues with the Competent Authority or the local

authority.

(e) if in the opinion of the Competent Authority there is sufficient ground, to be recorded in writing,

for refusing registration.

(2) No application for registration nor any application for renewal shall be refused unless the person

applying for registration or renewal has been afforded a reasonable opportunity of being heard.

9. Certificate of Registration.— (1) The Competent Authority shall, unless registration is refused,

enter the name and the particulars of the Agency for hoarding or the Agency for display, in the e-register

maintained for this purpose and shall issue a certificate to the Agency for hoarding and/or the agency for

display, in such form as may be prescribed.

(2) The Agency for hoarding and the agency for display registered under sub-section (1) can surrender

its registration in writing during the tenure of the registration period, without any refund of registration fees.

10. Removal of the name from the e-Register.— (1) The Competent Authority may after affording

a reasonable opportunity of being heard, by an order in writing, remove the name of the Agency for

hoarding or the Agency for display from the e-register and cancel the certificate on any of the following

grounds, namely:—

(a) if the Agency contravenes the provisions of section 17;

(b) if the Agency is declared an insolvent by a Court of competent jurisdiction and has not been

discharged;

granted under section 11 or three consecutive violations of the procedure spelt out in section 12 or both.

(2) Any Agency for display or Agency for hoarding whose name is removed from the e-register under

sub-section (1) shall forthwith remove every hoarding erected by it and remove every display put up by

it, respectively. Any delay in removing the hoarding beyond the stipulated period specified in sub-section

(12) of section 11, or the period of 15 days in case of displays shall be punishable with penalty under

section 21.

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11. Regulation of erection, construction or placement of hoarding.— (1) Subject to such rules as

may be prescribed, no person or Agency for hoarding registered under section 7, shall erect, construct

or place a hoarding, both temporary and permanent, without the written permission from the Competent

Authority. The permission may be granted by the Competent Authority on receiving an application in such

form and upon payment of such processing fees as may be prescribed.

Provided that the Government may by notification exempt certain category of persons from payment

of the fees.

(2) That the Agency for hoarding shall within seventy two hours of applying under sub-section (1) pay

the fees or taxes as prescribed by the local authority and upload the copy of the NOC on the website

of the Competent Authority.

(3) If an Agency for hoarding intends to modify, re-erect, upgrade, realign, relocate or alter the

hoarding, a fresh permission in terms of sub-section (1) shall be obtained for the modification, re-erection,

upgradation, realignment, relocation or alteration of the hoarding.

(4) No hoarding shall be erected/constructed in any of the following areas:-

(m) Sloping or non-developable slope land with a gradient of more than 25%;

(n) Protected forest land and wildlife sanctuaries;

(o) Wetlands;

(p) Khazan lands mapped by the Goa Coastal Zone Management Authority;

(q) Coastal Regulation Zone notified under the Coastal Regulation Zone Notification, 2011 unless

prior permission has been obtained from the Goa Coastal Zone Management Authority;

(r) Protected Monuments and protected areas as defined under the Goa Ancient Monuments and

Archaeological Sites and Remains Act, 1978 (Act No. 1 of 1979);

(s) Protected Monuments and protected areas as defined under the Ancient Monuments and

Archaeological Sites and Remains Act, 1958 (Act No. 24 of 1958);

(t) World Heritage Areas;

(u) Cremation grounds and graveyards;

(v) Lands earmarked as open spaces under the Goa Town and Country Planning Act, 1974 (Act

21 of 1975);

(w) Land whereupon development is prohibited by the Central Government;

(x) Land under dispute where any Court, Tribunal, or any statutory authority has passed any injunction

or granted any status quo or prohibitory orders.

(5) Notwithstanding anything inconsistent therewith contained in any other enactment enacted by the

State Legislature, save as otherwise provided herein, the provisions of such other State laws relating to

regulation and providing for control of erection construction and placement of hoarding with respect to the

regulation and control of erection, construction and placement of hoarding shall cease to apply on

commencement of this Act.

(6) The Competent Authority shall allot a unique identification number as well as a Quick Response

code to each hoarding, whether temporary or permanent, in such manner as may be prescribed. The said

unique identification number and the Quick Response Code shall be conspicuously reflected on the right-

hand side of the hoarding.

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(7) The agency for hoarding shall ensure that the unique identification number and the Quick Response

Code at all times are displayed on the hoarding, unless the Agency for hoarding is exempted by the

Competent Authority from displaying the unique identification number and Quick Response Code on it,

in light of the nature and size of the hoarding.

(8) A picture of the unique identification number and the Quick Response Code affixed on the hoarding

shall be uploaded by the Agency for hoarding on the website of the Competent Authority in such form

as may be prescribed.

(9) The permission granted by the Competent Authority for the erection, construction or placing of a

permanent hoarding, shall remain valid for a period of five years.

(10) The permission granted by the competent Authority for the erection, construction or placing of a

temporary hoarding shall be valid for a period of one year but not exceeding one year.

(11) In the event the construction, erection or placing of the hoarding is not completed within the validity

period of the permission, the competent Authority may renew the permission granted under sub-section

(1), before its expiry on payment of such fees as may be prescribed.

(12) The agency for hoarding, can surrender the permission granted under this section, in writing during

the tenure of the validity period without any refund of the fees paid under sub-section (1). The Agency

for hoarding shall in case of a permanent hoarding remove the same within thirty days from the surrender

of the permission and in case of temporary hoarding within fifteen days from the surrender of the permission.

Any delay in removing the hoarding beyond the stipulated period shall be liable for penalty under

section 21.

12. Regulation of display.— (1) No agency for display registered under sub-section (2) of section 7,

shall display any advertisement using a hoarding (either temporary or permanent), without intimating the

Competent Authority forty eight hours prior to the display of the advertisement on the hoarding, in such

form and upon payment of such processing fees as maybe prescribed.

Provided that the Agency for display shall not display the advertisement in the event the Competent

Authority, within forty eight hours, raises any objection to the content of the display in terms of the criteria

contained in Schedule III. In the event any such objection is raised, the time shall automatically extend by

another period of forty eight hours in order to permit the Agency for Display to modify its display in terms

of Schedule III. Failure to modify the display to the satisfaction of the Competent Authority will prohibit

the Agency for display from displaying the said advertisement.

(2) The Local Authority within whose jurisdiction the hoarding is located shall be electronically forwarded

a copy of the online form filed under sub-section (1) by the Agency for display.

(3) The agency shall be bound to make such annual payments to the local Authority as well as the

Competent Authority as may be prescribed.

(4) If the Agency for display intends to modify or change the advertisement being displayed, the

Competent Authority shall be intimated afresh in terms of sub-section (1) of the proposed new or modified

display.

(5) Notwithstanding anything to the contrary contained in any other State law for the time being in force,

every display irrespective of the date when it was put up shall not contain any of the prohibited displays

as specified in Schedule III.

(6) Notwithstanding anything inconsistent therewith contained in any other enactment enacted by the

State Legislature, save as otherwise provided herein, the provisions of such other State laws relating to

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regulation and providing for control of display with respect to display shall cease to apply on commencement

of this Act.

(7) Any agency for display not being the owner of the hoarding, shall enter into a written contract with

the agency for hoardings for its user. No Objection Certificate in such form as may be prescribed, shall

be furnished from the Agency for hoardings at the time of submitting the form under sub-section (1).

(8) The Competent Authority shall allot a unique identification number and a Quick Response Code to

each display, in such form and manner as may be prescribed. The unique identification number and the

Quick Response Code shall be conspicuously reflected on the right hand side of the foot of the display.

(9) The agency for display shall ensure that the unique identification number and the Quick Response

Code at all times are reflected on the display.

(10) A picture of the unique identification number and the Quick response code reflected on the display

shall be uploaded by the Agency for display on the website of the Competent Authority in such form as

may be prescribed.

13. Exemptions.— The provisions of this Act shall not apply to the following hoardings and displays:-

(v) Hoardings and displays which are mandated or permitted under legislations enacted by the

Parliament and includes the Railway Act, 1989, the Airports Authority of India Act, 1994, the Defence

of India Act, 1962 and The Major Ports Authorities Act, 2021.

Provided that the Competent Authority shall be intimated, in such form as may be prescribed, of the

installation of all such hoardings and displays where the hoarding or display faces the vehicular traffic

plying on the surrounding public streets or is visible from a public street or a public place.

(vi) Hoardings and displays relating to the administration and/or public information exhibited within

the compound of Bus terminals, metro stations or public information which are exhibited within any bus

terminals, or metro station, when not carrying the name of a product or service;

(vii) Hoardings and display exhibited within the walls or window of any building.

(viii) Any display in the form of graffiti and civic messages published by the Government or the

Election Commission of India.

(ix)Temporary structures coming within the definition of hoardings which are put up for religious

events, political events and events organized for the members of a defined community which are

non-commercial in nature and intended to promote social, cultural, educational, recreational, or

environmental objectives subject to the event not exceeding a period of five days.

14. Power to revoke or modify the permission.— (1) The Competent Authority may either suo moto

or upon a complaint received withdraw permission granted under section 11 or amend any condition or

impose a further condition in respect of permission granted under section 11, or call for removal of the

display, if:-

(ii) as a result of a change in the environment or the aesthetics of the neighborhood, streetscape or

urban design, the display or the hoarding impairs or interferes with the appearance, beauty or damages,

disfigures, spoils or injures the area or the aesthetics of the area in which it is located by reason of its

size, intensity of illumination, quality of design, workmanship, material or its existence;

(iii) the hoarding or the display constitutes, or has become, a danger to any person or property or

traffic safety;

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(iv) the hoarding or the display is obscuring any natural feature, architectural feature or visual line,

traffic signal, street light, CCTV cameras installed by the Government, any building of architectural,

historical or heritage significance;

(v) the hoarding or the display or both, or a part of it has fallen due to an accident or any other cause;

(vi) the hoarding has been erected in contravention of the permission obtained under section 11;

(vii) the hoarding has been modified, improved, realigned, relocated or altered without the permission

of the competent authority under section 11;

(viii) due to any work to be undertaken by the Central Government, the State Government, local

authority or a statutory Authority, the hoarding is required to be relocated or removed;

(ix) the Competent Authority learns that in the contract executed between an agency for display and

an agency for hoarding, either of the parties is unregistered or the registration as on the date of execution

of the contract is invalid for whatsoever reasons;

(x) in the opinion of the Competent Authority there is sufficient ground to be recorded in writing for

revoking or modifying the permission.

(2) The Competent Authority shall send a notice in writing to the agency for display and/or the Agency

for hoardings, concerned of its proposed decision and that the Agency may within fifteen days from the

date of the notice make a written representation concerning the proposed decision.

(3) In the event of revocation of the permission, the hoarding shall be removed by the concerned person

or Agency within the period of fifteen days. In the event of failure on the part of the concerned person

or Agency to remove the hoarding within the stipulated period, the same shall be removed by the

Competent Authority.

(4) Any expenses incurred by the Competent Authority in this behalf shall be recovered from the

concerned person or Agency as arrears of land revenue.

15. Power to remove a hoarding or display.— (1) Notwithstanding anything contained in this Act,

if, (i) it appears at any time to the Competent Authority that the hoarding or the display or both or any

part thereof is in a ruinous state or is likely to fall or is in any other way dangerous to any person passing

by such hoarding or display, the Competent Authority may by written notice require the person or Agency

for hoarding or the Agency for display,—

(a) to pull down, the hoarding or display; or

(b) to secure; or

(d) to repair;

such hoarding or display or both or part of it, as the case may be, and to prevent all causes of danger

there from.

(ii) it appears to the Competent Authority, for reasons to be recorded in writing, that the danger from

the hoarding or display which is in a ruinous state or is about to fall, is imminent, it may, before the period

of the notice under sub-section (1) expires or even in the absence of issuance of the notice, fence off, pull

down, remove, or secure the said hoarding or display or both, as the case may be, or take such steps

as may be required to arrest danger.

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(iii) if it appears at any time to the Competent Authority, either suo moto or on a complaint that a

hoarding or display or both has been erected or has been displayed in contravention of section 11 or 12,

the same shall be forthwith removed by the Competent Authority.

(iv) if it appears at any time to the Competent Authority, either suo moto or on a complaint that a display

contains obscene content, the same shall be forthwith removed by the Competent Authority.

(2) All expenses incurred by the Competent Authority to remove a hoarding shall be recovered from

the concerned Agency for hoarding as arrears of land revenue.

16. Procedure for grant of user of land/space/site belonging to the Government.— (1) Any land,

space (horizontal and vertical), site, building, asset, utility, surface or hoarding under the control of any

local authority, Department or wing of the Government, Government corporations or Public Sector

Undertakings which is earmarked by it for the purpose of construction, erection, or placement of a

hoarding or for usage for display shall be put to auction, in such manner as may be prescribed.

(2) Such allotment by way of auction for the purpose of construction, erection, or placement of a

hoarding shall be for a period of 10 years on Design Build Operate Transfer basis (DBOT), provided his

registration under sub-section (1) of Section 9 is continuously valid.

(3) Any allotment by way of auction in terms of sub-section (1) shall not be automatically renewed. The

use of the land, space (horizontal and vertical), site, building, asset, utility, surface or hoarding shall be put

to re-auction upon the expiry of the allotment period.

17. Assignment of permission.— (1) No Agency for hoarding shall lend, transfer or assign the

permission granted to it under section 11 to any other registered Agency for hoarding, without the prior

written permission from the Competent Authority. The Competent Authority may grant permission upon

payment of such fees as may be prescribed.

(2) Any Agency for hoarding which lends transfers or assigns the permission granted to it in contravention

of sub-section (1) of Section 11 shall be liable for punishment under section 21.

18. Mandatory display of non-commercial information.— (1) An Agency for hoarding shall, upon

being intimated in writing, display any non-commercial display on its registered hoarding, as may be

decided by the Competent Authority:

Provided that the requirement of mandatory display shall not exceed a maximum period of 30 days in

a calendar year.

(2) No compensation shall be payable to the Agency for hoarding for this duration.

Such non-commercial display shall not include any political message of any particular political party or

seasonal, festival or personal greetings and messages by an individual or group of individuals.

19. Penalty for default in registration.— (1) Any person erecting, constructing or placing a hoarding

without registration shall be punishable with penalty as may be prescribed.

(2) Any person using a hoarding for display without registration shall be punishable with penalty as may

be prescribed.

(3) Where the person on whom the penalty is imposed under sub-section (1) or sub-section (2) or both

does not within thirty days from the date of the order imposing such penalty, pay the penalty imposed,

then such person shall be liable to pay, by way of penal interest, a sum of:—

(a) Rs. 1000/- for each day for the first thirty days from the date of the expiry of the period of thirty

days; and,

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(b) Rs. 2000/- for each day thereafter.

(4) Where the person or an Agency on whom the penalty is imposed under sub-section (1) or sub

section (2) or both and/or penal interest under sub-section (3), the same shall be recovered as arrears

of land revenue, and the hoarding shall be removed at the cost of the defaulter.

20. Penalty for default in permission.— (1) Any person erecting constructing or placing a hoarding

without permission of the Competent Authority shall be punishable with penalty as may be prescribed.

Provided that any Agency for hoarding which has made an application for renewal of the permission,

before the date of its expiry and if the same is pending disposal, shall not be a defaulter for the purposes

of this section.

(2) Any person displaying an advertisement on any hoarding without following the procedure under

section 12 shall be punishable with penalty as may be prescribed.

(3) Where the person on whom the penalty is imposed under sub-section (1) or sub-section (2) or both

does not within thirty days from the date of the order imposing such penalty, pay the penalty imposed,

then such person shall be liable to pay, by way of penal interest, a sum of:-

(a) Rs. 1000/- for each day for the first thirty days from the date of the expiry of the period of thirty

days and,

(b) Rs. 2000/- for each day thereafter.

(4) Where the person or an Agency on whom the penalty is imposed under sub-section (1) or

sub-section (2) or both and/or penal interest under sub-section (3), the same shall be recovered as arrears

of land revenue, and the hoarding shall be removed at the cost of the defaulter.

21. Penalty for contravention of any other provision.— (1) If any person or an Agency contravenes

any other provision of this Act, he/she shall be liable for penalty as may be prescribed.

(2) Where the person on whom the penalty is imposed under sub-section (1) does not within thirty days

from the date of the order imposing such penalty, pay the fine imposed, then such person shall be liable

to pay, by way of penal interest, a sum of:—

(a) Rs. 1000/- for each day for the first thirty days from the date of the expiry of the period of thirty

days and,

(b) Rs. 2000/- for each day thereafter.

(3) Where the person or an Agency on whom the penalty is imposed under sub-section (1) and/or penal

interest under sub-section (2), the same shall be recovered as arrears of land revenue, and the hoarding

shall be removed at the cost of the defaulter.

22. Penalty for false statement.— (1) If any person or an agency required to make a statement under

this Act or the rules made thereunder makes a false statement or suppresses a material fact, he shall be

punishable with penalty as may be prescribed.

(2) Where the person or an agency on whom the penalty is imposed under sub-section (1), the same

shall be recovered as arrears of land revenue, and the hoarding shall be removed at the cost of the

defaulter.

23. Obstructing lawful authorities.— (1) If any person obstructs or offers any resistance to, or

otherwise interferes in the discharge of the functions of the Competent Authority or any officer authorized

by the Competent Authority exercising any power, or performing any duties conferred or imposed upon

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it or him by or in pursuance of this Act or the Rules made thereunder, he shall be liable for fine of

Rs. 25,000/- for first offence and Rs. 50000/- for subsequent offence.

(2) Where the person or an agency on whom the penalty is imposed under sub-section (1), the same

shall be recovered as arrears of land revenue, and the hoarding shall be removed at the cost of the

defaulter.

24. Duplicate certificate.— If a registration certificate or permission issued under this Act is lost,

damaged or destroyed, the Competent Authority shall, on an application made in that behalf by a person

or an Agency holding such certificate and on payment of such fees, as may be prescribed, issue a duplicate

certificate.

25. Power to inspect.— (1) The Competent Authority shall at least once in every calendar year inspect

every existing hoarding and display irrespective of whether permission has been granted for the same.

(2) The Competent Authority shall upon noticing any hoarding erected, constructed or placed in

contravention of section 11 or any display on a hoarding which is in contravention of section 12, in the

course of inspection, initiate action in terms of section 14.

(3) The report of the inspection as well as the action taken there upon shall be placed before the Goa

Hoarding Regulatory Committee once every year.

26. Appeals.— (1) Any person aggrieved by any decision, order or direction of the Competent

Authority, may appeal to the Appellate Authority within a period of sixty days from the date of such

decision, order or direction, whose decision shall be final.

(2) Where the Appellate Authority is satisfied that the person has reasonable cause for not preferring

an appeal within the time specified in sub-section (1), he may accept an appeal, provided it is made within

one hundred twenty days, from the date of the decision, order or direction.

27. Insurance.— (1) The Agency for hoarding shall be liable to obtain insurance against public liability

for the duration of the registration period at its sole cost and expense.

(2) At any time during the registration period, the Agency for hoarding shall provide evidence of a valid

Insurance for the hoarding to the Competent Authority on demand.

(3) The Agency for hoarding contravening the provisions under sub-section (1) and (2) shall be

punishable under section 21.

28. Indemnity.— The Agency for hoarding and the Agency for Display shall indemnify the Competent

Authority as well as the Local Authorities against all actions, proceeding, claims, demands, costs, losses,

damages and expense which may be brought against, or made upon the concerned local authorities or the

Competent Authority, which arise as a result of the erection, construction or placement or the continued

presence of the hoarding or the display.

29. Powers and duties of Police in respect of offences and assistance to the Competent Authority.—

Every Police Officer not below the rank of Police Sub inspector shall give immediate information to the

Competent Authority of an offence to his knowledge which has been committed and has to be dealt with

under this Act or any rule made thereunder and shall assist the Competent Authority in the exercise of his

lawful authority.

30. Power to make rules.— (1) The Government may, by notification in the Official Gazette, make

rules for carrying out the purposes of this Act.

(2) In particular and without prejudice to the generality of the foregoing power, such rules may provide for-

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(a) such other functions to be performed by the Competent Authority under Section 6(1)(e);

(b) the form and manner in which any application for registration shall be made and fees for certificate

of registration under section 7;

(d) the form in which application shall be made and the processing fees to be paid under section

11(1) and 12(1);

(e) the form in which the unique identification number and the quick response code shall be uploaded

by the Agency for hoarding and Agency for display under section 11(8) and 12(10);

(f) fees for renewal of permission granted under section 11(11);

(g) the annual rates to be charged under sub-section (3) of section 12;

(h) form for no objection certificate to be furnished under section 12(7);

(i) form for intimating the Competent Authority of the installation under section 13;

(j) manner of auction under section 16(1);

(k) fees for grant of permission by the competent Authority under section 17;

(l) fees for issue of duplicate certificate under section 24;

(m) any other matter which is to be, or may be, prescribed under this Act.

31. Power to make regulations.— (1) The Committee may, with the previous sanction of the

Government, make regulations consistent with the provisions of this Act and the rules made thereunder to

carry out the purposes of this Act.

(2) The power to make regulations under this section shall be subject to the condition of previous

publication and such publication shall be made in the Official Gazette and in such manner as may be

directed by the Government.

32. Power to amend Schedule.— The Government may by notification, in the Official Gazette, omit,

amend or add any entries covered by or specified in Schedules I, II and III. On the issue of such

notification, the Schedule shall be deemed to have been amended accordingly. Every such notification shall

be placed before the State Legislature.

33. Overriding effect.— The provisions of this Act shall have effect notwithstanding anything inconsistent

therewith contained in any enactment enacted by the State Legislature, save as otherwise provided herein,

other than this Act and no other permission shall be required under any other State law if a permission

under this Act is obtained, except in case of hoardings in Coastal Regulation Zone notified under the

Coastal Regulation Zone Notification, 2011.

34. Power to remove difficulties.— (1) If any difficulty arises in giving effect to the provisions of this

Act, the Government may, by order published in the Official Gazette, make such provisions, not inconsistent

with the provisions of this Act as may appear to it to be necessary or expedient for removing the difficulty:

Provided that no such order shall be made after the expiry of the period of three years from the date

of commencement of this Act.

(2) Every order made under this section shall, as soon as may be after it is made, be laid before the

Legislative Assembly.

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Schedule I

Illustrative list of hoarding

A. Permanent hoarding

(i) Hoarding on Iron/Steel multiple angles structures/frames

(ii) Unipole (structure on a single shaft)

(iii) Dual pole (structure on a double shaft)

(iv) High Mast Pole

(v) Gantry, Shelters–Bus, Transit Waiting

(vi) Public Amenities

(vii) Mannequin

(viii) Motor vehicles including bus panels.

B. Temporary hoarding

(i) Temporary wood/bamboo structures (Flex Advertisement)

(ii) Foldable & Flexible Gantry

_______

Schedule II

Criteria for hoarding

A. Criteria for site selection for erection of hoarding:

(i) For hoardings erected on land the following criteria is to be followed:-

(1) The site selected for the erection/construction of the hoarding shall not cause any hindrance to the

vehicular and pedestrian traffic.

(2) The Agency for hoarding shall carry out a ground survey and satisfy itself that no utility services such

as power, telecommunications, gas, storm water supply and sewerage are located under the surface whereupon

the hoarding is proposed to be erected/constructed/altered.

(3) The Agency for hoarding shall be solely responsible for ensuring that during the erection, maintenance,

alteration and operation of a hoarding, the said hoarding does not conflict with utility services.

(4) The line department may require the Agency for hoarding to either replace or altogether remove any

hoarding to facilitate the work undertaken by the respective line departments which provide/maintain the utility

services such as power, telecommunications, gas, storm water, water supply and sewerage, or for road widening;

(5) Hoarding and display shall not be permitted on traffic islands.

(6) For hoardings proposed to be erected along National Highways, the Agency for hoarding and the Agency

for display shall strictly comply with the provisions of the Control of National Highways (Land and Traffic) Act,

2002. For hoardings beyond the jurisdiction of the National highways Authority the provisions of the present

Act shall apply.

(7) For hoardings proposed to be erected along State Highways, major district roads, other district roads, and

village roads;

(a) In the event the display runs parallel to the direction of the traffic, the hoarding shall be placed at a

minimum lateral distance equal to the height of the proposed hoarding from the ground plus 5.00 meters. from

the edge of the right of way.

(b) In the event the display is perpendicular to the direction of the traffic, the hoarding shall be placed at

a minimum lateral distance equal to the height of the proposed hoarding from the edge of the right of way.

(8) The lower side or the bottom of a hoarding proposed to be erected along a State Highway, major district

road, other district road, or a village road shall be at a height of not less than 3.00 meters. from the highest point

on the surface of ground below. No hoarding erected shall exceed the height of 20 meters above the road level.

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(9) Along the State Highways and Major District Roads a distance of 50 meters shall be maintained between

two hoardings and displays. With respect to hoardings erected prior to 2010, the starting point for the purpose

of determining the radial distance shall be the hoarding erected first in time.

(10) Along the other district Roads and village roads, a distance of 30 meters shall be maintained between two

hoardings and displays.

(11) There shall be no hoarding erected on footpaths.

(12) A hoarding which is or may be a traffic hazard will not be permitted. A hoarding may be considered a

traffic hazard, if it interferes with road safety or traffic efficiency, for instance:

(a) If it interferes with the effectiveness of a traffic control device (e.g. traffic light, stop or giveway sign);

(b) Distracts a driver at a critical time (e.g. making a decision at an intersection);

(d) Is a dangerous obstruction to road or other infrastructure, traffic, pedestrians, cyclists or other road

users;

(e) Is in an area where there are several hoardings and the cumulative effect of those hoardings maybe

potentially hazardous;

(f) If it is situated at locations where the demands on drivers’ concentration due to road conditions are high

such as at major intersections or merging and diverging lanes;

(g) No hoarding may be located inside a prohibited area of a public street and in relation to overhead road

traffic signs;

(13) Besides aforesaid, such hoardings would be disallowed if additional driver attention and decision making

are required at the following:

(a) high speed diverging, merging or weaving at an intersection such as at a “Y” intersection or large high-

speed roundabouts;

(b) in the vicinity of Intersections where two lanes merge and where vehicles are required to merge at higher

speeds (e.g. where “trap lanes” are created on the approaches to, or exit from, intersections and where a

divided motorway becomes a two-way road);

increased level of driver concentration (e.g. five-way intersections, back to back horizontal curves);

(d) on the outside curve of a divided road where advertising is directed at traffic on the opposite

carriageway and the geometry, angle or other factors make this undesirable;

(e) Any hoarding must be positioned at a distance of 100 meters from the center of an intersection; and

traffic flow may not be impeded during the erection and maintenance of a hoarding located in a public street;

(f) Sections of road that have a vehicle crash history higher than the system average;

(g) Pedestrian crossing facilities;

(h) Infringe the free movement of traffic in and out of schools, hospitals, and places of medium and large

gathering;

(14) The hoarding shall not obstruct a fire escape or the means of access to or egress from a fire escape.

(15) The hoarding shall not obstruct any overhead power lines or underground power lines laid by the

Electricity department or under the Electricity Act, 2003.

(16) Hoarding shall not be permitted on the median of the road.

(ii) For hoardings erected or constructed on buildings – walls or roof tops, the following criteria needs consideration:

(1) A hoarding shall be allowed to be erected on a building only if it has been examined for structural stability

and the building has been examined on whether it can withstand the pressure of the hoarding, and a certificate

to that effect is produced from the certified Structural Engineer; the hoarding erected on a building shall maintain

a setback of three meter from the edges of the building;

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(2) Hoarding shall not be permitted on a building which is in a ruinous or dangerous state;

(3) When erected on top of the building, the maximum height of the hoarding shall not exceed 25% of the

length of the building;

(4) Hoarding shall not be permitted on sloping roofs of buildings;

(5) The agency for hoarding shall produce a “No Objection Certificate” (NOC) from the competent Authority

under the Aircraft Act, 1934 and the rules framed thereunder and all other applicable rules and regulations in this

regard with respect to any hoarding proposed to be erected/constructed/altered within twenty kilometers from

the aerodrome reference point;

(6) The hoarding shall not block the passage, entrance, or cause inconvenience with respect to the access

to any building (both entry & exit);

(7) The hoarding shall not block the passage of light or circulation of air/ventilation to any building;

(8) The hoarding shall not block any door, window, verandah or any such opening in any building;

(9) The hoarding shall not block, conceal or inconvenience the public view of the architectural features of any

building;

(10) The hoarding shall not block, conceal, or inconvenience the public view of the front of any shop or

establishment so that the business behind is affected.

(iii) For hoardings erected/placed on Motor Vehicles.

1. The motor vehicle shall be parked only at the parking places approved by the State Transport Department

in the permission granted by it.

2. In the event of electronic display on the motor vehicle, the same shall be covered during its transit to and

from the approved parking place.

B. Criteria for hoardings

(1) A certified Structural Engineer shall certify the structural stability of the hoarding irrespective of whether the

same is temporary or permanent;

(2) This certification will confer compliance of the design with relevant Indian Structural Design Standards, Codes

of practice and conditions of these Rules. The foundations shall be designed and checked for extreme wind

conditions, earthquake, soil bearing capacity, etc.;

(3) The certified Structural Engineer shall also be accountable in case of any structural disability of the hoardings.

Certified structural engineer shall do the annual audit of the hoarding and a report of the same should be submitted

to the competent authority in the prescribed form every year;

(4) The standard size of the following advertisement hoardings shall be as follows;

Sr.

Major Category

Sub-Category of

Size of Category of Hoarding

No.

of Hoarding Type

Hoarding Shape

Large Formats

Medium Formats

Small Formats

(Code=L)

(Code=M)

(Code=S)

Permanent Hording

Hoarding on Iron/

90 x 30ft

40 x 40ft

40 x 20ft

/Steel multiple angles

structures/frames

Unipole (Structure on a

30 x 15ft

15 x 8ft

7 x 5ft

single shaft)

Dualpole (structure on

30 x 15ft

15 x 8ft

7 x 5ft

a double shaft)

High Mast Pole––Back-

8 x 5ft

5 x 3ft

3 x 2ft

lit, Front-lit, Non-lit

(Display)

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Gantry (Signage’s

Vertical-5ft;

Vertical-3ft;

display across road

Horizontal-across

Horizontal across

width)

road length

Shelter–Bus, Transit

75% of the space

75% of the

Waiting

space

Public Amenities

75% of available

50% of available

Less than 20%

surface space on

of available

all sides of the

surface space

amenity

on all sides of

the amenity

Neon display

10 x 8ft

9 x 6ft

4 x 3ft

Note: The sizes enumerated herein are maximum sizes.

(5) The hoarding should not be detrimental to the nature of the environment, streetscape, urban design or detract

from the architecture of any building on which or where such hoarding is to be located, by reason of abnormal size,

appearance, intensity of illumination, workmanship, design or its existence;

(6) The hoarding shall not constitute a danger to any person or property or traffic safety;

(7) The hoarding shall not project outside the boundaries of the property on which it is to be erected or

displayed;

(8) The hoarding shall not result in the removal of, or damage to, any tree in a public place without prior written

authorization of the Appropriate Authority under the Goa Preservation of Trees Act, 1984;

(9) The hoarding shall not be impairing or interfering with the appearance or beauty, damaging, disfiguring,

spoiling or injuring in any way whatsoever any property in public view and shall comply with minimum distances

as provided in this Act;

(10) No hoarding shall imitate a traffic control device;

(11) Hoardings shall not use shapes that could potentially result in a hoarding being mistaken for an official traffic

sign; the Code of Practice for Road Signs IRC: 67-2001, by Indian Roads Congress prescribes the basic design

parameters of official traffic signs and includes standard legend/background colour combinations;

(12) The Competent Authority may discourage the use of multiple angle hoardings and encourage single pole

or dual pole hoardings with dual or multiple vision from sides, provided they pass the structural stability test;

(13) The Competent Authority may discourage the use of flex materials, as after a high wind storm, they tend

to snap and create a nuisance on the street, the drains, and often dangle unsafely, which may harm passerby and

passing vehicles;

(14) The hoarding shall be aesthetically designed.

(15) Additional criteria for Energy usage in back-lit or front-lit hoardings:

a. The electrical connections to hoardings shall be in accordance with relevant Bureau of Indian Standards

(BIS) and Bureau of Energy Efficiency (BEE) standards;

b. To promote conservation of energy, it is recommended to use alternate renewable resources like Solar Power;

c. No generators running on diesel/petrol/kerosene or any bio fuel, causing noise, air or water pollution shall

be used for illumination;

d. All lighting associated with the hoardings shall be directed solely on the hoarding;

e. External illumination sources shall be shielded to ensure that external ‘spot’ light sources are not directed

at approaching traffic; pedestrian or vehicular;

f. Upward pointing light of the hoarding shall not be allowed, any external lighting is to be downward pointing

and focused directly on the sign so that glare does not extend beyond the hoardings;

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g. The average maintained luminance shall be reduced to 0.5 candelas or altogether shut, after 23:00 hours

(11 P.M.) and sunrise by automatic timing devices;

h. Non-static illuminated hoardings (flashing lights) shall not be permitted along any road;

i. Moving, rotating or variable message hoardings are not permitted along roads as this may cause a

statistically significant distractive influence on motorist’s response time to external stimuli;

j. Electrical connections to hoardings shall be designed keeping safety of the general public in mind;

k. The electricity connection shall be obtained in the name of the agency for hoarding;

l. Adequate insulation and protection equipment and procedures shall be adhered to by the Agency for

hoardings;

a. A sketch plan shall be submitted to the Competent Authority showing the location from where the

electricity is being drawn along with the position of various other ancillary requirements, duly signed by the

Agency for hoardings electrical contractor (authorized by the Electricity Department);

b. A copy of the electrical contractor’s test certificate shall be provided to the Competent Authority. The

switching device shall be of a type approved by the electrical contractor (authorized by the Electricity

Department);

(16) If it is against the public interest;

(17) With respect to hoardings on motor vehicles, the requisite permissions under the Motor Vehicles Act, 1988

and the Rules framed thereunder, including for the modification of the Motor Vehicle shall be obtained and submitted

to the Competent Authority in the prescribed form.

__________

Schedule III

Criteria For Display;

The following types of displays are prohibited;

(a) Displays which gives instructions to traffic to “stop”, “halt” or other instructions such as give way, merge etc.,

which are not given by the Statutory Authorities;

(b) If the display imitates a traffic control device;

the road, could give the appearance of an emergency service or other special purpose vehicles warning lights;

(d) Illegible display;

(e) Display of Nudity (irrespective of any gender);

(f) Racial displays or displays propagating caste community or ethnic differences;

(g) Displays promoting drugs, alcohol, cigarette, or tobacco items;

(h) Displays propagating exploitation of women or child;

(i) Displays having sexual overtones;

(j) Displays depicting cruelty to animals;

(k) Displays depicting any nation or institution in poor light;

(l) Displays casting aspersion on any brand or person;

(m) Displays banned by any law;

(n) Displays glorifying violence;

(o) Destructive devices and explosives depicting items;

(p) Any psychedelic, laser or moving displays;

(q) Displays of weapons and related items (such as firearms, firearm parts and magazines, ammunition etc.);

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(r) Displays, which may be defamatory, trade libelous, unlawfully threatening or unlawfully harassing;

(s) Displays which may be obscene or contain pornography or contain an “indecent representation of women” within

the meaning of the Indecent Representation of Women (Prohibition) Act, 1986;

(t) Displays linked directly or indirectly to or include description of items, goods or services that are prohibited under

any applicable law for the time being in force, including but not limited to the Drugs and Cosmetics Act, 1940, the Drugs

and Magic Remedies (Objectionable Advertisements) Act, 1954, the Indian Penal Code, 1860; and

(u) Any other items considered inappropriate by the Competent Authority.

STATEMENT OF OBJECTS AND REASONS

The Hon’ble High Court of Bombay at Goa has taken suo-moto cognizance of various illegal hoarding particularly

in the nature of hoardings erected along the roads at various places across the State of Goa and therefore initiated

Suo Moto Writ Petition bearing No. 1/2007. The Hon’ble High Court voiced its concern over the detrimental effect the

haphazard erection of such hoardings had on the vehicular traffic as well as the safety of the general public. The

haphazard erection of such hoarding in addition to being a nuisance, very often contained objectionable content as

well as content that distracted drivers and motorists.

Therefore, the present Act aims to establish a comprehensive legal framework for the erection, regulation and control

of hoardings and the display thereon. Presently there are several different statutes which govern the erection, regulation

and control of such hoardings as well as the display of advertisements thereon. Additionally, there are several different

authorities responsible for the grant of permission as well as overseeing the implementation of the said statutes. In

order to bring the entire legal regime pertaining to hoardings and displays under one single statute and to streamline

the grant of permissions as well as the regulation of the erection of the hoardings and the contents of the display the

present Act has been proposed.

The proposed Act provides for the establishment of an authority to be known as the Competent Authority to regulate

and control the erection and placement of hoardings across the State as well as the contents of the display thereon.

The Act seeks to achieve the above objectives.

FINANCIAL MEMORANDUM

Certain provisions in this Act relating to powers, duties and functions of the Competent Authority involve financial

implications which cannot be quantified at this stage.

MEMORANDUM REGARDING DELEGATED LEGISLATION

1. Section 4 of the Act empowers the Government to prescribe rules of procedure with respect to the transaction

of business at the meetings of the Competent Authority.

2. Clause (e) of sub-section (1) of section 6 of the Act empowers the Government to prescribe the other functions

which are to be performed by the Competent Authority.

3. Sub-section (1) of section 7 of the Act empowers the Government to prescribe the form and manner in which

persons are to apply for registration before the Competent Authority. Sub-section (5) of section 7 empowers the

Government to fix the fees to be paid for registration under section 7 as well as issue a notification exempting certain

category of persons from the payment of such fees. Sub-section (7) of section 7 empowers the Government to fix the

fees for the purpose of renewal of one’s registration under section 7.

4. Sub-section (1) of section 9 empowers the Government to prescribe the form in which the certificate of Registration

is to be issued.

5. Section 11 empowers the Government to carry out several acts, such as;

(a) In sub-section (1), prescribe the fees payable for the grant of permission under section 11 as well as to notify

the categories of persons who shall be exempted from the requirement of paying such fees.

(b) Sub-section (6) empowers the Government to prescribe the manner in which the unique identification number

as well as the Quick Response code is to be made and allotted to each hoarding.

number and the Quick Response Code affixed on the hoarding is to be uploaded on the website of the Competent

Authority.

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(d) Sub-section (11) empowers the Government to prescribe the fees payable for the renewal of the permission

obtained under section 11.

6. Section 12 of the Act empowers the Government to carry out several acts such as;

(a) Sub-section (1) empowers the Government to prescribe the fees payable in order to obtain permission under

section 12 of the Act.

(b) Sub-section (7) empowers the Government to prescribe the form of the NOC which is to be produced by the

Agency of display from the Agency for hoarding when the said Agencies are distinct and separate.

create and allot a unique identification number and a Quick Response Code to each display.

(d) Sub-section (10) of the Act empowers the Government to prescribe the manner in which pictures of the unique

identification number and the Quick response code reflected on the display is to be uploaded on the website.

7. Sub-section (i) of section 13 empowers the Government to prescribe the manner in which the Competent Authority

is to be intimated of the hoardings and displays installed which are otherwise mandated or permitted under legislations

issued by the Parliament including the Railway Act, 1989, the Airports Authority of India Act, 1994, the Defence of

India Act, 1962 and The Major Ports Authorities Act, 2021.

8. Sub-section (1) of section 16 empowers the Government to frame Rules for the auction of the user of land/space/

site or user of a hoarding belonging to the Government to any person.

9. Sub-section (1) of section 17 empowers the Government to fix the fees payable towards the assignment of

permission obtained under section 11 of the Act.

10. Section 24 empowers the Government to fix the fees payable for the issuance of a duplicate certificate.

11. Section 30 empowers the Government to issue a notification in the Official Gazette thereby making Rules.

12. Section 31 of the Act empowers the Directorate of Information and Publicity to frame regulations to carry out

the purposes of this Act. Further sub-section (2) empowers the Government to prescribe the manner in which the

publication of the regulations framed by the Directorate of Information and Publicity shall be carried out in the Official

Gazette.

13. Section 32 empowers the Government to by notification to omit, amend or add any entries covered by or

mentioned in Schedules I, II and III.

14. Section 34 empowers the Government to issue orders for the purpose of removing the difficulty.

15. Sub-clause (3) clause (B) of Schedule II empowers the Government to prescribe the form in which the report of

the certified structural engineer is to be submitted to the Competent Authority.

16. Sub-clause (17) of clause (B) of Schedule II empowers the Government to prescribe the form in which the

permissions obtained under the Motor Vehicles Act, 1988 and the Rules framed thereunder are to be submitted to the

Competent Authority.

Porvorim-Goa

(DR. PRAMOD SAWANT)

Dated: 6th August, 2025.

Chief Minister

Assembly Hall,

(NAMRATA ULMAN)

Porvorim-Goa

Secretary to the Legislative

Dated: 6th August, 2025.

Assembly of Goa.

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